#NoStress@UWSBy Danielle Simpson B00269344Applied Marketing Research

Interesting FindingsStudents felt

• Help and support is wanted• A personal skill and therefore their own responsibility to develop• It would benefit students academically and professionally• It would also benefit the university• Different stress management techniques throughout the year would be beneficial • Regular support for managing personal, academic and working

stressors• Better advertised, communicated and located

The Winner is…

Why?

Why are animals effective in marketing?

1.1million followersKing of Pop CultureDog Selfie Accessories #petselfie

The Benefits for students & UWS

• personal

• academic

• professional

Recommendations

• The space, programme and other services available can be promoted by using the popularity of the animal visits

• Offer regular taster sessions for students to find what suits them

• Dedicate part of the university as a regular ‘chill-out’ zone

• Have an advisor available each week to help support students

#NoStress@UWS

Thank You