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from STORIES to STREAMS THE EVOLUTION OF THE BEAT

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My presentation for Poynter's Social Media Day.

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from STORIESto STREAMSTHE EVOLUTION OF THE BEAT

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MATT THOMPSON@mthomps

[email protected]

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TWOPARABLES

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I: A tale of two scandals.

Watergate Enronv.

ladouceur78 / Flickr alex-s / Flickr

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The Watergate Hotel - Noah Kalina / Flickr

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FORTUNE, 3/5/01

The column that felled Enron

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from information scarcity …

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… to information overload

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II. The classic editor

RAIJSI / Flickr

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redmondbarry / Flickr

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The water cooler effect in reverse

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ARTHUR MILLER, 1961

A good newspaper,

I suppose, is a NATION TALKING TO ITSELF

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twistori.com

But that’s already happening…

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so what does a good journalist

do now?

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There is a new profession of

TRAIL BLAZERS – those who find delight in the task of

establishing useful trails through the enormous mass of the common record.

VANNEVAR BUSH, 1945

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Nobody is looking for another thing to read.

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FELIX SALMON, 2010

The biggest shortage in journalism right now

isn’t good writers, or even enlightened proprietorswilling to fund investigations.

IT’S CRITICAL READERS.

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Step 1:MASTER THE

CONVERSATION.

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Talking Points Memo

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tell us everything we need to knowabout something

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draw patternsconnect dotsbuild context

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not a series of isolated dispatches.

A STREAM.

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Step 2:NURTURE THE

CONVERSATION.

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traditional reportingis about building a

ROLODEX

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j

a b c d e f

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tomorrow’s reportingis about building aNETWORK

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j

A B C D E

Gd

e f

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turn sources into commenters

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WBUR’s CommonHealth

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… cont’d.

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Step 3:EXTEND THE

CONVERSATION.

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you have to go where the

conversation isbefore you can gowhere it isn’t

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FORTUNE, 3/5/01

The column that felled Enron

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Vanity Fair’s Bethany McLeanwas also at the breakfast, and she confirmed that

the blogosphere is a goldminefor people like her who wantto understand the [financial] crisis.

FELIX SALMON, 2010

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Imagine an alternate history

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Thank you.

@[email protected]

mthomps.com