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The top documents tagged [mcgrawhillirwin exhibit]
8 Chapter Service Recovery The Impact of Service Failure and Recovery How Customers Respond to Service Failures Customers’ Recovery Expectations
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Www.mhhe.com/fourps For use only with Perreault and McCarthy texts. © 2006 McGraw-Hill Companies, Inc. McGraw-Hill/Irwin CHAPTER NINE Product Management
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CHAPTER FIVE Final Consumers and Their Buying Behavior
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