PROBLEMS WE

HELP SOLVE

Problems we help solve

Digital business turnaround

New C-Level requires digital health check

Underdeveloped/immature digital offering

Desire to build a dominator strategy

Optimum channel mix

Interim digital management

Digital organisation planning

Identifying and delivering quick wins

International expansion plans

Review of digital cost base and identify savings

STICKYEYES

TOOLKIT

TOOLKIT

Strategic Consulting Tactical Solutions Measure & Refine

Strategic Consulting

Led by one of our executive team, this service allows you to tap into our deep and wide level of experience. Our offering ranges from helping fill specific strategic gaps through to providing an outsourced executive ecommerce function

Strategic Consulting Service Examples

Defining and setting best practice

Identifying where the biggest opportunities are and how to capitalise

on them

Identifying potential new markets

Deep dive into one or more digital channels

Competitive benchmarking

Helping define the requirements for and then assistance with

building digital teams

Providing training/guidance/support for the Board and/or investors

Due diligence for potential acquisitions

Strategic Consulting Summary

Led by Executive team

Leverages best of breed technology and 125 digital experts

Straight talking – Solutions, not research

Tactical Solutions

Having helped define your strategy we can assist with a number of tactical solutions to help deliver on the strategy.

Tactical Solutions

Conversion Optimisation We shift conversion rates and understand the power of doing so. From landing pages through to large e-commerce sites we will provide expert analysis backed by a robust quantitative testing methodology.

Tactical Solutions

Analytics Implementation & Auditing You’ve probably got a web analytics solution, but does it provide all the answers you need? Our analytics experts make sure you get what you need from your analytics solution, whether that’s a bespoke implementation from scratch or creating customised dashboards/funnels tailored to your business needs.

Tactical Solutions

Analytics Training Our training sessions are not standard. We teach you what you need to know in the best environment for you.

Tactical Solutions

Attribution Modelling Attribution analysis allows you to measure the value of every step within the customer journey. Our modelling services will allow you to obtain the full picture of what is happening within each marketing channel as well as giving you a full understanding of the degree of influence each channel has on a consumer’s decision to purchase a product or transact on your website.

Tactical Solutions

Market Intelligence Reports Our Market Intelligence reports are the result of intensive and deep interrogation of your business and the market you operate in. The reports are available as one-off documents or quarterly publications and cover the activity of you and your competition across the entire online marketing landscape.

Tactical Solutions

Marketing Dashboards Marketing Dashboards provide Executive level reports that measure the success of your business against criteria you define. Our dashboard service offers the functionality to instantly see where your brand is winning and losing in the market.

Tactical Solutions

Customer Identification & Classification Combing industry leading tools such as Hitwise and Global Web Index with analytics data and other marketing intelligence to ascertain who your customers are, where they are digitally active and therefore where you should focus digital marketing efforts

Tactical Solutions

Lifetime Value Analysis To understand the true value of marketing activity it is crucial to understand lifetime value. Our analysts will mine your data to understand the true value of each customer segment and marketing channel.

Tactical Solutions

Resourcing The Stickyeyes team can help solve short, medium and long term resourcing issues. We can fulfil an interim eBusiness Director/Manager role or if you prefer help you recruit digital talent.

Measure & Refine

Digital Strategy demands fluidity. It is therefore crucial to continually measure progress and refine the strategy over time Many of our clients retained us to do just that using our in-house technology and digital strategy skills.

SERVICE

APPROACH

Service Approach

Exec Lead Strategy Director

Head of Insights

Project Director

Project Manager

Support Teams