1 UNF Drive, Building 58E, St. 2213, Jacksonville, Florida 32224

August 29, 2013

FOR IMMEDIATE RELEASE

CONTACT: Courtney Clayton, Promotions Director

promotions@unfspinnaker.com or (904) 620-1579

Jacksonville, FL − Spinnaker print has decided to go glossy. The news publication

announced that, starting in September, the Spinnaker will be printed as a magazine and will

focus on narrative storytelling for the features that appear on its pages.

But you don’t have to wait to get your news and entertainment — the Spinnaker also is

now a daily news operation and stories will be regularly posted to UNFSpinnaker.com.

Editor in Chief Jacob Harn said, “The current media trend is to go digital-first. But print

is still alive and well on college campuses. These decisions will elevate our platforms’ products.”

The Spinnaker has come a long way from its original product in 1974, which was then

called the Halyard. With UNF’s President Thomas Carpenter’s interim support in 1977, and a

demand from the student body for a free press, the newspaper officially restarted as the

Spinnaker August 17 that same year. And in 1995, Spinnaker started its website.

In the summer of 2009 the Spinnaker’s staff decided to switch from the traditional

broadsheet format to the more magazine-styled tabloid newspaper. And the Spinnaker’s current

staff will take the print product to the next level in quality.

Deliberation over the decision included market research, analyzing media trends, and

conducting a campus wide survey, which gathered the opinions of over 500 students,

faculty/staff, and alumni.

The last issue as a tabloid newspaper will be released the first week of UNF’s fall

semester, followed by the first magazine Sept. 4.

For further questions, contact (904) 620-1579 or visit UNFSpinnaker.com

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The Spinnaker is UNF's student-run media source since 1977.