sumatra school soy milk and java tempe production project
TRANSCRIPT
SUMATRA SCHOOL SOY MILK
Sheraton Surabaya Hotel, 2-3 August 2010
3RD SOY SYMPOSIUM Health, Social-Cultural and Market Perspectives
Goal: Healthy elementary school children in 5 provinces, 4 on Sumatra and one on the island of Java
Health Objectives:1. Reduce the percentage of children with anemia
in target schools2. Reduce the percentage of children suffering
from Helminth Infections in target schools
Goal & Objectives GOAL AND OBJECTIVE
Where we work5 Provinces:
• West Sumatra• Lampung• Bengkulu • Riau • Yogyakarta
Beneficiaries:
More than 136,000 direct beneficiaries (students and teachers) in nearly 1,000 elementary schools/madrasah)
WHERE WE WORK?
Beneficiaries/Population• The number of the school children participating in the
SHSP program has risen from
– 170,000 at the beginning of the program in 2005
– 245,000 school children in 2006/2007
– 295,440 school children in 2007/08
• Increases a product of
increased support and
interest on the part
of local district governments
BENEFICIARIES
Major Program Activities•Distribute FSM (Fortified Soy Milk) to elementary school children
•Provide de worming treatment to students in target schools
•Promote key behaviors to students and communities
•Implement prioritized Water and Sanitation projects in the target schools
•Implement potable water pilot projects
•Create sustainability through Local Government participation
PROGRAM ACTIVITIES
SHSP Strategy for Health
Short Term Provide Iron Fortified
Soy Milk Provide de – worming
medicines Build Water and
Sanitation Infrastructure
Long Term Behavior Change Potable water
PROGRAM STRATEGY
FSM Program
• 200 ml of Susu Kedelai is distributed to school children in target schools three times a week when school is in session.
• The distribution of Susu Kedelai has had measurable impact reducing anemia rates, particularly among children in lower primary school.
FSM PROGRAM
FSM Efficacy Studies
• Three Recent Studies
Establish the Efficacy
of FSM for reducing Anemia– Bengkulu Study (Poltekes): Children treated with
FSM 40% less likely to be anemic– Sijunjung Endline: Children treated are 20-25%
less likely to be anemic– Tulang Bawang Study: Children treated are 20-
35% less likely to be anemic
FSM EFFICACY STUDY
Significantly Lowered Risk of Anemia
• Among 9-10 year olds, the risk of being anemic if the child participates in the FSM program is 35% less.
• The risk of being anemic among 7-8 year olds receiving fortified soy milk is 29% less in comparison to children not receiving the milk
SIGNIFICANTLY LOWERED RISK OF ANEMIA
Value Initiative Program (VIP)
JAVA TEMPE PRODUCTION PROJECT
Sheraton Surabaya Hotel, 2-3 August 2010
3RD SOY SYMPOSIUM Health, Social-Cultural and Market Perspectives
Sector Tempe
Focus Area Greater Jakarta (Jakarta, Bekasi, Depok, Tangerang and Bogor)
Enterprise Tempe producers including renter producers; “lopper/middlemen and wet market vendors; and street vendors
Goal Increase income, improve working conditions, and diminish environmental impact of production in Greater Jakarta.
Purpose Increase efficiency and product quality
Implementation Partners
Tofu &Tempe Cooperative, Forum Tempe, Bank Syariah Mandiri, America Soybean Association, Business Service Providers, Local Government, Metal Workshop Association, Vendor Association
BackgroundBackground
Why Tempe?
•Tempe a staple food for approximately 40 million poor people
•Most tempe and vendors live in urban areas and are informal workers.
•The tempe and vendors offers employment opportunities for individuals with limited formal education. It also offers an additional source of income for their extended families (remittances).
Owner Renter
Factory, raw material, housing for workers
Rent space and all equipment from owners
Fresh tempe;
40-150 kg
Soybean
/day
Fresh tempe;
20-50 kg
Soybean
/day
$ 17/day $ 8-9/day
1 workers;
@ $ 2/day
No workers
Asset/Provision
Product-Capacity
Income
Tempe Producers
Worker
Enterprises in the sector
Motorbike, kiosk.
Only sell fresh tempe and take margin
$ 8-10/day
No workers
Lopper (middlemen) / Wet market vendors
“Out door
eaters”
Consumer associations
Processing Food Preparation
& Snack Food Vendor
Consumption
Input Supply Informal and
Formal Marketing
Soybean wholesalers
Soybean Agents
Producer Group
Large/lead producers
Renter producers
Small producers
Take home consu-mers
Medium sized producers
Renter producers
Wholesaler/Agents
Food stalls
Wet Market / Cart Vendors
Association of soybean, tofu/tempe producers, and vendors; cooperative
Ministry of Environment, Ministry of Trade and Industry, Governments, Banks/ MFI, Research Institute
Food and hygiene inspection Body (BPOM)
Mini-Mart
Hospital
Catering
School
Fo
rmal
M
arke
t
Analyzing the Sector: Value Chain Map
10%
50%
20%
20%
80%10%
10%
Value Chain Analysis
Inp
ut s
upp
lyP
roce
ssin
g
Inp
ut s
up
p ly
Pro
cess
ing
Foo
d &
sna
ck
stre
et v
endo
r
Info
rmal
&
form
al
mar
ketin
g
Long term availability of traditional fuel
Used cooking oil & other toxic additives effect
human health
informal markets is the biggest market
Inefficient production
Cleaner production can reduce cost
Opportunity
Lim
ited
shel
f life
Lack
of a
cces
s to
fina
nce
Constraints Consumed by large poor people
Bad
env
ironm
enta
l effe
ct d
ue to
sm
oke
caus
ed fi
rew
ood
Co
nsu
mp
tion
Only use 100% of fresh cooking oil will lead to increase sales
• Improve production process
- Improve productivity and hygienic process
- Access to finance
• Promotion of cleaner healthy products– Branding and marketing
Strategy & Interventions
Improve Production Process
How?- Establish pilot factory in East Jakarta
• Demonstration tofu factory that provides a working example to other producers
1. Micro Banking, executed by Syariah Mandiri Bank
2. KUR
- Access to Finance
Improve Production in Tempe
Business Models - Pilot
Equipment supplier
TempeProducers
Equipment Information
IDR
Renters/Vendors
Info on good quality product
MFI Tempe
Producers
Access to finance
Interest
Renters/Vendors
info on good quality product
#1 Business Model
#2 Business Model
Progress So Far ?
Improve Production in Tempe
• 3 clusters of tempe producers (20-50 tempe producers/cluster) in Bekasi and Jakarta want to apply micro credit from Syariah Mandiri Bank
Average loan : USD $1,100 – 2,200/producerInterest rate : 20 %/yearPayback period : 2 yearsCollateral : motor bike, house, landLoan purpose : renovate factory/replacement equipment &
soybean proqurement
• Demonstration tempe factory in East Jakarta shows better efficiency in process (fuel, smoke reduction, etc)
• Tempe producers want to change from firewood into gas and use the stainless drum for boiling
Improve Branding and Marketing
HOW ?
Project facilitates:- Pilot: 1 models : branding and labelling for tempe
and tofu product- Support for PIRT certificate- Promoting hygienic and environmentall friendly
product
Improve Branding and Marketing
Business Model - Pilot
Producers
Info on better
product qualityVendors
#1 Business Model
Primary
Cooperative Producers
Info on branding and
marketing
Vendors
Info on better product quality
#2 Business Model
(2) (40)
(1) (100) (2000)
• How a project engages with social networks
• Women’s role in production
• How to convince the Government to provide better services from small and micro businesses?
• How does branding work for consumer awareness in products that matter for the poor?
• How will financing work for small informal producers (tempe)?
• Certification for the products may not work?
Some Key Learning Areas
THANK YOU
TERIMA KASIH