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    Synopsis On

    Analysis of financial services offered by IndiaInfoline Ltd of equity investors in west Delhi

    region

    (Submitted in partial fulfilment of the requirement of Master ofBusiness Administration, Distance Education, Guru JambheshwarUniversity of Science & Technology, Hisar)

    Research Supervisor: Submitted By:

    Lect. Gayatri Chopra Anurag ChopraNIMS Delhi Enrollment No.013061237013

    Semester MBA III(Marketing)

    Remarks Of Evaluator

    Approved/Disapproved Approved/ Disapprove

    (I Evaluation) (II Evaluation)

    Session 2009-11Netaji Subhash Institute Of Management Sciences

    DIRECTORATE OF DISTANCE EDUCATIONGURU JAMBHESHWAR UNIVERSITY OF SCIENCE AND TECHNOLOGY

    HISAR (INDIA)

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    RESUME OF SUPERVISOR/GUIDE

    Name: Gayatri Chopra

    Designation: HOD,MarketingQualifications: B.Sc (Hons),MA,CAIIB,DBM,MBA,CFA

    Area of Specialization: Marketing

    Experience: 5 YearsOfficial Address: Netaji Subhash Institute Of Management Sciences

    City Tower, Netaji Subhash Place, Delhi

    Telephone No. 011-47007900Mobile: 9811326961E-mail: [email protected]

    I am willing to supervise Mr Anurag ChopraEnrolment Number: 013061237013

    On the Topic Analysis of financial services offered byIndia Infoline Ltd of equity investors in west Delhi region

    (Signature of supervisor with seal)

    (Countersigned by Director of study centr

    mailto:[email protected]:[email protected]
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    ACKNOWLEDGEMENT

    At the outset, I owe my success to God Almighty, but for his grace, nothinwould have happened.

    It always takes the contribution of lot of people to complete a project. Nproject can be completed through individual effort alone. The contributionof some are direct and evident and of others are indirect and obscured.express my sincere gratitude towards all those who have directly anindirectly helped me through out this project.

    I am thankful to the IIFL for permitting me for making a project in thebank.

    I am also grateful to Maj. Gen. S SChahal Director Netaji SubhasInstitute Of Management Sciences and my mentorLect. Gayatri Choprother teacher at the institute, who helped me in preparing the project. Thlearning during the project was immense and invaluable. It is with greasense of gratitude that I submitted my project report.

    Anurag Chopra

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    CERTIFICATE

    This is to certify that Mr. Anurag Chopra Enrolment No. 013061237013 hapreceded under my supervision his Research Synopsis on Analysis of financiservices offered by India Infoline Ltd of equity investors in west Delhi regionthe specialization areaMarketing.

    The work embodied in this report is original and is of the standard expected of aMBA student and has not been submitted in part or full to this or any other Universifor the award of any degree or diploma. He has completed all requirements guidelines for Research Synopsis and the work is fit for evaluation.

    Signature of Supervisor/Guide (with seal)

    Name : Gayatri ChopraDesignation : HOD, MarketingOrganization: Netaji Subhash Institute of Management Sciences

    Forwarded by Head/Director of Study Centre(With Signature, Name & Seal)

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    TABLE OF CONTENTS

    Contents Page No.

    Introduction 1

    Review of Existing Literature 2-3

    Objectives of The Proposed Study 4

    Research Methodology 5- 6

    Relevance of The Study 7

    Proposed Questionnaire 7- 9

    Bibliography/References 10

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    INTRODUCTION

    India Info line originally incorporated on October 18, 1995 as PROBITY RESEARCAND SERVICES PVT LTD. at Mumbai under the Companies Act 1956 wi

    Registration No. 1193797.and became a public limited company on April 28, 2000.

    The name of the Company was changed to India Infoline.co

    Limited on May 23, 2000 and later to India Infoline Limited on March 23, 2001. It

    the first Company in India to foray into the online distribution of Mutual Funds.

    It is a one-stop financial services shop, most respected for quality of its advicepersonalized service and cutting-edge technology. The No.1Corporate agent for ICICPrudential Life Insurance Company. Research acknowledged by Forbes as MuRead for investor in South Asia

    Listed on Bombay and National Stock Exchange with a net worth

    Of INR 200 crore and a market cap of over INR 1970 crore.

    The company has a network of 976 business locations (branche

    and sub-brokers) spread across 365 cities and towns. It has more than 800,00customers. It is registered with NSDL as well as CDSL as a depository participant.

    Providing a one-step solution for clients trading in the equities market.

    1

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    REVIEW OF EXISTING LITERATURE

    Sources: 1

    http://mitsloan.mit.edu

    Operations Management is concerned with the production of goods and services.

    It deals with the management of resources (inputs: machines, raw materials, human skiletc),

    AND the distribution of finished goods and services (outputs)to the customers.

    Sources: 2

    http://www.rbi.org.in

    The Department of Banking Operations & Development is entrusted with the responsibility regulation of commercial banks under the regulatory provisions contained in the B.R. Act , 193enunciation of banking policies. Its function broadly relate to prescription of regulations fcompliance with various provisions of Banking Regulation Act on establishment of banks such alicensing , branch expansion, maintenance of statutory liquidity, management and operationamalgamation, reconstruction and liquidation of banking companies and issue of guidelines oPrudential Norms relating to Capital Adequacy, investments and loans. In order to achieve iobjective, it has to maintain a flexible organizational set-up with activities in tune with the time.

    Sources: 3

    http://www.training-classes.com

    Operations Management offers the options for improving operations management within theorganization. The program provides processes for making decisions and solving problems. Inaddition, the program offers the examples of maintenance strategies, ways to apply learning curveto operations, and E-Commerce options that can enhance operations management. The targetaudience for this series is managers, directors, and executives looking to gain an understanding ofoperations management.

    Sources: 4

    http://www.greenwood.com

    Operations management is a set of disciplines that transform raw materials, labor and capital intofinished goods and services. These various disciplines are discussed for an intended audience ofexecutives and operations managers who desire to be updated on the current curriculum inbusiness.

    http://mitsloan.mit.edu/http://www.training-classes.com/http://www.greenwood.com/http://mitsloan.mit.edu/http://www.training-classes.com/http://www.greenwood.com/
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    Sources: 5

    http://www.referenceforbusiness.com

    One may generally consider that there are three distinct areas inherent in any business: marketingfinance, and operations; all other business disciplines fit somewhere under one or more of theseareas. For example, finance could include investing, real estate, insurance or banking. Whilemanagement is considered an academic discipline unto itself it is actually a part of all three areas:financial management, marketing management, and operations management. Operationsmanagement is the area concerned with the efficiency and effectiveness of the operation in suppoand development of the firm's strategic goals. Other areas of concern to operations managementinclude the design and operations of systems to provide goods and services. To put it succinctly,operations management is the planning, scheduling, and control of the activities that transforminputs (raw materials and labor) into outputs (finished goods and services). A set of recognized anwell-developed concepts, tools, and techniques belong within the framework considered operationmanagement.

    Sources:6

    http://www.citeops.com

    Operations management is understood as the process whereby resources or inputs are convertedinto more useful products . operations management will cover such services organization asbanks ,airlines ,utilities ,pollution control agencies super bazaars, educational institutions,libraries ,consultancy firm and police departments, in addition ,of course ,to manufacturingenterprises.

    PROBLEM STATEMENT

    People invest in number of companies across a board cross-section of industries an

    sectors. They invest in various products like savings accounts, fixed deposit

    recurring deposits, mutual funds etc. this research is carried out for the purpose o

    knowing which investment product is most profitable to investors keeping in min

    various factors like service charges, interest rates, tax benefits etc. this research w

    be most benefited to the investors as by comparing various investment products, the

    can invest in product that can fetch maximum returns with maximum tax benefits an

    minimum service charges.

    2

    http://www.referenceforbusiness.com/http://www.citeops.com/http://www.referenceforbusiness.com/http://www.citeops.com/
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    OBJECTIVES OF THE PROPOSED STUDY

    To study the preferences and perceptions of investors regarding variou

    financial products from the stable of India Infoline Ltd. so that the firm ca

    benefit from the findings of the report in launching any new investment produ

    in future.

    To study the consumers perception in respect of investment in shares Trading

    To study about Risk Management with the help of equities.

    To study investors behaviour towards different attributes such as risk, retur

    liquidity etc. of investment in Equities.

    To study the issues and challenges that investors face while making investme

    in share market.

    3

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    RESEARCH METHODOLOGY

    Research methodology is a way to systematically solve the research problem. It may beunderstood as a science of studying how research is done systematically. It is careful

    investigation or inquiry especially through search for new facts of any branch of knowledge.

    Research plays an important role in the project work. The results of the project are completely

    based upon the research of the facts and figures collected through the survey.

    RESEARCH DESIGN

    Research Design is the way in which the research is carried out. It is the determination and

    statement of the general research approach or strategy adopted for particular project. It is the

    heart of planning. A good research design should be flexible, appropriate and efficient and so

    on. It should try to minimize biases and maximize reliability. In this project descriptive research

    design is used.

    Universe: Delhi

    Research Design: Descriptive and Analytical

    Types of population: Investors

    Data collection: The study is based on both Primary and Secondary data.

    Data Collection Method

    The basic objective of the project is to study the patterns of investment of the respondents. Bot

    primary and secondary data will be used in order to analyze the aspect.

    1. Primary Data

    Data which are collected for the first time and thus happens to be original in character. Primary

    data are gathered for specific purpose. It includes:

    Questionnaire Method

    Interview Method

    Observation Method

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    4

    In this study main emphasis will be on the Structured Questionnaire Method. It consist number ofquestions presented to respondent for their answer.Questions were of objective type in which therespondent has to give the answers.

    \

    2. Secondary Data

    Data that were collected from primary data they are already existing some where. It includes:

    Journals

    Magazines

    Books

    Articles in Newspaper

    Web sites

    Data Analysis and Interpretation

    The data collected through survey method will be analyzed and interpreted in the following ways:

    Tables Bar diagrams

    Pie Charts

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    RELEVANCE OF PROPOSED STUDY

    The Indian broking industry is one of the oldest trading industries that have beenaround even before the establishment of the BSE in 1875. Despite passingthrough number of changes in the post liberalization period, the industry has founits way onwards sustainable growth. With the purpose of gaining a deeperunderstanding about the role of the Indian stock broking industry in the countryseconomy, we present in this section some of the industry insights gleaned fromanalysis of data received through primary research.

    The Indian Stock Market in India comprises of two stock exchanges:

    Bombay Stock Exchange (BSE) National Stock Exchange (NSE)

    The main objective of this project is concerned with getting the opinion of

    people regarding stock & equity and what they feel about availing the services

    of financial advisors.

    I have tried to explore the general opinion about equity. It also covers why/ wh

    not investors are availing the services of financial advisors.

    Along with it a brief introduction to Indias largest financial intermediary, INDI

    INFOLINE has been given and it is shown that how they operate in stock

    deptt.

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    6

    PROPOSED QUESTIONNAIRE

    1. In which professions are you engaged in?

    Business Service Professional

    Entrepreneur Others

    2. Do you trade in stock market?

    Yes No

    3. Would you like to trade in market?

    Yes No

    If not, why_____________________________________________

    4. What extra services do you expect from your broker?

    a) Depository services

    b) Margin financing

    c) Portfolio management services

    d) Trading

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    e) Research and Technical services

    f) All of the above

    5. Which mode of trading do you prefer?

    Online trading Offline trading

    If online which terminal are you using_________________________

    What are the charges paid for using the online services?

    ______________________________________________________

    6. What has been your investment experience in stocks?

    Excellent Good

    Average Bad

    7. What do u look for when you are going to invest in the stock market?

    Low risk low return

    Medium risk medium return

    High risk high returns

    8. How often do you trade in the stock market?

    Daily once in a week

    Once in a month on special news

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    9. How would rate the services provided by your broker?

    Sl. No. Services Provided Poor Average Good Excellent Cant say

    1. Core Services2. Facilitatory service

    3. Advisory services

    Please specify the broking firm_________________________________

    10.Do you have any suggestions/ideas which would help your broker to serve you better?

    ___________________________________________________________________________

    ___________________________________________________________________________

    ____________________________

    Name: ______________________________________

    Contact No.__________________________________

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    BIBLIOGRAPHY

    TEXTBOOKS:

    Stigum, Marcia, The Money Market, Dow Jones-Irwin.

    Mittal Varshney, Indian Financial System, 2002 edition

    Raghunathan, V., Stock exchange and Investments: Answer to 125nagging question. Tata Magraw Hill, 1994.

    MAGAZINES AND NEWSPAPERS:

    The Week

    The Times of India

    Economic Times of India

    INTERNET PORTALS:

    www.ficci.com www.nseindia.com www.valueresearch.com www.personalfinance.com www.outlookmoney.com www.business-stsndard.com

    www.livemint.com www.articlesnetwork.com www.moneycontrol.com

    10

    http://www.ficci.com/http://www.nseindia.com/http://www.valueresearch.com/http://www.personalfinance.com/http://www.outlookmoney.com/http://www.business-stsndard.com/http://www.livemint.com/http://www.articlesnetwork.com/http://www.moneycontrol.com/http://www.ficci.com/http://www.nseindia.com/http://www.valueresearch.com/http://www.personalfinance.com/http://www.outlookmoney.com/http://www.business-stsndard.com/http://www.livemint.com/http://www.articlesnetwork.com/http://www.moneycontrol.com/