symantec corporation norton family safety presentation to isttf september 23, 2008 symantec...

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Symantec Corporation Norton Family Safety Presentation to ISTTF September 23, 2008 Symantec Corporation – Norton Family Safety ISTTF Presentation 9/23/2008

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Symantec CorporationNorton Family Safety

Presentation to ISTTF September 23, 2008

Symantec Corporation – Norton Family SafetyISTTF Presentation 9/23/2008

Our Approach with Norton Family Safety

Symantec Corporation – Norton Family SafetyISTTF Presentation 9/23/2008

• There are all kinds of dangers associated with kids and the internet• Cyberbullying, predators, online reputation and social networking dangers, web searches for inappropriate

content, and time abuse.

• A product that offers visibility and activity controls is crucial• The two concepts are equally important. You can’t control what you don’t see/know about/understand, and

therefore visibility is the first step to healthy dialogue. And once clear rules or boundaries are put in place, the product offers the technical ability to execute and uphold on the rules (i.e. blocking sites, managing time, etc.)

• How can a parent protect their family completely with today’s active lifestyles? Mobility of the product is key.

• Parents can’t possibly, nor do they want to, “watch over” their children whenever they are online. The ability to create visibility and control mechanisms that are location agnostic is extremely important.

• A successful relationship between child and parent with regards to online safety will result from constructive dialogue

• In stark contrast to many other products, Watchdog aims to provide the mechanisms that enable healthy dialogue, and the tools to shepherd children’s online activity by enforcing the agreed upon (or mandated) guidelines.

Overview of Norton Family Safety

ISTTF Presentation 9/23/2008

Web

IM Chat

Search

Social Network

Time

Win

Set upDefine family, rules and preferences

MonitorChild activity, reports, alerts, requests

EngageShare with other parents, rules, forums, tutorials

Family Safety site

Q&A

• Owen Sweeney Jr• 202-742-6583• [email protected]

• Keith Newstadt (Sr. Principal Software Engineer)

• 781-530-2299• [email protected]

Symantec Corporation – Norton Family SafetyISTTF Presentation 9/23/2008