ss media master 2015-1

14
Smart Source Media Group | Results-Oriented Web Design & Internet Marketing Results - Oriented Web Design & Internet Marketing

Upload: larry-d-foster

Post on 16-Aug-2015

142 views

Category:

Documents


4 download

TRANSCRIPT

Page 1: SS Media Master 2015-1

Smart Source Media Group | Results-Oriented Web Design & Internet Marketing

Results-Oriented Web Design & Internet Marketing

Page 2: SS Media Master 2015-1

Smart Source Media Group | Results-Oriented Web Design & Internet Marketing

We Connect Your Target Market,

With Your Company,

At The Precise Moment They Are Looking For Someone Like You -

While Putting Your Brand In The Best Position To Generate Revenue.

What Do We Do?

Page 3: SS Media Master 2015-1

Smart Source Media Group | Results-Oriented Web Design & Internet Marketing

Develop a marketing approach by uncovering customers’ attitudes and perception insights towards CLIENT, as well as competitors’ best practices.

Discovery Phase: Analyze existing insights and data of client, competitor, and customer to understand the business and business relationships.

Ethnographic Research Phase: Uncover client and competitor best practices, and uncover common and unique drivers of customers.

Strategic Hypothesis Phase: Generate detailed profile of target and develop hypothesis that will guide the development of a marketing strategy.

Strategic Blue Print Phase: Utilize comprehensive findings to craft a holistic 12-month integrated marketing plan designed to optimize YOUR business reach and consideration among customers.

It Starts With Market Research and Analysis

Page 4: SS Media Master 2015-1

Smart Source Media Group | Results-Oriented Web Design & Internet Marketing

Now You’ve Defined Your Market.Put That Information to Work.

Page 5: SS Media Master 2015-1

Smart Source Media Group | Results-Oriented Web Design & Internet Marketing

Attract

Engage

Convert

Repeat

How Do We Do It?Responsive Web Design: Beautiful, Marketing-Oriented Websites On Every Device

Market Research: Analyze behaviors of customers and competitors to identify marketing approach

Search Engine Optimization: Rank Highly In Organic (Unpaid) Search Results

Pay Per Click: Target Specific Search Terms And Only Pay When Your Ad Is Clicked

Site Retargeting: Don’t Lose Visitors Once They Leave Your Site, Keep Marketing

Email Marketing: Interactive Emails Engage The “Low Hanging Fruit”

Social Media: Interact With Your Audience Sincerely, And In Real Time.

Landing Page Optimization: The Science Behind Optimizing Your Site To Convert.

Page 6: SS Media Master 2015-1

Smart Source Media Group | Results-Oriented Web Design & Internet Marketing

We Transform Your Website Into A Lead Generating Marketing Machine.

Custom Design & Development

Content Management Systems (CMS)

Responsive HTML

Ecommerce

SEO Friendly Programming

Mobile Compatibility

Social Integration

Website Design and Development

Page 7: SS Media Master 2015-1

Smart Source Media Group | Results-Oriented Web Design & Internet Marketing

A responsive website is a site that uses media queries to determine which resolution the viewer is using. Based on this information, the site content is rearranged to provide the best possible viewing experience to the user. A responsive website is always viewed in its optimal format; be it on a 24 inch monitor, 14 inch laptop, iPad, smart phone, or any other screen/device.

What Is A Responsive Website?

Page 8: SS Media Master 2015-1

Smart Source Media Group | Results-Oriented Web Design & Internet Marketing

Search Engine Optimization (SEO)Increase Ranking In Organic Search Results By Becoming The Expert.

Onsite SEO: Optimize your website to be read by search engines for your target keywords

Offsite SEO: Establishing marketing relevance by building links, creating content, and increasing exposure.

Page 9: SS Media Master 2015-1

Smart Source Media Group | Results-Oriented Web Design & Internet Marketing

Place Your Ad At The Top Of Search Engines And Start Generating Qualified Leads Instantly.

Keyword Research: Research and identify the most cost-effective target search terms.

Ad Optimization & Management: Money isn’t everything, and all ads are not created equal. Each ad is scored based on a variety of factors. We write ads that rank highly, qualify your leads, and generate clicks.

Reporting & Analysis: Constant monitoring and analysis is necessary to increase the ROI of your campaign as time goes on.

Pay Per Click Advertising (PPC)

Page 10: SS Media Master 2015-1

Smart Source Media Group | Results-Oriented Web Design & Internet Marketing

Site RetargetingDon’t Lose Customers When A Visitor Leaves Your Site. Continue Advertising.

Branding: Reinforce your credibility and presence by advertising on other sites your visitors frequent.

Persuasion: Longer sales cycles and the need for further research may cause a visitors to leave your site. Staying relevant to them in the coming weeks/months will increase conversion rates.

Incoming Visitor

Retargeting brings users back to your site

Outgoing Visitor

Retargeting brings users back to your site

Page 11: SS Media Master 2015-1

Smart Source Media Group | Results-Oriented Web Design & Internet Marketing

Haven’t Heard From Them In A While? New Offering? Promotion? Send An Email.

Brand Recognition: Designed to keep your branding consistent and mirror other marketing materials, emails keep you in front of your audience.

Capitalize: An efficient and inexpensive way to market to your existing contact list.

Engage: Customizing emails for separate audiences increases your relevance to your audience and leads to an increased ROI.

Email Marketing

Page 12: SS Media Master 2015-1

Smart Source Media Group | Results-Oriented Web Design & Internet Marketing

Fact: Social Media Has A 100% Higher Lead-To-Close Rate Than Outbound Marketing.

Increase Brand Awareness: Direct and sincere communication with your audience keeps them engaged with your brand.

Drive Traffic: Promotions, advertising, and quality content encourage social users to visit your website.

Reputation Management: Constantly monitor and react to what is being said about your brand (and competitors) on social networks.

Social Media Marketing

Page 13: SS Media Master 2015-1

Smart Source Media Group | Results-Oriented Web Design & Internet Marketing

Animated VideoOur 100% Custom Explainer Videos Will Differentiate You From Competition While Explaining Your Complex Ideas For Increased Conversions & Sales

• Persuasive Copywriting• Voice Over• Animation/Illustration• Unlimited Revisions!• Can Be Formatted For TV Click on a video to bring it to life

Page 14: SS Media Master 2015-1

Smart Source Media Group | Results-Oriented Web Design & Internet Marketing

Smart Companies Deserve Smart Marketingssourcemedia.com • [email protected] • 212.764.7200