successful strategic planning for nonprofit leaders...2017/02/09 · successful strategic planning...
TRANSCRIPT
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Successful Strategic Planning for Nonprofit
LeadersFebruary 9, 2017
Sponsored by the Florida Housing Finance Corporation Catalyst Program
Presenter: Gladys CookFlorida Housing Coalition Technical Advisor
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Catalyst Training Schedule
www.flhousing.org
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UPCOMING WORKSHOPS
• Webinar: Introduction to the Florida Housing Finance Corporation and its Funding Opportunities February 13, 2 pm – 3:30 pm
• Webinar- Preparing for your SHIP Monitoring Visit February 15, 2:00- 3:3- pm
• Workshop- February 17, 8:30 am – 5:00 pm Ocala
• Workshop- The Front Door Matters: Emergency and Crisis Housing Feb 21, 8am –5pm Jacksonville
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A Few Logistics
• Participants are muted but we encourage you to post questions and comments
• The presentation will be emailed to you after the webinar.
• Additional questions? Just email or call!• [email protected]
• 1-800-677-4548
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Overview
• Introduction to strategic planning
• Creating your strategic plan
• Implementing your strategic plan
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But first, A few questions for you!1. Who are you?
2. Does your nonprofit currently have a strategic plan?
3. If so, is it useful?
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Introduction to Strategic Planning
What is a strategic plan and why do you need one?
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Basics
A strategic plan is a tool. It’s not an end in itself, but a means to an end.
The Plan should guide the nonprofit to achieve its mission efficiently and with the greatest impact.
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Basics
The Plan should articulate:
1. Specific goals2. Action steps3. Resources needed to accomplish those goals
within a specified time table4. Responsible parties
A reasonable time frame for the Plan: 3 years
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Grounding: Mission, Vision, Values
The Plan should guide the nonprofit to achieve its: mission, vision and values.
Vision
Mis
sio
n
Values• Vision: What will happen if you succeed.
• Values: The principles underlying your work.
• Mission: Why you exist?
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Grounding: Mission, Vision, Values
As part of the Strategic Planning process, consider whether your mission, vision, and values need to be revisited.
Vision
Mis
sio
n
Values
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What is our Mission?
• Who are we?
• What do we do?
• Who do we do it for?
• What do those people need or want?
• How does what we do change or impact them? Vision
Mis
sio
nValues
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• OUR MISSION: The Florida Housing Coalition’s mission is to bring together housing advocates and resources so that all Floridians have an affordable home and suitable living environment.
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What is our Vision?
What will it look like if we succeed?
A one sentence statement describing the clear and inspirational long-term desired change resulting from an organization or programs work
Inspirational, clear, memorable, concise
Vision
Mis
sio
n
Values
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OUR VISION: Ending Homelessness One Person at a time.
OUR VISION: In every Florida community, there is an ethic
to ensure all members of that community, including the most
vulnerable and low income, are in affordable homes of that
person’s own choosing, and that each community have at
least one community-based organization with the capacity to
play an important role in delivering affordable housing or
related services in that community.
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What do we Value? What are our guiding principles?
Integrity
Transparency
Excellence
Leadership
Empowerment
Community
Good Stewardship
CollaborationVision
Mis
sio
n
Values
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What do we Value?
• Respect - afford trust and courtesy to all residents, staff, volunteers and board members.
• Equality - promote diversity and fair treatment of all.
• Dignity - respect for the totality and worth of each person.
• Respect - go ahead and beyond to meet the needs of those we serve.
• Integrity - be consistent in words and actions.
• Advocacy - be a compassionate voice for those we serve.
• Collaboration - work with community partners
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Methods to Energize Planning
• Brain storm- Where do we want to go?• Label input as Goal or Action Item
• Consolidate Goals and Rank
• Get consensus
• Itemize Action items under goals
• Review for SMARTness
• Use existing plan as base• Do SWOT exercise
• Revise, retain or reject Goals and Actions
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Strategic Planning Phase 1
• Assemble Strategic Planning Team• Staff
• Board Members
• Consultant- Facilitator
• Timing
• Research
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Phase 2: Preparation- Where are we?
• External Facilitator• Conduct interviews
• Complete organizational review
• Serve as neutral party
• Stakeholder surveys
• Staff and board roles
• Resource mapping
• Research topics or issued identified
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Phase 3: Retreat Logistics
• Venue
• Materials
• Outline• Timeframe
• Social time
• Facilitator role and preparation
• Expectations
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Phase 4: The Retreat- an Overview
• Overview, Introductions, Expectations
• Where are we now?
• Where are we going?
• How do we get there?
• How do we measure success?
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Where are we now?
• Staff positions and career stages
• Financials
• Contracts and Projects
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SWOT or Not?SWOT
Analysis Helpful Harmful
Internal Strength Weakness
External Opportunity Threat
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SMART Goal Setting
Specific, significant, stretching
Measurable, meaningful, motivational
Agreed upon, attainable, achievable, acceptable, action oriented
Realistic, relevant, reasonable, rewarding, results-oriented
Time-based, time-bound, timely, tangible, trackable
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Where do we want to be?
• Mission
• Vision
• Goals
• Actions
VisionM
issio
n
GoalsA
ctio
ns
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How do we get there?
• Action Plan
• Specific steps
• Responsible persons
• Benchmarks
• Timeframe
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How do we get there?
Action
plan
Specific
steps
Responsible
parties
Time
frame
Bench
marks
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Planning- Goals or Issues?
Goals-based planning
• Defined outcomes that reflect mission and vision
• Longer range- 3-5 years
• Should be ready for action
Issue-based planning-
• Steps to solve problems and create change• Shorter time frame
• May be necessary before taking on goals
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How Will We Monitor Progress?
• Without monitoring, plan could sit on the
• Regular reviews
• Staff- monthly
• Board - quarterly
• Staff and Board- annual meeting
shelf
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Getting Consensus
• Define problem
• Array solutions
• Measure risks and outcomes
• Find common ground
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Phase 5: Finalize the Plan
• Draft and complete the Strategic Plan
• Board adopts at next meeting
• Share with staff
• Share with stakeholders
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Putting the Plan to Work
• Implementation plan• Actions Steps- benchmarks
• Timelines
• Resources- Budget items
• Responsible Parties
• Regular Reviews by Leadership
• Resource Deployment
• Responsible Parties
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Keeping the Plan Relevant
• Leadership reviews monthly
• Board reviews quarterly
• Adjustments made as necessary
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Questions & Answers
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Our Thanks to the Florida Housing Catalyst Program
Sponsored by the Florida Housing
Finance Corporation