ED MORRISON DECEMBER 2013

STRATEGIC DOING A NEW DISCIPLINE FOR DEVELOPING AND IMPLEMENTING STRATEGY IN LOOSE REGIONAL NETWORKS !

ANZRSAI CONFERENCE UNIVERSITY OF SOUTHERN QUEENSLAND HERVEY BAY, AUSTRALIA

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The Context

Flat Earth Moment 1 Mazda Manufacturing Complex Hiroshima, Japan 1983

Flat Earth Moment 2 High tech optic factory run by Chinese military 1991

Flat Earth Moment 3 Internet tutorial by MIT physicist 1993

The Emergence of Strategic Doing

Strategic Planning….A lot of thinking …Very little doing

Strategic Planning: Built for a hierarchy

Strategic Doing….Built for open networks

The Starting Point….What’s a Strategy?

The Proof Points

Muhlenberg

CaldwellHart Metcalfe Adair

Green

Spencer Owen Scott

OhioEdmonson

Rockcastle

Knox

Morgan

Pike

GreenupEstill

Lewis

Fayette

Union

Mercer

McCracken

Hopkins

Proof Point 1 Adjusting to globalization in rural Kentucky Measurable progress in 18 of 23 counties

Proof Point 2 Santa Fe Parking Garage, Oklahoma City, 1993

Photo by: Luke Barrett

Proof Point 2 Oklahoma City Today

Proof Point 3 Development of the Charleston Digital Corridor

Ernest Andrade Chief Designer Charleston Digital Corridor

Proof Point 4 Workforce Innovations 4 Focus Areas: 60+ Collaborations

Scalable Replicable Sustainable

Small Business Vitality Rankings, 2011

1. Austin !

2. Oklahoma City !

3. Charleston, SC

Source: Business Journal Digital Network April 11, 2011

Proof Point 5 Demand for strategic doing keeps growing

The Lessons

Lesson 1 Innovating networks take time and trust to evolve

Lesson 2 Open innovation evolves in stages

Lesson 3 Innovating networks depend on tight cores, porous boundaries and boundary spanners

Lesson 4 Strategy in open networks is a collective discipline that takes practice to master

Lesson 5 We move in the direction of our conversations

Lesson 6 Moving words into action builds trust

Lesson 7 To innovate in open networks, civility is not optional

Thank YouEd Morrison edmorrison@purdue.edu