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Page 1: Supercharge Your Facebook Marketing

© 2012#ctctsocial @constantcontact

supercharging yoursupercharging yourmarketingmarketing

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Page 2: Supercharge Your Facebook Marketing

© 2012#ctctsocial @constantcontact2

Wendi Caplan-CarrollWendi Caplan-CarrollArea Director-NorthEast, United StatesConstant Contact

email: email: [email protected]@constantcontact.com

Facebook/wccconstantcontactFacebook/wccconstantcontact

Twitter/wendiccTwitter/wendicc

Page 3: Supercharge Your Facebook Marketing

© 2012#ctctsocial @constantcontact

introduction + agendaintroduction + agenda• why and how to engage on Facebookwhy and how to engage on Facebook

• running compelling social campaignsrunning compelling social campaigns

• measure and reactmeasure and react

• resourcesresources

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Page 4: Supercharge Your Facebook Marketing

© 2012#ctctsocial @constantcontact

agendaagenda• why and how to engage on Facebookwhy and how to engage on Facebook

• running compelling social campaignsrunning compelling social campaigns

• 5 steps to a great social campaign5 steps to a great social campaign

• resourcesresources

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Page 5: Supercharge Your Facebook Marketing

© 2012#ctctsocial @constantcontact

what’s the best source for new business? what’s the best source for new business?

Word of MouthWord of Mouth Your customers talking to Your customers talking to

their friends and colleagues,their friends and colleagues, is the number one is the number one way for way for you to attract new customersyou to attract new customers

Word of MouthWord of Mouth Your customers talking to Your customers talking to

their friends and colleagues,their friends and colleagues, is the number one is the number one way for way for you to attract new customersyou to attract new customers

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Page 6: Supercharge Your Facebook Marketing

© 2012#ctctsocial @constantcontact

word of mouth has gone socialword of mouth has gone social

Provide value

Provide value

Get more Likes

Get more Likes

Get more engagemen

t

Get more engagemen

t

Get more shares

Get more shares

Facebook is the place where people talk to each Facebook is the place where people talk to each other about their experiences, openly and oftenother about their experiences, openly and often

but how?but how?

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Page 7: Supercharge Your Facebook Marketing

© 2012#ctctsocial @constantcontact

engagement marketingengagement marketingtraditional marketing

engagement marketing

FIND FIND MORMOR

EE

““flip the funnel: retention is the

flip the funnel: retention is the

new acquisition”new acquisition” -- Joe Jaffe

-- Joe Jaffe““flip the funnel: retention is the

flip the funnel: retention is the

new acquisition”new acquisition” -- Joe Jaffe

-- Joe Jaffe

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Page 8: Supercharge Your Facebook Marketing

© 2012#ctctsocial @constantcontact

your pageyour page

the power of reachthe power of reach

your fans – your fans – currentcurrent reachreach

friends of your fans – friends of your fans – potential reachpotential reach

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Page 9: Supercharge Your Facebook Marketing

© 2012#ctctsocial @constantcontact

why why fans are great fans are great for businessfor business

more likely to more likely to recommendrecommend

after becoming a fan after becoming a fan

more likely to more likely to buybuy

after becoming after becoming a fan a fan

Source: 2011 Chadwick Martin Bailey and Constant Contact Consumer Pulse

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Page 10: Supercharge Your Facebook Marketing

© 2012#ctctsocial @constantcontact

why why fans are great fans are great for businessfor business

Source: BrandGlue.com

never revisitnever revisit

Facebook PagesFacebook Pages

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Page 11: Supercharge Your Facebook Marketing

© 2012#ctctsocial @constantcontact

getting the “Like” is a good startgetting the “Like” is a good start

Source: Jeff Widman, BrandGlue.com

of posts areof posts are

never seennever seen

in a person’s newsfeedin a person’s newsfeed

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Page 12: Supercharge Your Facebook Marketing

© 2012#ctctsocial @constantcontact

what you want fans to what you want fans to dodo

likelikeyour your pagepage

shareshareyour postsyour posts

like or commentlike or commenton your on your postsposts

GOOGOODD

GOOGOODD BETTBETT

ERERBETTBETT

ERERBEBESTSTBEBESTST

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Page 13: Supercharge Your Facebook Marketing

© 2012#ctctsocial @constantcontact

Facebook can be a struggle…Facebook can be a struggle…

• I don’t have the time to do Facebook marketing and my other marketing

• I don’t know what to post on Facebook or how often

• I don’t know how to get people to “like” my page

• I’m not getting worthwhile results! (am I?)

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Page 14: Supercharge Your Facebook Marketing

© 2012#ctctsocial @constantcontact

posting = opportunity to engageposting = opportunity to engage

posting on your posting on your Timeline is a great

Timeline is a great first step!first step!

posting on your posting on your Timeline is a great

Timeline is a great first step!first step!

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Page 15: Supercharge Your Facebook Marketing

© 2012#ctctsocial @constantcontact

how do I know what to post?how do I know what to post?• don’t think too hard• share your own conversations• know your audience 

you can post effectively and

you can post effectively and

respond to comments in just

respond to comments in just

minutes a day.minutes a day.

you can post effectively and

you can post effectively and

respond to comments in just

respond to comments in just

minutes a day.minutes a day.

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Page 16: Supercharge Your Facebook Marketing

© 2012#ctctsocial @constantcontact

don’t just “push” contentdon’t just “push” content• ask your fans for their opinions. • make your posts about them.

be selective. posts should

be selective. posts should

be low-volume but high

be low-volume but high

value.value.be selective. posts should

be selective. posts should

be low-volume but high

be low-volume but high

value.value.

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Page 17: Supercharge Your Facebook Marketing

© 2012#ctctsocial @constantcontact

have fun with it!have fun with it!• showcase your culture• highlight personalities• be light in tone• delight your audience

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Page 18: Supercharge Your Facebook Marketing

© 2012#ctctsocial @constantcontact

posting on posting on FacebookFacebook

marketing onmarketing onFacebookFacebook

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Page 19: Supercharge Your Facebook Marketing

© 2012#ctctsocial @constantcontact

introduction + agendaintroduction + agenda• why and how to engage on Facebookwhy and how to engage on Facebook

• running compelling social campaignsrunning compelling social campaigns– how they workhow they work– the the Torpedo Bags Torpedo Bags experienceexperience

• 5 steps to a great social campaign5 steps to a great social campaign

• resourcesresources

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Page 20: Supercharge Your Facebook Marketing

© 2012#ctctsocial @constantcontact

what’s a social campaign?what’s a social campaign?

A social campaign leverages the power of social media by running a gated promotion or offer on a Facebook Landing Page, and promoting it to your email list and social networks to engage your existing audience, attract new fans, and turn fans into customers.

A social campaign leverages the power of social media by running a gated promotion or offer on a Facebook Landing Page, and promoting it to your email list and social networks to engage your existing audience, attract new fans, and turn fans into customers.

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Page 21: Supercharge Your Facebook Marketing

© 2012#ctctsocial @constantcontact

let’s see one in action…let’s see one in action…

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Page 22: Supercharge Your Facebook Marketing

© 2012#ctctsocial @constantcontact

Torpedo BagsTorpedo Bagsa real-life social campaigna real-life social campaign

who/where: who/where: Torpedo Bags, located in Torpedo Bags, located in Minneapolis, MN. 11 years old, started Minneapolis, MN. 11 years old, started manufacturing their own products 3½ years manufacturing their own products 3½ years ago.ago.

goal: goal: increase Facebook fans and sales. increase Facebook fans and sales. (started with 150 fans)(started with 150 fans)

tactic: run a social campaign that offered tactic: run a social campaign that offered fans 15% off if they Liked the page.fans 15% off if they Liked the page.

Torpedo BagsTorpedo Bagsa real-life social campaigna real-life social campaign

who/where: who/where: Torpedo Bags, located in Torpedo Bags, located in Minneapolis, MN. 11 years old, started Minneapolis, MN. 11 years old, started manufacturing their own products 3½ years manufacturing their own products 3½ years ago.ago.

goal: goal: increase Facebook fans and sales. increase Facebook fans and sales. (started with 150 fans)(started with 150 fans)

tactic: run a social campaign that offered tactic: run a social campaign that offered fans 15% off if they Liked the page.fans 15% off if they Liked the page.

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Page 23: Supercharge Your Facebook Marketing

© 2012#ctctsocial @constantcontact

social campaign social campaign #1: #1: 02.17.12 02.17.12 →→ 03.01.1203.01.12

““like gate page”like gate page”

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Page 24: Supercharge Your Facebook Marketing

© 2012#ctctsocial @constantcontact

““reveal” pagereveal” page

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Page 25: Supercharge Your Facebook Marketing

© 2012#ctctsocial @constantcontact

02.1702.17 02.2102.21 02.2402.24

promotion timelinepromotion timeline

02.1602.16

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Page 26: Supercharge Your Facebook Marketing

© 2012#ctctsocial @constantcontact

social campaign #2: social campaign #2: 04.12.12 04.12.12 →→ 05.01.12 05.01.12

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social campaign #3: social campaign #3: 06.19.12 06.19.12 →→ 07.04.12 07.04.12

[run more than one social campaign!]

Page 27: Supercharge Your Facebook Marketing

© 2012#ctctsocial @constantcontact

promotionpromotion

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Page 28: Supercharge Your Facebook Marketing

© 2012#ctctsocial @constantcontact

results?results?

+1,400 +1,400 fansfans

$1,500$1,500[first hour][first hour]

$5,000$5,000[first weekend][first weekend]

$10,000+$10,000+[overall][overall]

““I approach Facebook much I approach Facebook much differently now. I (launched differently now. I (launched my social campaign) and I my social campaign) and I got 3 or 4 orders got 3 or 4 orders immediately that totaled immediately that totaled $1,500 in the first hour, and $1,500 in the first hour, and $5,000 over the first $5,000 over the first weekend. I post new weekend. I post new updates daily. I try to post updates daily. I try to post new videos and photos new videos and photos every 2 weeks.” every 2 weeks.”

-- Steven Kriesel, Founder-- Steven Kriesel, Founder

““I approach Facebook much I approach Facebook much differently now. I (launched differently now. I (launched my social campaign) and I my social campaign) and I got 3 or 4 orders got 3 or 4 orders immediately that totaled immediately that totaled $1,500 in the first hour, and $1,500 in the first hour, and $5,000 over the first $5,000 over the first weekend. I post new weekend. I post new updates daily. I try to post updates daily. I try to post new videos and photos new videos and photos every 2 weeks.” every 2 weeks.”

-- Steven Kriesel, Founder-- Steven Kriesel, Founder

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Page 29: Supercharge Your Facebook Marketing

© 2012#ctctsocial @constantcontact

run real and measurable social run real and measurable social campaigns using custom tabscampaigns using custom tabs

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Page 30: Supercharge Your Facebook Marketing

© 2012#ctctsocial @constantcontact

Step 1: build the “Like Gate Page”Step 1: build the “Like Gate Page”Step 1: build the “Like Gate Page”Step 1: build the “Like Gate Page” Step 2: build the “Reveal Page”Step 2: build the “Reveal Page”Step 2: build the “Reveal Page”Step 2: build the “Reveal Page”

how how youyou create a social campaign create a social campaign

facebookfacebook

twittertwitter

linkedinlinkedin

emailemail

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Step 3: promoteStep 3: promoteStep 3: promoteStep 3: promote

Page 31: Supercharge Your Facebook Marketing

© 2012#ctctsocial @constantcontact

Step 2: go to the “Like Gate Page”Step 2: go to the “Like Gate Page”Step 2: go to the “Like Gate Page”Step 2: go to the “Like Gate Page” Step 3: go to the “Reveal Page”Step 3: go to the “Reveal Page”Step 3: go to the “Reveal Page”Step 3: go to the “Reveal Page”

what your what your audienceaudience will do will do

facebookfacebook

twittertwitter

linkedinlinkedin

emailemail

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Step 1: click on linkStep 1: click on linkStep 1: click on linkStep 1: click on link

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© 2012#ctctsocial @constantcontact

the power of promotionthe power of promotion

traffic to tabs on Facebook that is driven traffic to tabs on Facebook that is driven by promotion via email, posting, and adsby promotion via email, posting, and adstraffic to tabs on Facebook that is driven traffic to tabs on Facebook that is driven by promotion via email, posting, and adsby promotion via email, posting, and ads

facebookfacebook

twittertwitter

linkedinlinkedin

emailemail

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Source: TechCrunch.com

Page 33: Supercharge Your Facebook Marketing

© 2012#ctctsocial @constantcontact

Social Campaigns helps you…Social Campaigns helps you…

grow your network grow your network

engage your audience engage your audience

drive social sharing drive social sharing

achieve real business results achieve real business results

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Page 34: Supercharge Your Facebook Marketing

© 2012#ctctsocial @constantcontact

agendaagenda• why and how to engage on Facebookwhy and how to engage on Facebook

• running compelling social campaignsrunning compelling social campaigns

• 5 steps to a great social campaign5 steps to a great social campaign1.1. create a great offercreate a great offer2.2. have clear calls to actionhave clear calls to action3.3. publish + promotepublish + promote4.4. see meaningful resultssee meaningful results5.5. do it againdo it again

• resourcesresources

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Page 35: Supercharge Your Facebook Marketing

© 2012#ctctsocial @constantcontact

1. create a great offer1. create a great offer

the #1 reason people like a Facebook Page is to receive discounts, promotions and exclusive content

the #1 reason people like a Facebook Page is to receive discounts, promotions and exclusive content

have clearhave clearcall to actioncall to action

publish +publish +promotepromote

meaningfulmeaningfulresultsresults

do itdo itagain!again!

create acreate agreat offergreat offer

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Page 36: Supercharge Your Facebook Marketing

© 2012#ctctsocial @constantcontact

1. create a great offer1. create a great offerare you:are you:

• selling a product?• offering a service?• promoting a cause?

can you offer:can you offer:• a discount?• exclusive content?• a sweepstakes?

have clearhave clearcall to actioncall to action

publish +publish +promotepromote

meaningfulmeaningfulresultsresults

do itdo itagain!again!

create acreate agreat offergreat offer

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Page 37: Supercharge Your Facebook Marketing

© 2012#ctctsocial @constantcontact

ways offers can drive resultsways offers can drive resultsSell with E-Sell with E-CommerceCommerce

have clearhave clearcall to actioncall to action

publish +publish +promotepromote

meaningfulmeaningfulresultsresults

do itdo itagain!again!

create acreate agreat offergreat offer

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Page 38: Supercharge Your Facebook Marketing

© 2012#ctctsocial @constantcontact

1. what’s a great offer?1. what’s a great offer?• coupon/online discount• downloadable content: tips,

whitepaper• video that gives an inside

look at your biz• showcase seasonal

specials• sweepstakes or contest• free consult or demo• sweepstakes or contest –

gather email addresses

have clearhave clearcall to actioncall to action

publish +publish +promotepromote

meaningfulmeaningfulresultsresults

do itdo itagain!again!

create acreate agreat offergreat offer

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Page 39: Supercharge Your Facebook Marketing

© 2012#ctctsocial @constantcontact

2. create clear calls to action2. create clear calls to actionwhat do your customers need to do to make you what do your customers need to do to make you successful?successful?

• visit your retail location• place orders online• call you to purchase or book your services• write a positive review• tell their friends• sign up for your email newsletter• learn more about what you offer• register for an event

publish +publish +promotepromote

meaningfulmeaningfulresultsresults

do itdo itagain!again!

create acreate agreat offergreat offer

have clearhave clearcall to actioncall to action

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Page 40: Supercharge Your Facebook Marketing

© 2012#ctctsocial @constantcontact

2. create clear calls to action2. create clear calls to actionMake it clear you want themMake it clear you want them

to LIKE you.to LIKE you.Make it clear you want themMake it clear you want them

to LIKE you.to LIKE you.

Tell them what to do next!Tell them what to do next!Tell them what to do next!Tell them what to do next!

publish +publish +promotepromote

meaningfulmeaningfulresultsresults

do itdo itagain!again!

create acreate agreat offergreat offer

have clearhave clearcall to actioncall to action

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Page 41: Supercharge Your Facebook Marketing

© 2012#ctctsocial @constantcontact

• create a customemail marketing list for future engagement

encourage fans to join your listencourage fans to join your list

publish +publish +promotepromote

meaningfulmeaningfulresultsresults

do itdo itagain!again!

create acreate agreat offergreat offer

have clearhave clearcall to actioncall to action

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Page 42: Supercharge Your Facebook Marketing

© 2012#ctctsocial @constantcontact

3. promote your social campaign3. promote your social campaign• promote your

social campaign in your Facebook timeline

• create a name for your custom tab

• post about it on Facebook

meaningfulmeaningfulresultsresults

do itdo itagain!again!

create acreate agreat offergreat offer

have clearhave clearcall to actioncall to action

publish +publish +promotepromote

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Page 43: Supercharge Your Facebook Marketing

© 2012#ctctsocial @constantcontact

3. publish + promote everywhere!3. publish + promote everywhere!share your social campaign:

• in an email newsletter

• at your store/POS

• on all your social networks

• on your personal profiles

• in a blog post

• Facebook ads and Sponsored Stories

meaningfulmeaningfulresultsresults

do itdo itagain!again!

create acreate agreat offergreat offer

have clearhave clearcall to actioncall to action

publish +publish +promotepromote

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Page 44: Supercharge Your Facebook Marketing

© 2012#ctctsocial @constantcontact*Techcrunch stats, even before Timeline was

implemented

of traffic to your of traffic to your offer comes from offer comes from promotionpromotion

of traffic to your of traffic to your offer comes from offer comes from promotionpromotion

90%90%meaningfulmeaningful

resultsresultsdo itdo it

again!again!create acreate a

great offergreat offerhave clearhave clear

call to actioncall to actionpublish +publish +promotepromote

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Source: TechCrunch.com

Page 45: Supercharge Your Facebook Marketing

© 2012#ctctsocial @constantcontact

build a full promotion planbuild a full promotion planmost successful social most successful social campaigns run for at campaigns run for at least 1-2 weeks.least 1-2 weeks.

from our Social Campaigns Playbook

meaningfulmeaningfulresultsresults

do itdo itagain!again!

create acreate agreat offergreat offer

have clearhave clearcall to actioncall to action

publish +publish +promotepromote

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Page 46: Supercharge Your Facebook Marketing

© 2012#ctctsocial @constantcontact

schedule your postsschedule your posts• sit down with a calendar

– create posts for different milestones during your social campaign

– deadline reminders– updates on # of

downloads– fan count– share photos or video

• short on time? schedule your posts in Facebook or HootSuite

• encourage social sharing

meaningfulmeaningfulresultsresults

do itdo itagain!again!

create acreate agreat offergreat offer

have clearhave clearcall to actioncall to action

publish +publish +promotepromote

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Page 47: Supercharge Your Facebook Marketing

© 2012#ctctsocial @constantcontact

consider Facebook Ads and consider Facebook Ads and Sponsored StoriesSponsored Stories

meaningfulmeaningfulresultsresults

do itdo itagain!again!

create acreate agreat offergreat offer

have clearhave clearcall to actioncall to action

publish +publish +promotepromote

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Page 48: Supercharge Your Facebook Marketing

© 2012#ctctsocial @constantcontact

4. see meaningful results with Social 4. see meaningful results with Social Campaigns reportsCampaigns reports

• engagement and audience growth

– new Facebook fans– new email contacts

• share stats– total shares– Facebook shares– Twitter– LinkedIn– email

do itdo itagain!again!

create acreate agreat offergreat offer

have clearhave clearcall to actioncall to action

publish +publish +promotepromote

meaningfulmeaningfulresultsresults

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Page 49: Supercharge Your Facebook Marketing

© 2012#ctctsocial @constantcontact

% of visitors who also clicked % of visitors who also clicked a link within the campaigna link within the campaign

% of visitors who also clicked a % of visitors who also clicked a link then also shared your link then also shared your

campaigncampaign

4. see meaningful results with Social 4. see meaningful results with Social Campaigns reportsCampaigns reports

see how many people are clicking on each of see how many people are clicking on each of the links on your Social Campaign Pagethe links on your Social Campaign Page

do itdo itagain!again!

create acreate agreat offergreat offer

have clearhave clearcall to actioncall to action

publish +publish +promotepromote

meaningfulmeaningfulresultsresults

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Page 50: Supercharge Your Facebook Marketing

© 2012#ctctsocial @constantcontact

see what works: Facebook Insightssee what works: Facebook Insights

do itdo itagain!again!

create acreate agreat offergreat offer

have clearhave clearcall to actioncall to action

publish +publish +promotepromote

meaningfulmeaningfulresultsresults

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find find Insights Insights in your in your Facebook Facebook admin admin panelpanel

Page 51: Supercharge Your Facebook Marketing

© 2012#ctctsocial @constantcontact

see what works: Facebook Insightssee what works: Facebook Insights

do itdo itagain!again!

create acreate agreat offergreat offer

have clearhave clearcall to actioncall to action

publish +publish +promotepromote

meaningfulmeaningfulresultsresults

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use Facebook’s use Facebook’s Insights tool Insights tool to track to track activity & activity & engagement engagement

Page 52: Supercharge Your Facebook Marketing

© 2012#ctctsocial @constantcontact

don’t forget to listendon’t forget to listen• social campaigns

start the conversation

• listen and respond to comments on your page

do itdo itagain!again!

create acreate agreat offergreat offer

have clearhave clearcall to actioncall to action

publish +publish +promotepromote

meaningfulmeaningfulresultsresults

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Page 53: Supercharge Your Facebook Marketing

© 2012#ctctsocial @constantcontact

address and encourage “positivity”address and encourage “positivity”• positive comments are an

opportunity – spread the message

• respond…say “thank you”!

• answer questions

• share comments through other marketing channels

• consider rewarding “positive posters”

-- Yelp aggregate rankings of businesses, 9/2009

do itdo itagain!again!

create acreate agreat offergreat offer

have clearhave clearcall to actioncall to action

publish +publish +promotepromote

meaningfulmeaningfulresultsresults

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Page 54: Supercharge Your Facebook Marketing

© 2012#ctctsocial @constantcontact

turn negativity into a great experienceturn negativity into a great experience• always reach out to the

customer– by phone or private

message if possible• show your network that

you are addressing the issue

• respond positively, publically (if appropriate)

• always seek to understand, satisfy and delight – not defend

do itdo itagain!again!

create acreate agreat offergreat offer

have clearhave clearcall to actioncall to action

publish +publish +promotepromote

meaningfulmeaningfulresultsresults

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Page 55: Supercharge Your Facebook Marketing

© 2012#ctctsocial @constantcontact

5. do it again 5. do it again • good marketers plan for the future!• run a steady stream of social

campaigns throughout the year• mix it up!

– access to an event– exclusive content– limited time offer– holiday special– video

• always encourage fans to share offers with their friends!

create acreate agreat offergreat offer

have clearhave clearcall to actioncall to action

publish +publish +promotepromote

meaningfulmeaningfulresultsresults

do itdo itagain!again!

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Page 56: Supercharge Your Facebook Marketing

© 2012#ctctsocial @constantcontact

agendaagenda• why and how to engage on Facebookwhy and how to engage on Facebook

• running compelling social campaignsrunning compelling social campaigns

• 5 steps to a great social campaign5 steps to a great social campaign

• resourcesresources

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Page 57: Supercharge Your Facebook Marketing

© 2012#ctctsocial @constantcontact

resources for listening and postingresources for listening and posting

track your page Insights

reply from your Inbox

read fan comments

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Page 58: Supercharge Your Facebook Marketing

© 2012#ctctsocial @constantcontact

Social Campaigns playbookSocial Campaigns playbook

www.constantcontact-socialplaybook.comwww.constantcontact-socialplaybook.com

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© 2012#ctctsocial @constantcontact

Social Campaigns worksheetSocial Campaigns worksheet

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Page 60: Supercharge Your Facebook Marketing

© 2012#ctctsocial @constantcontact

we make social simple (online)we make social simple (online)

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www.constantcontact.com >>www.constantcontact.com >>

Social Campaigns >>Social Campaigns >>

Social Media Marketing Strategy ResourcesSocial Media Marketing Strategy Resources

Page 61: Supercharge Your Facebook Marketing

© 2012#ctctsocial @constantcontact

4 things you can do 4 things you can do todaytoday……1.1. create a compelling offer, place it on a custom create a compelling offer, place it on a custom

landing pagelanding page

2.2. promote the offer to your email subscribers, fans, promote the offer to your email subscribers, fans, followers and connectionsfollowers and connections

3.3. keep fans involved with special offers and quality, keep fans involved with special offers and quality, engaging content that is relevant to your businessengaging content that is relevant to your business

4.4. integrate with email marketing and other social integrate with email marketing and other social networks to drive awareness and participation networks to drive awareness and participation with the click of a buttonwith the click of a button

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Page 62: Supercharge Your Facebook Marketing

© 2012#ctctsocial @constantcontact

next steps…next steps…Get started for free!Get started for free!

Begin running Social Campaigns on Facebook today!Begin running Social Campaigns on Facebook today!

Arm yourself with the tools, playbook, and coaching to Arm yourself with the tools, playbook, and coaching to get your first Social Campaign in front of your email get your first Social Campaign in front of your email

subscribers and social networks.subscribers and social networks.

Call a coach at (855) 825-0404Call a coach at (855) 825-0404

Or visit Or visit www.constantcontact.com/socialwww.constantcontact.com/social

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