Barry LibertCo-CEO, Mzinga
Sun Worldwide User ConferenceFebruary, 2008
We are…Finding Our Voice
CustomersStudents
Employees
Researchers
36% of American adults use Wikipedia
Q: Anybody use Encyclopedia Britannica?
There are over 112 million blogs…
…more Podcasters than radio stations…
…over 250 million pieces of tagged social media…
…and 65 Million Facebook Users
Do you have an account?
Experts agree, WE is Cool!
‘Community development is the single most critical factor in enterprise success’
‘Enterprise Social software will be the biggest new workplace technology’
Leaders are turning to WE for…
Customer Support Leading
Research
Product Development
Glogal Education
Did you know, WE…Develop New Products?
We Develop New Features
Did you know, WE…Bring Good Things To Life?
Did you know, We…Market Products?
We Promote Your Best
Did you know, WE…Finance Your Needs
Education Cars
Boats
Renovations
We ‘Show You The Money’
Did you know, WE……Educate You
The Wharton School
We Provide On-Going Peer Education
Did you know, WE……Do Proprietary Research
We Solve the Greatest Challenges
Did You Know, WE… Write Ground-Breaking Books!
5100 Contributors
100 Bloggers
750 Discussions50
Podcasts
Become an Author Today!
Join: WeAreSmarter.org
The Conclusion: Leaders Are WE Companies
5 Rules for Your… We Success
#1. Find A We Process
MarketingResearch
Product
Education
#2. Locate a We Crowd
TeachersStudents
Researchers
Partners
#3. Provide We Tools and Support
Web 2.0 toolsContent
Support
Moderation
#4. Accept We Wisdom
#5. Measure We Results
Active UsersProduct Ideas
New Courses
Number of Leads
Final Story: My Wife Was Right!
Thank WE!
Barry Libert, [email protected]