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Sustainable Collaborative Research Activities: A System’s Approach to the implementation of e- Conferencing for Lower Carbon Footprint Dr Mary Katherine Allan Social Science Research Centre School of Social and Political Sciences University of Canterbury

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Page 1: Sustainable Collaborative Research Activities: A System’s Approach to the implementation of e- Conferencing for Lower Carbon Footprint Dr Mary Katherine

Sustainable Collaborative Research Activities:

A System’s Approach to the implementation of e- Conferencing for Lower Carbon

Footprint

Dr Mary Katherine Allan Social Science Research Centre

School of Social and Political SciencesUniversity of Canterbury

Page 2: Sustainable Collaborative Research Activities: A System’s Approach to the implementation of e- Conferencing for Lower Carbon Footprint Dr Mary Katherine

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Why e conferencing

The benefits of saving time, money, and reducing carbon footprint entailed in using e-collaborative technologies for remote research has been appreciated by individuals, industry, universities, and governments (Thorns, Allan M., White, &

Zeiher, 2009). Organisations and individuals express wishes to utilise

the technology for establishing sustainable research practices where increased use of e-collaborative technologies reduces the need for travel (Thorns, Thorns, D., Allan, M., Barclay, B., Chamberlain, G., Kerr, R., & Scott, J.2008).

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Applied approaches

Transferring these aspirations to practise has often been addressed using the

‘if you build it thy will come’ model,

where the provision of e conferencing technology is believed to instigate changes in practices and the replacement of face- to- face meetings with virtual ones.

More comprehensive approaches where non technical variables were addressed tended to follow the binary the binary trendtrend by classifying variables as drivers and barriers

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Binary models

A well formulated solution is provided for a well defined problem Problem and solution have an exclusively linear/binary relationship

which often has little or no relation to other parts of the whole One shape fits the one mould irrespective of potentially related ones

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The problem

The lower than anticipated uptake of e- conferencing technologies depicted in literature raises questions as to the effectiveness of the approaches applied so far.

(Allan & Thorns, 2008, 2009; Frost & Sullivan., 2005; Hirsh, Sellen, & Brokopp, 2005; Sankar, 2006; Vilaboy, 2007)

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Why binary doesn’t work

The most ubiquitous medium used for remote collaboration is email, which literature rates very low in media richness.

Reasons given for the use of email are:1. Most available2. Most familiar3. Perceived as most effective4. Is rated second to face-to-face in level of enjoyment5. Convenient- simple and immediate6. Not intrusive to other tasks7. Easy to use

People prefer face to face meeting over all other media because of the richness of the communication which enables building trust and establishing initial contacts.

Literature suggests that video conferencing is the next best thing to face to face meetings.

People refrain from using video conferencing because of technological challenges; lack of support; no time to train and get proficient in its use; costs; consumes time for setting up; need technician on site; compatibility and interoperability with systems of collaborators; time zone issues prevent using workplace high speed network facilities and technical support.

People see the benefits in video conferencing because it saves time and travel and more friendly to the environment

57.4% of organisations do not seem to promote the shift to e conferencing. Organisations see the benefits in using e conferencing technologies for reducing travel

Organisation lack a sense of what collaboration could /should mean and as a result there is no tangible reward for collaborative practices.

Organisations seem to have a strong sense of the potential benefits entailed in collaboration

Officially organisations encourage collaboration but do not provide sufficient institutional and cross-institutional backing.Collaboration is not given a high importance and most collaboration is initiated by individuals.

81.2% of the respondents said that their organisation encourages collaboration

No real incentives provided.Organisations do not see benefits of collaboration for the project.

Organisation see collaboration as beneficial for purposes of securing funding and acquiring prestige

Career success is measured by discipline based publications which provide higher impact factor and therefore are more desirable

Work is increasingly multidisciplinary

Collaboration is a buzzword, doing it for compliance is a waste of time.There is no tangible reward for collaborative practices.

People see the benefits in collaboration as increasing diversity, efficiency and providing stimuli

Different cultures sometimes cause difficulties for the collaboration .“Its tough to arrange”

People are wired to collaborate

Career structures and evaluation models promote individualistic competitiveness hence deterring people from collaborating

People enjoy collaboration

Practice Rhetoric

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Non linear non binary flow from Perceptions to Practices

The non linear flow from ‘perceptions to practices” highlights the need to look at uptake as comprised of various parts which on their own may seem unrelated to each other and sometimes irrelevant to the process

Solving the gap between perceptions and practices means linking what may seem as ‘odd shapes’ , which together create the shape befitting the mould, that is, the solution needed

To be able to see the right shape one needs to identify the parts but then step back and look beyond them to reveal the whole

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Identifying the parts

Disassembling the process of uptake of e-conferencing

MethodOnline Survey (123 respondents)Semi structured interviews (14 interviewees)

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Findings overview

Analysis of survey’s qualitative data revealed 140 statements representing key issues raised by the participants

These were clustered into 29 categories of factors entailed in the uptake process

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Factor categories

Barriers to collaboration Collaboration value for Complexity Collaborative culture Collaborators Competitiveness Context Diversity Efficiency Environment Expectations of e conferencing Face-to-Face Funding Going virtual Human Nature and Collaboration Multidisciplinary

Networking Organisational support Quality of work Rhetoric Practice gap Standard practice System of factors Task Technology Technological support Technology Availability Technology Reliability Time Travel User Technology Work Relations

Statements clustered under factor categories

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Interrelating agents

Survey revealed interrelating agents

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From Factor Category to Factor System

Identifying the links

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Agents linkages

Organisations Actors Technology

Perceptions Practices Expressions

Agents link statement clustered under Factor Categories to create Factor SystemsFactor Systems are no longer mere aggregates of statements but a system of interrelating statements linked through agents

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The making of a factor system Example: Barriers to

Collaboration Table showing Factor

Category – Aggregate of statements made by participants to survey

Non conducive structures

Organisation has minimal sense of collaboration

Organisations do not overtly promote e conferencing

Measurement of academic careers

PBRF hinders collaboration

Lack of high importance for collaboration

Careers are individualistic constructs

PBRF

Lack of incentive

Institutions structures between and within entities

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Linking statements through agencies Factor Category to Factor System

Statements - Barriers to collaboration

Actor Organisation Actor/Organisation Actor/Tech Org/Tec Actor/Org/Tech Perceptions Practices Expressions

non conducive structures

x X

organisation has minimal sense of collaboration

X X

organisations do not overtly promote e conferencing

X X

measurement of academic careers

X X

PBRF hinders collaboration

X X

Lack of high importance for collaboration

X X

Careers are individualistic constructs

X X

PBRF X X lack of incentive

X X

Table illustrates agents associated with each statementLinks between statements are created when multiple statements share an agent

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Barriers to collaboration A sub system within the uptake of e-conferencing

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From parts to the whole

Linking all 29 Factor systems together illustrates the whole uptake system

Barriers to collaboration Collaborative Culture

Funding User technology

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Building up the Whole

Statements made by respondents

Aggregates of statements under factor categories

Factor categories linked through agents forming

factor systems

Factor systems linked through agents

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The whole

Each factor system is linked through the agencies to form the Greater system comprising the uptake process

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emergence - More than the sum of its parts

The uptake of e conferencing is an “emergent phenomenon” (Juarrero, A., & Rubino, C. A. 2008) -where the whole reveals something different to the sum of its parts

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Whole system of uptake of e-conferencing

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Addressing the whole

Prioritising factor systems

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Tie numbers & prominence of Factor Systems

Factors no of ties

Collaborative culture 36

User Technology 26

Funding 22

Barriers to collaboration 18

Collaborators 12

Standard practice 12

Task Technology 12

Technology Availability 12

Diversity 10

Going virtual 10

Human Nature and Collaboration 10

Networking 10

Quality of work 10

Technological support 10

Factors no of ties

Collaboration value for Complexity 8

Expectations of e conferencing 8

Rhetoric Practice gap 8

Efficiency 6

Competitiveness 4

Context 4

Environment 4

Face-to-Face 4

Multidisciplinary 4

Technology Reliability 4

Time 4

Travel 4

Organisational support 2

System of factors 2

Work Relations 2

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Prominent Factors Systems

Numbers indicate amount of statements linked from each factor system

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Prioritising

The most prominent factor systems are:

Factor No of Ties

Collaborative Culture 36

User technology 26

Funding 22

Barriers to Collaboration 18

The emergent phenomenon enables changes to parts without disrupting the whole, enabling stability alongside change (Miller & Page, 2007)

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Conclusions Technology in itself does not drive uptake Non technical aspects play an important role in uptake Factors entailed in the uptake process should NOT be addressed in

isolation The implementation of innovation is a complex process involving

numerous interrelating factors Uptake should be addressed as a Greater systems comprised of

subsystems To enable manageable uptake process, subsystems need to be prioritised

and addressed accordingly Prioritisation is achieved by identifying prominence of a subsystem within

the Greater system Prominence is measured by the number of ties linking a subsystem to the

Grater system The emergent phenomenon enables working through systemic change

altering parts while not jeopardising the whole, but also facilitating the evolvement of something different to what existed in the parts

Allan, 2009

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Recommendations

Organisations need to treat the implementation of e conferencing for reducing travel as a Complex System comprised of multiple subsystems which have to be woven into the existing organisational and contextual systems.

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Q & A

Email: [email protected]

Website: http://canterbury.academia.edu/MaryAllan

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References

Allan, M. (2009). Sustainable Research Activities: e- Conferencing for Lower Carbon Footprint A Systems Approach (Research Report). Christchurch: Social Science Research Centre - University of Canterbury

Bertalanffy, L. v. (1971). General system theory : foundations, development, applications. London: Allen Lane.

Frost, & Sullivan. (2005). U.S. Vertical Markets for Videoconferencing Systems: Frost & Sullivan. Hirsh, S., Sellen, A., & Brokopp, N. (2005). Why HP People Do and Don’t Use Videoconferencing

Systems. Palo Alto: HP Laboratories. Juarrero, A., & Rubino, C. A. (2008). Emergence, complexity, and self-organization : precursors

and prototypes. Goodyear, AZ: ISCE Pub. Miller, J. H., & Page, S. E. (2007). Complex adaptive systems : an introduction to computational

models of social life John H. Miller and Scott E. Page. Princeton, New Jersey: Princeton University Press.

Sankar, J. (2006). The Results of the AARNet Survey on Video over IP in the Australian Academic &Research sector: AARNet Ptu Ltd & AARNET's Video Working Group.

Thorns, D., Allan, M., Barclay, B., Chamberlain, G., Kerr, R., & Scott, J. (2008). Virtual Conferencing Technologies: A survey of Users (research report). Christchurch: Social Science Research Centre University of Canterbury.

Thorns, D., Allan M., White, R., & Zeiher, C. (2009). Remote Collaborative Technologies (Project Report). Christchurch: University of Canterbury.

Vilaboy, M. (2007). The Satisfaction Gap. Channel Vision, September-October, 24-28.