submarine cables: are we in a new bubble? · demand growth wasn’t a major problem lit vs....

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Carlsbad, CA | Washington, DC | Exeter, UK | Singapore | www.telegeography.com | [email protected] Submarine Cables: Are We in a New Bubble? Tim Stronge

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Page 1: Submarine Cables: Are We in a New Bubble? · Demand growth wasn’t a major problem Lit vs. Potential Capacity on Bubble-Era Trans-Atlantic Cables Big jumps in potential capacity

Carlsbad, CA | Washington, DC | Exeter, UK | Singapore | www.telegeography.com | [email protected]

Submarine Cables: Are We in a New Bubble?

Tim Stronge

Page 2: Submarine Cables: Are We in a New Bubble? · Demand growth wasn’t a major problem Lit vs. Potential Capacity on Bubble-Era Trans-Atlantic Cables Big jumps in potential capacity

Carlsbad, CA | Washington, DC | Exeter, UK | Singapore | www.telegeography.com | [email protected]

What caused the bubble & its burst? •  Uncertain future demand •  Irrational exuberance •  Wholesale cable model •  Huge up-front CAPEX •  Big scope for price decreases

Page 3: Submarine Cables: Are We in a New Bubble? · Demand growth wasn’t a major problem Lit vs. Potential Capacity on Bubble-Era Trans-Atlantic Cables Big jumps in potential capacity

Carlsbad, CA | Washington, DC | Exeter, UK | Singapore | www.telegeography.com | [email protected]

Uncertain Future Demand

Page 4: Submarine Cables: Are We in a New Bubble? · Demand growth wasn’t a major problem Lit vs. Potential Capacity on Bubble-Era Trans-Atlantic Cables Big jumps in potential capacity

Carlsbad, CA | Washington, DC | Exeter, UK | Singapore | www.telegeography.com | [email protected]

Onslaught of bankruptcies Potential Capacity by Bubble-Era Trans-Atlantic Cable

Page 5: Submarine Cables: Are We in a New Bubble? · Demand growth wasn’t a major problem Lit vs. Potential Capacity on Bubble-Era Trans-Atlantic Cables Big jumps in potential capacity

Carlsbad, CA | Washington, DC | Exeter, UK | Singapore | www.telegeography.com | [email protected]

Demand growth wasn’t a major problem Lit vs. Potential Capacity on Bubble-Era Trans-Atlantic Cables

Big jumps in potential capacity didn’t occur until after bubble burst

Demand mostly tracked expectations

Page 6: Submarine Cables: Are We in a New Bubble? · Demand growth wasn’t a major problem Lit vs. Potential Capacity on Bubble-Era Trans-Atlantic Cables Big jumps in potential capacity

Carlsbad, CA | Washington, DC | Exeter, UK | Singapore | www.telegeography.com | [email protected]

But what about the future? Lit vs. Potential Capacity on All Trans-Atlantic Cables

CAGR = 38%

Page 7: Submarine Cables: Are We in a New Bubble? · Demand growth wasn’t a major problem Lit vs. Potential Capacity on Bubble-Era Trans-Atlantic Cables Big jumps in potential capacity

Carlsbad, CA | Washington, DC | Exeter, UK | Singapore | www.telegeography.com | [email protected]

But what about the future? Lit vs. Potential Capacity on All Trans-Atlantic Cables

CAGR = 25%

Page 8: Submarine Cables: Are We in a New Bubble? · Demand growth wasn’t a major problem Lit vs. Potential Capacity on Bubble-Era Trans-Atlantic Cables Big jumps in potential capacity

Carlsbad, CA | Washington, DC | Exeter, UK | Singapore | www.telegeography.com | [email protected]

Uncertain Future Demand

Current worry: Yes

Page 9: Submarine Cables: Are We in a New Bubble? · Demand growth wasn’t a major problem Lit vs. Potential Capacity on Bubble-Era Trans-Atlantic Cables Big jumps in potential capacity

Carlsbad, CA | Washington, DC | Exeter, UK | Singapore | www.telegeography.com | [email protected]

Irrational Exuberance

Page 10: Submarine Cables: Are We in a New Bubble? · Demand growth wasn’t a major problem Lit vs. Potential Capacity on Bubble-Era Trans-Atlantic Cables Big jumps in potential capacity

Carlsbad, CA | Washington, DC | Exeter, UK | Singapore | www.telegeography.com | [email protected]

The warning signs were there!

Page 11: Submarine Cables: Are We in a New Bubble? · Demand growth wasn’t a major problem Lit vs. Potential Capacity on Bubble-Era Trans-Atlantic Cables Big jumps in potential capacity

Carlsbad, CA | Washington, DC | Exeter, UK | Singapore | www.telegeography.com | [email protected]

The warning signs were there!

Page 12: Submarine Cables: Are We in a New Bubble? · Demand growth wasn’t a major problem Lit vs. Potential Capacity on Bubble-Era Trans-Atlantic Cables Big jumps in potential capacity

Carlsbad, CA | Washington, DC | Exeter, UK | Singapore | www.telegeography.com | [email protected]

Willing suspension of disbelief

Page 13: Submarine Cables: Are We in a New Bubble? · Demand growth wasn’t a major problem Lit vs. Potential Capacity on Bubble-Era Trans-Atlantic Cables Big jumps in potential capacity

Carlsbad, CA | Washington, DC | Exeter, UK | Singapore | www.telegeography.com | [email protected]

Irrational Exuberance

Current Worry: No

Page 14: Submarine Cables: Are We in a New Bubble? · Demand growth wasn’t a major problem Lit vs. Potential Capacity on Bubble-Era Trans-Atlantic Cables Big jumps in potential capacity

Carlsbad, CA | Washington, DC | Exeter, UK | Singapore | www.telegeography.com | [email protected]

Wholesale Model

Page 15: Submarine Cables: Are We in a New Bubble? · Demand growth wasn’t a major problem Lit vs. Potential Capacity on Bubble-Era Trans-Atlantic Cables Big jumps in potential capacity

Carlsbad, CA | Washington, DC | Exeter, UK | Singapore | www.telegeography.com | [email protected]

Trans-Atlantic builds then vs. now •  Original Bubble

– Almost ALL capacity built by 3rd-party resellers – Speculative builds on same routes – Wholesalers chasing sales targets – Revenue reporting hijinks (treatment of IRUs) – Bankruptcy write-offs

Page 16: Submarine Cables: Are We in a New Bubble? · Demand growth wasn’t a major problem Lit vs. Potential Capacity on Bubble-Era Trans-Atlantic Cables Big jumps in potential capacity

Carlsbad, CA | Washington, DC | Exeter, UK | Singapore | www.telegeography.com | [email protected]

Trans-Atlantic builds then vs. now •  Current Market

– New cables heavily underwritten by content providers

– However, 3rd party resellers still involved in lots of new cables

– Addressable market size for these resellers growing more slowly than total market

Page 17: Submarine Cables: Are We in a New Bubble? · Demand growth wasn’t a major problem Lit vs. Potential Capacity on Bubble-Era Trans-Atlantic Cables Big jumps in potential capacity

Carlsbad, CA | Washington, DC | Exeter, UK | Singapore | www.telegeography.com | [email protected]

Wholesale Model

Current worry: Not as much as 15 years ago

Page 18: Submarine Cables: Are We in a New Bubble? · Demand growth wasn’t a major problem Lit vs. Potential Capacity on Bubble-Era Trans-Atlantic Cables Big jumps in potential capacity

Carlsbad, CA | Washington, DC | Exeter, UK | Singapore | www.telegeography.com | [email protected]

Huge Up-Front CAPEX

Page 19: Submarine Cables: Are We in a New Bubble? · Demand growth wasn’t a major problem Lit vs. Potential Capacity on Bubble-Era Trans-Atlantic Cables Big jumps in potential capacity

Carlsbad, CA | Washington, DC | Exeter, UK | Singapore | www.telegeography.com | [email protected]

Huge CAPEX during bubble Initial Submarine Cable Construction Costs per Year (Globally)

Page 20: Submarine Cables: Are We in a New Bubble? · Demand growth wasn’t a major problem Lit vs. Potential Capacity on Bubble-Era Trans-Atlantic Cables Big jumps in potential capacity

Carlsbad, CA | Washington, DC | Exeter, UK | Singapore | www.telegeography.com | [email protected]

Huge Up-Front CAPEX

Current worry: No

Page 21: Submarine Cables: Are We in a New Bubble? · Demand growth wasn’t a major problem Lit vs. Potential Capacity on Bubble-Era Trans-Atlantic Cables Big jumps in potential capacity

Carlsbad, CA | Washington, DC | Exeter, UK | Singapore | www.telegeography.com | [email protected]

Big Scope for Price Decreases

Page 22: Submarine Cables: Are We in a New Bubble? · Demand growth wasn’t a major problem Lit vs. Potential Capacity on Bubble-Era Trans-Atlantic Cables Big jumps in potential capacity

Carlsbad, CA | Washington, DC | Exeter, UK | Singapore | www.telegeography.com | [email protected]

Price planning based on STM-1s 5-Year Forecast vs. Actual 2006 Price per Mbps

Page 23: Submarine Cables: Are We in a New Bubble? · Demand growth wasn’t a major problem Lit vs. Potential Capacity on Bubble-Era Trans-Atlantic Cables Big jumps in potential capacity

Carlsbad, CA | Washington, DC | Exeter, UK | Singapore | www.telegeography.com | [email protected]

Effect of shifting buying preferences Price per Mbps by Product

Page 24: Submarine Cables: Are We in a New Bubble? · Demand growth wasn’t a major problem Lit vs. Potential Capacity on Bubble-Era Trans-Atlantic Cables Big jumps in potential capacity

Carlsbad, CA | Washington, DC | Exeter, UK | Singapore | www.telegeography.com | [email protected]

Effect of shifting buying preferences Price per Mbps by Product

-65% CAGR

Page 25: Submarine Cables: Are We in a New Bubble? · Demand growth wasn’t a major problem Lit vs. Potential Capacity on Bubble-Era Trans-Atlantic Cables Big jumps in potential capacity

Carlsbad, CA | Washington, DC | Exeter, UK | Singapore | www.telegeography.com | [email protected]

Effect of shifting buying preferences Price per Mbps by Product

Page 26: Submarine Cables: Are We in a New Bubble? · Demand growth wasn’t a major problem Lit vs. Potential Capacity on Bubble-Era Trans-Atlantic Cables Big jumps in potential capacity

Carlsbad, CA | Washington, DC | Exeter, UK | Singapore | www.telegeography.com | [email protected]

Let’s build a simple cost model •  Each cable has $6m annual opex

– Wet and dry O&M, backhaul fees, power, SG&A •  Ignore initial capital payoff •  100G upgrade = $275k, falling 20% annually •  Each cable loaded with 6 Tbps in 2016

– Annual demand growth of 35% until fully loaded •  This is hypothetical. Your mileage may vary.

Page 27: Submarine Cables: Are We in a New Bubble? · Demand growth wasn’t a major problem Lit vs. Potential Capacity on Bubble-Era Trans-Atlantic Cables Big jumps in potential capacity

Carlsbad, CA | Washington, DC | Exeter, UK | Singapore | www.telegeography.com | [email protected]

Capacity drives cable unit costs Cost Floor per 10G Wave Sold

Current weighted avg. price

Page 28: Submarine Cables: Are We in a New Bubble? · Demand growth wasn’t a major problem Lit vs. Potential Capacity on Bubble-Era Trans-Atlantic Cables Big jumps in potential capacity

Carlsbad, CA | Washington, DC | Exeter, UK | Singapore | www.telegeography.com | [email protected]

Price finally approaches cost floor? Cost Floor per 10G Wave Sold

Page 29: Submarine Cables: Are We in a New Bubble? · Demand growth wasn’t a major problem Lit vs. Potential Capacity on Bubble-Era Trans-Atlantic Cables Big jumps in potential capacity

Carlsbad, CA | Washington, DC | Exeter, UK | Singapore | www.telegeography.com | [email protected]

There’s a limit to economies of scale Cost Floor per 10G Wave Sold

Page 30: Submarine Cables: Are We in a New Bubble? · Demand growth wasn’t a major problem Lit vs. Potential Capacity on Bubble-Era Trans-Atlantic Cables Big jumps in potential capacity

Carlsbad, CA | Washington, DC | Exeter, UK | Singapore | www.telegeography.com | [email protected]

There’s a limit to economies of scale Cost Floor per 10G Wave Sold

Page 31: Submarine Cables: Are We in a New Bubble? · Demand growth wasn’t a major problem Lit vs. Potential Capacity on Bubble-Era Trans-Atlantic Cables Big jumps in potential capacity

Carlsbad, CA | Washington, DC | Exeter, UK | Singapore | www.telegeography.com | [email protected]

Big Scope for Price Decreases

Current worry: Sorta, but not really

Page 32: Submarine Cables: Are We in a New Bubble? · Demand growth wasn’t a major problem Lit vs. Potential Capacity on Bubble-Era Trans-Atlantic Cables Big jumps in potential capacity

Carlsbad, CA | Washington, DC | Exeter, UK | Singapore | www.telegeography.com | [email protected]

Headed for another burst? •  Uncertain future demand: YES •  Irrational exuberance: No •  Wholesale cable model: Not a major concern •  Huge up-front CAPEX: No •  Big scope for price decreases: No

Page 33: Submarine Cables: Are We in a New Bubble? · Demand growth wasn’t a major problem Lit vs. Potential Capacity on Bubble-Era Trans-Atlantic Cables Big jumps in potential capacity

Carlsbad, CA | Washington, DC | Exeter, UK | Singapore | www.telegeography.com | [email protected]

Other conclusions •  Bubble burst not in sight •  Wholesale market sellers

– Please be careful – But they’re no longer a systemic threat to the

overall market •  Prices always will fall … but there are cost

constraints •  Some cables may become uneconomic soon