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The top documents tagged [purchase displays slide]
CHAPTER SEVENTEEN Outlet Selection and Purchase McGraw-Hill/Irwin Copyright © 2004 by The McGraw-Hill Companies, Inc. All rights reserved
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Integrated Marketing Communications and International Advertising Chapter 16 McGraw-Hill/Irwin© 2005 The McGraw-Hill Companies, Inc. All rights reserved
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DISPLAY FEATURES. Visual Merchandising All of the physical elements that merchandisers use to project an image to customers Projects an image Promotes
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Chapter 17 Promotional Concepts and Strategies Section 17.1 Promotion and Promotional Mix Section 17.2 Types of Promotion Section 17.1 Promotion and Promotional
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