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JUNCTION

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Our consultants understand your business and your markets and are able to deliver the right content at the right time to the right people to get results.

We believe we are at a junction in the history of marketing communications. The use of digital and social media means PR is more influential in the marketing mix than ever before. Yet its function is still changing, leaving the uninitiated behind.

Addressing the trade, regional, local and national media is still as important as ever. But the influence of the electronic media and social media is now persuasive. If you aren’t taking advantage of it already, you are falling behind.

As a result, our tactics include ways of getting your business the attention it deserves, through social media and public relations, turning that attention into traction, through online content, and converting it into leads through digital marketing.

But the bottom line is we deliver the results needed to achieve your goals, within budget and to deadline. So, if you are still stuck at the junction, let us help.

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“We started working Stone Junction in March 2012. They have since significantly raised our profile in a number of key areas against our objectives. Another key target was for PR to deliver sales opportunities and we received over £200,000 of direct

sales enquiries thanks to coverage in key trade publications.

We received coverage in national newspapers as a result of their rapid response work and Stone Junction has

helped us develop relationships with key

trade media in our industry,” Caroline Law, Global Group of Companies

“We have been working with Stone Junction now for just over three

years and have already started to attract some good press and digital coverage. Their in-depth industry knowledge, ability to create

compelling content and well connected industry network ensures

that they effectively communicate our message of speed and service to our intended audience. They now do our media relations, write our blog and create content for our web site,” Jonathan Wilkins, European Automation

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What our clients say...

Stone Junction provides PR and content generation

services to engineering, technology and IT

businesses – delivering results that convert into

sales, brand awareness and positioning.

STONE

JUNCTION

Stone Junction has quickly

established itself as an integral, experienced,

marketing arm of KJB with tangible results and

immediate benefits, Steve Egerton,

KJB Print UK Ltd

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• Site selection• Feasibility studies• Concept designs• Constraints andabnormals assessment• Cost estimates• Technology selection

Content PR International PRMedia relations

Marketing communications Expertise

Blogging

Social media• Creating an audience• Creating content • Social media stunts• Twitter, Facebook, LinkedIn, YouTube, Pinterest and Vine • Social visuals

• Technical articles• White papers• News generation• Photography• Awards entries• Web site content

• Germany• Spain• Italy • France• Scandinavia• Ask us about the country you want to target

• News releases• Case studies• Feature articles• Meeting the media• Opinion pieces • News jacking

No digital PR offering would be complete without a comprehensive social media suite, optimised to deliver both responsive and broadcast content to your audience. Stone Junction can help with:

But in the modern marketing mix, PR isn’t only about media coverage. More than ever, we are able to manage the way your publics perceive your business, using content generation tactics such as:

Stone Junction’s influence doesn’t stop with the UK media and your web content though. We are also able to reach into international markets and promote your products and services in key geographical territories. Stone Junction is currently managing campaigns in:

Stone Junction’s team of PR experts have the skills and contacts to get print and online press coverage for your company, product or service using a range of techniques:

Stone Junction also offers a range of communications tactics that sit outside the realm of media relations and content PR. These include:

We work in a host of technical sectors, from technology and IT PR to engineering PR. Some of our favourites are:

• Copywriting • Brand journalism• Technical marketing• Photography• Awards entries

• Technology PR• Automation PR• Electronics PR• Technical PR• IT PR• Engineering PR

• Blog post creation• Photos and graphics• Infographics• SEO for blogging• Social integration• Blog design and build

Your central content repository should be dynamic, engaging, easy to manage and packed with material that suits your audience. Our blogging service creates this for you:

Digital PRThe modern PR person’s toolkit includes much more than the ability to create compelling copy and choose the right photo to go with it. Stone Junction’s team is also adept at:

• Content marketing• E-mail marketing • RSS to e-mail• Video• Podcasting • SEO

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Client experience

STONE

JUNCTION

Stone Junction LtdBusiness Innovation Centre,Staffordshire Technology Park,Beaconside, Stafford,Staffordshire, ST18 0AR

Tel: +44 (0) 1785 225416E-mail: sayhello@stonejunction.co.ukWebsite: www.stonejunction.co.uk