ENRICH YOUR LIFE!

SUMMER 2015

Continuing Education & Youth Classes

WINTER 2015

We are proud to serve the creative needs of students of all ages, and we invite you to enrich your life in one of our many courses this summer.

Does your teen enjoy drawing or painting, or have an interest in computer animation, silkscreen, or fashion illustration? PCA&D’s Pre-College classes provide him or her with the

opportunity to explore new and traditional media, cutting-edge technology, develop a college entrance portfolio, meet other students with similar interests, and discover a future in the arts.

For younger students, the Youth program brings children going into grades one through eight together in a creative and supportive environment where your son or daughter will gain new skills,

make new friends, and experience the joy and personal confidence that “making” brings.

Are you interested in technology and developing practical skills for your personal or professional life? Classes in our Certificate Program teach the creative skills you need for your job or career.

Maybe you’re looking for a new and inspiring creative outlet. Our Adult Studio or Artful Living classes and workshops bring out the artist in you.

FOR OVER 30 YEARS, PCA&D HAS BEEN THE REGIONAL LEADER IN

PROFESSIONAL ART AND DESIGN EDUCATION.

pcad.edu/ceExplore your creativity this summer

02 SUMMER 2015

YOUTHWe are offering both morning and afternoon classes for each age group during the month of July. Youth classes are designed with specific age groups in mind, from those in first grade to those in eighth grade. Through the youth program, your child will gain self-esteem and confidence that follows him or her from the studio into all phases of their lives. NOTE: Turn to page 10 for youth instructor bios.

Explore drawing, painting, sculpture, and art history in PCA&D’s Youth Studio Program. All youth studio instructors teaching grades 1-8 are K-12 certified, and assignments vary for each semester and section, so there is always something new to learn! NOTE: Supplies are provided for Youth Studio courses.

GRADELEVEL

CLASSTIME

WK. 1 (JULY 6-10)

WK. 2 (JULY 13-17)

WK. 3 (JULY 20-24)

WK. 4 (JULY 27-31)

WK. 5 (AUG. 3-7)

1-3 9AM-12PMYS 11

YOUTH STUDIOYS 11

YOUTH STUDIOYS 11

YOUTH STUDIOYS 11

YOUTH STUDIOX

1-3 12:30-3PMYS 5 ADVENTURES

IN COLORYS 29 BEAD &

POTTERY WORKSYS 22 ART IN

NATUREYS 18 ART AROUND

THE WORLDX

4-5 9AM-12PMYS 12

YOUTH STUDIOYS 12

YOUTH STUDIOYS 12

YOUTH STUDIOYS 12

YOUTH STUDIOX

4-5 12:30-3PMYS 33

WATERCOLORYS 26

STORIES &ARTYS 32 EXPLORING

TEXTILESYS 4 DRAWING

WITH COLORX

6-8 9AM-12PMYS 13

YOUTH STUDIOYS 13

YOUTH STUDIOYS 13

YOUTH STUDIOYS 13

YOUTH STUDIOYS 16 MIDDLE

SCHOOL PAINTING

6-8 12:30-3PMYS 7 MIDDLE

SCHOOL DRAWINGYS 8

CARTOONINGYS 31 BEAD &

POTTERY WORKS

YS 27 MIDDLE SCHOOLPRINTMAKING

YS 28 CARTOONING 2

WEEK 1: JULY 6–10YOUTH STUDIO IYS 11 – 01, Grades 1.2.3Monday – Friday, 9:00 a.m. – 12:00 p.m.$200, Lisa Wilson

YOUTH STUDIO IIYS 12 – 01, Grades 4.5Monday – Friday, 9:00 a.m. – 12:00 p.m.$200, Lyndsay Hoke

YOUTH STUDIO IIIYS 13 – 01, Grades 6.7.8

Monday – Friday, 9:00 a.m. – 12:00 p.m.$200, Carol Aument

ADVENTURES IN COLORYS 5 – 01, Grades 1.2.3Monday – Friday, 12:30 – 3:00 p.m.$175, Rebecca Chester• Understanding color helps artists

express emotion, set mood, and create harmony and unity in their artwork. Through a vibrant variety of mixed media and painting projects, students will explore color relationships and discover how color choices affect their art. Relevant vocabulary will be used daily as young artists implement their new understanding of color theory.

WATERCOLOR PAINTINGYS 33, Grades 4.5Monday – Friday, 12:30 – 3:00 p.m.$175, Lisa Wilson • Come explore introductory watercolor

techniques! Learn about the history of watercolor, what makes watercolor paper so special, and how to use tape to mask out areas on a painting. You will make new friends and have fun while you create landscape, still life, and mixed media masterpieces.

MIDDLE SCHOOL DRAWINGYS 7, Grades 6.7.8Monday – Friday, 12:30 – 3:00 p.m.$175, Tamera Teets • What do animators, game designers,

architects, fashion designers, cartoonists, and fine artists have in common? They know how to draw. Using pencils and charcoal, learn the basic skills of perspective, shading, and composition. All skill levels welcome.

WEEK 2: JULY 13 – 17YOUTH STUDIO IYS 11 – 02, Grades 1.2.3

Monday – Friday, 9:00 a.m. – 12:00 p.m.$200, Lisa Wilson

YOUTH STUDIO IIYS 12 – 02, Grades 4.5Monday – Friday, 9:00 a.m. – 12:00 p.m.$200, Terri Gleason

YOUTH STUDIO IIIYS 13 – 02, Grades 6.7.8Monday – Friday, 9:00 a.m. – 12:00 p.m.$200, Carol Aument

BEAD & POTTERY WORKSYS 29, Grades 1.2.3Monday – Friday, 12:30 – 3:00 p.m.$175, Marcie Natale & Staff• Join our friends at The Bead & Pottery

Works for a variety of activities and projects, ranging from glass fusing and jewelry design to creative clay hand building (from design to color) and glaze design on pre-molded clay pieces.

Register for two classes to get 25% off of the second class.

SUMMER 2015 03

STORIES & ARTYS 26, Grades 4.5Monday – Friday, 12:30 – 3:00 p.m.$175, Lyndsay Hoke• Join us as we read and explore with

art during a week dedicated to famous children’s literature. Classic stories come to life as we engage in art projects based around the books that we read. Eric Carle, Peter Reynolds, Shel Silverstein, and Dr. Seuss will inspire students’ illustrations, paintings, and sculptures!

CARTOONING BASICSYS 8, Grades 6.7.8Monday – Friday, 12:30 – 3:00 p.m.$175, Rebecca Chester• Explore line, movement, exaggeration,

and the emotive nature of cartooning, as well as the role of cartooning in storytelling via comic strips, comic books, and political cartoons. Create and develop your own character, and write and pace a multi-panel comic strip. Students will also explore traditional media for drawing and inking their comic strip.

WEEK 3: JULY 20 – 24YOUTH STUDIO IYS 11 – 03, Grades 1.2.3Monday – Friday, 9:00 a.m. – 12:00 p.m.$200, Lisa Wilson

YOUTH STUDIO IIYS 12 – 03, Grades 4.5Monday – Friday, 9:00 a.m. – 12:00 p.m.$200, Terri Gleason

YOUTH STUDIO IIIYS 13 – 03, Grades 6.7.8Monday – Friday, 9:00 a.m. – 12:00 p.m.$200, Carol Aument

ART IN NATUREYS 22, Grades 1.2.3

Monday – Friday, 12:30 – 3:00 p.m.$175, Carolyn Hollinger• Build on your sense of wonder for

the natural world through visual arts. Research has shown that children benefit from spending time in nature, and the opportunity to play and learn in the outdoors cultivates a greater appreciation of the arts. With a variety of art materials, you will experience firsthand the most exciting subject since cave art – the world around them!

NEW! EXPLORING TEXTILES: BATIKS & BEYONDYS 32, Grades 4.5Monday – Friday, 12:30 – 3:00 p.m.$175, Rebecca Chester• Summer bursts into color as young

artists explore textile design through natural dyes, flower printing, and Japanese Shibori, as well as safe and affordable batik methods. Experiment with a variety of techniques that will

yield beautiful and functional works of art for you and your home!

BEAD & POTTERY WORKSYS 31, Grades 6.7.8Monday – Friday, 12:30 – 3:00 p.m.$175, Marcie Natale & Staff

WEEK 4: JULY 27 – 31YOUTH STUDIO IYS 11 – 04, Grades 1.2.3Monday – Friday, 9:00 a.m. – 12:00 p.m.$200, Lisa Wilson

YOUTH STUDIO IIYS 12 – 04, Grades 4.5Monday – Friday, 9:00 a.m. – 12:00 p.m.$200, Lyndsay Hoke

YOUTH STUDIO IIIYS 13 – 04, Grades 6.7.8Monday – Friday, 9:00 a.m. – 12:00 p.m.$200, Rebecca Chester

ART AROUND THE WORLDYS 18, Grades 1.2.3Monday – Friday, 12:30 – 3:00 p.m.$175, Lyndsay Hoke• Travel with us as we explore art from

around the globe – Asia, Africa, and North America too! Learn styles and techniques from diverse cultures and ancient time periods. Create animal masks, hieroglyphics, Asian watercolor prints, tiki sculptures and more!

DRAWING WITH COLORYS 4, Grades 4.5Monday – Friday, 12:30 – 3:00 p.m.$175, Rebecca Chester• Are you ready to move beyond the

pencil? Discover new ways to draw that instill confidence and expand skills to media that may have seemed intimidating…until now! Strengthen traditional drawing skills while exploring color media such

as colored pencil, chalk pastel, and oil pastel. Experiment with pen and ink techniques, and learn to apply watercolor washes to their ink drawings.

MIDDLE SCHOOL PRINTMAKINGYS 27, Grades 6.7.8Monday – Friday, 12:30 – 3:00 p.m.$175, Tamera Teets • In this introductory class, explore

various processes for creating original prints including relief printing (collagraphs and foam prints), monoprinting, and screen printing. Create unique works of art both in vibrant color and classic monochromatic palettes.

WEEK 5: AUGUST 3 – 7MIDDLE SCHOOL PAINTINGYS 16-02, Grades 6.7.8Monday – Friday, 9:00 a.m. – 12:00 p.m.$175, Tamera Teets• Color mixing, contrast, composition, and

dimension – these are the fundamental skills that students will develop with this course. Multiple projects will explore a variety of subjects such as nature, architecture, portraits, abstract, and landscape. NOTE: Students will be given a supply list for this class.

NEW! CARTOONING 2YS 28, Grades 6.7.8Monday – Friday, 12:30 – 3:00 p.m.$175, Rebecca Chester• Continue exploring the tools, skills, and

methods employed by professional cartoonists. Students will delve deeper into character and story development while experimenting with more advanced drawing and illustration techniques. Expand the comic you began in Cartooning Basics, or bring a whole new idea to life! Prerequisite: Cartooning Basics

SESSION 1: JULY 6 – 17—FASHION, FINE ART, & PHOTOGRAPHY

FASHION ILLUSTRATION & DESIGNHS 33, Monday – Friday, July 6 – 179:00 a.m. – 12:00 p.m.Non – credit: $375, 1 Credit: $495MeeAe Oh-Ranck• Study and develop the essential

skills and techniques of drawing fashion figures and the research process that goes into fashion illustration. Drawing methods used in the industry will be demonstrated, starting with idea development and progressing to a completed concept and illustration board that includes actual fabrics. Various mediums will be demonstrated and you will be encouraged to develop your own personal style of illustration.

NEW! SUSTAINABLE FASHION: RECYCLED, REUSED, & WEARABLE ARTHS 70, Monday – Friday, July 6 – 1712:30 – 3:30 p.m.Non-credit: $375, 1 Credit: $495MeeAe Oh-Ranck• This introductory course focuses on the

creative use of fashion to complement existing personal collections and enhance usability without significant financial expenditure. Learn techniques to make ordinary clothing approach a level of artistic expression by re-forming old clothing, making wearable garments using recycled items from thrift store finds and every

day “trash,” and utilizing non-traditional materials such as newspaper and shipping materials.

SILKSCREEN DESIGNHS 46, Monday – Friday, July 6 – 179:00 a.m. – 12:00 p.m.Non-credit: $375, 1 Credit: $495Rebecca Blosser• Learn the basic processes of this

very popular form of printmaking. This creative medium has many more possibilities than just making t-shirts. Famous artists Andy Warhol, Roy Lichtenstein, Henri Matisse, and contemporary artist Shepard Fairey

have all used printmaking to create major bodies of work. You can create logos, posters, paintings, large-scale murals, and you can put the art you create on just about anything - fabric, metal, plastic, wood. Silkscreen images are used for everything from fine art to promotional items.

INTRODUCTION TO VIDEOHS 64, Monday – Friday, July 6 – 1712:30 – 3:30 p.m.Non-credit: $375, 1 Credit: $495Maggie Rudisill• Gain an understanding of digital video

cameras and filming principles such as sound, lighting, and construction of narrative sequences. Editing will be done using Final Cut software. Students will leave class with a short film; an excellent addition to any college portfolio. NOTE: All students are required to bring a digital SLR camera with video capabilities or other type of digital video camera.

SESSION 2: JULY 20 – 31—DESIGN, ILLUSTRATION & DIGITAL MEDIA

FUNDAMENTALS OF DESIGNHS 61, Monday – Friday, July 20 – 319:00 a.m. – 12:00 p.m.Non-credit: $375, 1 Credit: $495

04 SUMMER 2015

PRE-COLLEGE Build work for your portfolio, develop your skills, and have fun while expanding your creativity! All classes take place in PCA&D’s classrooms and studio space, and provide an immersive art school experience. Works you create in these classes will make a strong addition to your college entrance portfolio.

SESSION 1:(JULY 6-17)

SESSION 2:(JULY 20-31)

FASHION

FINE ARTSPHOTOGRAPHY

DESIGN

ILLUSTRATION &DIGITAL MEDIA

FASHION ILLUSTRATION

SILKSCREEN DESIGN

FUNDAMENTALS OF DESIGN

NARRATIVE FIGURE DRAWING(M- TH ONLY)

SUSTAINABLE FASHIONDEVELOPMENT

INTRO TO VIDEO

DIGITAL DESIGN LAB

INTRO TO 3DCOMPUTER ANIMATION

AM

AM

AM

AM

MARK YOUR CALENDARSAnnual Summer Continuing Education Student Exhibition, First Friday, August 7, 5 – 9 p.m.

PM

PM

PM

PM

SUMMER 2015 05

Megan Zettlemoyer• Discover the essence of design and

typography through the creation of compelling real-world projects like typefaces, logos and posters. This course will introduce you to the fundamental skills that will unlock the possibilities of conceptual design from both traditional and contemporary points of view. Special attention is given to achieving highly creative solutions and being the most imaginative, compelling, and unique designer possible. NOTE: This is a non-computer course.

DIGITAL DESIGN LABHS 60, Monday – Friday, July 20 – 3112:30 – 3:30 p.m.Non-credit: $375, 1 Credit: $495Zack Miller• In this two-week course, learn how

the computer can be a production

tool while still using your creativity and good design skills. Software of the Adobe Creative Suite, including but not limited to InDesign, Illustrator and Photoshop, will be taught to address current industry standards and requirements. Utility programs, prepress and file preparation, and management skills will also be taught.

NARRATIVE FIGURE DRAWINGHS 66, Monday – Friday, July 20 – 309:00 a.m. – 12:00 p.m.Non-credit: $285Matthew Weigle• The figure is the perfect vehicle for

conveying a narrative. Students will learn how to use gesture, rhythm, measuring and structure to their advantage and will be encouraged to experiment with different mediums, as well as express personal style. Other components include regular critiques, lessons on anatomy and practicing the benefits of different drawing approaches. NOTE: Nude models will be present for this course.

NEW! INTRO TO 3D COMPUTER ANIMATION HS 67, Monday – Friday, July 20 – 3112:30 – 3:30 p.m.Non-credit: $375, 1 Credit: $495Natasha Warshawky• Learn the basics of 3D modeling and

fundamentals of computer animation while creating a short animation that tells a story with simple objects. Classic animation techniques such as the bouncing ball exercise, as well as building a scene in 3D using the Autodesk Maya software, will provide a foundation for future exploration. Autodesk Maya is widely considered to be the industry standard animation software in the industry. No previous experience required.

PORTFOLIO PREPARATION WORKSHOP WS 7, Friday, August 72:00 – 5:00 p.m.Non-credit, $55Heidi Leitzke• This workshop teaches you how to

assemble a portfolio for admission to an art college. Learn how to visually and verbally present your work and select pieces for your portfolio. A variety of portfolio styles are shown and discussed. This is an excellent workshop if you are considering a college education in the visual arts.

ADULT STUDIO Studio courses offer you a chance to express your creativity while gaining knowledge and experience. Intergenerational courses are open to students age 8 and up and are a wonderful opportunity to explore your skills with students of all different ages.

LANDSCAPE PAINTING (EN PLEIN AIRE)CE 95, Tuesday/Thursday, July 7 – 30

5:30 – 8:30 p.m.8 sessions, non-credit, $250William Mammarella• Take advantage of the long evening

light of summer in this outdoor painting course. The tranquil setting of Lancaster Central Park will provide you with endless inspiration. Learn strategies for both direct painting outdoors and working from references. Techniques that will be covered: color mixing, paint handling, and the various ways to begin a painting. A brief historical overview of landscape painting will also be presented. NOTE: Oil and Acrylic paint is recommended (watercolor is optional if you have prior experience with that medium).

INTRODUCTION TO SEWINGCE 9, Tuesday/Thursday, July 8 – 306:00 – 9:00 p.m.8 sessions, non-credit, $285Louise Heisey• If you have a sewing machine that you

would like to become better friends with, this is the course for you! In this

class that is geared toward beginners, students will learn and practice basic sewing skills and techniques. The instructor will guide you through simple projects while learning about seams, zippers, gathers, and pleats. The final project will include a purchased pattern and fabric of the student’s choice. NOTE: Students are required to have a portable sewing machine to bring to each class. Cost of this course includes materials and supplies needed for course work with the exception of the final project.

NEW! INTERGENERATIONAL WATERCOLOR PAINTING; AGES 14 & UPCE 176, Mon/Wed, July 6 – August 56:00 – 9:00 p.m.10 sessions, non-credit, $300Steve Wilson• Students will paint various subjects

and landscapes to help develop skills for the layered watercolor technique. Students will be working on several small paintings during the course of the 3 week session, all focused on developing skills with the watercolor medium. Within the structure of the class we will learn to mix paints to achieve the color for any given subject. Learn about mediums, brushes, and techniques to enable each artist to have the skills to paint using watercolor. NOTE: Basic drawing skills are required. All skill levels welcome.

INTERGENERATIONAL PAINTING: AGES 8 & UPCE 188, Tuesday, July 7 – August 46:00 – 9:00 p.m.5 sessions, non-credit, $175Carlos Diaz

• Introductory painting techniques and media are taught in this beginner painting course for all ages. Students work with subjects ranging from imaginative to realistic. Watercolor emphasizes bold color, strong design, and direct painting. Acrylics are used and experimentation is encouraged. Students learn originality of viewpoint and have the opportunity to develop a personal painting style. Note: Some previous drawing skills are preferred but not required. All skill levels welcome.

NEW! INTERGENERATIONAL PHOTOGRAPHY: AGES 14 & UPCE 202, Monday, July 6 – August 56:00 – 9:00 p.m.5 sessions, non-credit, $175Steve Purdham• Whether you have a film or digital

camera, this introductory photography course teaches the basics of 35mm photography. Become familiar with the similarities and differences between the two mediums, and the methods of both. Learn to utilize the advantages of these photographic worlds in your artwork. All skill levels welcome.

LETTERPRESS WORKSHOPWS 8, Saturday, July 2512:00 p.m. – 4:00 p.m.1 session, non-credit, $75Ken Kulakowsky• Join the letterpress movement! This

workshop introduces the history and fundamentals of letterpress printing. Hand type-setting, composition, proofing, locking up, and printing are all part of this hands-on experience. You will be able to choose from a vast selection of antique type, imagery, and decorative borders for your very own print and use up to six colors on the six presses. You will take

away five prints (5” x 7”) of your final work. NOTE: Supplies/materials are included in the cost; this workshop will be held at an off-site location in Lancaster City.

NEW! DRAWING: FIGURE & PORTRAITCE 203, Monday/Wednesday, July 6 – 29 6:00 – 9:00 p.m.8 sessions, non-credit, $225William Mammarella• Students will learn basic proportions

for the human form, and study methods for judging proportional relationships related to the figure. Emphasis will be on understanding the structure of the body and head, through basic anatomy and historical systems of drawing. Techniques for using charcoal and conte will be emphasized, with students eventually working on toned paper with black and white media.

06 SUMMER 2015

ARTFUL LIVINGOur artful living courses and workshops are a great opportunity to learn practical lifestyle skills meant to infuse creativity and self-sufficiency into everyday life. These courses do not have prerequisites – so any level of experience is welcome!

MAKE YOUR SPACE WORK! DESIGN FOR YOUR HOMECD 115, Tuesday/Thursday, July 7 – 166:00 – 9:00 p.m.4 sessions, non-credit, $135Janine Arnesen-Nolt• Ever wonder how designers make

everything look so functional and striking? Now’s your chance to do the same! Learn how to create pleasing furniture arrangements for living and dining areas, and bedrooms. We will discuss a variety of topics such as: determining traffic flow, creating a room’s focal point, maximizing small spaces, dividing large spaces, and using balance, scale and proportion to achieve design goals. Students should plan on bringing their own DIY space planning dilemma/project to class.

INTRODUCTION TO SEWINGCE 9-02, Tuesday/Thursday, July 7 – 306:00 – 9:00 p.m.8 sessions, non-credit, $285Louise Heisey • See page 5 for class description

NEW! GOURMET PIZZA ON THE GRILLWS 77, Wednesday, August 126:00 – 9:00 p.m.1 session, non-credit, $75Betsey Gerstein-Sterenfield • The best part of summer is upon us

– time to shake it up with something new using your same old grill.

No need to invest in fancy wood burning ovens, stones, smokers and equipment. Learn to make gourmet grilled pizza right in your own backyard with your tried and true equipment. Join Betsey Sterenfeld of Essen Cooking for this hands-on workshop and you will learn how to make pizza dough from scratch, grill it perfectly, and top your pie with unique flavor combinations your friends and family are sure to love.

PROFESSIONAL DEVELOPMENTIn these courses, you can acquire new skills to apply to a current or future profession, though anyone with an interest in digital design, social media, or photography will reap the rewards. You do not need to be enrolled in a Certificate Program to take these courses.

DESIGN PRINCIPLES & TYPOGRAPHYDES 150, Mon./Wed., July 6 – August 56:00 – 9:00 p.m.

10 sessions, 1 credit, $430Tom Bejgrowicz• Learn the basics of using typography

and its importance as a design element in publication (newsletters, magazines, brochures, catalogs) and website design. This course will teach you the fundamental skills necessary for much of your future work and education in print and web design. Special attention is given to developing the problem solving skills critical to functioning in the design industry. NOTE: This course is a non-computer course.

ADOBE ILLUSTRATORDES 151, Mon./Wed., July 6 – August 5, 6:00 – 9:00 p.m.10 sessions, 1 credit, $460Laurie Fuller• Create illustrations, technical drawings,

logos, informational graphics, and other visuals using the cutting-edge drawing tools of Adobe Illustrator. An industry-standard vector graphics program, Adobe Illustrator is used primarily for creating print, multimedia, and online

graphics. In this course, you will learn to effectively use the Adobe Illustrator software program while completing illustration and design projects on the computer.

ADOBE PHOTOSHOPDES 152, Mon./Wed., July 6 – August 56:00 – 9:00 p.m.10 sessions, 1 credit, $460Robert Fuller• Adobe Photoshop has long been the

world-standard, image editing, photo retouching and web graphics software program. This course presents a complete survey of the Photoshop interface – its features, capabilities and uses. You will learn to create and manipulate bitmapped, grayscale, and color images through a series of hands-on exercises. After completing the course, you will be confident in creating sophisticated images for both print and the web.

ADOBE INDESIGNDES 154, Tues./Thurs., July 7 – August 6, 6:00 – 9:00 p.m.10 sessions, 1 credit, $460Tom Bejgrowicz• Adobe InDesign is a page layout

program used to create everything

SUMMER 2015 07

READYFOR A CERTIFICATE?Gain new skills, build your resume, and elevate your career. Details on page 9.

from restaurant menus to catalogs and magazines. An integral part of any designer’s Adobe toolkit – along with Photoshop and Illustrator – this program allows you to produce pages quickly and output them reliably – combining images and text for compelling results. In addition to learning to manage the Adobe InDesign program, you will complete your own design project in preparation for a variety of real-world design challenges.

HTML & WEBSITE DESIGNDES 155, Tues./Thurs., July 6 – August 56:00 – 9:00 p.m.10 sessions, 1 credit, $460Linda Forte• In this course, you will learn basic HTML

(Hyper Text Markup Language) which is used to generate home pages and websites. The emphasis will be on basic HTML codes, CSS (Cascading Style Sheets), and skills needed to plan a web page. We’ll cover file management, formatting for web pages, basic

structural elements, text editing, image use, optimal file formats, and the use of color on the web. Prerequisite: DES 152, Adobe Photoshop or equivalent experience.

LIGHTING FOR PHOTOGRAPHERS PHO 199, Mon./Wed., July 6 – August 56:00 – 9:00 p.m.10 sessions, 1 credit, $460Eric Forberger• Confused by off-camera lighting? This

course is an introduction to learning about the techniques and tools used in photography lighting. You will learn about the characteristics of light, light sources, modifiers, balancing flash with ambient light, and additional camera techniques specific to lighting. At the end of this course, you will have the basic knowledge and hands-on experience to feel confident when lighting a subject with off-camera light. Recommended: Completion of PHO 193, Introduction to Digital Photography or equivalent experience. Note: To take this course, you must have basic to intermediate computer skills and a digital 35 mm SLR camera.

ADVANCED SOCIAL MEDIA MARKETING & COMMUNICATIONSSM 102, Mon./Wed., July 6 – August 56:00 – 9:00 p.m.10 sessions, 1 credit, $460Ken Mueller• Learn to expertly integrate your

strategy across multiple platforms, use social media effectively, and respond to today’s ever-changing, ever-expanding and highly connected communications landscape. By combining your online and offline marketing, you can build brand awareness that resonates with your target audience. We will cover the benefits of SEO and analytics, and how to measure the results of your social

media efforts in order to complement your comprehensive marketing plan. Prerequisite: Intermediate experience with social media or completion of Introduction to Social Media Marketing & Communications (SM 101).

ONLINE MARKETING FOR EVENTSWS 60, Tuesday, July 149:00 a.m. – 12:00 p.m.1 session, non-credit, $45Ken Mueller• Whether you’re planning one event or

you schedule them regularly, online event promotion is crucial to the ultimate success of your event's overall promotion. With simple strategies and practical tips, you can build buzz, inspire viral sharing, connect with the press, and subsequently increase attendance and revenue.

DIGITAL MARKETING FOR NON-PROFITSWS 61, Tuesday, July 219:00 a.m. – 2:30 p.m.1 session, non-credit, $65Ken Mueller• Non-profit professionals often need to

wear many hats in order to get all their work done, and that can include the promotion of their organization. While many marketing strategies and tactics used by businesses are effective for non-profit organizations, this workshop will explain how a comprehensive digital marketing plan leveraging social media, email marketing, and other online tools can save time and deliver a strong return on investment. All skill levels and business backgrounds welcome.

NEW! WORDPRESS BASICS FOR BUSINESSWS 67, Tuesday, July 289:00 a.m. – 12:00 p.m.1 session, non-credit, $75

Jonathan Ober• Are you looking for a website that

you can easily update yourself? In this introductory level workshop, become familiar with Wordpress, a free content management system that can be scaled to any size with free and premium plugins. Discover how to install Wordpress, choose a design, customize the settings, and get acquainted with the tools on the administrative dashboard.

NEW! RESPONSIVE WEBSITE DEVELOPMENTWS 68, Wednesday, July 86:00 – 9:00 p.m.1 session, non-credit, $75Jonathan Ober• Now more than ever, users

are browsing the web via their mobile devices instead of desktop computers. With the proliferation of smartphones and tablets, it is now more important than ever that your website resizes to fit the varying screen sizes it will be viewed on. Learn how to take advantage of CSS media queries and responsive techniques for your website code.

NEW! E-COMMERCE WEBSITES WITH WORDPRESSWS 69, Wednesday, July 156:00 – 9:00 p.m.1 session, non-credit, $75Jonathan Ober• Do you want to sell a product online?

Learn how to create a small online store using Wordpress and the WooCommerce plug-in. The class will focus on basic customization and updating inventory, as well as configuring page settings, shipping, taxes, and the payment gateway. Students should have a basic working knowledge of Wordpress.

08 SUMMER 2015

CERTIFICATE PROGRAMSWhether you wish to expand your knowledge to increase marketability, gain new skills for job promotion, or take a completely new track for a career change, we offer four Certificate Programs that address the adult students’ needs. While these programs vary in length and intensity, they have been structured with your lifestyle and commitments in mind.

DIGITAL DESIGN SERIES: PRINTThe digital design certificate in print teaches students the basic skills needed to produce print design projects. A Design Principles/Typography course teaches students the foundation for design work done on the computer. Students will learn graphic software programs for drawing (Adobe Illustrator), page layout (Adobe InDesign), and image-editing (Adobe Photoshop). This combination is essential in order to function in any field that largely produces computer generated graphics – graphic design, publishing, marketing, and advertising.

Current classes relevant to this certificate:• DESIGN PRINCIPLES &

TYPOGRAPHY (DES 150)• ADOBE ILLUSTRATOR (DES 151)• ADOBE PHOTOSHOP (DES 152) • ADOBE INDESIGN (DES 154)

DIGITAL DESIGN SERIES: WEBThis series of design courses trains students on the software programs used to create websites for businesses, family, friends, or themselves. Students begin with the same Design Principles/Typography course that print students take, laying the foundation for all

future computer design work. Skills and competencies students gain through this program include designing and building a website, and scanning, storing, and protecting images for use on the web.

Current classes relevant to this certificate:• DESIGN PRINCIPLES &

TYPOGRAPHY (DES 150)• ADOBE PHOTOSHOP (DES 152) • HTML & WEBSITE DESIGN (DES 155)

DIGITAL PHOTOGRAPHYThe digital photography certificate program provides instruction in basic camera skills, composition, printing, color management, and lighting techniques. Courses are taught by professional photographers working in the fields of commercial, advertising, portrait, event, and wedding photography. Through this program, students will develop both artistic and

technical skills. Small classes allow for individualized instruction.

Current classes relevant to this certificate:• LIGHTING FOR PHOTOGRAPHERS (PHO 199)

SOCIAL MEDIA MARKETING & COMMUNICATIONSSocial media has revolutionized the way we do business. In the 21st century, mastery of social media and online marketing tools and strategies is essential to successful business operations. Reaching far beyond traditional marketing media, business professionals today must open the lines of communication with customers to develop engaging online relationships using tools such as Facebook, Twitter, Google+, YouTube, Pinterest, LinkedIn, mobile apps, and blogging.

Current classes relevant to this certificate:• ADVANCED SOCIAL MEDIA MARKETING

& COMMUNICATIONS (SM 102)

Are you interested in applying? • Submit a Continuing Education

certificate application and fee ($40) • Submit a personal statement* and

current resume Then what?• Successfully complete credits of

required courses• Achieve an overall 2.0 GPA or better• Submit a disc with one project from

each required course.

For more information about each certificate program and to apply online, visit us at pcad.edu/ce.

Program documentation includes a certificate of completion.

Official transcripts are available from the Registrar upon written request.

* All applicants are required to submit a 250-500 word typed personal statement that describes their reasons for choosing a visual arts education and any influences that led to this choice.

SUMMER 2015 09

10 SUMMER 2015

YOUR YOUTH INSTRUCTORSYouth instructors go the extra mile to create exciting projects for their students and an environment that is both creative and fun. Learn a little more about them, and why they make our programs so great!

CAROL AUMENTCarol graduated from Millersville University where she majored in Fine Art and received her teaching certificate in Art. She specializes in watercolor and collage. As an educator, she is passionate about inspiring artistic expression and fostering a life-long love of learning in her students.

CAROLYN HOLLINGER

Carolyn has been serving the community in various capacities since her graduation from Millersville University. With a degree in Art Education, she enjoys working in several child care facilities and teaching art to elementary students at Warwick School District with the Art Goes To School program. When she’s not in the classroom, you can find her browsing Barnes and Noble for investigative crime novels.

REBECCA CHESTERRebecca remembers her first “aha!” moment as a young artist, realizing that she could make marks with intention and create whatever she wanted. As a teacher, she now gets so much joy and satisfaction by helping her students discover their own abilities. One of Rebecca’s favorite things to do outside of the classroom is taking a road trip, exploring in and around Lancaster County. Most weekends she spends grocery shopping, grading projects and planning lessons, and spending time with family.

LISA WILSONOne of Lisa’s favorite things about being an artist is being able to express her creativity by drawing inspiration for projects through every-day experiences. She believes that we are

all artists and loves seeing her students’ enthusiasm and passion for art grow as they learn new skills and try new things. Lisa loves to spend time in her garden, travel, and attend her children’s many sporting events.

TERRI GLEASONArt making has always been a passion for Terri and teaching is an extension of that passion. In addition to teaching, she also enjoys taking classes through the Continuing Education program here at PCA&D because it allows her to explore her creative side and develop new skills. When she’s not in the role of teacher or student, she loves to spend time with her family and friends, ski, go camping, read, cook, and jog around the neighborhood.

LYNDSAY HOKE

Lyndsay is a recent graduate of Millersville University and is herself a contemporary artist, working mainly in painting, printmaking, and photography. In addition to PCA&D, she teaches at Annex 24 Gallery and the Lancaster Creative Factory. In her spare time, she loves to write poetry, play fetch with her dogs, and spend lots of time with her husband and son.

TAMERA TEETSTamera is a Lancaster County native and has loved art since childhood. She has a passion for nature, shown in her colorful, finely detailed paintings. Her hope for her artwork is to bring the beauty and tranquility of nature to the viewer, and she shares her creative passion with all of her students.

SUMMER 2015 11

POLICIES

ATTENDANCE POLICYRegular attendance is mandatory for all credit bearing classes. Generally, students are not permitted absences from more than two full class sessions in any course, in any semester. Refer to your specific course syllabus for the complete attendance policy and for any instructor’s addendum to this policy.

REFUNDSAll refund requests must be made in writing. Only tuition is refundable. All fees are non-refundable, including the $25 registration fee that is embedded in the published cost of all courses. Contact the Continuing Education office to receive a breakdown of additional fees. Refunds will be made within 30 business days of receipt of written request. The refund amount is based on the point of withdrawal from the course less all applicable fees.

CREDIT COURSE REFUND SCHEDULE1. Five days prior to start of course: 100%

of paid tuition (not applicable fees)2. Less than five days prior to start of

course: 75% of the paid tuition (not applicable fees).

3. Prior to second class: 50% of paid tuition (not applicable fees).

4. After the above schedule: no refund.

NON-CREDIT AND YOUTH COURSE Refund Schedule1. Five days prior to start of course:

100% refund of paid tuition (not applicable fees).

2. No refunds after the first class meeting.

Workshop Refund Schedule1. Prior to the start of the workshop:

100% refund of paid tuition (not applicable registration and supply fees).

COURSE CANCELLATIONS & INSTRUCTOR SUBSTITUTIONSEach course or workshop carries a minimum enrollment requirement. Pennsylvania College of Art & Design reserves the right to cancel any course or workshop for insufficient enrollment and to substitute instructors when necessary. If we must cancel a course or workshop, all registered students will receive notice by telephone or email one week prior to the start date of the course. All payments, including all fees, will be fully refunded.

SUPPLIESSupplies needed for each course are to be provided by the student, with the exception of course descriptions that mention that supplies and materials are included. Supplies vary greatly by course and instructor. Students will receive a supply list with their confirmation letter.

DISCOUNT FOR K-12 EDUCATORSAll K-12 educators are eligible to receive a 50% discount on any non-credit courses and 10% discount on credit courses. To receive this discount, please mail a completed registration form with payment along with a photocopy of your current school identification card.

ACT 48PCA&D is approved to offer Pennsylvania Act 48 hours for all 1.0 credit courses, which meet for 30 contact hours. To complete registration and submission for Act 48 hours, please mail a completed registration form with payment along with your Professional ID number and photocopy of your current school identification card.

PARKINGParking on Prince Street is free on weekdays after 6:00 p.m. There is two hour, non-metered street parking within two blocks of the college, and there are parking garages on both Water Street and Prince Street.

OTHER NOTESYour registration in any Pennsylvania College of Art & Design class gives your permission to be photographed and for PCA&D to use these images to promote our programs and activities.

EXHIBITION

ANNUAL SUMMER CONTINUING EDUCATION STUDENT EXHIBITIONFirst Friday, August 7, 5-9 p.m.

PCA&D's lower level will become a gallery for the evening, as we invite our Continuing Education (CE) students and faculty to exhibit their artwork. CE stu-dents of all ages from the last several years are invited to participate by sub-mitting a piece of artwork to display so that family, friends, and the community can see the skill and creative expression that our students and faculty possess.

This celebratory exhibition also fea-tures delicious appetizers, entertain-ment, and raffle prizes, so be sure to bring your friends and family and stop in to say hello! SHARE YOUR ARTWORK!If you are a current or previous CE stu-dent, we would love to showcase your creativity. If you are interested, simply email us at ce@pcad.edu with “First Friday exhibit” in the subject line. You may submit 1-3 works for the exhibition. If you have a photo of the work(s) you wish to submit, please attach it to your message to us.

PLEASE NOTE:• When choosing artwork, keep in mind

that this event is open to the public and pieces should be appropriate for all ages to view. • Artwork should not be framed, as tack

board will be used for display.• The CE department will curate all

submissions for variety and available space. At least one item from all inter-ested applicants will be accepted.

INFORMATION

Pennsylvania College of Art & Design is accredited by the Middle States Commission on Higher Education, 3624 Market Street, Philadelphia, PA 19104 (267-284-5000).

PCA&D admits qualified students of any age, sex, race, color, disability, or national and ethnic origin to all rights, privileges, programs, and activities generally accorded or made available to students at the College. It does not discriminate on the basis of age, sex, race, color, or national and ethnic origin in administration of its educational or admissions policies, scholarship and loan programs, or any other college-administered programs.

—

Art Direction, Design & Layout by Tom Bejgrowicz for Man Alive Creative

Photography by Matthew Tennison and Tom Bejgrowicz

Student Name (first, middle, last):

Date of Birth: q Male q Female Email:

q PCA&D BFA Student q US Citizen q Taking course for Act 48 – Professional ID:

REGISTRATION FORM

Classes fill quickly, so early enrollment is advised! Registrations are processed in the order in which they are received. Once we receive your registration and payment, you will receive email confirmation complete with your schedule, information on our policies and procedures, and a supply list (if required).

REGISTER ONLINE: We offer a quick and secure registration process online at pcad.edu/ce.

BY MAIL: Mail this completed form with payment to: PCA&D, Continuing Education, P.O. Box 59, Lancaster, PA 17608-0059

BY TELEPHONE: (717) 396-7833 x1019 IN PERSON: You may drop off your registration form and payment at PCA&D – 204 N. Prince Street, Lancaster. Building hours vary, so please call ahead.

Payment Method: q Check enclosed q Credit card q Money orderPlease write the student’s name and course number on your check or money order.

Credit card information: q American Express q Discover q Mastercard q Visa

Account number: Expiration date:

CVV code (3 digit code code on back or 4 digit code on front of Amex):

Cardholder’s name (please print): Signature:

Card billing address (if different than above):

Cardholder’s email (if different than above):

Parent/Guardian’s name and signature (required if under 18):

Address:

City: State: Zip:

Phone:

Course Title / Course Number / Cost:

Course Title / Course Number / Cost:

Course Title / Course Number / Cost:

Course Title / Course Number / Cost:

(Total Payment) $:

• How did you hear about PCA&D? Internet search / Web Advertisement / Print Advertisement / Family Member / Friend or Neighbor / Teacher / Course Catalog / Social Media / Other (please specify):• I have / have not previously taken courses at PCA&D.• If disabled, will you need aid/assistance? Yes / No

FOR OFFICE USE ONLY:Processed:

Amount:

Confirmation Mailed:

12 SUMMER 2015

CONTINUING EDUCATION SUMMER 2015

NON PROFIT ORG

US POSTAGE

PAID

LANCASTER, PA

PERMIT #71

204 N. Prince Street • P.O. Box 59 • Lancaster, PA 17608-0059717-396-7833 • pcad.edu/ce

facebook.com/PCAD.EDU

instagram.com/pcad_edu

twitter.com/pcad_edu