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SVN Strategic Plan 2010-2015

INTRODUCTION OF STRATEGIC PLAN FOR JVN

In this issue of the JVN the SVN Board is releasing the final re-vision of the 2010 – 2015 SVN Strategic Plan. Not only was a re-view of the previous SVN Strategic Plan due this past year, theSVN Board also felt we needed to critically look at the elementsof that plan and to strengthen the plan to be one that would bemore mission and vision driven; one that would be focused, clear,realistic yet challenging, and achievable.

Hence, the 2009-2010 SVNBoard ofDirectors embarked upon thistask, albeit with some consternation considering no one on theBoard had had any personal experience with facilitating or leadinganorganization through strategic planning. Itwas therefore obviouswe needed a consultant to study SVN’s Strategic Plan and to lead usthrough this endeavor. Consequently, a small task force fromwithinthe Board was formed to research various approaches to strategicplanning and to identify a consultant that could easily appreciateSVN’s core purpose and values, as well as the limitations withinwework. And so,we engaged the services of Dr. StephanieWoods,

Associate Dean and Associate Professor in the College of Nursingat Texas Woman’s University in Dallas, TX. As an experiencednurse, a nurse executive, and past Board member on American As-sociation of Critical Care Nurses (AACN) she could quickly relateto the issues and considerations we needed to address.

Jim Collins’ monograph of Good to Great and the Social Sectorsserved as our primary reference for our discussions andmethodol-ogy. Using Collins’ Hedgehog Concept we addressed the follow-ing three questions: 1) what is SVN deeply passionate about, 2)what can SVN be the best in the world at, and 3) what best drivesSVN’s resource engine? Modifications to our mission and corevalues were in order as well as development of a vision statementand identification of our strategic priorities, goals and objectives.The following is the culmination of our efforts to develop a strate-gic plan that we feel will transform SVN into a Great Society.

Rita C. Clark, BSN, RN, CVNSVN President 2009-2010

SVN Strategic Plan 2010-2015

Vol. XXVIII No. 3 JOURNAL OF VASCULAR NURSING PAGE 113www.jvascnurs.net

MISSION

To provide a professional community for vascular nursesfocused on advancing the care of persons living with vasculardisease through excellence in clinical practice, education andresearch.

VISION

SVNwill be a premier vascular nursing organization whose mem-bers are improving outcomes for persons living with vascular dis-ease.

CORE VALUES

� Excellence in vascular nursing practice through innova-tion, research, and education

� Respect for individual member’s contributions, values andperspectives

� Advocacy for vascular nurses and persons living withvascular disease

STRATEGIC PRIORITIES

1. SVN will be the premier resource for vascular nursingencouraging innovation in vascular nursing practice,education and research.

2. SVN will advance the science of vascular nursing, trans-late evidence into practice, and improve outcomes forpersons living with vascular disease.

3. SVN will position its members as advocates for nurses andpersons living with vascular disease.

STRATEGIC PRIORITIES, GOALS ANDOBJECTIVES

1. SVN will be the premier resource for vascular nursingencouraging innovation in vascular nursing practice,education and research.a. Partner and collaborate with other vascular-related

organizations and coalitions.b. Implement strategies to monitor and respond to member

issues.

c. Plan and execute an annual vascular nursing convention.i. Develop and implement guidelines for convention

planning.ii. Implement and evaluate mechanisms to ensure high

quality, diverse presentations.b. Optimize use of information technology to support and

enhance visibility.i. Design and manage a high quality, dynamic, and

user-friendly Web site.ii. Provide framework to support online educational

programs.iii. Utilize technological resources for networking.

c. Provide quality education.i. Develop and provide educational programs.ii. Establish a repository of vascular presentations.iii. Develop strategies to implement vascular content

into nursing curriculum.iv. Facilitate publications relevant to vascular nursing

education and educational activities.d. Increase membership and retain existing members.

i. Investigate and review process to include:

� Membership promotion activities� Membership application process� Provision of new member materials� Renewal-reminder practices and renewal confir-

mation� Follow-up process for non-renewals.

e. Promote, market and recognize SVN and its members.i. Develop amarketingplan to promoteSVN to all health-

care providers, organizations, industry and the public.ii. Promote recognition of SVN Awards and member

accomplishments.f. Provide ABI registry and PAD/ABI education pro-

grams.i. Complete and convert PAD/ABI education pro-

grams into continuing education electronic mod-ules.

ii. Develop a mechanism to facilitate currency of theABI registry.

g. Provide cardiovascular certification review/educationprograms.i. Complete and convert certification review/educa-

tion programs into continuing education electronicmodules.

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2. SVN will advance the science of vascular nursing,translate evidence into practice and improve outcomesfor persons living with vascular disease.a. Promote evidence-based vascular nursing practice.

i. Provide current evidenced-based vascular nursingclinical practice guidelines (CPG).

ii. Identify vascular nursing experts.iii. Promote research of vascular diseases and vascular

nursing practice.

� Review and recommend applications for research

grants.� Provide criteria for evaluation of research grants.� Develop a tool to monitor compliance with the

research grant policy.

iv. Facilitate publications of vascular practice and

research.b. Develop a process to review and maintain established

education programs, such as certification and PAD/ABI training.

3. SVN will position its members as advocates for nurses andpersons living with vascular disease.

a. Monitor and respond to external forces that impactmembers and persons with vascular diseases.i. Develop a framework to monitor and respond to

legislative, policy and social issues that impact thedelivery of care.

ii. Facilitate publications by vascular nurses on policyand advocacy issues.

COMMITTEES AND TASK FORCES

� Convention Planning Committee� Education Committee� Informatics Committee� Marketing & Member Recognition Committee� Nominating Committee� Practice & Research Committee� Public Policy & Advocacy Committee� Certification Task Force� Membership Task Force� PAD/ABI Task Force� Research Grant Task Force