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Sue Ellen Reager, CEO Patent Holder

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Page 1: Sue Ellen Reager, CEO Patent Holder.  Embedded applications  Telephone and telecom  IVR applications  Software & navigational  TTS devices  Voice

Sue Ellen Reager, CEOPatent Holder

Page 2: Sue Ellen Reager, CEO Patent Holder.  Embedded applications  Telephone and telecom  IVR applications  Software & navigational  TTS devices  Voice

Embedded applications

Telephone and telecom

IVR applications

Software & navigational

TTS devices

Voice products

Kiosks and on-screen

Talking machines

Web sites

Flash

Embedded applications

Telephone and telecom

IVR applications

Software & navigational

TTS devices

Voice products

Kiosks and on-screen

Talking machines

Web sites

Flash

What do these have in common?What do these have in common?

Page 3: Sue Ellen Reager, CEO Patent Holder.  Embedded applications  Telephone and telecom  IVR applications  Software & navigational  TTS devices  Voice

What do these have in common?What do these have in common?

Page 4: Sue Ellen Reager, CEO Patent Holder.  Embedded applications  Telephone and telecom  IVR applications  Software & navigational  TTS devices  Voice

What do these people have in common?What do these people have in common?

Page 5: Sue Ellen Reager, CEO Patent Holder.  Embedded applications  Telephone and telecom  IVR applications  Software & navigational  TTS devices  Voice

What do these have in common?What do these have in common?

Page 6: Sue Ellen Reager, CEO Patent Holder.  Embedded applications  Telephone and telecom  IVR applications  Software & navigational  TTS devices  Voice

Welcome to the future of our industry,

speech technology globalization

Welcome to the future of our industry,

speech technology globalization

Page 7: Sue Ellen Reager, CEO Patent Holder.  Embedded applications  Telephone and telecom  IVR applications  Software & navigational  TTS devices  Voice

Ultimate personalization

Page 8: Sue Ellen Reager, CEO Patent Holder.  Embedded applications  Telephone and telecom  IVR applications  Software & navigational  TTS devices  Voice

Until now…

Why has localization and personalization been so expensive?

Code, cost and risk.   

Until now…

Why has localization and personalization been so expensive?

Code, cost and risk.   

Page 9: Sue Ellen Reager, CEO Patent Holder.  Embedded applications  Telephone and telecom  IVR applications  Software & navigational  TTS devices  Voice

Case Study

Telecom app for India

Case Study

Telecom app for India

Page 10: Sue Ellen Reager, CEO Patent Holder.  Embedded applications  Telephone and telecom  IVR applications  Software & navigational  TTS devices  Voice

Case Study

Unified messaging

Case Study

Unified messaging

Page 11: Sue Ellen Reager, CEO Patent Holder.  Embedded applications  Telephone and telecom  IVR applications  Software & navigational  TTS devices  Voice

Case Study

Hotel Telephone system: messaging, wake-up, room service

Case Study

Hotel Telephone system: messaging, wake-up, room service

Page 12: Sue Ellen Reager, CEO Patent Holder.  Embedded applications  Telephone and telecom  IVR applications  Software & navigational  TTS devices  Voice

English: You have <number> messages in your mailbox.

Japanese: Your basket in (2-ken) message there is.

Malay:  In your basket (2) message message.

Portuguese: You have (2-feminine) messages in your mailbox.

Arabic: You have twmessagi (blank) in your mailbox.

Hungarian:  You (2-neutral) messages have.

English: You have <number> messages in your mailbox.

Japanese: Your basket in (2-ken) message there is.

Malay:  In your basket (2) message message.

Portuguese: You have (2-feminine) messages in your mailbox.

Arabic: You have twmessagi (blank) in your mailbox.

Hungarian:  You (2-neutral) messages have.

21 in Russian 14 in Japanese 11 in Mandarin 2 in English 7 in Spanish

21 in Russian 14 in Japanese 11 in Mandarin 2 in English 7 in Spanish

English: Message received on June 4th, 2005 at 3:45 PM. Asia: Year 2005 6 month 4 day on PM 3 hour 45 at message received.

German date with weekday: Nachricht am Montag, den zweiten Januar geschickt.German date no weekday: Nachricht am zweiten Januar geschickt.

English: Message received on June 4th, 2005 at 3:45 PM. Asia: Year 2005 6 month 4 day on PM 3 hour 45 at message received.

German date with weekday: Nachricht am Montag, den zweiten Januar geschickt.German date no weekday: Nachricht am zweiten Januar geschickt.

Page 13: Sue Ellen Reager, CEO Patent Holder.  Embedded applications  Telephone and telecom  IVR applications  Software & navigational  TTS devices  Voice

The User Experience (presentation layer) :

Text on screen Words Language Translation Voice files Music files Text to speech Voice recognition Subtitling for the hearing impaired Subtitling for language translation Other elements

The User Experience (presentation layer) :

Text on screen Words Language Translation Voice files Music files Text to speech Voice recognition Subtitling for the hearing impaired Subtitling for language translation Other elements

Page 14: Sue Ellen Reager, CEO Patent Holder.  Embedded applications  Telephone and telecom  IVR applications  Software & navigational  TTS devices  Voice

Replaced with this:

loadGCTableDriver(Entry#22)getGCTDList(Entry#22)unloadGCTableDriver(Entry#22)

Replaced with this:

loadGCTableDriver(Entry#22)getGCTDList(Entry#22)unloadGCTableDriver(Entry#22)

Page 15: Sue Ellen Reager, CEO Patent Holder.  Embedded applications  Telephone and telecom  IVR applications  Software & navigational  TTS devices  Voice

Software translation, personalizationSoftware translation, personalization

Same code block: software menus and messages

Page 16: Sue Ellen Reager, CEO Patent Holder.  Embedded applications  Telephone and telecom  IVR applications  Software & navigational  TTS devices  Voice

Personalization

Visual translation, personalizationVisual translation, personalization

Page 17: Sue Ellen Reager, CEO Patent Holder.  Embedded applications  Telephone and telecom  IVR applications  Software & navigational  TTS devices  Voice

Kiosks, scanners, appliancesKiosks, scanners, appliances

Page 18: Sue Ellen Reager, CEO Patent Holder.  Embedded applications  Telephone and telecom  IVR applications  Software & navigational  TTS devices  Voice

Extract Spanish Extract JapaneseExtract English

Language

TABLE DRIVERTABLE DRIVER

VariableVariable

VariableVariableVariable

Wav name list

Text to Display

Client Application

Sends basic info to Table Driver and asks “What do I do?”

Client Application

Sends basic info to Table Driver and asks “What do I do?”

Text to send to TTS

Audio Feeder

Telephone Number and Address Driver

Offline IVR Grammar Generator

Text Feeder

Compound Number and Currency Driver

Multimedia Feeder

SentenceName

Generated IVR Grammars

Client Application

Does whatever needs to be done.

Client Application

Does whatever needs to be done.

more...

Or one extract with all languagesOr one extract with all languages

Starts here...Starts here... ...and ends here....and ends here.

Page 19: Sue Ellen Reager, CEO Patent Holder.  Embedded applications  Telephone and telecom  IVR applications  Software & navigational  TTS devices  Voice

One code block returns :One code block returns :

3 buffer example:

1. Audio file list: Deposited.wav, on_June.wav, 4th.wav, 2005.wav 2. Screen text: Deposit received: 6/4/053. TTS text: “deposit posted june four two thousand five“

3 buffer example:

1. Audio file list: Deposited.wav, on_June.wav, 4th.wav, 2005.wav 2. Screen text: Deposit received: 6/4/053. TTS text: “deposit posted june four two thousand five“

Page 20: Sue Ellen Reager, CEO Patent Holder.  Embedded applications  Telephone and telecom  IVR applications  Software & navigational  TTS devices  Voice

;orig: ?SEF_LIB_UM_UH~0.01 ;orig: ?([i'd (i would)] like to give ?some) ;orig: feed back

?SEF_LIB_UM_UH~0.01 [(?KEY_NEED KEY_giveFeedback)]

?SEF_LIB_UM_UH~0.01

;orig: ?SEF_LIB_UM_UH~0.01 ;orig: ?([i'd (i would)] like to give ?some) ;orig: feed back

?SEF_LIB_UM_UH~0.01 [(?KEY_NEED KEY_giveFeedback)]

?SEF_LIB_UM_UH~0.01

Voice response code internationalization

Page 21: Sue Ellen Reager, CEO Patent Holder.  Embedded applications  Telephone and telecom  IVR applications  Software & navigational  TTS devices  Voice

?KEY_prepositions ?articles KEY_landmarkName

Another version of template:

?articles KEY_landmarkName

?KEY_prepositions

?KEY_prepositions ?articles KEY_landmarkName

Another version of template:

?articles KEY_landmarkName

?KEY_prepositions

Voice response code templates

Page 22: Sue Ellen Reager, CEO Patent Holder.  Embedded applications  Telephone and telecom  IVR applications  Software & navigational  TTS devices  Voice

(770) 414-4600

77.04.14.67.00

7704 / 144.600

+1 770.414.4600 ...

(770) 414-4600

77.04.14.67.00

7704 / 144.600

+1 770.414.4600 ...

Speaking telephone numbers according to the language: Speaking telephone numbers according to the language:

Digit by digit: 7-7-2-4-4-1-6-0-0-0USA style: 7-7-2, 4-4-1, 6-thousandUK style: double7 – 2 – double4 – 6 – tripleOhEuropean: 7 hundred 72 - 44 - 16 - 23Single Digit Hund: 7 - 72 - 44 - 16 - 23

Digit by digit: 7-7-2-4-4-1-6-0-0-0USA style: 7-7-2, 4-4-1, 6-thousandUK style: double7 – 2 – double4 – 6 – tripleOhEuropean: 7 hundred 72 - 44 - 16 - 23Single Digit Hund: 7 - 72 - 44 - 16 - 23

And shows them on screen in proper punctuation:And shows them on screen in proper punctuation:

Original language: Peachtree Street Northwest

Auto reordering: street Peachtree northwest

Auto translation: calle Peachtree noroeste

Original language: Peachtree Street Northwest

Auto reordering: street Peachtree northwest

Auto translation: calle Peachtree noroeste

Page 23: Sue Ellen Reager, CEO Patent Holder.  Embedded applications  Telephone and telecom  IVR applications  Software & navigational  TTS devices  Voice

Southern USACustomized

Broadcast Accent

Tex-Mex

Mexican

Neutral Spanish

Store 143

Headquarters

Californian Mandarin

Mainland China

Mandarin

Client Application

Base

English

Spanish

Sales

Retail

Mandarin

X XX X

X

Home Depot

Hot Deals

Promotions

Southeast

Standard

How Customization Works

Language hierarchy

How Customization Works

Language hierarchy

Page 24: Sue Ellen Reager, CEO Patent Holder.  Embedded applications  Telephone and telecom  IVR applications  Software & navigational  TTS devices  Voice

System Localizer