stop! collaborate and listen how vanilla ice can make your library social media streams relevant

STOP!Collaborate and listen

How Vanilla Ice can make your library social media streams relevant


STOP! Collaborate and listen


Celebrity skin



Context



• Mostly free to use sites• Social networking tools• Communication tools

Creating and sharing information and news



Messages, posts,

updatesFollow and be followed




• Notepad• Share (and overshare)• Conferences• Special announcements• Reviews• Fangirl

• News/Gossip• Lunch• Books• Newsletters• Keep in touch• Q/A• Awareness


REALLY? YES! REALLY!


1. Stop! Collaborate and listen

• Policy/Guidelines/Content plan

• Purpose/Objective

• Training



2. Rock the mic like a vandal

• Audience

• Tone/Style/Personality

• Tools



3. Anything less than the best is a felony

• 30% - discussion/conversation

• 60% - sharing

• 10% - yourself

1. STOP!Collaborate and

listen

2. Rock the miclike a vandal

3. Anything less thanthe best is a felony



People

• Who is your audience?

• Who will be running the stream?

• Is there a backup person?

• What ‘tone’ will you use?



• What do you want to achieve?

• How will you measure our success?

• What is the purpose of your stream?

Objectives



Strategy

• What resources/tools do you have/need?

• What kind of stats will you be collecting?

• What are you offering?

• How often will you post?

• Do you have a content plan?

• Do you have a social media policy/guideline?



Technology

• What is the right online space for you?

• How much time do you need to set aside?

• Are you expected to update on weekends or evenings?

• What social media dashboard will you use?



• Share

• Discuss

• Self-promote

• Actively solicit feedback

• Change your service for the better

• Monitor what’s being said

• Professional networking

• News and events

60% - 30 % - 10%


stop! collaborate and listen how vanilla ice can make your library social media streams relevant

Documents