submitted to: prof. dr. eduard heindl presented by: pruthvi jayasimha naidu karri
TRANSCRIPT
Submitted to: Prof. Dr. Eduard Heindl
A Mobile Product Recommendation System Interaction With Tagged
Products
Presented by: Pruthvi Jayasimha naidu Karri
Introduction. Product recommendation in a nutshell.APRIORI: Pervasive Product Recommendation.
First evaluation.Discussion.Conclusion.
Agenda
*Mobile phones becomming major friends for humans.
*90% of population having mobile phones in developed countries.
*Also web.
*People are interested to share information.
*Recommendation system introduced by Amazon.com
*Trying to implement recommendation system through mobile.
Introduction
*Product Ratings:
5 Star rating. (Price-performance ratio)
*Product Reviews:
Normally Text.
Product Recommendation in a Nutshell
First EvaluationInternet Of Things conference in march 2008.Introduced to 26 participants.Encouraged Feedback.
*Would you appreciate product recommendations of peer consumers in front of the shelf ?
o 22 +ve
*What are the products you consider peer-user recommendations most helpful for?
o Mostly electronics, not for food.
*Would you be motivated to actively recommend products using your mobile phone ?oTotal contrast.
First Evaluation
*Quality Management
*Motivation of Users and Critical Mass
*Privacy Concerns
*Business Model
Discussion
1) How responsive will consumers be to APriori?
2) How fast will consumer-generated content be used among peers?
3)Will consumers make their decisions based on experiences of
others?
4) Will product manufacturers change for the feedback?
Future
*It is not so easy to penetrate into people.
*People these days are not interested to give rating for all the products they buy daily.
*If all these barriers/drawbacks are covered effectively and implemented in a effective manner, this concept is very useful for all the people who like to shop regularly.
Conclusion