Sponsorship PackageApril 22, 2017

ABOUT THE FESTIVALUniversity City’s scenic lake and charming boardwalk at the Shoppes at University Place will be the location for the University City Wine Fest, débuting Spring 2017. More than 100 wines from over 25 wineries will be available to sample while guests stroll the boardwalk and enjoy live music and interactive entertainment. A variety of old and new as well as exciting wines for 2017 from across the US and globe will be featured for tasting. Whether you’re a seasoned expert or an intrigued beginner, wineries and winery representatives will welcome you as they share their knowledge along with samples of their art. Meet these experts, learn the story of their wines, and experience the harmony of delectable wines.The University City Wine Fest was created to complement our community wine culture, promote the wine industry and raise funds for literacy programs at our University City Regional Library. We hope this festival will grow with increasing winery participation, events and attendance. The University City Wine Fest is made up of four prominent events: the Festival Sponsor and VIP Kick Off Tasting, VIP Advance Tasting Event, the Grand Tastings, and University City Wine Dinners.

Naming rights to the festivalAbility to select wine for the festivalAbility to sell bottles of wine at the festivalOn-Stage speaking opportunityAbility to host sponsor kick-off reception1 VIP table that includes 10 seats

Logo Featured on Festival tasting glasses Festival print and digital advertisingPrinted festival ticketsOn-site festival produced banners and signs including stage backdropFestival promotional materials such as coasters, cocktail napkins, festival poster and yard signsFestival attendee wrist bandsFestival website that links to your website

Title Sponsor $10,000This sponsorship level offers your organization naming rights. This is a great choice to maximize your brand and includes the option for first rights of refusal option for renewal.

Advertising (as budget allows)Featured as Title Sponsor in these advertising buysPrint advertisement(s) in The Charlotte ObserverOnline advertisement(s) on CharlotteObserver.comCharlotte Agenda purchased promotionWFAE advertisement(s)UCP purchased advertisements through Facebook, Twitter and LinkedIn University of North Carolina at Charlotte advertisements

Marketing & PromotionRotating digital banner in festival appMinimum of ten (10) mentions on festival’s social media accountsSignage at festival entrancesEvent signage at your location recognizing your sponsorship which includes a yard sign, window cling and festival posterDay of event staff will wear business branded t-shirts

Specific Benefits Include:

Your organization as part of festival branding such as, “Festival brought to you by Organization’s name”4 tickets to the festival’s kick off reception10 x 10 exhibit space at the festival4 vendor passes with tasting glasses for those staffing your exhibit spaceQuality produced video about how your organization supports the communityOn stage speaking opportunity at the festival

Presenting Sponsor $5,000This sponsorship level offers your organization “Brought To You By” naming rights. This is a great choice to maximize your brand and includes the option for first rights of refusal option for renewal.

A minimum of 5 mentions on festival’s social media accountsA VIP table for 10 guestLogo featured on festival’s posters and flyersYour organization’s logo on festival produced bannersEvent signage at your business that recognizes your sponsorship which includes a yard sign, window cling and festival posterRotating logo on festival appLogo on festival website that links to your website

Specific Benefits Include:

Your organization’s banners predominately displayed at entrance of VIP area4 tickets to each festival’s kick-off receptionA 10 x 10 exhibit space at the festival4 vendor passes with tasting glasses for those staffing your exhibit spaceVIP tickets to the festivalA minimum of 4 mentions on the festival’s social media accountsA VIP table for 10 guestLogo featured on festival’s posters and flyersEvent signage at your business that recognizes your sponsorship which includes a yard sign, window cling and festival posterLogo on all on-site festival produced bannersRotating logo on festival appLogo on the festival’s website that links to your website

VIP Sponsor $3,000This sponsorship level offers your organization the University City Wine Fest’s VIP Area naming rights. This is a unique way to reach those consumers who prefer a VIP experience and includes the option for first rights of refusal option for renewal.

Specific Benefits Include:

Logo predominately displayed on the Cruise Cart and the driver’s shirtLogo will be seen on the Shuttle Cart while it offers free rides to the festival and 30 days’ prior the festival throughout Uptown4 tickets to each festival’s kick-off receptionA 10 x 10 exhibit space at the festival4 vendor passes with tasting glasses for those staffing your exhibit space

Wine Cart Sponsor $3,000This sponsorship level offers your organization to be exclusive sponsor brand on University City’s Wine Fest’s Cruise Cart. This is a fun and unique choice to maximize your organization’s brand before and during the festival and includes the option for first rights of refusal option for renewal

A minimum of 4 mentions on each festival’s social media accountsA VIP table for 10 guestLogo on festival produced bannersEvent signage at your business that recognizes your sponsorship which includes a yard sign, window cling and festival posterRotating logo on festival appLogo on the festival’s website that links to your website

Specific Benefits Include:

Logo predominately displayed across front of stage4 tickets to the festival kick-off reception10 x 10 exhibit space at the festival4 vendor passes with tasting glasses for those staffing your exhibit spaceQuality produced video about how your organization supports the communityOn stage speaking opportunity at the festivalA minimum of 5 mentions on festival’s social media accounts

Stage Sponsor $3,000This sponsorship level offers your organization festival stage naming rights. This is a great choice to maximize your company’s brand and includes the option for first rights of refusal option for renewal.

A VIP table for 10 guestLogo featured on festival’s posters and flyersLogo on all on-site festival produced bannersEvent signage at your business that recognizes your sponsorship which includes a yard sign, window cling and festival posterRotating logo on festival appLogo on the festival’s website that links to your website

Specific Benefits Include:

2 tickets to the festival kick-off receptionA 10’ x 10’ exhibit space at the festival4 vendor passes with tasting glasses for those staffing your exhibit spaceA minimum of 2 mentions on the festival’s social media accounts4 general admission tickets to the festivalLogo on all on-site festival produced bannersEvent signage at your business that recognizes your sponsorship which includes a yard sign, window cling and festival posterRotating logo on festival appLogo on the festival’s websites that links to your website

Event Sponsor $1,000This sponsorship level offers your organization a great branding and promotional opportunity as a supporter of the University City Wine Fest.

Specific Benefits Include:

2 tickets to the festival’s kick-off receptionA minimum of 1 mention on each festival’s social media accounts2 general admission tickets to the festivalLogo on all on-site festival produced bannersEvent signage at your business that recognizes your sponsorship which includes a yard sign, window cling and festival posterRotating logo on festival appLogo on the festival’s website that links to your website

Brand Sponsor $500This sponsorship level offers your organization presence at the University City Wine Fest. A great investment in branding for minimal dollars.

Specific Benefits Include: