STOMP OUT HUNGERHISTORY AND VISION

2010

Stomp Out Hunger 2008

•Feed My Sheep was distributing in 4 locations on Maui

•The goal was to raise $50,000 to open 2 more sites

Stomp Out Hunger 2008•Goal: To End Hunger In A Day

• Vision: Raise $50,000 to open distribution sites in Hana and Kihei

•To be 100% accessible to the island of Maui

2008 Strategy

$20 $20

$20$20

$20

= $100

2008 Strategy

$100 x 10 members =

$1000 per

team

$1000 per

teamx 50 Teams = $50,000

WE DID IT!!! WE DID IT!!!

OVER $58,000OVER $58,000

2008 Strategy

FEED MY SHEEP OPENED TWO MORE DISTRIBUTION SITES IN THE WORST RECESSION IN MAUI’S HISTORY.

KIHEI AND HANA DISTRIBUTION PROVIDED FOOD FOR HUNDREDS OF FAMILIES

WE TARGETED TO RAISE $100,000 IN 2009 BECAUSE OF THE INCREASE IN COST AND NEED OF FOOD.

2009 PROGRESS

WE GREW FROM AROUND 50 TEAMS TO 60 TEAMS

WE GREW FROM AROUND 600 PEOPLE AT THE RALLY IN 2008 TO OVER 1000 PEOPLE IN 2009

WE RAISED $36,000 IN THE WORST RECESSION!!!

WHY DID WE HAVE MORE SUPPORTERS BUT LESS MONEY DONATED?

2009 RESULTS

PEOPLE GOT DISCOURAGED BECAUSE THE WORK WE DID WAS ALL WASHED AWAY AS PEOPLE ATE THE FOOD

WE THOUGHT WE COULD END HUNGER BUT THE NEED BECAME GREATER

PEOPLE LOST MOTIVATION BECAUSE THEY COULD SEE THAT WE WOULD HAVE TO DO THIS EVERY YEAR.

SANDCASTLE EFFECT

SANDCASTLE EFFECT

$20$10

$0$10

$20

= $60

SANDCASTLE EFFECT

$60 x 10 members =

$600 per

team

$600 per

teamx 60 Teams = $36,000

HUNGER IS A PROBLEM THAT IS ONGOING

INFLATION MAKES THE NEED BIGGER EVERY YEAR

IT IS HARD TO START FROM SCRATCH EVERY YEAR KNOWING YOU NEED TO DO THE SAME THING AGAIN

PROBLEM

INSTEAD OF $100 OF YEARLY ONE TIME DONATIONS, STOMP OUT HUNGER PARTICIPANTS COULD RAISE $25-$50 OF MONTHLY SUPPORT.

AN ONGOING PROBLEM NEEDS AN ONGOING SOLUTION

MANY PEOPLE DOING A LITTLE EVERY MONTH COULD SOLVE A BIG PROBLEM!!

SOLUTION

Buy a plate lunch

Buy a movie ticket (without 3d)

Buy a Large Jamba Juice

OR

Provide a full month of meals for one person on Maui. (This includes administrative costs.)

What Can $10 do?

2010 Strategy

= $120

Kenny Ching

$10/MONTH

2010 Strategy

$120 x 10 members =

$1200 per

team

$1200 per

teamx 50 Teams = $60,000

2010 Strategy

= $120

1 DONOR GIVING $10/MONTH X 12 MONTHS = $120

$10/MONTH

$0/MONTH $0/MONTH

$0/MONTH$0/MONTH

2010 Strategy

= $180$10/MONTH

$5/MONTH $0/MONTH

$0/MONTH$0/MONTH

2010 Strategy

= $240$10/MONTH

$5/MONTH $5/MONTH

$0/MONTH$0/MONTH

2010 Strategy

= $300$10/MONTH

$5/MONTH $5/MONTH

$0/MONTH$5/MONTH

2010 Strategy

= $360$10/MONTH

$5/MONTH $5/MONTH

$5/MONTH$5/MONTH

2008 VS. 2010 Strategy

= $100

WHAT IS MORE DIFFICULT TO DO?

THIS?$20

$20 $20

$20

$20

2008 VS. 2010 Strategy

= $360

WHAT IS MORE DIFFICULT TO DO?

OR THIS?$5/MONTH

$5/MONTH

$10/MONTH

$5/MONTH

$5/MONTH

DO YOU THINK THIS IS POSSIBLE?

2010 Strategy

$360 x 10 members =

$3600 per

team

$3600 per

teamx 50 Teams = $180,000

WORK WILL NOT BE WASTED, BUT EVERY YEAR WILL BUILD ON THE SUPPORT BASE OF THE YEAR BEFORE

MANY PEOPLE DOING A LITTLE EVERY MONTH WILL SOLVE A BIG PROBLEM!!

STOMP OUT HUNGER WILL BE A FESTIVAL ONCE A YEAR TO THANK THE COMMUNITY OF THEIR CONTINUED SUPPORT.

POSITIVES OF SUBSCRIPTION DONATION

Tyler Team Leader

Matt Member 2 Member 3 Member 4

Registration ProcessTyler Team Leader

WebsiteTyler Team Leader

Matt Member1 1 2

Member2 3

Member34

Leader Mail

Leader MailAloha Tyler Warrington,TEAM : Unashamed Baldwin.Thank you for your initiative in leading a Stomp Out Hunger team this year. Our goal this year is to raise ongoing support because fighting hunger is an ongoing battle. If everyone does a little, we can continue to keep Maui a Hunger Free Zone for many years to come. We will have over 50 teams, and 500 participants this year and the only way each participant will understand how to fully leverage the potential of our new model is if the Team Leaders (YOU), understand and are PASSIONATE about ending hunger on Maui. Here is a link to a video to explain what we are doing this year. If you have any questions, please email us at [ email ]. Below is a letter that was sent to your team members. Your unique link for donations is also included in this email.Thank you so much for your passion and heart to make Maui a better place.Jonavan Asato

You just added your team. Use the link below to edit your team: (Don't loose this link!)  http://soh.toolsfororgs.com/team_edit.php?loadTeam=B8LR-5DS

WebsiteTyler Team Leader

MattMember

2Member

3Member

4

Leader Mail

Member Mail

Member Mail

Member Mail

Member Mail

Membe

r Mai

l

Member MailAloha Matt Jackson,You have be added as a team member with group Unashamed Baldwin. for the 2010 Stomp Out Hunger Maui fundraising event!Your Team Leader is Tyler Warrington 808 385-0436.

The link below is unique to you, and if you copy and paste it into an email, any donation given by the recipient will be automatically credited to your account and your team total.  http://soh.toolsfororgs.com/sponsor.php?B8LR-XZR

You can also see who has sponsored and donated on your behalf at:  http://soh.toolsfororgs.com/howamidoing.php?B8LR-XZR

You can see how your whole team is doing at:  http://soh.toolsfororgs.com/overview.php?B8LR

Please do not spam your contacts in an attempt to raise support. The best practice that produces the greatest results is a personal email, with a follow up phone call. In the phone call you can walk them through the process of using your link to donate and also answer any questions. Sample email templates can be downloaded here.

If you do not wish to participate in this event, please remove yourself from this team so that your team leader can find other willing participants. You can use the link below to remove yourself from the team:  http://soh.toolsfororgs.com/team.php?opt-out=B8LR-XZR

3 ways to raise support

Email, Facebook (Download Support Letter Template

Phone (Website Address)

Person to Person (Business Cards)

Matt Jackson

Email and FacebookTyler Team Leader

Emails Link

http://sohmaui.org

Sheri Jackson

Donation

Notification

THANK YOU!!!

MATT AND SANDEE,

I’M WRITING TO YOU BECAUSE I’M REALLY EXCITED ABOUT SOMETHING THAT WE ARE DOING ON MAUI. ON NOV. 5TH I WILL BE PARTICIPATING IN AN EVENT CALLED STOMP OUT HUNGER. OUR GOAL IS TO RAISE A MONTHLY SUPPORT OF $20,000 FOR AN ORGANIZATION CALLED FEED MY SHEEP.

THEY ARE CURRENTLY MEETING THE NEED OF 8,500 LOCAL PEOPLE THAT ARE BELOW THE LEVEL OF POVERTY ON MAUI. THEY DISTRIBUTE OVER 140,000 MEALS MONTHLY. THERE IS NO OTHER ORGANIZATION THAT IS AS EFFICIENT AS THEY ARE. FOR $10.00 A MONTH YOU CAN PROVIDE A FULL MONTH OF MEALS ONE PERSON.

MY PERSONAL GOAL IS $100 OF MONTHLY SUPPORT. IF YOU DECIDE TO GIVE, A TAX DEDUCTIBLE RECEIPT IS PRINTABLE AT THE END OF THE ONLINE TRANSACTION. THANK YOU SO MUCH FOR YOUR TIME AND CONSIDERATION OF THIS WORTHY CAUSE.

IF YOU DECIDE TO DONATE EVEN $5.00 A MONTH IT WOULD MAKE AN INCREDIBLE DIFFERENCE IN KEEPING MAUI HUNGER FREE. YOU CAN SEE THE VIDEO AND INFORMATION BY CLICKING HERE.

JONAVAN ASATO

EMAIL STRATEGY

Matt Jackson

Phone a Friend Tyler Team Leader

http://sohmaui.org

Sheri Jackson

Donation

Notification

THANK YOU!!!

Matt Jackson

Person to PersonTyler Team Leader

Business Card

http://sohmaui.org

Sheri Jackson

Donation

Notification

THANK YOU!!!

CLOSINGTyler Team Leader

• Great awards and rewards•Awards=Prizes•Reward=Knowing you helped someone else

•What is your personal goal?•Feed My Sheep needs $250,000 to operate every year

•The committee of Stomp Out Hunger is not setting a goal this year.

This year, everyone will do it!