staying informed of the profession: a message from naadac
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Staying Informed of the Profession: A Message from NAADAC Leadership
NAADAC, the Association for Addiction Professionals
Earn Free Continuing Education thru NAADAC - www.naadac.org/education
State of NAADAC
Cynthia Moreno Tuohy, BSW, NCAC II, CDCIII, SAP
NAADAC Executive Director
Diane Sevening,EdD, LAC, MAC
NAADAC President
Communicate the Mission
Adopted in 1998, NAADAC's Mission Statement, says that our job is "to lead, unify and empower addiction focused professionals to achieve excellence through education, advocacy, knowledge, standards of practice, ethics, professional development and research."
In order to do that effectively we need to communicate this mission broadly to members, to partners and to other stakeholders.
NAADAC is Here to Serve You
NAADAC, the Association for Addiction Professionals, represents the professional interests of more than 100,000 addiction counselors, educators and other addiction-focused health care professionals in the United States, Canada and abroad.
NAADAC’s members are addiction counselors, educators and other addiction-focused health care professionals, who specialize in addiction prevention, treatment, recovery support and education.
NAADAC is Here to Serve You
NAADAC’s Four Foundational
Elements
NAADAC’s Four Foundational Elements
In order to achieve NAADAC strategic goals, NAADAC must build upon its existing strengths and abilities in these foundational areas. These elements represent fundamental organizational capabilities which are necessary for the successful fulfillment of the broader strategic objectives.
Foundational Element 1: Governance
In NAADAC’s governance structure, the Executive Committee on behalf of the full NAADAC Board of Directors provides strategic leadership and policy development.
It is an organizational imperative to recruit, develop and retain leadership at the state and national levels.
Succession planning is accomplished through a combination of emerging leader training and ongoing development of current leaders. Both through internal training programming as well as partnering with sponsors and other organizations with existing developmental programs.
Governance – Strategic Objectives – BOD/EC
Maintain an effective Board of Directors and Executive Committee that provides governance, fiscal oversight, and Executive Director oversight.
Ensure excellence in leadership nominations for Executive Committee and Committee appointments and ensure representation across all levels of membership.
Engage in identification and development of emerging leaders.
Governance – NCC AP
The NCC AP Commissioners oversee policies, develop programming, and set standards for all NAADAC’s credentialing programs.
This affords a means of establishing, measuring, and monitoring the requirements for knowledge in the addiction profession
This provides assistance to employers, health care providers, educators, government entities, labor unions, other practitioners, and the public in identifying the quality of counselors who have met the national competency standards.
Governance – Strategic Objectives – NCC AP
Maintain an effective Commissioners Board that provides governance and strategic direction.
Ensure excellence in Commissioner nominations and appointments to ensure representation from across all regions and all levels of of the addiction profession.
Foundational Element 2:STAFFING & OPERATIONAL EXCELLENCE
. As NAADAC makes advancements in achieving its strategic objectives, it needs to
ensure that sufficient human resources are available to meet these new demands. In addition, NAADAC must ensure that its programs are operationalized in an efficient, consistent manner to streamline delivery of services.
NAADAC’s short and long-term professional staffing needs have been assessed with an eye toward making certain that all necessary skill sets are available to support the designated goals. This aspect of the plan is geared to have the right staff in the right positions as new programming is rolled out. The recruitment of competent NAADAC staff is essential as these employees take on responsibility for implementing the functions necessary to carry out the mandates of the board of directors.
STAFFING & OPERATIONAL EXCELLENCE -Strategic Objectives
Employ NAADAC staff adequate to ensure competent operations.
Ensure quality and sustainability of NAADAC staff by providing challenging, interesting, and well-compensated work.
Provide staff with competitive benefits, comprehensive training, continuing education, and development opportunities.
In addition, NAADAC must ensure that is programs are operationalized in an efficient, consistent manner to streamline delivery of services. Program operations must be evaluated and designed/redesigned to be efficient, consistent, repeatable by any staff.
Maintain clear and succinct written operational policies and procedures for all significant operational areas.
Ensure high-quality operation through the implementation of necessary equipment, technology, and independent contractors where appropriate.
Consider additional opportunities to leverage technology for communication, public relations, advocacy, credentialing, and membership services.
Foundational Element 3:Financial Stability
NAADAC has been very successful in its efforts to increase and diversify the range of its revenue streams.
NAADAC will continue to increase revenues while enlarging and expanding its presence within the profession through a reliance on mission-based financing such as government grants, contracts and partnerships.
All new or envisioned programming will be evaluated by a standard of financial viability along with ultimate impact on members and the profession.
Financial Stability - Strategic Objectives
Spend financial resources according to vision and mission
Expand revenue streams including grant activities
Grow reserves
Build more product campaigns
Seek broader contributions and strategic partnerships
Foundational Element 4:Technology
NAADAC will leverage new and improved technological opportunities to support and market organizational priorities. Through the obtaining of tools such as a more robust Association Management System (AMS), Online Communities, and an improved online knowledge center
NAADAC will provide contemporary means for its members to enhance their skills and knowledge. Aligning and integrating technology into appropriate NAADAC resources will modernize the tools available to its members.
It is understood that this commitment to upgrade and maintain an enhanced technological infrastructure will require adequate budgeting support over the coming years.
NAADAC’S Four Pillars
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NAADAC
Governance
Financial StabilityStaffing & Operational Excellence
Technology
NAADAC Four Pillars
Education & Professional Development
Advocacy & Influence
Membership & Affiliates
Credentialing & Standards
Educational & Professional Development
Enlarge Webinar Program
Expand Bilingual Outreach
Further Enhance Annual Conference
Educational & Professional Development –Strategic Objectives
Elevate the quality and standard of care provided by addiction professionals.
Examples: Enlarge webinar programming, continue to manage webinar
content, and widen accessibility •Expand bilingual outreach and ensure cultural sensitivity•Further enhance annual conference•Expand professional development resources for each level of the career ladder
Increase public outreach and education regarding the value of the addiction-specialized workforce and the criteria and requirements of an addiction professional
Educational & Professional Development
Webinar Series
• 36 Live Webinars scheduled for 2019
• Over 150 hours of on-demand webinars available on the NAADAC website. Webinar CEs are free for NAADAC members
Training at the state affiliate level
Online Calendar of Events
Educational & Professional Development
Workforce Development including a national tuition & mentorship program is offered through the NBCC/NAADAC Minority Fellowship for Addiction Counselors Program (NMFP-AC).
New Congressional S.U.P.P.O.R.T. Act passed by Congress will add more addiction specific tuition and loan forgiveness support.
HRSA’s National Health Service Corps now accepts addiction professionals as an eligible discipline to receive tuition and loan forgiveness support.
Educational & Professional Development
Certificate Programs
Recovery to Practice (RTP) Initiative• Nine Webinars• Situational Analysis
Conflict Resolution for Recovery and Relapse Prevention Certificate• Facilitators’ Certificate• Trainers’ Certificate
Educational & Professional Development
Outreach to students and new professionals
Creation of student organizations in colleges and universities
Recruitment PowerPoint presentation available
Professional and student malpractice insurance and agency liability/malpractice insurance as low as $23.00 per year
Reduced NAADAC membership rates
Support a variety of workforce development activities
NBCC/NAADAC’s Minority Fellowship Program
Educational & Professional Development
Education and training stand at the center of our efforts to ensure that both current professionals and those that are new to the field are always prepared to adopt the newest evidence-based practices in their work.
NAADAC National Annual Conference
Advocacy & Influence
EXPAND EXTERNAL PARTNERSHIPS
INCREASE MEDIA INFLUENCE
EXTEND INFLUENCE WITHIN COUNSELING COMMUNITY
Advocacy & Influence – Strategic Objectives
Foster long-term sustainability of the addiction profession Amplify and expand influence within addiction professional
community, federal and state legislations, and with the public in general Educate legislative offices both state and federal on addiction
issues. Expand external partnerships and build collaborations that
potentiate the vision and mission of NAADAC Maximize stakeholder awareness of the value of the addiction
workforce Increase media influence and involvement Strengthen capacity of leadership to articulate the value of
the addiction profession and key advocacy issues
Advocacy & Influence
NAADAC works toward improving salary and benefits for our members and for the profession at large.
NAADAC gives testimony and recommendations to SAMHSA, HRSA, ONDCP and legislators on Capitol Hill
Discussions with HRSA and SAMHSA about loan forgiveness programs for addiction counselors and lead to eligibility for addiction professionals.
Advocacy & Influence
NAADAC Advocacy Activities NAADAC is in constant communication with members of Congress, federal agencies and other prevention,
treatment and recovery support organizations
NAADAC helps your voice to be heard effectively on Capitol Hill
Advocacy in Action Conference – 30 years of advocacy for the profession
Meets with MCOs to promote the use of addiction professionals in managed care panels
Advocacy at the state level – promote certification and licensure
Sign onto legislation that promotes the addiction profession
Submit language for Bills and other public policy documents
Public Policy Committee
Veterans and Military Committee
Advocacy & Influence
Substance Abuse and Mental Health Services Administration (SAMHSA)
National Institute on Drug Abuse (NIDA)
National Institute on Alcohol Abuse & Alcoholism (NIAAA)
Office of National Drug Control Policy (ONDCP)
Health Resources and Services Administration (HRSA)
Veterans Affairs
Department of Defense (TRICARE)
Department of Labor
Congress
Congressional Caucuses and Committees
Writing legislation at the National & State levels
Public Engagement will engage both internal and external components:
Advocacy & Influence
Abt Advocates for Human Potential (AHP) American Society of Addiction Medicine (ASAM) ATTUD/CTTTP Danya International Dartmouth University DSG Employee Assistance Professionals Association Entertainment Industries Council Facing Addiction Faces and Voices of Recovery Hazelden International Coalition for Addiction Studies Education (INCASE) JBS International Legal Action Center
NALGAP, the Association for Lesbian, Gay, Bisexual, Transgender Addiction Professionals
National Association of Addiction Treatment Providers (NAATP) National Association of Children of Alcoholics National Association of Recovery Residences National Addiction Studies Accreditation Commission (NASAC) National Association of State Alcohol and Drug Abuse Directors
(NASADAD) National Center for Responsible Gaming National Council on Behavioral Health NORC at the University of Chicago Orion Health Technologies Recovery Month Partner Group State Associations of Addiction Services (SAAS) Treatment Communities of America (TCA)
Strategic Partnership & Networking with National Groups
Membership & Affiliates
•Structure•Benefits•Recruitment/Retention
Membership Audit
•Leadership Development Institute•Supplemental Learning (Regional and Webinars)•Emerging Leader Summit
Developing Bench Strength
•Establish Felt Need•Promote at all Levels
Membership Communication
Membership & Affiliates– Strategic Objectives
Increase membership, member value, and engagement Develop and offer segment-specific value propositions
for each kind of membership NAADAC offers. Conduct membership audit to ensure clarity in
membership categories, related benefits, and membership needs.
Develop membership benefits specific to each level of membership
Invest in digital capabilities needed to acquire, serve, and retain members, including new Association
Management System and Online Communities Create and execute an annual membership development
plan. Increase affiliates in number and strength Identify and develop emerging leaders.
Develop more regional and online leadership development opportunities
Establish a Leadership Development Institute and offering an Emerging Leader Summit.
Institute mentorship programs
Membership & Affiliates
NAADAC training and education products
Alliances and strategic partnerships
Resources for state affiliates
The NAADAC Approved Education Provider program
Technical assistance and sharing expertise with other professions
• mental health, marriage and family therapists, social workers , peer recovery support and others
Providing resources through the NAADAC Education and Research Foundation (NERF)
NAADAC Trainers
Membership & Affiliates
Educating the Members & Public
NAADAC Website
Membership & Affiliates
Membership & Affiliates
NAADAC Education and Research Foundation
Scholarships for the NAADAC Annual Conferences
William White Scholarships for Master, Bachelor and Associates levels of education for addiction-focused students
Credentialing & Standards
EXPAND CERTIFICATION OPTIONS WITH EXTERNAL
PARTNERS
COMPLETE ICE ACCREDITATION PROCESS
MONITOR PROFESSIONAL AND ETHICAL STANDARDS
FOR PROFESSION
Credentialing & Standards– Strategic Objectives
Expand certification & national standards across all 50 states.
Expand certification and testing with similar standards across the globe.
Expand certification options with external partners.
Complete ICE accreditation process.Monitor and manage professional and
ethical standards.
Credentialing & Standards
National Certification Commission for Addiction Professionals (NCC AP) Certifications:
• National Certified Addiction Counselor, Level I (NCAC I)• National Certified Addiction Counselor, Level II (NCAC II)• Master Addiction Counselor (MAC)• Nicotine Dependence Specialist (NDS)• Nationally Certified Adolescent Addiction Counselor (NCAAC)
Qualifications and Endorsements:• Nationally Clinical Supervision Endorsement (CSE)• National Peer Recovery Support Specialists Credential (NCPRSS)
Credentialing & Standards
International Training, Technical Assistance and Credentialing
• Iceland• Kenya• China• American Samoa• Austria• Cyprus• Egypt• Hong Kong
• Pacific Jurisdiction• El Salvador• Germany• South Korea• Republic of Marshall
Islands• Micronesia• Over 50 countries
Credentialing & Standards
Professional standards are foundational in our development of a professional career path for addiction professionals.
Nationally standardized Scope of Practice for the addiction profession
Model for national licensure for the addiction profession
Nationally standardized curriculum in higher education in addiction studies
Created NASAC with INCASE – National Addiction Studies Accreditation Commission
Nationally recognized certifications through NCC AP
Credentialing & Standards
NAADAC Approved Education Provider Program
NAADAC-Approved Education Providers offer training and education for those who are seeking to become certified/licensed and those who want to maintain their certification/license at the state or national level.
Program growth
Online directory
Recognized throughout the United States andacross the globe
Credentialing & Standards
Alliances & Strategic Partnerships
ATTUD and CTTTP National Certificate in Tobacco Training
APA Division 50 - Building an alliance for their addiction specialists
Addiction Leadership Group
Organizational Memberships to enhance treatment organizations and their employees
APA Insurance - Effective and cost-efficient malpractice Insurance for the individual and the organization
Looking to the Future: What’s in Our Pipeline?
Looking to the Future
In Summer 2019 , published new guidelines for the NAADAC Approved Education Providers Program
In Fall 2019 , publishing a new edition of the SAP/DOT Qualification Manual
In Fall 2019, publishing the new Clinical Supervision Manual.
In Fall 2019, a new webinar series with Duane France, MA, MBA, LPC on Addiction Treatment in Military & Veteran Culture.
In Winter 2019 – 2020, a new webinar series on Clinical Supervision in the Addiction Profession.
In Spring 2020, publishing The Basics of Addiction Counseling Desk Reference Modules I - III in Spanish in collaboration with the National Hispanic and Latino ATTC
Diane Sevening,EdD, LAC, MAC
President
Cynthia Moreno Tuohy, BSW, NCAC II, CDC III, SAP,
Executive Director
NAADAC, the Association for Addiction Professionals44 Canal Center Plaza, Suite 301Alexandria, VA 22314p 800.548.0497
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