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    STRUKTUR DAN PROSESSOSIAL MASYARAKAT

    PERTANIANLecture 4.

    Dr. Sri Fatimah, MABMarch 13/2009

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    Discussion

    1. Social structure2. Social interaction

    3. Social mobility

    A Chinese proverb: the well being of a people is like a tree.Agriculture is its root,Manufacture and commerce are its branches and its leaves.If the root is injured, the leaves fall, the branches break away,

    And the tree dies.

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    Define Agriculture

    The science, art, and the businessof cultivating the soil, producing

    crops for food and fiber, andraising livestock; farming.

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    Agribusiness

    business operation embracing theproduction, processing, and

    distribution of agricultural productsand the manufacture of farmmachinery, equipment and supplies.

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    Social Structure and

    Social Interaction((sumber www.sociology.ox.ac.uk, 2009)

    Society and Social Structure

    How did society develop?

    Elements of social structure

    Social Interaction of Everyday Life

    Status and roles

    Social construction of reality

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    Society and Social Structure

    Society

    Population of peopleorganized to carry out

    the major functions oflife

    People in a definedterritory

    Social Structure

    Recurring patterns ofbehavior

    Created throughinteractions andrelationships

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    Evolution of Societies

    Hunting and gathering: simple tools to hunt animalsand gather vegetation

    Horticultural or pastoral: hand tools to raise crops orthe domestication of animals

    Agricultural: large-scale cultivation using plowsharnessed to animals or energy source

    Industrial: production of goods using advanced sourcesof energy to drive large machinery

    Postindustrial: technology that supports an information-based economy

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    How Social Structure is Caused?

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    Further he argued

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    Social Structure Framework

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    Elements ofSocial Structure: Groups

    Two or more people who identify andinteract with each other

    Primary Group: small social group whose

    members share personal and enduringrelationships

    Secondary Group: impersonal social group

    whose members pursue a specific goal oractivity

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    Elements ofSocial Structure: Status

    The first condition of having to deal with

    somebody . . . is knowing with whomone has todeal. (Georg Simmel 1950)

    Status Set: All statuses a person holds at agiven time

    Ascribed and Achieved Status

    Master Status: Status that has specialimportance for social identity

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    Elements of Social Structure:Role

    Role Set: A number of roles attached to a singlestatus

    Role Conflict: Conflict among roles correspondingto 2 or more statuses

    Role Strain: Tension among roles connected to asingle status

    Role Exit: Process by which people disengage fromsocial roles

    You hold a status You perform a role

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    Social Interaction

    Interactions are determined by rewards orpunishments.

    If the reward for an interaction exceedsthe punishment, a potential for socialprofit exists and the interaction is likely tooccur.

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    Future tendency

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    Definition of Social Mobility

    Is the movement of a groups up and down

    within a social hierarchy (Ransford, 1980).

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    Type of social mobility amongagricultural communities

    1. Horizontal: geografical movement within theenvironment, city (lateral mobility) up & down in socialstratification (Giddens, 1989)

    Kemampuan sso untuk berpindah/bergerak dalam

    rangka memperluas network maupun pasar usahaagribisnis sayuran.

    2. Vertical : movement which is carrying improvement(responsibility and financial)

    Perpindahan kelas ke strata yang lebih tinggi, misal dariburuh harian meningkat menjadi juragan sayuranorganik.

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    Process of social mobility

    1. Intrageneration: mobilitas sosial yang dialamiseseorang dalam hidupnya, terdapat perbedaan statusorang tua dengan anaknya.

    Contoh: si A tahun 2002 sbg asisten manager, 2008-

    sekarang terpilih menjadi manager pemasaran tehwilayah Jabar

    2. Intergeneration

    contoh: ayahnya P.Ramli (artis legenda Malaysia,anaknya tukang sapu jalan raya

    - ayahnya tuan tanah, anaknya supir manager sayurperusahaan x di Lembang

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    Manfaat

    Pihak pengambil keputusan (pemerintah)stakeholder terkait dapat mengambilkeputusan yang tepat dengan

    mempertimbangkan aspek mobility,interaksi dan struktur social yangmengedepankan aspek keberpihakan

    pada masyarakat agribisnis Indonesia.