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The top documents tagged [various pricing objectives]
Chap014
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Chapter 15: Price, the Only Revenue Generator
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Developing and Pricing Goods and Services Chapter 14 McGraw-Hill/Irwin Copyright © 2013 by The McGraw-Hill Companies, Inc. All rights reserved
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Business Essentials 9e Ebert/Griffin Pricing, Distributing, and Promoting Products chapter twelve
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© 2007 Prentice Hall, Inc. All rights reserved.12–1 Chapter 12 Pricing, Distributing, and Promoting Products
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Chapter Twelve Pricing, Distributing, and Promoting Products
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12 chapter Business Essentials, 7 th Edition Ebert/Griffin © 2009 Pearson Education, Inc. Pricing, Distributing and Promoting Products Instructor Lecture
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