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Strategic Sourcing in the Digital Economy Abercrombie & Fitch Quave Burton Vice President SAP Ariba Michael Koch Director- Solutions Marketing sig.org/eval

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Page 1: Strategic Sourcing in the Digital Economysig.org/docs2/S29_Strategic_Sourcing_in_the_Digital_Economy... · Strategic Sourcing in the Digital Economy Michael Koch, Director- Solutions

Strategic Sourcing in the

Digital Economy

Abercrombie & Fitch

Quave BurtonVice President

SAP Ariba

Michael KochDirector- Solutions Marketing

sig.org/eval

Page 3: Strategic Sourcing in the Digital Economysig.org/docs2/S29_Strategic_Sourcing_in_the_Digital_Economy... · Strategic Sourcing in the Digital Economy Michael Koch, Director- Solutions

© 2016 SAP SE or an SAP affiliate company. All rights reserved. 3Customer

Agenda

• Introduction

• Strategic Sourcing in Digital Economy

• Abercrombie & Fitch Strategic Sourcing Journey

• Q & A

Page 4: Strategic Sourcing in the Digital Economysig.org/docs2/S29_Strategic_Sourcing_in_the_Digital_Economy... · Strategic Sourcing in the Digital Economy Michael Koch, Director- Solutions

© 2016 SAP SE or an SAP affiliate company. All rights reserved. 4Customer

Digital Economy fueled by hyper-connectivity

$65 trillion

Global business trade by 2020

2.5 billion

Connected people on social

networks by 2020

75 billion

Connected devices by 2020

“The Internet of Things”

Internal | © 2014 SAP SE or an SAP affiliate company. All rights reserved.

Page 5: Strategic Sourcing in the Digital Economysig.org/docs2/S29_Strategic_Sourcing_in_the_Digital_Economy... · Strategic Sourcing in the Digital Economy Michael Koch, Director- Solutions

© 2016 SAP SE or an SAP affiliate company. All rights reserved. 5Customer

Hyper-connectivity is everywhere

Innovators connecting people, devices and business

Société de Transport de Montréal

Internal | © 2014 SAP SE or an SAP affiliate company. All rights reserved.

Page 6: Strategic Sourcing in the Digital Economysig.org/docs2/S29_Strategic_Sourcing_in_the_Digital_Economy... · Strategic Sourcing in the Digital Economy Michael Koch, Director- Solutions

© 2016 SAP SE or an SAP affiliate company. All rights reserved. 6Customer

Megatrends

Page 7: Strategic Sourcing in the Digital Economysig.org/docs2/S29_Strategic_Sourcing_in_the_Digital_Economy... · Strategic Sourcing in the Digital Economy Michael Koch, Director- Solutions

© 2016 SAP SE or an SAP affiliate company. All rights reserved. 7Customer

Changing business environment increases pressure on

companies

Increasing Globalization• Expansion intg new markets

• Global process standardization

• International supply chains

• Increased off / near shoring

Economic volatility• Volatility in markets

• Decreased stock valuation

• Slow economic growth

• High expense ratio

More competition • Pricing pressures

• New sources of competition

• Decreased budgets and spending

Greater risk• Supply chain disruption

• Ingredients / materials cost

• Commodity risk

Accelerating technological change• Changing business models

• Faster innovation cycles

• Expanding partnerships and channels

• Leveraging big data for decisions

Regulatory changes• Increasing disclosure requirements

• Country-specific regulations

• Industry-specific disclosures

Page 8: Strategic Sourcing in the Digital Economysig.org/docs2/S29_Strategic_Sourcing_in_the_Digital_Economy... · Strategic Sourcing in the Digital Economy Michael Koch, Director- Solutions

© 2016 SAP SE or an SAP affiliate company. All rights reserved. 8Customer

Creating a Challenge/Opportunity for Procurement

Top 3 Procurement Drivers

54%cutting

cost

51%becoming more

strategic

44%quality

suppliers

Source: Procurement Leaders

Where is there “great” opportunity for

Procurement to increase its

contribution?

Percentage of respondents rating the procurement

function’s opportunity to contribute as a “great

opportunity”

14%

25%29%

36%44%

57%64%

73%

Serving an

advisory

role in

M&A

deals

Expanding

into new

markets /

business

lines

Managing

financial

risk

Managing

working

capital

Managing

risks to

business

performance

Working

with

suppliers

to

enhance

product

offerings

Strengthening

relationships

with suppliers

Finding

opportunities

for cost

savings

Source: CFO Research Services

Page 9: Strategic Sourcing in the Digital Economysig.org/docs2/S29_Strategic_Sourcing_in_the_Digital_Economy... · Strategic Sourcing in the Digital Economy Michael Koch, Director- Solutions

© 2016 SAP SE or an SAP affiliate company. All rights reserved. 9Customer

Top 3 Priorities for CPO’s

Early Engagement of Sourcing

Opportunities

New ( or Improved) Technology

Larger and/or More Talented Staff

Better Communication Plan

Better Team Execution

66%

53%

53%

48%

44%

Savings continues to the be the

#1 driver for CPO’s

And Strategic Sourcing remains the

quickest path to get there

The CPO’s Top Driver for

Future Success

The CPO’s Top Priorities

( Next 3 years)

Source: CPO Rising – The Agility Agenda. By Ardent Partners, March 2015

Savings

Processes

Compliance

Innovation

People

42%

39%

33%

28%

27%

Page 10: Strategic Sourcing in the Digital Economysig.org/docs2/S29_Strategic_Sourcing_in_the_Digital_Economy... · Strategic Sourcing in the Digital Economy Michael Koch, Director- Solutions

© 2016 SAP SE or an SAP affiliate company. All rights reserved. 10Customer

Strategic Sourcing ProfessionalsWhat Keeps Them Up at Night?

Manage Savings

Lack of efficiency in sourcing

project management and activities

Savings claims are difficult to

measure and guarantee

Compliance

Poor and ineffective contract

management

Reduced ability to author and drive

contract creation and compliance

Spend Management

Inconsistent, incomplete,

unclassified data

Lack of visibility into enterprise-

wide spend leads to missed

savings opportunities

Supply Risk

Uncertainty regarding suppliers’

financial, legal, and operational

health

Inadequate supplier performance

management program

Page 11: Strategic Sourcing in the Digital Economysig.org/docs2/S29_Strategic_Sourcing_in_the_Digital_Economy... · Strategic Sourcing in the Digital Economy Michael Koch, Director- Solutions

Strategic Sourcing at Abercombie & Fitch

Quave Burton

Vice President, Abercrombie & Fitch

Page 12: Strategic Sourcing in the Digital Economysig.org/docs2/S29_Strategic_Sourcing_in_the_Digital_Economy... · Strategic Sourcing in the Digital Economy Michael Koch, Director- Solutions

© 2016 SAP SE or an SAP affiliate company. All rights reserved. 12Customer

Topics

Company Profile

Challenges

Strategic Sourcing Program

Page 13: Strategic Sourcing in the Digital Economysig.org/docs2/S29_Strategic_Sourcing_in_the_Digital_Economy... · Strategic Sourcing in the Digital Economy Michael Koch, Director- Solutions

© 2016 SAP SE or an SAP affiliate company. All rights reserved. 13Customer

Who we are

Abercrombie & Fitch Co., operates as a global retailer of casual apparel for men, women, and kids. Its

stores sell casual apparel, such as knit shirts, graphic t-shirts, jeans, and woven shirts; and personal

care and other accessories under the Abercrombie & Fitch, abercrombie and Hollister.

A&F operates a total of 1,022 stores. They include:

Domestic

278 Abercrombie & Fitch stores

154 abercrombie kids stores

486 Hollister Co.

International

17 Abercrombie & Fitch

6 abercrombie kids stores

101 Hollister Co.

Our e-commerce websites can be found at www.abercrombie.com, www.abercrombiekids.com and www.hollisterco.com.

Page 14: Strategic Sourcing in the Digital Economysig.org/docs2/S29_Strategic_Sourcing_in_the_Digital_Economy... · Strategic Sourcing in the Digital Economy Michael Koch, Director- Solutions

© 2016 SAP SE or an SAP affiliate company. All rights reserved. 14Customer

Challenges we faced

• Disparate systems and methodologies

• Inconsistent reporting

• No formal contract management process

• Goals and objectives not aligned

• Enterprise understanding of what is strategic sourcing

• No aggregate view of spend data

Page 15: Strategic Sourcing in the Digital Economysig.org/docs2/S29_Strategic_Sourcing_in_the_Digital_Economy... · Strategic Sourcing in the Digital Economy Michael Koch, Director- Solutions

© 2016 SAP SE or an SAP affiliate company. All rights reserved. 15Customer

Our Areas of focus

• Savings

• Improved Payment Terms

• Reduced Risk

• Improved Budget Productivity / Increased ROI

• Decreased Effort with Contracts under Legal Review

• Increased Compliance with Legal Approved Contract Language

• Corporate Procurement Policy

• Procurement as a Financial Control

Page 16: Strategic Sourcing in the Digital Economysig.org/docs2/S29_Strategic_Sourcing_in_the_Digital_Economy... · Strategic Sourcing in the Digital Economy Michael Koch, Director- Solutions

© 2016 SAP SE or an SAP affiliate company. All rights reserved. 16Customer

Sourcing program goals/capabilities

• Smart

• Fast Learners

• Data Driven Strategic Sourcing Category/Commodity Teams

• Fast Paced Environment

• Process & Technology Driven Tactical Purchasing Organization

• Communication to the business: Frequent, In-Person, Customer Service Oriented

• Transparent

• Easy to understand

• “Not” ground breaking

• Ability to flex

• Reportable

• Consistent, Streamlined Sourcing and Purchasing Process that supports rapid turnaround SLA’s

• Complete Suit of Sourcing, Contracting & Purchasing Tools

• Easy to Use, Relevant Reporting Tools (Budget Tracking & Compliance)

• SaaS

• Fast Implementation

• High number of users

• Ability to integrate

• Secure

OUR FOCUS

People

ProcessTechnology

Pro

cess

Peo

ple

Tech

no

log

y

Page 17: Strategic Sourcing in the Digital Economysig.org/docs2/S29_Strategic_Sourcing_in_the_Digital_Economy... · Strategic Sourcing in the Digital Economy Michael Koch, Director- Solutions

© 2016 SAP SE or an SAP affiliate company. All rights reserved. 17Customer

How we do itP

roc

ess

Peo

ple

Tech

no

log

y

ANALYZE

CATEGORY

SPEND

DEVELOP

BUSINESS

NEEDS

ASSESS

SUPPLY

MARKETS

DEVELOP

CATEGORY

STRATEGY

EXECUTE

STRATEGY

IMPLEMENT

NEW

AGREEMENTS

SUSTAIN

RESULTS

Understand

internal spend

and current

state

Understand

business

requirements

Understand

market players

and key market

drivers

Develop

strategy to

effectively

source category

Develop and

execute sourcing

strategy and

negotiation plan

Sign new

agreement,

develop

implementation

plan

Monitor supplier

performance, capture

savings, evaluate

market

Page 18: Strategic Sourcing in the Digital Economysig.org/docs2/S29_Strategic_Sourcing_in_the_Digital_Economy... · Strategic Sourcing in the Digital Economy Michael Koch, Director- Solutions

© 2016 SAP SE or an SAP affiliate company. All rights reserved. 18Customer

ANALYZE

CATEGORY

SPEND

DEVELOP

BUSINESS

NEEDS

ASSESS

SUPPLY

MARKETS

DEVELOP

CATEGORY

STRATEGY

EXECUTE

STRATEGY

IMPLEMENT

NEW

AGREEMENTS

SUSTAIN

RESULTS

• ID stakeholders,

sourcing team

•Roles and

responsibilities

•Work plan

•Collect internal

baseline

•Understand

requirements

•Sign-off on

baseline

•Document

current sourcing

approach

•Develop market

insight

• ID opportunities

•Develop sourcing

strategy

•Align on potential

opportunity

•Finalize

objectives

•Develop supplier

selection criteria

•Develop supplier

list

•Profile supplier

capabilities

•Filter using pre-

screening criteria

•Review final list

• ID Strategic

Sourcing position

•Align

stakeholders with

strategy and

workplan

•Develop go-to-

market approach

•Develop/publish

RFPs

•Analyze bids

•Develop

negotiation plan

•Develop award

scenarios,

anticipated

benefits

•Create

negotiation team,

hold negotiations

•Finalize awards

•Notify suppliers

•Create transition

team

•Develop

implementation

plan

•Finalize contracts

• Implement new

agreements

•Track

performance

•Participate in

savings audits

•Periodically re-

evaluate

purchases and

supplier

performance

•Team member/

stakeholder list

•Workplan

•Draft cost model

•SWOT analysis

•Current

procurement

process map

• Incumbent

supplier list

•Supplier

assessment

matrix

•Sourcing

Strategy

•Negotiation plan

•Draft transition

plan

•Stakeholder

approval

checklist

•Signed contracts

•Finalized

transition plan

•Key Learning

report

•Supplier

management

plan

•Savings tracking

plan

KE

Y A

CT

IVIT

IES

DE

LIV

ER

AB

LE

S

FINANCIAL

BASELINESOURCING

STRATEGY

EXECUTE CONTRACT

GA

TE

S

A&F STRATEGIC SOURCING PROCESS

Page 19: Strategic Sourcing in the Digital Economysig.org/docs2/S29_Strategic_Sourcing_in_the_Digital_Economy... · Strategic Sourcing in the Digital Economy Michael Koch, Director- Solutions

© 2016 SAP SE or an SAP affiliate company. All rights reserved. 19Customer

How we do itP

roc

ess

Peo

ple

Tech

no

log

y

Sourcing / Category Leads

ANALYZE

CATEGORY

SPEND

DEVELOP

BUSINESS

NEEDS

ASSESS

SUPPLY

MARKETS

DEVELOP

CATEGORY

STRATEGY

EXECUTE

STRATEGY

IMPLEMENT

NEW

AGREEMENTS

SUSTAIN

RESULTS

Understand

internal spend

and current

state

Understand

business

requirements

Understand

market players

and key market

drivers

Develop and

execute sourcing

strategy and

negotiation plan

Monitor supplier

performance, capture

savings, evaluate

market

Develop

strategy to

effectively

source

category

Sign new

agreement,

develop

implementation

plan

Page 20: Strategic Sourcing in the Digital Economysig.org/docs2/S29_Strategic_Sourcing_in_the_Digital_Economy... · Strategic Sourcing in the Digital Economy Michael Koch, Director- Solutions

© 2016 SAP SE or an SAP affiliate company. All rights reserved. 20Customer

TEAM STRUCTURE

VP GEMS

TRAVELGLOBAL

UTILITIESIT/DTC

STORE

SUPPORTSUSTAINABILITY

EUROPEAN

UTILITIES

VENDOR

SETUPS

IT/DTCHOME OFFICE

SUPPORT

TRAVEL &

EXPENSE

TRAVEL

AGENTS

TRAVEL &

EXPENSE

20

$500MM+

SPEND UNDER

MANAGEMENT

Page 21: Strategic Sourcing in the Digital Economysig.org/docs2/S29_Strategic_Sourcing_in_the_Digital_Economy... · Strategic Sourcing in the Digital Economy Michael Koch, Director- Solutions

© 2016 SAP SE or an SAP affiliate company. All rights reserved. 21Customer

How we do itP

roc

ess

Peo

ple

Tech

no

log

y

SOURCEGEMS

PROCUREAP

PAYAP

Sourcing / Category Leads

ANALYZE

CATEGORY

SPEND

DEVELOP

BUSINESS

NEEDS

ASSESS

SUPPLY

MARKETS

DEVELOP

CATEGORY

STRATEGY

EXECUTE

STRATEGY

IMPLEMENT

NEW

AGREEMENTS

SUSTAIN

RESULTS

Understand

internal spend

and current

state

Understand

business

requirements

Understand

market players

and key market

drivers

Develop

strategy to

effectively

source category

Develop and

execute sourcing

strategy and

negotiation plan

Sign new

agreement,

develop

implementation

plan

Monitor supplier

performance, capture

savings, evaluate

market

Page 22: Strategic Sourcing in the Digital Economysig.org/docs2/S29_Strategic_Sourcing_in_the_Digital_Economy... · Strategic Sourcing in the Digital Economy Michael Koch, Director- Solutions

© 2016 SAP SE or an SAP affiliate company. All rights reserved. 22Customer

The SOURCE-TO-PAY technology

SOURCEGEMS

PROCUREAP

PAYAP

Spend

Classification

Commodity

Management

eSourcing

Contract

Management

Supplier

Registration

Spend Analysis

Opportunity

Identification

Supplier

Enablement

Requisition

Management

Invoice

Exceptions

Catalog

Supplier

Collaboration

Payment

Gateway

ERP

Supplier

Collaboration

Invoice Imaging

& Workflow

Vendor Portal Payment Audit

Supplier Performance Management

22

Page 23: Strategic Sourcing in the Digital Economysig.org/docs2/S29_Strategic_Sourcing_in_the_Digital_Economy... · Strategic Sourcing in the Digital Economy Michael Koch, Director- Solutions

23

OUR SOURCE-TO-PAY MODEL

People

ProcessTechnology

Procurement

Supplier

Registration

Supplier

Management

Spend

Analytics

7-step

Sourcing

Contract

Management

Pay

GEMS

Manage supplier

information and track

performance

Ensure compliant

procure-to-pay cycle

on a daily basis

Create, store, search

contracts & track

compliance

Use this

information to

source efficiently

People

ProcessTechnology

Page 24: Strategic Sourcing in the Digital Economysig.org/docs2/S29_Strategic_Sourcing_in_the_Digital_Economy... · Strategic Sourcing in the Digital Economy Michael Koch, Director- Solutions

© 2016 SAP SE or an SAP affiliate company. All rights reserved. 24Customer

Lessons Learned

Grow into Solution – “Evolve At a Steady Rate”

BE PATIENT!!

Leverage Existing Budgets – “Avoid Special Funding Requests”

Build Transparency – “Maintain Pipeline”

Obtain Executive Support – “Leverage Organizational Alignment“

Create Center of Excellence – “Drive Adoption”

Alignment of Resources – “Do what you do best”

Optimize Sourcing Process – “Add Velocity”

Page 26: Strategic Sourcing in the Digital Economysig.org/docs2/S29_Strategic_Sourcing_in_the_Digital_Economy... · Strategic Sourcing in the Digital Economy Michael Koch, Director- Solutions

Evaluation How-to:

Your feedback drives

SIG Event content

By signing and

submitting your

evaluation, you are

automatically entered

into a prize drawing

Why?

Option 1: App

1. Select Schedule2. Select Schedule by Day3. Select Day4. Select Session5. Scroll to Description

6. Click on the Evaluation link

Option 2: Browser

1. Go to www.sig.org/eval2. Select Session (#S29)

How?

COMPLETE &SUBMIT EVAL

Page 27: Strategic Sourcing in the Digital Economysig.org/docs2/S29_Strategic_Sourcing_in_the_Digital_Economy... · Strategic Sourcing in the Digital Economy Michael Koch, Director- Solutions

Tweet: #SIGspring16

Session #29

Strategic Sourcing in the Digital Economy

www.sig.org/eval

Download the App: bit.ly/SIGOrlando

Quave Burton

Vice President

Abercrombie & Fitch

[email protected]

Michael Koch

Director-Solutions Marketing

SAP Ariba

[email protected]

Page 28: Strategic Sourcing in the Digital Economysig.org/docs2/S29_Strategic_Sourcing_in_the_Digital_Economy... · Strategic Sourcing in the Digital Economy Michael Koch, Director- Solutions