storage chapter 8, lecture 3
DESCRIPTION
Storage Chapter 8, Lecture 3. “So, despite the brain’s vast storage capacity, we do not store information as libraries store their books, in discrete, precise locations.” - David Myers. Storage: Retaining Information. - PowerPoint PPT PresentationTRANSCRIPT
![Page 1: Storage Chapter 8, Lecture 3](https://reader035.vdocuments.net/reader035/viewer/2022062809/568159a7550346895dc70bd6/html5/thumbnails/1.jpg)
StorageStorageChapter 8, Lecture 3Chapter 8, Lecture 3
“So, despite the brain’s vast storage capacity,we do not store information as libraries storetheir books, in discrete, precise locations.”
- David Myers
![Page 2: Storage Chapter 8, Lecture 3](https://reader035.vdocuments.net/reader035/viewer/2022062809/568159a7550346895dc70bd6/html5/thumbnails/2.jpg)
Storage: Retaining Information
Storage is at the heart of memory. Three stores of memory are shown
below:SensoryMemory
WorkingMemory
Long-termMemory
Encoding
RetrievalEncoding
Events
Retrieval
![Page 3: Storage Chapter 8, Lecture 3](https://reader035.vdocuments.net/reader035/viewer/2022062809/568159a7550346895dc70bd6/html5/thumbnails/3.jpg)
Sensory Memory
SensoryMemory
WorkingMemory
Long-termMemory
Encoding
RetrievalEncoding
Events
Retrieval
![Page 4: Storage Chapter 8, Lecture 3](https://reader035.vdocuments.net/reader035/viewer/2022062809/568159a7550346895dc70bd6/html5/thumbnails/4.jpg)
Whole Report
The exposure time for the stimulus is so smallthat items cannot be rehearsed.
R G TF M QL Z S
50 ms (1/20 second)
“Recall”R T M Z
(44% recall)
Sperling (1960)
![Page 5: Storage Chapter 8, Lecture 3](https://reader035.vdocuments.net/reader035/viewer/2022062809/568159a7550346895dc70bd6/html5/thumbnails/5.jpg)
Partial Report
Low Tone
Medium Tone
High Tone
“Recall”J R S
(100% recall)
Sperling (1960) argued that sensory memory capacity was larger than what was originally
thought.
50 ms (1/20 second)
S X TJ R SP K Y
![Page 6: Storage Chapter 8, Lecture 3](https://reader035.vdocuments.net/reader035/viewer/2022062809/568159a7550346895dc70bd6/html5/thumbnails/6.jpg)
Time Delay
“Recall”N _ _
(33% recall)
TimeDelay
50 ms (1/20 second)
A D IN L VO G H
Low Tone
Medium Tone
High Tone
![Page 7: Storage Chapter 8, Lecture 3](https://reader035.vdocuments.net/reader035/viewer/2022062809/568159a7550346895dc70bd6/html5/thumbnails/7.jpg)
Sensory Memory
The longer the delay, the greater the memory loss.
20
40
60
80
Perc
en
t R
ecog
niz
ed
0.15 0.30 0.50 1.00
Time (Seconds)
![Page 8: Storage Chapter 8, Lecture 3](https://reader035.vdocuments.net/reader035/viewer/2022062809/568159a7550346895dc70bd6/html5/thumbnails/8.jpg)
Sensory Memories
Iconic0.5 sec. long
Echoic3-4 sec. long
Hepatic< 1 sec. long
The duration of sensory memory varies for the different senses.
![Page 9: Storage Chapter 8, Lecture 3](https://reader035.vdocuments.net/reader035/viewer/2022062809/568159a7550346895dc70bd6/html5/thumbnails/9.jpg)
Working Memory
SensoryMemory
WorkingMemory
Long-termMemory
Encoding
RetrievalEncoding
Events
Retrieval
![Page 10: Storage Chapter 8, Lecture 3](https://reader035.vdocuments.net/reader035/viewer/2022062809/568159a7550346895dc70bd6/html5/thumbnails/10.jpg)
Working Memory
Working memory, the new name for short-term memory, has a limited capacity
(7±2) and a short duration (20 seconds).
Sir George Hamilton observed that he could accurately remember up to 7 beans thrown on the
floor. If there were more beans, he guessed.
![Page 11: Storage Chapter 8, Lecture 3](https://reader035.vdocuments.net/reader035/viewer/2022062809/568159a7550346895dc70bd6/html5/thumbnails/11.jpg)
Capacity
You should be able to
recall 7±2 letters.
The Magical Number Seven, Plus or Minus Two: Some Limits on
Our Capacity for Processing Information
(1956).
George Miller
M U T G I K T L R S Y P
Ready?
![Page 12: Storage Chapter 8, Lecture 3](https://reader035.vdocuments.net/reader035/viewer/2022062809/568159a7550346895dc70bd6/html5/thumbnails/12.jpg)
Chunking
F-B-I-T-W-A-C-I-A-I-B-M
The capacity of the working memory may be increased by “chunking.”
FBI TWA CIA IBM
4 chunks
![Page 13: Storage Chapter 8, Lecture 3](https://reader035.vdocuments.net/reader035/viewer/2022062809/568159a7550346895dc70bd6/html5/thumbnails/13.jpg)
Duration
Peterson and Peterson (1959) measured the duration of working memory by
manipulating rehearsal.
CH??
The duration of the working memory is about 20 sec.
CHJMKTHIJ547
547544541…
![Page 14: Storage Chapter 8, Lecture 3](https://reader035.vdocuments.net/reader035/viewer/2022062809/568159a7550346895dc70bd6/html5/thumbnails/14.jpg)
Working Memory Duration
![Page 15: Storage Chapter 8, Lecture 3](https://reader035.vdocuments.net/reader035/viewer/2022062809/568159a7550346895dc70bd6/html5/thumbnails/15.jpg)
Long-Term Memory
SensoryMemory
WorkingMemory
Long-termMemory
Encoding
RetrievalEncoding
Events
Retrieval
![Page 16: Storage Chapter 8, Lecture 3](https://reader035.vdocuments.net/reader035/viewer/2022062809/568159a7550346895dc70bd6/html5/thumbnails/16.jpg)
Long-Term Memory
Essentially unlimited capacity store.
The Clark’s nutcracker can locate 6,000 caches ofburied pine seeds during winter and spring.
R.J. E
rwin/ Photo R
esearchers
![Page 17: Storage Chapter 8, Lecture 3](https://reader035.vdocuments.net/reader035/viewer/2022062809/568159a7550346895dc70bd6/html5/thumbnails/17.jpg)
Memory Feats
![Page 18: Storage Chapter 8, Lecture 3](https://reader035.vdocuments.net/reader035/viewer/2022062809/568159a7550346895dc70bd6/html5/thumbnails/18.jpg)
Memory Stores
FeatureSensoryMemory
Working Memory
LTM
Encoding Copy Phonemic Semantic
Capacity Unlimited7±2
ChunksVery Large
Duration 0.25 sec. 20 sec. Years
![Page 19: Storage Chapter 8, Lecture 3](https://reader035.vdocuments.net/reader035/viewer/2022062809/568159a7550346895dc70bd6/html5/thumbnails/19.jpg)
Storing Memories in the Brain
1. Loftus and Loftus (1980) reviewed previous research data showing, through brain stimulation, that memories were etched into the brain and found that only a handful of brain stimulated patients reported flashbacks.
2. Using rats, Lashley (1950) suggested that even after removing parts of the brain, the animals retain partial memory of the maze.
![Page 20: Storage Chapter 8, Lecture 3](https://reader035.vdocuments.net/reader035/viewer/2022062809/568159a7550346895dc70bd6/html5/thumbnails/20.jpg)
Synaptic Changes
In Aplysia, Kandel and Schwartz (1982) showed that serotonin release from
neurons increased after conditioning.
Photo: Scientific A
merican
![Page 21: Storage Chapter 8, Lecture 3](https://reader035.vdocuments.net/reader035/viewer/2022062809/568159a7550346895dc70bd6/html5/thumbnails/21.jpg)
Synaptic Changes
Long-Term Potentiation (LTP)
refers to synaptic enhancement after
learning (Lynch, 2002). An increase in
neurotransmitter release or receptors on the receiving neuron
indicates strengthening of synapses.
Both P
hotos: From
N. T
oni et al., Nature, 402,
Nov. 25 1999. C
ourtesy of Dom
inique Muller
![Page 22: Storage Chapter 8, Lecture 3](https://reader035.vdocuments.net/reader035/viewer/2022062809/568159a7550346895dc70bd6/html5/thumbnails/22.jpg)
Stress Hormones & MemoryHeightened emotions (stress-related or otherwise) make for stronger memories.
Flashbulb memories are clear memories of emotionally significant moments or events
Scott Barbour/ G
etty Images
![Page 23: Storage Chapter 8, Lecture 3](https://reader035.vdocuments.net/reader035/viewer/2022062809/568159a7550346895dc70bd6/html5/thumbnails/23.jpg)
Beryl Benderly has described “flashbulb”memories this way: “It’s as if our nervoussystem takes a multimedia snapshot of thesounds, sights, smells, weather, emotionalclimate, even the body postures we experienceat certain moments.”
In a sentence or two, write down yourIn a sentence or two, write down yourthree most vivid memories…three most vivid memories…
![Page 24: Storage Chapter 8, Lecture 3](https://reader035.vdocuments.net/reader035/viewer/2022062809/568159a7550346895dc70bd6/html5/thumbnails/24.jpg)
A car accident you were in or witnessed (85)When you first met your college roommate (82)Your high school graduation (81)Your senior prom (78)An early romantic experience (77)A time you had to speak in front of an audience (72)When you got your admissions letter from college (65)The day President Reagan was shot in Washington (52)Your first flight (40)The moment you opened your SAT scores (33)Your seventeenth birthday (30)The last time you ate a holiday dinner at home (23)Your first college class (21)The first time your parents left you alone at home (19)Your thirteenth birthday (12)
The percentage of Duke students who had flashbulbrecollections of each event:
![Page 25: Storage Chapter 8, Lecture 3](https://reader035.vdocuments.net/reader035/viewer/2022062809/568159a7550346895dc70bd6/html5/thumbnails/25.jpg)
Storing Implicit & Explicit Memories
Explicit Memory refers to facts and experiences that one can consciously know and declare. Implicit memory involves learning an action while the
individual does not know or declare what she knows.
p. 343
![Page 26: Storage Chapter 8, Lecture 3](https://reader035.vdocuments.net/reader035/viewer/2022062809/568159a7550346895dc70bd6/html5/thumbnails/26.jpg)
Hippocampus
Hippocampus – a neural center in the limbicsystem that processes explicit memories.
Weidenfield &
Nicolson archives
![Page 27: Storage Chapter 8, Lecture 3](https://reader035.vdocuments.net/reader035/viewer/2022062809/568159a7550346895dc70bd6/html5/thumbnails/27.jpg)
No New Memories
Anterograde Amnesia
AnterogradeAmnesia
(HM)
Surgery
After losing his hippocampus in surgery, patient Henry M. (HM) remembered
everything before the operation but cannot make new memories. We call this
anterograde amnesia.Memory Intact
Different from retrograde amnesia, which is loss of memory from before an event or
injury.
![Page 28: Storage Chapter 8, Lecture 3](https://reader035.vdocuments.net/reader035/viewer/2022062809/568159a7550346895dc70bd6/html5/thumbnails/28.jpg)
Implicit Memory
HM learned the Tower of Hanoi (game) after his surgery. Each time he plays it, he is unable to
remember the fact that he has already played the game.
HM is unable to make new memories that aredeclarative (explicit), but he can form newmemories that are procedural (implicit).
CBA
![Page 29: Storage Chapter 8, Lecture 3](https://reader035.vdocuments.net/reader035/viewer/2022062809/568159a7550346895dc70bd6/html5/thumbnails/29.jpg)
CerebellumCerebellum – a neural center in the hindbrain
that processes implicit memories.
![Page 30: Storage Chapter 8, Lecture 3](https://reader035.vdocuments.net/reader035/viewer/2022062809/568159a7550346895dc70bd6/html5/thumbnails/30.jpg)
HomeworkRead p.345-349
“At any given moment, we can consciouslyprocess only a very limited amount ofinformation.”
- David Myers