stop i-framing inventory on your dealership website
DESCRIPTION
Another fun finding from Ryan Thompson, founder of http://thedealergeek.com. If you I-frame your inventory pages on your dealership website, you are really hurting your online presence. And it's just awkward.TRANSCRIPT
![Page 1: Stop I-Framing inventory on your dealership website](https://reader036.vdocuments.net/reader036/viewer/2022070323/559775851a28ab7e698b464a/html5/thumbnails/1.jpg)
![Page 2: Stop I-Framing inventory on your dealership website](https://reader036.vdocuments.net/reader036/viewer/2022070323/559775851a28ab7e698b464a/html5/thumbnails/2.jpg)
![Page 3: Stop I-Framing inventory on your dealership website](https://reader036.vdocuments.net/reader036/viewer/2022070323/559775851a28ab7e698b464a/html5/thumbnails/3.jpg)
An I Frame (inline frame) is an HTML document imbedded inside another HTML document
![Page 4: Stop I-Framing inventory on your dealership website](https://reader036.vdocuments.net/reader036/viewer/2022070323/559775851a28ab7e698b464a/html5/thumbnails/4.jpg)
![Page 5: Stop I-Framing inventory on your dealership website](https://reader036.vdocuments.net/reader036/viewer/2022070323/559775851a28ab7e698b464a/html5/thumbnails/5.jpg)
I-Frames are bad for SEO, site navigation, and are just plain awkward
Your inventory pages are not getting indexed by Google on your www.mydealer.com domain
Makes you look like you are in 2003 Still
![Page 6: Stop I-Framing inventory on your dealership website](https://reader036.vdocuments.net/reader036/viewer/2022070323/559775851a28ab7e698b464a/html5/thumbnails/6.jpg)
Easy way to tell
![Page 7: Stop I-Framing inventory on your dealership website](https://reader036.vdocuments.net/reader036/viewer/2022070323/559775851a28ab7e698b464a/html5/thumbnails/7.jpg)
![Page 8: Stop I-Framing inventory on your dealership website](https://reader036.vdocuments.net/reader036/viewer/2022070323/559775851a28ab7e698b464a/html5/thumbnails/8.jpg)
![Page 9: Stop I-Framing inventory on your dealership website](https://reader036.vdocuments.net/reader036/viewer/2022070323/559775851a28ab7e698b464a/html5/thumbnails/9.jpg)
Hard to navigate inventory pages
Scrolling is awkward
Often times the contact form is not easy to fill out (no lead for you)
![Page 10: Stop I-Framing inventory on your dealership website](https://reader036.vdocuments.net/reader036/viewer/2022070323/559775851a28ab7e698b464a/html5/thumbnails/10.jpg)
Because it doesn’t even
know your inventory
exists
![Page 11: Stop I-Framing inventory on your dealership website](https://reader036.vdocuments.net/reader036/viewer/2022070323/559775851a28ab7e698b464a/html5/thumbnails/11.jpg)
It enables them to not have to pay for a dedicated auto website vendor ($700 - $1200/month)
They don’t realize search engines hate their inventory
We’re already paying “name 3rd party site” x dollars per month.
![Page 12: Stop I-Framing inventory on your dealership website](https://reader036.vdocuments.net/reader036/viewer/2022070323/559775851a28ab7e698b464a/html5/thumbnails/12.jpg)
All inventory should sit on the same domain
You are losing deals every month if you I-Frame your inventory
![Page 13: Stop I-Framing inventory on your dealership website](https://reader036.vdocuments.net/reader036/viewer/2022070323/559775851a28ab7e698b464a/html5/thumbnails/13.jpg)
Visit http://dealergeek.com