summit info v7

8/7/2019 Summit Info V7

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SCHEDULE

& PROGRAM

INFORMATION

PUTTING

IDEAS TO WORKIMP

ACT

20th Anniversary

Atlanta| May 9 -10, 2011| Georgia World Congress Center

20TH ANNUAl NONPROFIT SUMMIT

http://www.gcn.org/Learn/Events/NonprofitSummit.aspx

mailto:summit%40gcn.org?subject=Inquiry%20about%20the%20Summit%20Schedule%20and%20Program






ClICK bElOWTO lEARN MOREAbOUT...

Who Attends

Summit Partners

Schedule-at-a-Glance

Keynotes

Workshops

LEADERSHIP

DEVELOPMENT

HUMAN RESOURCES

VOLUNTEERS

MARKETING

TECHNOLOGY

Special Events

Revolutions Awards

Registration Form

Location & Travel

ARE YOU READY FOR IMPA CT?

This year’s Nonproit Summit deivers two days of non-stop inspiration, information,

and interaction to help kickstart your ideas into action! Get ready for 26 targeted

workshops, two inspiring keynotes, funder roundtables, one-on-one consultations,

unique networking even ts, and a Nonprofit Expo full of solution-oriented resources to

help you move your IDEAS into ACTION to maximize your IMPACT in 2011!

T H E P R E M I E R N O N P R O F I T E V E N TI N T H E S O U T H E A S TThe Summit welcomes 400 to 500 nonproit proessionals rom across the

Southeast, rom executive directors, development oicers, and marketing

gurus to corporate, government, and oundation senior leaders. Year ater

year, they come together in Atlanta to gain insights, get inspired, buildskills, connect with peers, and expand networks.

D E l I V E R I N G W H A T Y O U N E E DT O P U T Y O U R I D E A S T O W O R KDay 1 begins with Funder Roundtaes, Opening Keynote, and morning

and aternoon Workshops. Our popular Curside Consuting program and

Nonproit Epo are both open all day, and we conclude with a Networking

Cocktai Reception. Highlights o Day 2 include a second Keynote, a

ull day o Workshops, and the annual Revoutions Awards luncheon

celebrating Georgia’s “revolutionary” leadership.

P A R T N E R I N G F O R I M P A C TA N D O U R b I G G E S T E V E N T E V E R !The Nonproit Summit is presented by the Georgia Center or Nonproits,

the third largest organization o its kind in the country, serving more than

9,000 nonproit proessionals and 3,000 organizations each year.

This year, we’re partnering with six top proessional association groups

in Georgia, bringing together a diverse group o content experts and

proessionals rom across more sub-sectors and career levels than ever

beore. Beneit rom expanded networking and the variety o expertly led,

targeted workshops on Leadership, Development, HR, Volunteers, RuralIssues, Technology, and more.

P R E S E N T I N G S P O N S O R P l A T I N U M S P O N S O R G O l D S P O N S O R








G E O R G I A C E N T E R F O R N O N P R O F I T S

Over the past 20 years, the Georgia Center or Nonprots has become a leading state

nonprot organization through its work to improve the quality o lie in our communities and

across our state by helping to create higher-perorming nonprots. GCN magnies nonprot

impact in powerul ways—through training, networking, knowledge sharing, advocacy, and

collaborations. lEARN MORE

A M E R I C A N M A R K E T I N G A S S O C I A T I O N , A T l AN T A

AMA Atlanta is a driving orce in marketing, setting the benchmark or marketing excellence.

The association’s 1,000+ members comprise the 4th largest chapter in the AMA and

include marketing proessionals across the spectrum o the discipline: research, marketing

technology, non-prot, public relations, advertising, branding, direct marketing, interactive,

creative, and next generation marketing. lEARN MORE

A S S O C I A T I O N O F F U N D R A I S I N G P R O F E S S I O N A l S , A T l A N T A

Advancing philanthropy through education, training, and advocacy is the mission o the AFP

Atlanta, which promotes proessional development, networking and volunteer opportunities

or those working in the undraising arena. With over 400 members, the Atlanta Chapter

refects a cross-section o Atlanta’s nonprot community, along with the consultants and

resource partners. lEARN MORE

C O U N C I l O F V O l U N T E E R A D M I N I S T R A T O R S O F M E T R O A T l A N TA

COVA is a nonprot organization dedicated to advancing the proessional management o volunteer services. The organization provides an accessible orum o networking, knowledgesharing, collaboration, and leadership skill development opportunities. lEARN MORE

G E O R G I A P l A N N E D G I V I N G C O U N C I l

GPGC, the statewide aliate o The Partnership or Philanthropic Planning (PPP) or Georgia,

is dedicated to Serving the Community by Facilitating Responsible Git Planning. GPGC

represents proessionals who develop, market, and administer charitable planned gits,

including nonprot undraisers, and consultants and donor advisors working in or-prot

settings. lEARN MORE

S O C I E T Y F O R H U M A N R E S O U R C E M A N A G E M E N T , AT l A N T A

SHRM-Atlanta, the Atlanta Chapter o the Society or Human Resource Management,

celebrates over 46 years as Atlanta’s Most Active Resource or Advancing HR Proessionals.

With a diverse membership o over 2300, the Chapter provides a wide variety o proessionaldevelopment and networking opportunities or Atlanta area HR proessionals. lEARN MORE

U S D A R U R A l D E V E l O P M E N T G E O R G I A

The goal o USDA Rural Development is to help the people o rural Georgia to develop

sustainable communities and to improve their quality o lie. Programs are ocused on

enhancing the ability o rural communities to develop, to grow, and to improve their quality

o lie by targeting nancial and technical resources in areas o greatest need through

activities o greatest potential. lEARN MORE

20th Anniveary

PARTNERS




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P A S T A T T E N D E E S

100 Black Men o AmericaAID Atlanta

Alzheimer’s Association

Amnesty International

Arthritis Foundation

Atlanta Community Food Bank

Atlanta Habitat or Humanity

The Atlanta Opera

Atlanta Union Mission

The Atlanta Women’s Foundation

The Auditory-Verbal Center Inc.

BlazeSports America

Camp Kudzu

The Carter CenterThe Center or Disease Control

Center or Puppetry Arts

CHRIS Kids Inc.

Communities in Schools o Atlanta

The Community Foundation

Cool Girls Inc.

Dekalb Library Foundation Inc.

Dress or Success Atlanta

East Lake Foundation

Fernbank Museum

Foundation Center – Atlanta

Georgia Assoc. o Broadcasters

Georgia Assoc. o Educators

Georgia Center or Child Advocacy

Ga. Family Connection Partnership

Georgia Institute o Technology

Georgia Justice Project

Girls Inc.

Good Neighbor Homeless Shelter

Good Samaritan Health Center

Gwinnett Tech Foundation

Healthcare Georgia FoundationHelping Teens Succeed

Hosea Feed the Hungry

Jewish Family & Career Services

Marist School

MedShare

Mercer University

The Nature Conservancy

Nicholas House

Northeast Georgia Cancer Care

Operation HOPE Inc.

Prevent Child Abuse Georgia

Pro Bono Partnership o Atlanta

Red Cross

The Salvation Army

Samaritan House o Atlanta Inc.

Senior Connections

Senior Services North Fulton Inc

Shepherd Center Foundation

Southeastern Council o Foundations

Southern Arts Federation

St. Vincent de Paul Society Inc.

StandUp or KidsTull Charitable Foundation

Upper Chattahoochee Riverkeeper

Voices or Georgia’s Children

YWCA o Northwest Georgia Inc.

Zion Hill Community Development

P A S T E x H I b I T O R S& S P O N S O R S

AetnaAfac

AFP and Planned Giving Council

Alliance o Nonprots or Insurance

Atlanta Nonprot Proessionals

Atlanta Business Chronicle

Atlanta Community Toolbank Inc.

Atlanta Journal Constitution

Bank o America

Benevolink

Cisco

Clean Air Campaign

The Coca-Cola Company

Dave & Buster’sJillian’s

Daybook

Donor Perect/Soterware Inc.

Emory University MBA Program

eTapestry

GasSouth

Giord, Hillegas & Ingwersen

Good2gether

IBM

ING

iWave Inormation Systems

Leaprog Services

The Lodge at Simpsonwood

Mail Marketing & Communications

Mauldin & JenkinsMaverick Events Management

Morris, Manning & Martin

Mutual o America

Nelson Mullins

NFP Consultants

Northridge Interactive

Partners in Recognition

Philanthropy Journal

PricewaterhouseCoopers

Pro Bono Partnership o Atlanta

Qbase

R.E.M.

Techbridge

Telosa

The Human Resource Dept.

TimePlus Payroll

Troutman Sanders

Turner Broadcasting Systems

Voices or Georgia’s Children

Williams, Benator & Libby

YTB Passport to Giving

A T T E N D E EP R O F I l E

Leadership

Fundraising

& Marketing

Program, IT

& Other

Consultants

52%

22%

15%

5%

WHO ATTENDS







http://slidepdf.com/reader/full/summit-info-v7 5/205 REGISTER NOW FOR THE NONPROFIT SUMMIT! visit www.gcn.org | email [email protected] | call 678-916-3000

D A Y 1 | M O N D AY, M AY 9

8 am – 5 pmR E G I S T R A T I O N

C U R B S I D E C O N S U L T I N G

Sign up for a complimentary one-on-one consultation with nonprofit expert. LEARN MORE

N O N P R O F I T E X P O

Explore solution-oriented resources for 50+ vendors. LEARN MORE

8:15 – 9 am

N O N P R O F I T F U N D I N G R O U N D T A B L E S

Engage in discussions with philanthropic and community leaders. LEARN MORE

9 – 10:15 am

W E L C O M E & K E Y N O T E

10:15 – 11:30 am

W O R K S H O P S : S E S S I O N 1

DEVELOPMENT Becoming a Bankable Organization

VOLUNTEERS Executive Insights on Volunteer Management

RURAL ISSUES Issues & Answers: Facilitated Discussion with Rural Nonprofits and Other Stakeholders

TECHNOLOGY Sorting through Technology Options and Finding Solutions that Work for YouAdditional sessions will be posted soon!

T O O L B O X S E S S I O N S – Presentations by sponsors & exhibitors

11:30 am – 2 pm

B U F F E T L U N C H & N E T W O R K I N G A T T H E N O N P R O F I T E X P O

Enjoy a complimentary buffet lunch and over two hours of exclusive networking time with peers

and experts from across the sector, as you explore resource solutions at the Expo.

2 – 3:15 pm


DEVELOPMENT PG-13: Planned Giving EssentialsHUMAN RESOURCES Motivating a Diverse Sta

TECHNOLOGY Changing the Technology Conversation to One of Sustainable Impact

Additional sessions will be posted soon!

T O O L B O X S E S S I O N S – Presentations by sponsors & exhibitors

3:15 – 5:15 pm

C O C K T A I L R E C E P T I O N & P R I Z E D R A W I N G

End Day 1 with cocktails and conversation in the Nonprofit Expo, and don’t miss the drawing

to win some fabulous prizes!

SCHEDULE-AT-A-GLANCE

All scheduled sessions are tentative and subject to change.









D A Y 2 | T UE S D A Y, M AY 1 0

SCHEDULE-AT-A-GLANCE

8 am Registration opens

9 – 10:15 am

K E Y N O T E : Caro Cone, Managing Director, Edeman

Breakthrough Nonprot Branding: Seven Principles to Power Extraordinary Results

lEARN MORE

10:30 – 11:45 am


lEADERSHIP Strategic Plans that Work

DEVElOPMENT Leading Up: Transormational Leadership or Fundraisers

HUMAN RESOURCES The Right Organizational Structure or You

VOlUNTEERS Meet the Backyard Donors

RURAl ISSUES Addressing Services Gaps in Rural Georgia

MARKETING Big Marketing Ideas on a Small Budget

T O O l b O x S E S S I O N S – Presentations by sponsors & exhibitors

11:45 am – 1:45 pm

R E V O l U T I O N S A W A R D S l U N C H E O N

Come together to celebrate Georgia’s revolutionary nonproft leadership! Enjoy a ormal luncheon

as we will honor our 2011 Legendary and Emerging Philanthopic Leaders, and announce the winners

o the 2011 Revolutionary Nonproft Organization and Nonproft Leader awards. lEARN MORE2 – 3:15 pm


lEADERSHIP Nonprot Executive Coaching: A Panel Discussion

DEVElOPMENT Strategies at Work: Cultivating and Soliciting Major and Planned Gits

HUMAN RESOURCES Using HR Metrics to Energize Your Sta and Drive Results

VOlUNTEERS Mission IMPACT: Putting Partnerships to Work

RURAl ISSUES Sustainable Solutions or Small Communities

MARKETING Developing Your High-Impact Messaging and Communication Plan


3:30 – 4:45 pm W O R K S H O P S : S E S S I O N 5

lEADERSHIP Getting Your Board Engaged

DEVElOPMENT How to Work with Financial Proessionals and Advisors in Securing Planned Gits

DEVElOPMENT Next Generation Philanthropy: Modern, Motivated and Intent on Impact

RURAl ISSUES Partnering or Rural Economic Development Success

MARKETING How to Leverage the Raving Fans o your Nonprot


5 pm Conerence Adjourns

All scheduled sessions are tentative and subject to change.









KEYNOTES

WElCOME & KEYNOTE

M O N D A Y , M A Y 9 T H , 9 – 1 0 : 1 5 A M

The Summit convenes wth an opening address by Karen Beavor, Georgia Center or Nonprots’ President and

CEO. Our opening keynote speaker will be announced shortly!

KEYNOTE

T U E S D A Y, M A Y 1 0 T H , 9 – 1 0 : 1 5 A M

Caro Cone, Managing Director, Edeman

breakthrough Nonproft branding: Seven Principes to Power Etraordinary Resuts

Based on her book with the same title, Carol Cone will share a detailed roadmap to

help nonprots develop a brand meaning that articulates what they stand or, the

compelling, ocused idea that sets them apart and is meaningul to their supporters.

Learn how organizations can rise above the competitive ray to more eectively reach

stakeholders, build deep relationships with employees, oster loyal communities, raise

revenue and make a signicant impact on the communities they serve.

Carol Cone has over twenty ve years o experience creating substantive public-private

partnerships that advance solutions or social issues. As ounder o Cone, Inc., she

led the development o initiatives or Avon, ConAgra Foods, Chevrolet, ITT; PNC

Financial Services, Procter & Gamble, Reebok, Western Union, and the American

Heart Association, helping raise awareness and more than $1.2 billion or causes. In 2007, PR Week called her

“arguably the most powerul and visible gure in the world o Cause Branding.” In 2010, she joined Edelman

to continue her journey guiding groundbreaking corporate citizenship eorts as managing director, Edelman

Purpose.

PAST KEYNOTE SPEAKERS (rom let L to R): Pau light, NYU Proessor and Principal Investigator o the Organizational Perormance Initiative;

Roert Egger, President and Co-Founder o the D.C. Central Kitchen; Aison Fine, author o Momentum: Igniting Social Change in the Connected Age;

nd Ae Pattakos, Ph.D. and Principal at the Innovation Group and Founder o the Center or Meaning.








l E A D E R S H I P T R A C K l

Strategic Pans that WorkT U E S D A Y, M A Y 1 0 T H , 1 0 : 3 0 – 1 1 : 4 5 A M

Development o long range strategic plans is a major investment or an organization but one that is

important and increasingly required by donors. But success with strategic planning does not stop with

completion o the plan. It is critical that an execution mind set and organizational commitment, particularly

when change is involved is included in the planning process. Moreover, ollow-up and continued coordination

among strategic activities is critical to yield results. Listen to a panel o experts including nonprot leaders

discuss keys to success in creating plans that are successully put to work.

Nonproft Eecutive Coaching: A Pane DiscussionT U E S D A Y , M A Y 1 0 T H , 2 – 3 : 1 5 P M

This session provides a look at executive coaching rom the perspective o the nonprot executive. It openswith a brie introduction to the coaching process or nonprot executives to rame the topic and the panel

discussion. Following that will be a panel discussion among our metro Atlanta nonprot executives on their

recent coaching experience. The panelists will present their coaching goals, their experience with the process,

their personal learning and their organizational accomplishments. They will then engage themselves and the

audience in a discussion and question & answer process to heighten the learning o all in the room.

Getting your board EngagedT U E S D A Y, M A Y 1 0 T H , 3 : 3 0 – 4 : 4 5 P M

An engaged board is a key ingredient to eective boards and to strong nonprot organizations. What should

I expect o a board to consider them engaged? How do you build and maintain engaged boards particularly

when there’s greater competition or talent and resources? Who leads and manages this process? Where doI start with a board that is largely unengaged or barely engaged? Come hear this panel o nonprot leaders

and experts discuss this very important topic in a candid discussion. You are sure to

get some practical tips you can apply immediately.

P R E S E N T E D b Y G C N

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26 targeted workshops are eatured throughout the two-day event, oered in ve sessions. Workshops

are organized by track across six key content areas, and related topics are noted beside the descriptions:lEADERSHIP | presented by GCN

DEVElOPMENT | presented by AFP and GPGC

HUMAN RESOURCES | presented by SHRM-Atlanta

VOlUNTEERS | presented by COVA

RURAl ISSUES | presented by USDA

MARKETING | presented by AMA Atlanta

TECHNOlOGY | presented by Techbridge

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D E V E l O P M E N T T R A C K D

becoming a bankae OrganiationM O N D A Y, M A Y 9 T H , 1 0 : 1 5 – 1 1 : 3 0 A M

Presented by Cathy Trense, Nonprot Loan Fund Administrator or The Community Foundation or Greater

Atlanta, this session ocuses on dierent sectors o the bank lending markets, and cash fow budgeting and

its importance when approaching a bank lender. A panel discussion will ollow, ocusing on requently asked

questions when nonprot organizations are seeking bank nancing or renancing.

PG-13: Panned Giving EssentiasM O N D A Y , M A Y 9 T H , 2 – 3 : 1 5 P M

Regardless o your organization’s size, mission, age, budget, in-house expertise, or prior giving history, planned giving should play

a part in your development eorts. A proactive and sustainable

planned giving program is essential to a strong endowment, and

can contribute exponentially to the long term stability o

a nonprot organization. Yet, many nonprots struggle to start

or maintain a strong, vibrant planned giving program, as urgent

nancial needs and short-term organizational goals compete with

the long-term nature o planned giving. Join this workshop or a

closer look at the best practices in planned giving programs as

we review: planned giving tools (bequest, annuities, and other

vehicles); how to develop and grow your planned giving program;and marketing essentials or your planned giving program.

leading Up: Transormationa leadership or Nonproft Managers and FundraisersT U E S D A Y, M A Y 1 0 T H , 1 0 : 3 0 – 1 1 : 4 5 A M

Today’s best leadership strategies do not depend on position or power but on traits that have proven to

be successul over time, such as collaborative skills and the power to motivate. Nonprot managers and

undraisers have to get things done, but they need to exercise leadership rom whatever rank or position they

hold in order to motivate others, such as boards, supervisors or donors. Leading without authority is not easy,

but it is essential or success in today’s nonprot environment.

Lilya Wagner, author o Leading Up and director o Philanthropic Service or Institutions, presents a unique

model, which exemplies the concept o leading up. At this interactive session, both managers o nonprots

and undraisers will discover how to use the best leadership concepts and practices in their respective ways;

or example, how to motivate others without the clout o ormal authority (e.g., volunteers and donors) or how

to convince or persuade others about their need or action and involvement.

P R E S E N T E D b Y A F P / G P G C

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D E V E l O P M E N T T R A C K (continued)D P R E S E N T E D b Y A F P / G P G C

WORKSHOPS

Strategies at Work: Cutivating and Soiciting Major and Panned GitsT U E S D A Y , M A Y 1 0 T H , 2 – 3 : 1 5 P M

What are the key strategies to a successul major gits campaign? Positioning; aggressive but achievable

goals; understanding, targeting and stewarding your donor; and building a strong reputation are all essential

elements to a solid major gits program. Join this workshop as we explore the art and

science o undraising including major git cultivation, solicitation and closing skills.

Additionally, we will examine strategies and methods or including planned giving in

major git discussions. Take back resh, innovative git planning knowledge and skills,

eective ways to discuss planned giving options, and understand when to bring nancial

advisors and attorneys into planned giving conversations.

How to Work with Financia Proessionas and Advisors

in Securing Panned GitsT U E S D A Y, M A Y 1 0 T H , 3 : 3 0 – 4 : 4 5 P M

Gits o signicance come in many orms. They may be substantial cash contributions,

gits o appreciated securities, or in-kind gits such as contributions o valuable art

or tangible personal property. Oten, major gits are in the orm o multi-year pledges

given outright or through planned giving vehicles such as bequests, charitable trusts

or git annuities. Consequently, today’s major donors requently turn to their nancial

advisors when planning a signicant git. Join this workshop to explore the ways in

which donors and their advisors work together. Learn how your organization caneectively collaborate with high net worth individuals, along with their nancial and

legal advisors, to sustain their wealth across multiple generations and acilitate

signicant philanthropic giving.

Net Generation Phianthropy: Modern, Motivated and Intent on ImpactT U E S D A Y, M A Y 1 0 T H , 3 : 3 0 – 4 : 4 5 P M

Recruiting, retaining and nurturing relationships with today’s philanthropist requires insight. What are

the modern philanthropist’s goals and vision or impacting social change? How will the next generation o

philanthropists direct their resources? What are their expectations rom nonprot partners? Join us as we

talk with a panel o philanthropists to discuss ways that philanthropy and philanthropists are evolving. Learn

about changing donor expectations, ideals and investment strategies as well as ways to build relationshipsand earn the trust o a new era o donors.

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Motivating a Diverse Sta M O N D A Y , M A Y 9 T H , 2 – 3 : 1 5 P M

Motivating employees has always been a challenge, but with today’s diverse workorce it can be even more so.

Your sta is likely to consist o people o varying ages, perceptions, and lie experiences. The challenge: how

do you motivate this generationally dierent workorce while maintaining equality? This session will provide

insight into how to successully engage and retain a diverse workorce within your organization.

The Right Organiationa Structure or YouT U E S D A Y, M A Y 1 0 T H , 1 0 : 3 0 – 1 1 : 4 5 A M

I your organization is like most, the last ew years have seen changes in your sta and in how you get thingsdone. But do you continue to operate with the same organizational structure as beore? An eective organiza-

tional structure helps to ensure that your sta operates eciently and eectively and that their activities are

in alignment with your strategies. Learn some key questions and insights to apply to your own organization

to determine i your current structure is what it should be and, i not, how to identiy and introduce a new

structure.

Using HR Metrics to Energie

Your Sta and Drive Resuts

T U E S D A Y , M A Y 1 0 T H , 2 – 3 : 1 5 P M

You know that the success o your organiza-

tion is linked to your organization’s leader-

ship, your employees’ commitment and

productivity, and your internal processes.

But how do you ensure that your employ-

ees are truly engaged and impactul? How

do you analyze your employees’ and your

customers’ behaviors as they relate to the

success o your mission? This session will

help you begin to measure both employee

and customer experiences, target the areas

that link employee loyalty and mission suc-

cess, and ultimately utilize metrics that will

energize your sta and drive results.

H U M A N R E S O U R C E S T R A C KH P R E S E N T E D b Y S H R M - A T l A N T A

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Eecutive Insights on Vounteer ManagementM O N D A Y, M A Y 9 T H , 1 0 : 1 5 – 1 1 : 3 0 A M

Ever wonder what your boss is really thinking about your organization’s volunteer initiatives? Stop rattling

service hour stats and start developing a strategic plan to enhance the visibility and long term viability o

your volunteer program. Take a unique peek inside the board room walls to learn how senior management

really views volunteerism. Our panel o veteran philanthropic leaders

will provide time proven tips or engaging senior leadership in volunteer

recruitment and retention, eectively articulating and documenting the

true impact o volunteer programming, and increasing your personal

executive presence agency-wide.

Meet the backyard DonorsT U E S D A Y, M A Y 1 0 T H , 1 0 : 3 0 – 1 1 : 4 5 A M

How well do you really know your neighbors? Volunteers are the

backbone o any nonprot, yet are sometimes overlooked or under-

cultivated as potential donors. Don’t ignore the guests in your own

backyard! Discover new ideas on the volunteer-to-donor cycle with

practical steps every nonprot proessional can use to identiy, cultivate

and recognize donors o all types – all rom within your current

volunteer base! This session will address how to oster departmental

synergy between volunteer administrators and development sta, andhow to apply eective communication methods to successully engage

volunteers in direct giving.

Mission IMPACT: Putting Partnerships to Work

T U E S D A Y , M A Y 1 0 T H , 2 – 3 : 1 5 P M

Eective collaborations with ellow nonprots and sponsors can

increase your mission delivery impact and maximize both sta and

volunteer resources. Our panel o seasoned leaders is here to help you

crat a workable action plan. Practical advice and real world examples,

rom both the service and corporate sectors, will demonstrate

best practices or cultivating potential program or event partners,

establishing partnership parameters, identiying the need or ormal

contracts, and marketing or co-branding programs and events.

V O l U N T E E R S T R A C KV P R E S E N T E D b Y C O V A

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Issues & Answers: Faciitated Discussion with Rura Nonprofts and Other StakehodersM O N D A Y, M A Y 9 T H , 1 0 : 1 5 – 1 1 : 3 0 A M

The US Department o Agriculture, Georgia Family Connection and the Fanning Institute have each worked

throughout rural Georgia, and all provide critical resources or these communities. This workshop will be a

acilitated discussion o pertinent issues and concerns o rural nonprots and communities, and what collectively

can be done to address them.

Addressing Services Gaps in Rura GeorgiaT U E S D A Y, M A Y 1 0 T H , 1 0 : 3 0 – 1 1 : 4 5 A M

As service needs have risen in rural Georgia, nonprot capacity hasshrunk due to the reduced availability o nancial resources. In

response, some urban nonprots have taken their services to rural

Georgia. This workshop will examine how these urban nonprots have

adapted their work to rural communities and how the communities

are working with them to meet their human services needs.

Sustainae Soutions or Sma Communities:

Eamining Resource Chaenges & Opportunities Facing

Rura NonproftsT U E S D A Y , M A Y 1 0 T H , 2 – 3 : 1 5 P M

Rural nonprots play a vital role in ensuring the health and well-beingo countless small communities across Georgia through the essential services they provide. Yet they have been

some o the hardest hit organizations in the economic downturn. Join us as we talk with a panel o rural-ocused

unders in the business, philanthropic and government sectors to discuss how rural communities can build

resources and sustainable solutions to eectively address rural challenges and opportunities.

Partnering or Rura Economic Deveopment SuccessT U E S D A Y, M A Y 1 0 T H , 3 : 3 0 – 4 : 4 5 P M

The issues aced in rural economic development are both complex and interdependent. Today, collaboration is

key or success, as is an understanding o where and how to obtain needed resources rom a myriad o unders.

Nonprots have a role to play in these eorts - helping to support the economic success o amilies, contributing

to workorce development eorts, and attracting community philanthropy and more. We’ll examine selected

collaborative economic development eorts in rural Georgia, challenges encountered, and lessons learned.

R U R A l I S S U E S T R A C KR P R E S E N T E D b Y U S D A

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M A R K E T I N G T R A C K M P R E S E N T E D b Y A M A A T l A N T A

WORKSHOPS

big Marketing Ideas on a Sma budgetT U E S D A Y, M A Y 1 0 T H , 1 0 : 3 0 – 1 1 : 4 5 A M

Small budget? No budget? Not a problem. Learn how to create dramatic nonprot campaigns using specic

marketing tactics on a shoestring budget. We will identiy low cost tools and resources you can use right away

to increase your nonprot’s visibility. Who should attend? Small to medium-sized organizations.

Deveoping Your High-Impact Messaging and Communication PanT U E S D A Y , M A Y 1 0 T H , 2 – 3 : 1 5 P M

How does your nonprot stand out rom the crowd? Learn how to dierentiate your organization through

strategic, impactul messaging and ne-tune it or your audience. You will learn how to clearly dene your

audience, how to use your message and positioning to eectively target that audience, and how to develop acommunication action plan to make it all happen.

How to leverage the Raving Fans o your NonproftT U E S D A Y, M A Y 1 0 T H , 3 : 3 0 – 4 : 4 5 P M

Who are the most loyal supporters o your nonprot? You may be surprised to learn that they might not be

your highest level donors... In this session, learn more about nding and activating your nonprot’s most loyal

supporters and infuencers and leave with some tactics you can immediately apply to target and build more

“raving ans” or your cause!

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WORKSHOPS

Sorting through Technoogy Options and

Finding Soutions that Work or YouM O N D A Y, M A Y 9 T H , 1 0 : 1 5 – 1 1 : 3 0 A M

There are hundreds o millions o technology options or

nonprots (just search the internet). And the most expensive

technologies are those that are researched, but never

implemented, or the ones that are implemented but underused.

Technology continues to expand at an exponential rate. This

means there are more options, not less. What do you do when

each option promises the moon – when you know rom your

past technology implementation experience that there is a lot

to consider. This session will give you a ramework to clearly

dene your organization’s unique set o technology needs, and

then investigate options to meet them, Learn to ask the right

questions as you begin (or continue) your investigation.

Changing the Technoogy Conversation

to One o Sustainae ImpactM O N D A Y , M A Y 9 T H , 2 – 3 : 1 5 P M

Technology has a lie cycle – and an implementation cycle –

the dynamics o which are important to understand so thattechnology works or you. It is not about the eatures that the

technology has – it is about what those tools can do or you.

You’ve heard o “Servant Leadership” – what about “Servant

Technology”? This is the sustainable impact question. Learn

how to reocus the conversation to emphasize what you can

use that will truly make an impact, allow you to grow, and

become the linchpin in your sustainable organization.

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SPECIAL EVENTS

FUNDER ROUNDTAblES M O N D A Y , M A Y 9 T H , 8 : 1 5 – 9 A M

Nonproit Funding Roundtaes: Discussions with Phianthropic and Community leaders

Come Join in the Conversation! Don’t miss this opportunity to network with your peers and our community’s

philanthropic leaders to discuss how to turn your ideas into action and maximize your organization’s impact.

Roundtable discussions provide you with a unique opportunity to gain valuable insight rom the experience and

expertise o our discussion leaders while sharing best practices with ellow participants. Philanthropic and non-

prot leaders will partner to guide each discussion o 10-15 attendee participants. These discussions will address

the top unding issues and/or trends in a variety o philanthropic oci, including:

• Arts, Culture & Humanities

• Children & Youth

• Community Improvement• Education

• Environment

• Faith-based

• Housing

• Healthcare & Mental Health• Poverty & Human Services

• Volunteerism

CURbSIDE CONSUlTING M O N D A Y , M A Y 9 T H , 8 A M - 5 P M

Does your organization need advice rom an experienced nonprot consultant about a pressing issue or

challenge you ace? Now is your chance! Summit attendees are invited to sign up or a complimentary

one-on-one mini-session. Consultants will be available with expertise in leadership, governance, marketing,

development, and more. This valuable opportunity is available on a rst come, rst served basis.

NONPROFIT ExPO E x H I b I T H A l l O P E N - M O N D A Y, M A Y 9 T H , 8 A M – 5 P M

b U F F E T l U N C H - M O N D A Y, M A Y 9 T H , 1 1 : 3 0 – 2 P M

T O O l b O x S E S S I O N S - b O T H D A Y S

Throughout Day 1, you’ll have the opportunity to explore the resource solutions rom Summit sponsors and

exhibitors at the Nonprot Expo, showcasing over 50+ products and services ocused on meeting the needs o

nonprots. A buet lunch will be served in the Expo hall oering over two hours o exclusive Expo networking

time. In addition, you’ll have the opportunity to attend presentations by sponsors and exhibitors during TOOL

BOX SESSIONS, which will be held on both days o the event concurrent with the workshop sessions.

NETWORKING RECEPTION & PRIzE DRAWING M O N D A Y , M A Y 9 T H , 3 : 1 5 - 5 : 1 5 P M

End Day 1 with cocktails and conversation at our big opening day celebration in the Nonprot Expo, and

don’t miss the drawing to win some abulous prizes!








Created in 2007 by the Georgia Center or Nonprots, the annual Revolutions

Awards honor and celebrate individuals and organizations rom Georgia’s

nonprot and philanthropic community who have created and implemented

a revolutionary change—in turn, inspiring and motivating others. Each year,

Revolutions Awards are awarded in our categories:

Legendary Philanthropist

Emerging Philanthropist

Outstanding Nonprot Organization

Outstanding Nonprot Leader

This year’s nonprot category winners will also be awarded $1000, thanks to

the generous support o our sponsor, Giord, Hillegass & Ingwersen, LLP.

REVOlUTIONS AWARDS lUNCHEON T U E S D A Y, M A Y 1 0 T H , 1 1 : 4 5 A M - 1 : 4 5 P M

SPECIAL EVENTS

2011 Revoutions Awards Sponsor

20th Anniveary The Revolutions Awards 2011honoring revolutionary nonprofit leadership in georgia

2011 Legendary Philanthropist: Ann CramerAnn Cramer’s commitment to and involvement with children and youth has been a lielong

journey. She has an extraordinary list o achievements as leader in community service throughout

her distinguished and legendary philanthropic career. Ann’s current role as Director o IBM

Americas Corporate Citizenship and Corporate Aairs allows her to continue her work with the

improvement o conditions or amilies, because o IBM’s historic commitment and investment

in local communities supporting K-12 education, job training and employment, community and

amily services, literacy programs and support or the disabled and disadvantaged through its

people and technology.

In support o children, youth and education, Ann currently serves as chair o the Georgia

Partnership or Excellence in Education (GPEE) and the Carter Center Board o Councilors. She is

a past chair o Communities in Schools-Georgia, the Georgia Chamber’s Education Committee,

and iserves on the Executive Committee or the US Chamber’s Institute or Competitive Workorce, the Conerence Board’s

Business and Education Council, Metro Atlanta Chamber Education Committee and Project GRAD Board. Ann most recently

chaired the Workorce Development Task Force or the Governor’s Commission or a New Georgia. In addition, she has

chaired the Governor’s Child Protective Services Task Force, served as Chairman o the Governor’s Commission on Children

and Youth, and co-chaired the Governor’s Welare Reorm Task Force, the Governor’s Policy Council or Children and

Families, the Grady Foundation, the Governor’s Action Council or Sae Kids, and led a team developing Voices or Georgia’s

Children. Ann also serves on several nonprot organization boards including the Woodru Arts Center, the Alliance Theatre

Company, Georgia Shakespeare Festival, the Georgia Center or Nonprots, Public Broadcasting Atlanta (PBA), the Atlanta

Symphony Orchestra, and the Georgia Chapter o the International Women’s Forum, among others.

Among the many awards recognizing her contributions, Ann received the rst “Essence o Atlanta” Award in 2009, Georgia’s

1st Visionary Leadership Award, Leadership Atlanta’s Legacy o Leadership Award, the Lexus Leader o the Arts, and the

Shining Star recognition rom the Atlanta Women’s Foundation. She was recently named by Atlanta Woman Magazine as the

Power Woman o the Year.

lEARN AbOUT PAST WINNERS!




http://www.gcn.org/Learn/Events/NonprofitSummit/RevolutionAwards/RevolutionAwardsPastWinners.aspx

http://www.gcn.org/Learn/Events/NonprofitSummit/RevolutionAwards/RevolutionAwardsPastWinners.aspx





ClICK HERE TO REGISTER NOW AT GCN.ORG!

SEND YOUR REGISTRATION FORM & PAYMENT TO:

EMAIL to [email protected] | FAX to 404-521-0487 | MAIL to Nonprot Summit c/o Georgia

Center or Nonprots, 100 Peachtree Street NW, Suite 1500, Atlanta GA 30303

QUESTIONS? Please call us at 678-916-3000.

*JOIN GCN TODAY AND SAVE $100 OFF EVERY

REGISTRATION FOR YOUR ORGANIzATION. You’ll also

benet rom yearlong access to training, networking, invitations to

exclusive ree member workshops and networking events, major cost

savings, and much more! lEARN MORE AbOUT THE VAlUE OF

GCN MEMbERSHIP

NAME

COMPANY

STREET ADDRESS

CITY | STATE | ZIP

PHONE

REGISTRATION FEE(s)

REVOLUTIONS AWARDS LUNCHEON

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C O N T A C T I N F O R M A T I O N

P A Y M E N T I N F O R M A T I O N

Expires (mo/yr): CSC#**

AUTHORIZED SIGNATURE:

Payable to: Georgia Center or Nonprofts

R E G I S T R A T I O N D E T A I l S

# ____ @ $ ______ each

#regular ____ #vegetarian ____

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REGISTRANT NAME(s) FOR BADGES:

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** CSC (card security code) is the 3 or 4-digit number on the back o your card (usually in the signature feld)

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#regular ____ #vegetarian ____ @$50 each

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$249

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2 0 1 1 N O N P R O F I T S U M M I T





mailto:summit%40gcn.org?subject=Registration%20for%20Nonprofit%20Summit

http://www.gcn.org/Join/Membership.aspx




mailto:summit%40gcn.org?subject=Registration%20for%20Nonprofit%20Summit






LOCATION & TRAVEL

2 0 1 1 N O N P R O F I T S U M M I T

Georgia Word Congress Center - buiding A

285 International Blvd. NW, Atlanta, GA 30313(404) 223-4000 | www.gwcc.com

P U b l I C T R A N S P O R T A T I O N

MARTA, Atlanta’s public transportation system,

provides a rail station located at the north end o the

airport, near baggage claim, and oers the quickest

and least expensive way to get to and rom the

airport to downtown Atlanta. Rates are $2 or a one-

way are, including transers.

Use the W-1 station (Dome/GWCC/Philips Arena/

CNN Center) or the easiest access to Building A.

TAx I

Flat Rate Fees rom/to the Airport to the GWCC,

or anywhere in downtown, are $30. Flat Rate Fees

Within Downtown are $8 or one person. There is a

$2 surcharge or each additional person.

REDparkingdeck

GREENparkinglot

T H E S U M M I TIS IN bUIlDING A

MARTAstation

Omni Hotelat CNN Center

Centrally located in the heart o downtown Atlanta,

the Georgia World Congress Center is easily

accessible rom major Interstates and Hartseld-

Jackson Atlanta International Airport, and within

walking distance o many hotels in the downtown

area. The GWCC campus is served by public

transportation and airport shuttles, and oers

ample secure parking.

H O T E l

GCN has reserved a block o rooms at the Omni

Hote at CNN Center or the reduced rate o $145

per night. The Omni is located directly across rom

the Georgia World Congress Center Building A.

Contact the Omni Hote via this ink

to make your hote reservation.

P A R K I N G

GWCC operates secure parking lots and decks or

guests. Lots are gated with an attendant on duty

during all event hours and patrolled by GWCC Public

Saety. A Courtesy Shuttle provides ree shuttle

service between the parking areas and Building A.

Rates are $10 or less or all-day parking.

Building A is easily accessible rom the RED parking

Deck (limited space) or the large GREEN parking lot.

[Driving directions are provided on the next page.]

A I R P O R T S H U T T l E

THE ATLANTA LINK is an exclusive shuttle

service to and rom the Hartseld-Jackson Atlanta

International Airport and Downtown, including the

Georgia World Congress Center. Rates are $16.50

one way and $29 round trip.




http://www.gwcc.com/

http://www.omnihotels.com/FindAHotel/AtlantaCNNCenter/MeetingFacilities/GeorgiaCenterforNonprofits5.aspx




http://www.gwcc.com/




http://slidepdf.com/reader/full/summit-info-v7 20/20

F R O M T H E A I R P O R T A N D T H E S O U T H :

Take I-75/85 North to Andrew Young Intl. Blvd. (Exit 248C) and turn LEFT onto Andrew Young Intl. Blvd. Ater you cross

Marietta Street, GWCC Building A will be on the right just past the Omni Hotel. The Red Parking Deck will be on your let

at the end o Andrew Young Intl. Blvd. The Green Lot is on Foundry Street. Turn RIGHT onto Marietta Street, and then

LEFT onto Foundry Street.

F R O M T H E N O R T H :

Take I-75/85 South and exit directly onto Williams Street (Exit 249C). Turn RIGHT at the rst stop light onto Ivan Allen Jr.

Blvd. Turn LEFT onto Marietta Street. To park in the Green Lot, turn RIGHT on Foundry Street. To park in the Red Deck,

continue on Marietta Street and turn RIGHT onto Andrew Young Intl. Blvd. The Red Deck will be on your let. GWCC

Building A will be on your right just past the Omni.

F R O M T H E W E S T :

Take I-20 East to Spring Street (Exit 56B). Turn LEFT onto Spring Street, LEFT onto Marietta Street, and LEFT onto Andrew

Young International Blvd. GWCC Building A will be on your right just past the Omni. The Red Parking Deck will be on your

let at the end o Andrew Young Intl. Blvd. To park in the Green Lot, stay on Marietta Street past Andrew Young Intl. Blvd.,

and turn LEFT onto Foundry Street.

F R O M T H E E A S T :

Take I-20 West to Spring Street (Exit

56B). Turn RIGHT onto Spring Street,

LEFT onto Marietta Street, and LEFT

onto Andrew Young Intl. Blvd. GWCC

Building A will be on your right just past

the Omni. The Red Parking Deck will beon your let at the end o Andrew Young

Intl. Blvd. To park in the Green Lot, stay

on Marietta Street past Andrew Young

Intl. Blvd., and turn LEFT onto Foundry

Street.

Cick here to create a customied

map with driving directions rom your

ocation to GWCC.

C R E A T E A C U S T O M M A P !

DIRECTIONS

http://www.gwcc.com/directions/Maps.aspx








summit info v7

Documents