sq17/ah/01 graphic communication · sq17/ah/01 graphic communication date — not applicable...

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AH SPECIMEN ONLY

Total marks — 80

SECTION 1 — 50 marks

SECTION 2 — 30 marks

Write your answers clearly in the spaces provided in this booklet. Additional space for answers is provided at the end of this booklet. If you use this space you must clearly identify the question number you are attempting. Any rough work must be written in this booklet. You should score through your rough work when you have written your final copy.

Use blue or black ink.

Before leaving the examination room you must give this booklet to the Invigilator; if you do not, you may lose all the marks for this paper.

SQ17/AH/01 Graphic Communication

Date — Not applicable

Duration — 2 hours

Duncanrig Secondary SchoolPractice Paper 2

1.

A themed poster was created by an international charity to promote a Halloween event in East Kilbride town centre. The promotion made use of a number of design principles and elements.

(a) Describe how dynamic effects have been used to create a moreeffective layout, making reference to two separate examples.

(b) Describe how silhouettes have been used to reinforce the theme of theposter.

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1. (continued)

(c) Explain how the designer has created emphasis in the layout. Youmust make reference to at least two of the following principles orelements:

value negative space dominance rule of thirds

The layout made use of a large selection of images and text.

(d) Explain two of the issues relating to intellectual property right that thecharity may encounter when publishing the promotion.


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1. (continued)

The design team produced an alternative promotion to be distributed in shopping centres across South Lanarkshire. The design is simpler and displays the charity’s logo.

The printing process offset lithography was used to produce the final documents. An issue was encountered during the first print. This is shown in figures 1 and 2.

(e) Describe the issues which the printing company encountered, makingspecific reference to offset lithography printing processes.


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Charity Logo Alternative Promotion

Figure 1

Figure 2

1. (continued)

A ‘camera ready copy’ of the final layout was sent to the printing company by the design team. This file was used for printing.

(f) State an appropriate file format for a ‘camera ready copy’ document.

Two colour palettes were used by the designers during the creation of the promotional materials.

(g) Describe the differences between the two colour palettes.


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1. (continued)

AP Trust is an international charity whose focus is sustainability and environmental concerns. The company generally use graphics to communicate their message, as opposed to slogans. The graphic shown above was displayed at the roadside of some of the busiest motorways across Europe to encourage the general public to make more use of public transport.

(h) Explain why this graphic is suitable for its intended purpose, makingreference to the specific requirements of the audience.


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2.

South Lanarkshire Council have commissioned a complete rebuild of a derelict property to construct a retirement home within a local community. A range of graphics has been produced by an architect. These include; detailed floor plans, site plans, location plans, elevations and illustrated images of the building. A sample is given above.

(a) Making specific reference to some of the types of graphics mentionedabove, describe how the graphics would be used by:

(i) the quantity surveyor

(ii) the town planner


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2. (continued) The local authority would like to include residents of the local community in the decision-making process. To help the residents visualise the proposed development the local authority have commissioned a team of specialists to create a 3D printed scaled model of the street and a 3D animation of the street. (b) Compare both methods in terms of their suitability for this task. The feedback from the residents was relayed back to the architect. Following this, the architect used a digital input device to make minor amendments to the initial set of designs. (c) Explain how the use of this digital input device can benefit the architect.


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Stage 1 Stage 2

Stage 3 Stage 4

2. (continued) Prior to the construction of the building, a drainage survey was undertaken. (d) Explain the purpose of this survey in ensuring the success of the project.

A CAD engineer was hired to produce a walkthrough animation for the proposed layout of the care home. Before producing the animation, the CAD technician took several still renders of a single room to check that illustration techniques were applied effectively. (e) (i) Explain the techniques applied between stages 1 and 2.

(ii) Explain the techniques applied between stages 3 and 4.


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2. (continued) The CAD technician had initially considered applying displacement maps to the different surfaces in the room layout, however, he chose to use bump maps instead. This is shown between stages 2 and 3. (f) Describe the characteristics of displacement and bump maps, making reference to the advantages and disadvantages of each.

The photograph shown was imported into the illustration as a wall mounted canvas print. The original photograph was shot in HDRI format. (g) Describe the process for creating HDRI photographs.


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Original Photograph Illustration including photograph

2. (continued) The Architect created a CAD render of the proposed layout for each room of the care home. A CAD render can be used to demonstrate a design proposal to a client audience. (h) State the name of a technical audience that would make use of a CAD render. (g) Explain why your chosen technical audience would find a CAD render useful.


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CAD render of proposed lounge layout

3. A Hamilton based visual media team recently developed two short animated films to be shown at the Glasgow Film Festival. The concept for each short film is given below;

Film A - An inspirational story of a working class Brazilian boy who struggles to overcome his social status and becomes a gold medal winner at an Olympic event. The animation made full use of human actors. Filming took place in Glasgow, therefore, green-screen techniques were used to allow the post-production team to re-create Brazilian locations. Film B - A short horror/thriller which is set in the streets of Los Angeles. The plot revolves around an elderly man who desperately struggles to flee from an unidentified assailant through the alleyways of the city. The entire set was scaled-down and built inside a small studio by a team of model makers. Life-like dolls were used to animate all of the characters.

(a) State which animation type was used for each of the short films and describe a single advantage and disadvantage associated with each method.

Film A Film B


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3. (continued)

The organisers of the film festival would like to announce the show times for Film B during the closing credits of Film A. The visual media team added this effect using post-editing software. This is shown above. (b) State the feature added to the closing credits.

The organisers also requested that all film production teams upload a copy of their short films onto the Glasgow Film Festival webpage in both AVI and 3GP format. (c) Explain how the public would access these file formats making reference to 2 different viewing devices.


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Closing Credits Message to be displayed

Final Edit

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4 . A CAD technician has produced drawings for a fish slice, to enable 3D CAD models to be created. These drawings are provided in the supplement sheets. (a) Describe the 3D CAD modelling techniques used to create the blade (component 1). You should measure and refer to the dimensions from the drawings in your answer. 4


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4 . (continued) (b) Describe the 3D CAD modelling techniques used to create the top section only of the handle (component 2) in the most efficient and economic way. You should measure and refer to the dimensions from the drawings in your answer. 3


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top section of handle

4 . (continued) (c) Describe the 3D CAD modelling techniques used to create the shaft (component 3). You should measure and refer to the dimensions from the drawings in your answer. 10


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4. (c) (continued) Additional space for answer 4(c) if required.


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4. (continued) A dimensional tolerance of +0.2 and –0.1 has been applied to the distance between the centres of the circles on the blade (component 1). (d) Using the drawing from the supplement sheets for measurements, apply this tolerance to the drawing shown below.

A tolerance of +0.5 and –0.3 has been applied to size A. (e) Calculate the maximum and minimum dimensions. MAX = MIN =


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4. (continued)

Digital testing was carried out on the fish slice by a test engineer prior to manufacture. (f) Describe the benefits of using modern digital testing technologies such as the method shown above.

(g) State another digital testing method which is often used to test products

prior to manufacture.

A 3D printed model was produced to evaluate visual aspects of the design prior to manufacture. (h) State an appropriate file format for use in 3D printing.


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5. (continued)

(d) Describe the 3D CAD modelling constraints that would be used to assemble the hex-bolt to the handle.

[END OF QUESTION PAPER]

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sq17/ah/01 graphic communication · sq17/ah/01 graphic communication date — not applicable...

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