stage 2
DESCRIPTION
mommy licious maternity branding refinement refining a fashionable, trendy, sexy, sassy, in touch female brand The next few pages contain refinement of the Mommy Licious Brand, based on the feedback provided from the last presentation. Route One Combing the lime green with two shades of pink for the colour scheme. The pear has been simplified to work within the context of the new brand.TRANSCRIPT
refining a fashionable, trendy, sexy, sassy, in touch female brand
The next few pages contain refinement of the Mommy Licious Brand, based on the feedback provided from the last presentation.
MATERNITY
Combing the lime green with two shades of pink for the colour scheme.
The pear has been simplified to work within the context of the new brand.
Route One
MATERNITY
Shown is a variation of the same logo on a solid vibrant pink.
By having a few colour variations of the same brand you can choose which one to use depending on the context.
Route One
LICIOUSM A T E R N I T Y
Using the same concept as route one, & the same colour scheme, Route Two uses a different typography hierarchy, with the word ‘Mommy’ taking prominence.
Route Two
LICIOUSM A T E R N I T Y
Just like Route Two, this logo offers a variation of the same concept, offering a different typography hierarchy, with the word ‘Mommy’ taking prominence.
Route Three