sponsorships - hftp.org · pdf filesponsorships. stand out as a hitec houston supporter and...

SPONSORSHIPS Stand out as a HITEC Houston supporter and have your company name seen by thousands of attendees.

HITEC HOUSTON

Banners and Signs • Exclusive Sponsorships • Activities and Takeaways Online Education and Concept Leadership

HITEC Houston Marketing Kit 3

Benefits for all HITEC Houston Sponsors

Speaking Opportunity Verbal Recognition Giveaway Handout Extra Registrations Signage/Banner

BENEFITS KEYUse the key below to identify the icons placed by the sponsorship descriptions to identify the benefits that come with each promotion.

SPONSORSHIPS

Logo displayed on all prominent signage

on show site

Logo on HITEC website

Logo on HITEC mobile app

Sponsor ribbons for booth badges

Special recognition on printed map of the exhibit floor

Special recognition on the digital floor plan

For more information on HITEC Houston sponsorships contact HFTP sales associate Matt Chambers at [email protected] or +1 (512) 220-6443.

mailto:[email protected]

4 HITEC Houston Marketing Kit

Exclusive SponsorshipsOpening Party ......................Contact HFTP for Pricing

Join your company brand with one of the biggest events at HITEC Houston. The Opening Party is a relaxed, social

event on the first night that kicks-off the week ahead. The party features drinks, hors d’oeuvre and musical entertainment. Have your company be connected with the memorable evening with your company logo at-tached to party promotions and visible throughout the party venue.

Exhibit Hall Floor Plan Map and Schedule ................................................... $7,000

Receive recognition in the printed floor plan. The printed Exhibit Hall Floor Plan Map sponsorship includes company logo printed

on the cover of the map, booth number and location highlighted on the map with company logo, and a display ad on the back cover of the map (4.5"w x 8.5"h).

Digital Den .................................................... $15,000The hub of HITEC Houston activity, the Digital Den is a gath-ering place for attendees to network, check e-mail, charge

mobile devices, view the social media wall and much more. Put your mark on this high-traffic area. Includes prominent signage, the opportunity to display your company logo on each computer and two additional exhibitor registrations.

Reusable Water Bottle Stations .................... $15,000Help us make HITEC Houston “green” by sponsoring reus-able water bottles with your company logo. Water bottles will

be made available to attendees and can be refilled during exhibit hours at the water stations provided. Reusable water bottle sponsor logo will be prominently printed on the bottles. Includes two additional exhibitor registrations.

Registration Pens ............................................ $3,500Pens with your company name/logo are placed at registration and concurrent education sessions, giving you ample opportunity to put

your brand into the hands of attendees.

SPONSORSHIPSExhibit Hall Aisle Signs ................................... $10,000

Promote your company in each aisle of the exhibit hall with your company’s logo and booth number on full-color hanging

aisle signs.

Banner Space ........................ Contact HFTP for PricingPromote your company outside the exhibit hall with a full color banner. The convention center offers high traffic areas for maximum

exposure and impact. Sponsor is responsible for production of the banner based on specifications provided.

Floor Clings .................................................... $10,000Inform attendees of your booth location while they are check-ing in at registration with floor clings. Decals will display

your company logo and booth number throughout registration and at the exhibit hall entrance as space allows. Includes two additional exhibitor registrations.

Column Wraps ............................... $4,500 per columnHave a prominent visual presence with a column wrap. This distinc-tive promotion is a way to showcase your company’s brand that is

highly visible to all attendees throughout Level 1. Sizing varies.

Wayfinding Map Ad Space ................................ $5,000 Insert a custom ad on the interactive, digital floor plan that helps attendees navigate HITEC Houston’s exhibit floor.

Banners and Signs

Floor Decals Wayfinding MapColumn Wrap


SOLD

SOLDSOLD

SOLDSOLDSOLDSOLDSOLD

SOLD



Exclusive Sponsorships (Continued)Badge Lanyards ............................................. $15,000

Attendees become your mobile billboard with your company’s one-color imprint on the lanyards. Includes two additional

exhibitor registrations.

Express Pass Kiosks ......................................... $5,000 The registration area is one of the busiest at HITEC, and this is an opportunity for your company branding to be seen as attendees

begin their HITEC experience. Includes prominent logo and booth num-ber signage on kiosks.

Conference Tote Bags .................................... $20,000Become the exclusive sponsor and get your company logo imprint and booth number featured on the front of

the bag. Includes a one-page promotional flyer or giveaway inserted in the tote bags.

Shuttle Buses ................................................. $12,000Catch the attention of riders as they catch the bus from the HITEC Houston hotels and convention center with imprinted

headrests. Includes two additional exhibitor registrations.

Education Session Room Blanket .................... $6,000Keep attendees comfortable with an embroidered fleece blankets with your company’s logo. The blankets will be placed in the first

three rows of session rooms and keynote sessions for attendees to use during a session or to take with them.

Entrepreneur 20X ................Contact HFTP for PricingBe the key brand behind the popular Entrepreneur 20X (E20X) start-up competition. In its fourth year, the preconference

event, puts small-time companies in front of industry experts to present their ideas for industry-changing technology. As a sponsor, your company name will be attached to event promotional material and event signage.

SPONSORSHIPS

Skybridge Glass Doors .................................... $6,000(Skybridge runs to/from Hilton of the Americas to George R. Brown)

Feature your company’s message on the sky bridge as attendees travel between the convention center and the Hilton Hotel.

Escalator Runners ............................................ $8,000(Exclusive per set of escalators, nine sets available)

Escalator runners are an excellent way to showcase your company’s brand to a captive audience in high-traffic areas.

Port Holes ...................................................... $15,000(Exclusive — 16 total port holes)

Build brand awareness and lead attendees to your company’s booth by displaying a dynamic graphic throughout Level 2

with these port holes unique to the George R. Brown Convention Center.

Create Your Own Custom SponsorshipWork directly with the HFTP exhibit staff to create a unique sponsorship opportunity that meets the needs of your company. Contact the exhibit and sponsorship team at [email protected].

Escalator Runners (left); Port Holes (above, top);

Skybridge Glass Doors (above, bottom).


SOLD

SOLD

SOLD




OnlineHITEC News Flash E-newsletter ........................ $4,000Beginning in March, your message reaches current, past and potential HITEC attendees each month for the four months prior to HITEC. As the exclusive sponsor, your logo, marketing message and web site link are featured.

HITEC News Flash Show E-dailies ..................... $3,000Reach registered HITEC attendees each day of the show. As the exclusive sponsor of these four e-newsletters, your logo, 300-word marketing mes-sage and web site link are featured.

Activities and TakeawaysDaily Beverage Services ..............................................

$1,800/Day or $5,000/AllMonday, Tuesday, Wednesday, Thursday

Quench your thirst for brand awareness by sponsoring daily bever-age services adjacent to education sessions. Includes recognition on signage at break service area.

Conference Tote Bag Insert ......................$3,000 EachOne-Page Promotional Flier (8 ½” x 11”) or Giveaway

Include your company’s one-page marketing brochure or a giveaway in the registration tote bags to ensure all registrants receive your in-formation. All inserts must be pre-approved by show management.

Education and Thought LeadershipEducation Super Sessions .........................$3,000 each

These in-depth 90-minute education sessions allow your company the opportunity to target your customers with the

topic most applicable to your business. Topics are available on a first-come, first-served basis. Includes verbal recognition at the session, a two-minute speaking slot, signage and a table for distribution of company marketing materials.

Keynote Sessions .............................................. $6,000Put your company’s name in the forefront at three

keynote sessions when we display your logo on projection screens in the auditorium. You’ll receive verbal recognition, signage, one ad-ditional exhibitor registration and a table for distribution of company marketing materials.

Concurrent Education Sessions ...................................$2,000 Each / $5,000 for 3

Put your company’s mark on one or more 60-minute concurrent education sessions that

targets your customers. Visit www.hitec.org for education session top-ics. Topics are selected on a first-come first-served basis. Includes verbal recognition at the session, signage and a table for distribution of company marketing materials.

Sponsorship Notes• 2017 sponsors have first right to renewal on sponsorships for

HITEC Houston. All remaining sponsorships are available on a first-come, first-served basis to HITEC Houston exhibitors exclusively.

• Artwork deadlines vary due to printing lead time so call early tosecure a sponsorship.

• Sponsorships are only available to current exhibitors in good standing.• Payment must be made in full at time of sponsorship confirmation to

secure the sponsorship.

SPONSORSHIPS


SOLDSOLDSOLDSOLDSOLD

Wed SOLDSOLDSOLDSOLDSOLD

http://www.hitec.org


ADVERTISING / CONTENT MARKETING

HITEC HOUSTON

HITEC Bytes • Print Advertising

Deliver your news and content to

attendees, as well as the global

hospitality technology community

Publish your COMPANY NEWS on a site read by thousands of hospitality technology professionals, across the globe.HITEC Bytes is an online information resource which delivers curated business intelligence to a global community of hospitality IT professionals. HITEC Bytes aggregates daily updated news and trends from relevant industry magazines, blogs and industry portals, translated into a com-prehensive feed of current trends and developments which matter most in today’s hospitality IT.

HITEC Bytes also publishes a bi-monthly newsletter which reaches a global audience of hospital-ity IT professionals, which include global HITEC attendees and exhibitors as well as users which subscribed via the website.

Produced by HFTP

5-CreditsAnnual Package $896 US

10-CreditsAnnual Package $1,592 US



All packages will be invoiced in U.S. Dollars.

HITEC Bytes is powered by

Your Content Posted on HITEC BytesDesigned for vendors and suppliers in hospitality IT, HITEC Bytes offers a content-marketing solu-tion which guarantees highly targeted and year-long exposure for press releases, thought-leader-ship articles, blogs, whitepapers and other digital marketing assets.

Publication of press releases .................................... 1 release = 1 credit

Publication of opinion articles .......................1 opinion article = 1 credit

Publication of whitepapers .................................1 whitepaper = 1 credit

Publication of webinars ...........................................1 webinar = 1 credit

Publication of company/corporate blogs

Additional publication of contents on Hsyndicate network sites

Each package is based on benefits as included in Hsyndicate membership

The above includes publication on HITEC Bytes, Pineapplesearch.com, Hospitalitynet.org and other Hsyndicate channel sites. HITEC Bytes does not publish webinars.

For more information on HITEC Bytes and the HITEC app, contact HFTP sales associate Matt Chambers at [email protected] or +1 (512) 220-6443.


CONTENT MARKETING

http://bytes.hitec.org/


HITEC Bytes Banner ads and SponsorshipsHave a PROMINENT PRESENCE on HITEC Bytes, the online hospitality technology information resource

BANNER TYPE B — Site SponsorFormat 970 x 90 pixels (Leaderboard)

12 months $15,000Limited to one exclusive position Includes a 20-credit content membership package.Banner also displayed in each newsletter edition.

BANNER TYPE A Format 250 x 250 pixels (square)

1 month $1,500

3 months $3,375

12 months $9,000 Limited to three available positionsBanner also displayed in each newsletter edition

ADVERTISING

For more information on HITEC Bytes and the HITEC app, contact HFTP sales associate Matt Chambers at [email protected] or +1 (512) 220-6443.


Printed Floor Plan Map and ScheduleAdvertisement .................................................. $2,500 Bring attendees to your booth by advertising in this on-site publication. Participating advertisers will receive a business card size ad (4.25" x 2.5"), and highlighted company name, booth number and booth location on the map. Maps will be inserted in each attendee tote bag.

Exclusive Advertising Opportunity Exclusive opportunity ..................................... $10,000The HITEC Special Report is produced each year in conjunction with HITEC and features the current year trends in hospitality technology. This publica-tion is distributed in the attendee conference tote bags, as well as online through numerous outlets worldwide throughout the year.

Advertiser receives:• Two full page ads (back cover and two page interior ad spread)• Company logo on the front cover of the Special Report• Two-page advertorial feature

PRINT ADVERTISING


HITEC HOUSTON

PROMOTIONALTOOLS

Promote your presence and

have attendees seeking out

your company onsite.

Free Marketing • Onsite Events • Media Relations


HITEC houston Show LogoEnsure your customers know you are participating by adding the HITEC Houston logo to your own promotional materials. The logo can be found at hitec.org/exhibitor resources.

Qualified Buyers Show PassesTake advantage of this program to invite qualified buyers to register for the show with your compliments. Approval form available in April 2018.

Make your presence at

HITEC Houston known with

these EASY-TO-USE TOOLS,

ABSOLUTELY FREE

for exhibitors.

Free Marketing Product GalleryPromote your products in the Product Gallery, found on the HITEC website. Whether your company is launching a new product or showcasing current products, you can upload up to 10 products to show-case in the gallery.

Traffic BuildersPre-registration List Rental ................................. $450Attract registered attendees to your booth with an email campaign. Available in Excel format.

Enhanced Exhibitor Listing .................................. $375Have your company stand out from the list of exhibitors with an enhanced listing.

• Includes company logo and description,• Up to 10 product categories,• And much more... (Contact [email protected] for more details).

PROMOTIONAL TOOLS

Free promotional tools can be found on the HITEC Houston site (www.hitec.org) in the Exhibitor Resources section. For more information, contact the exhibits team at [email protected].


http://www.hitec.org


For more information on press opportunities at HITEC Houston Marketing, contact Jessica Blankenship, HFTP Public Relations Manager at [email protected] or +1 (512) 220-4038.

Media RelationsHITEC Houston provides the perfect opportunity to INCREASE YOUR COMPANY’S EXPOSURE to the trade press and we are here to help. The Press section of the HITEC web site offers tools you can use to inform your customers you will be exhibiting and potentially obtain editorial coverage.

PR Basics Helpful tips and guidelines for press releases and media coverage.

Registered Press ListContact registered press, alerting them to your presence at the show and increasing your chance for media coverage.

Press Kits Distribution available online at hitec.org.

Press Release DistributionSend out your latest news via HITEC Bytes and have it show up on that site, plus PineappleSearch®, HITEC web site and the HITEC e-newsletters. Contact HFTP sales associate Matt Chambers at [email protected] or +1 (512) 220-6443.

Onsite EventsTake advantage of a DEDICATED MEETING SPACE to share current, in-depth information about your company and its products and services.

Private Meeting Space Secure a meeting room in the convention center meeting space or a business suite on the exhibit floor. • Meeting Room: $1,495 per day• Business Suites: $2,000 for the show (Available during exhibit hours)

Exhibitor Tutorials ........................... $995 per sessionExhibitor tutorials give your company the opportunity to present educa-tional information to help attendees become more informed buyers.

Technology Showcase .................... $3,500 per sessionShare your company’s valuable, industry knowledge with attendees in a one-hour session. This is a limited opportunity and includes a meeting

space and session description in the HITEC app. Designated days, times and guidelines apply.

PROMOTIONAL TOOLS




CONTACTHITEC 2018 EXHIBIT AND SPONSORSHIP TEAM

Paula Lerash, CEM Director of Exhibits E-mail: [email protected]: +1(512) 220-6447

Matt Chambers Sales Associate E-mail: [email protected]: +1(512) 220-6443





sponsorships - hftp.org · pdf filesponsorships. stand out as a hitec houston supporter and...

Documents