sponsorship opportunities 2012-2013 sponsorship

Sponsorship Opportunities 2011-2012

ABOUT US EVENT SPEAKERS

Chick-fil-A Leadercast is one of the events produced by GiANT. With Chick-fil-A as the title sponsor, Chick-fil-A Leadercast is a one-day leadership event on May 4, 2012, broadcast LIVE from Atlanta, GA to more than 100,000 leaders around the world.

2011 MILESTONES85,000 participants globally

125,000 expected in 2012600 host sites

800+ expected in 201217 countries around the world11,000 requests for information30,000,000+ cups, bags, and tray liners promoting Chick-fil-A Leadercast3 HRS worldwide trending twitter topic on May 6

OUR KEY ATTRIBUTESGiANT Impact uses the following attributes to pro-duce Chick-fil-A Leadercast: excellence, unexpected fun, accessibility, energy, and life-change. We believe that by creatively engaging leaders, we can positively impact the leadership culture.

SPONSORSHIP OVERVIEWYou have a unique opportunity to partner with Gi-ANT Impact as a sponsor for Chick-fil-A Leadercast. As with Chick-fil-A, each sponsorship is custom-created for your goals and the needs of your organiza-tion. Please see the next page for ideas on how we can partner with you to help you communicate your brand with 100,000+ leaders around the world.

GiANT Impact is a leader development company that uses experiential events, practical resources, and tailored leader development programs to grow leaders and their teams.

SOLEDAD O’BRIENAnchor and Special Correspondent for CNN

TIM TEBOWNFL quarterback, Heisman Trophy winner & best-selling author

PATRICK LENCIONIBest-selling author & president of The Table Group

JOHN MAXWELLLeadership expert & best-selling authorof The 21 Irrefutable Laws of Leadership

ANGELA AHRENDTSChief Executive O!cer, Burberry

ROLAND FRYERProfessor of economics at Harvard & CEO of the Education Innovation Laboratory

URBAN MEYERESPN analyst & former head football coach for the University of Florida

ANDY STANLEYBest-selling leadership author & communicator

SHEENA IYENGARAuthor of The Art of Choosing & world-renowned expert on choice

Sponsorship Opportunities 2012-2013ABOUT US EVENT SPEAKERS

The Mastery Institute’s vision is simple, yet powerful: We help people become more Masterful, Ethical and Remarkable Performers, Managers and Leaders who work together to Make “It” Happen in their Real World!

Our focus is challenging: The never-ending journey of Complete Mastery™!

Partnership created: The Mastery Institute™ has partnered with GIANT impact on the road to this journey. GIANT impact is a leader development company that uses experimental events, practical resources, and tailored leader development programs to grow leaders and their teams.

Chick-fil-A Leadercast is one of the major events produced by GIANT impact. With Chick-fil-A as the title sponsor, Chick-fil-A Leadercast is a one-day leadership event on May 4, 2012, broadcast LIVE from Atlanta GA to more than 100,000 leaders around the world.

2011 Milestones85,000 participants globally125,000 expected in 2012600 host sites800+ expected in 201217 countries around the world11,000 requests for information30,000,000 - cups, bags, and tray liners promoting Chick-fil-A Leadercast3 HRS worldwide trending twitter topic on May 4

The Mastery Institute (TMI) has developed a year-long Learning & Growth Process towards Complete Mastery™ which Kicks-O! on Friday

May 4th, 2012 at the Chick-fil-A Leadercast event.



















Former ESPN analyst and NEW Head Football Coach for the Ohio State Buckeyes

SPONSORSHIP OPPORTUNITIESIn our quest to help people become more Masterful, Ethical and Remarkable Performers, Managers and Leaders, ALL sponsorship opportunities include:• Participation in the Chick-fil-A Leadercast Leadership

Event on May 4, 2012 Plus the One Year Complete Mastery™ Learning & Growth Process consisting of:

2 - TMI Hosted Two Hour Executive Lunch & Learn Workshops

7 - TMI Hosted One Hour Customized Facilitated Live Internet Training Sessions

12 - TMI Generated Video E-mails based on Mastery

24 - TMI Hosted One Hour Complete Mastery™ Live Internet Training Sessions*

In addition, all Teaming, Managing and Leading Sponsors will receive:• Additional Hours of Complete Mastery™ Coaching/Mentoring

designed to help the sponsoring organization customize Com-plete Mastery™ Learning & Growth to their unique strategy and culture.

• Name Prominently Displayed on All CFA Leadercast® and TMI Complete Mastery™ Promotional, Training and Communication Material and Activities

• Verbal Recognition on all CFA Leadercast® and TMI Complete Mastery™ Training Events and Broadcasts

* Note: The Mastery Institute (TMI) Facilitated Live Internet Training Sessions Are Broadcast in the Evening Hours So Participants Can Attend In the Comfort of Their Home via access to the internet. Each Live on-line Training Session will be recorded and available for viewing for 30 Days after the scheduled Training Session.

ATTENDEE DEMOGRAPHICS

NUMBER OF ATTENDEES:Throughout US 80,000Expected in 2012 125,000At Live Atlanta Site 4,500Expected in 2012 5,000 NUMBER OF HOST SITES:Throughout US 600Expected in 2012 800+Internationally 17 SIZE OF ATTENDEES’ ORGANIZATION:(Number of Employees)1 to 50 28%51 to 100 9%101 to 500 23%501 to 1,000 8%More than 1,000 30%N/A 2% ATTENDEE’S POSITION:Owner/Principal 7%CEO /President 4%Senior C Level Executive 5%Director/VP 18%Middle Manager 28%Team Member/Professional/Consultant 23%Teacher 1%Other 14% ATTENDEE’S GENDER:Male 53%Female 47% ATTENDEE’S AGE:18-25 7%26-35 22%36-45 28%46-55 27%56-65 13%Over 65 3% OTHER DATA:

66% attend at least two professional development programs in a year.

Top 3 sources of business news: CNN, Fox News, local newspaper.

SPONSORSHIP OPPORTUNITIESUnlike most events, we are looking for sponsors who will work with us to create a spectacular experience for our guests - and in return, yield a much higher return than you would with a typical exhibitor package. All of our sponsorships are built according to your needs, val-ues, and resources.

Some examples of areas you could sponsor are:

Valet parking experience Speaker green room Registration kiosks Resource/bookstore area Post-Event website and resource portal Refreshments Digital ticketing Attendee journal And many others!

ATTENDEE DEMOGRAPHICS

NUMBER OF ATTENDEES:Throughout US 80,000Expected in 2012 125,000At Live Atlanta Site 4,500Expected in 2012 5,000 NUMBER OF HOST SITES:Throughout US 600Expected in 2012 800+Internationally 17 SIZE OF ATTENDEES’ ORGANIZATION:(Number of Employees)1 to 50 28%51 to 100 9%101 to 500 23%501 to 1,000 8%More than 1,000 30%N/A 2% ATTENDEE’S POSITION:Owner/Principal 7%CEO /President 4%Senior C Level Executive 5%Director/VP 18%Middle Manager 28%Team Member/Professional/Consultant 23%Teacher 1%Other 14% ATTENDEE’S GENDER:Male 53%Female 47% ATTENDEE’S AGE:18-25 7%26-35 22%36-45 28%46-55 27%56-65 13%Over 65 3% OTHER DATA:

66% attend at least two professional development programs in a year.

Top 3 sources of business news: CNN, Fox News, local newspaper.

SPONSORSHIP OPPORTUNITIESUnlike most events, we are looking for sponsors who will work with us to create a spectacular experience for our guests - and in return, yield a much higher return than you would with a typical exhibitor package. All of our sponsorships are built according to your needs, val-ues, and resources.

Some examples of areas you could sponsor are:

Valet parking experience Speaker green room Registration kiosks Resource/bookstore area Post-Event website and resource portal Refreshments Digital ticketing Attendee journal And many others!

Individual Ticket to Attend Leadercast 2012 Event ONLY $ 65.00 eaTeam Ticket to Attend Leadercast 2012 Event ONLY(Minimum of 10 tickets) $ 55.00 ea

Individual Registration Fee to Participate in the Twelve Month Complete Mastery™LEARNING & GROWTH Process - $250.00

LEADING $ 21,00050 Participants Complete Mastery™ Learning & Growth Process30 Hours Complete Mastery™ Coaching/Mentoring

MANAGING $ 7,500 15 Participants Complete Mastery™ Learning & Growth Process15 Hours Complete Mastery™ Coaching/Mentoring

TEAMING $ 5,00010 Participants Complete Mastery™ Learning & Growth Process10 Hours Complete Mastery™ Coaching/Mentoring

PERFORMING - INDIVIDUAL $ 300Individual Participant enrolled for 1 year in Complete Mastery™ |Learning & Growth Process including Global CFA Leadercast® 5/4/12

May

CALENDAR OF COMPLETE MASTERY™ LEARNING & GROWTH PROCESS

The Chick-fil-A Leadercast® is a World Class leadership event designed to focus your team on the challenges of leading in the 21st Century. To maximize this event, The Mastery Institute has developed a Complete Mastery™ LEARNING & GROWTH Process which is a 12 month curriculum of Mastery. The Chick-fil-A Leadercast event on May 4th, 2012, kicks-o! our journey of Leadership Mastery. The above calendar illustrates 45 specific opportunities to continue the journey to Complete Mastery which will end just prior to the 2013 Chick-fil-A Leadercast event scheduled for April 19th, 2013.

Kick O! Event: Global CFA Leadercast® May 4, 2012

June July

Aug September October

November December January

March AprilFebruary

2 - TMI Hosted Two Hour Executive Lunch & LearnWorkshops

7 - TMI Hosted One Hour Customized

Facilitated Live Internet Training Sessions 12 - TMI Generated Video E-mails

based on Mastery 24 - TMI Hosted One Hour Complete

Mastery™ Live Internet Training Sessions*

PAST SPONSORS

CONTACT US

We would love to further explore ways to partner with you. For more information, contact:

MICHAEL WILLIAMSExecutive Director of Chick-fil-A LeadercastPHONE 678.225.3532E-MAIL [email protected] 702 Old Peachtree Road, Suwanee, GA 30024

WWW.CHICK-FIL-ALEADERCAST.COM

CONTACT USErin Schreyer [email protected] 513.535.2305 Linkedin Profile: www.linkedin.com/in/eschreyer

Jim Wulfeck [email protected] 859.760.7789 Linkedin Profile: http://www.linkedin.com/in/jimwulfeck Brad Cousino [email protected] 513.276.1212 Linkedin Profile: http://www.linkedin.com/in/BradCousino

Jeffrey Heinichen je"[email protected] 513.460.5800 Linkedin Profille: http://www.linkedin.com/in/je!reyheinichen

Greg Gronwall [email protected] 513.235.7353

Linkedin Profile: http://www.linkedin.com/in/greggronwall

John Cordell [email protected] 513.617.4511 Linkedin Profile: http://www.linkedin.com/pub/john-cordell/3/192/754

We would love to further explore ways to partner with you. For more information, contact:



















www.TheMasteryInstitute.org

www.Chick-fil-ALeadercast.com

From CFA Leadercast Atlanta

sponsorship opportunities 2012-2013 sponsorship

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