take your wellness programs to the next level while maximizing roi

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What you need to implement and take your Wellness Programs to the next level while maximizing ROI A Ripple Effect Wellness Portal Authorized Distributor

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Page 1: Take your wellness programs to the next level while maximizing ROI

What you need to implement and take your Wellness Programs

to the next level while maximizing ROI

A Ripple Effect Wellness Portal Authorized Distributor

Page 2: Take your wellness programs to the next level while maximizing ROI

We Need To Evaluate The Effectiveness Of Our Current Wellness Programs

What we have been doing

in corporations as well as a

nation has not been

working.

This approach simply has

not been enough to make

a difference. We need a

new approach to attack

this problem successfully.

Page 3: Take your wellness programs to the next level while maximizing ROI

Sample Wellness Measurement

10% to 14%

20% to 24%

15% to 19%

Page 4: Take your wellness programs to the next level while maximizing ROI

Sample Wellness Measurement

25% to 35%

20 years ago majority of country was 10% to 14%

Today No State Falls Below 20%

Page 5: Take your wellness programs to the next level while maximizing ROI

Obesity = Main Risk Factor For Lifestyle Induced Diabetes

Page 6: Take your wellness programs to the next level while maximizing ROI

Average Medical Annual Spending for an Obese Person was $3,271 Compared to $512 for a Non-Obese Individual.

Survey of 9,852 men and 13,837 women Ages 20 to 64

From: Lehigh University reported in January 2012 in the Journal of Health Economics

Obesity has risen a full 34% since 1960 while morbid obesity is up six fold.

The $ Cost of Obesity

Page 7: Take your wellness programs to the next level while maximizing ROI

• Lectures

• Workshops

• Health Fairs

• Screening Events

• Exercise Programs

• Weight Loss Programs

• Health Risk Assessments

• Smoking Cessation Programs

We Need To Change How We View and Implement Corporate Wellness Programs

Most Programs

Have Focused On:

Page 8: Take your wellness programs to the next level while maximizing ROI

Live Events, By Themselves,

Offer Limited Results

They Suffer From:

• Low participation rates

• Don’t involve all employees

• They are not motivational

• Don’t have consistent follow-up

• Hard to measure or quantify results

and determine next steps or ROI.

• They often lack follow-up

• You can’t track employee progress

• Etc, Etc, Etc…

Page 9: Take your wellness programs to the next level while maximizing ROI

Where Do We Go From Here?

We need to understand

that although our

intentions were good we

failed to deliver

sustainable behavioral

change in the majority of

the population.

Page 10: Take your wellness programs to the next level while maximizing ROI

A New Approach

We need to find the one

commonality that underlies

every unhealthy behavior…

Putting genetics aside for the

moment.

The commonality is our

normal habits and routines;

otherwise called our behavior.

Page 11: Take your wellness programs to the next level while maximizing ROI

Our Lives Are Shaped By The Daily Choices That Become Our…

Habits

and

Routines

Understanding Behavior

Page 12: Take your wellness programs to the next level while maximizing ROI

Step 1 How To Influence Positive Behavior Change

Understand what Behavior Is...

Our behavior is a series of choices that have been repeated often enough to become a habit.

Example: You tend to not spend very much time “Thinking About“ a “normal” behavior or a habit.

• Brushing your teeth • Drinking a Soda with Lunch or Dinner • Reaching for potato chips when you want a snack

Page 13: Take your wellness programs to the next level while maximizing ROI

• Model your programs around creating new habits that your

EMPLOYEES WILL PARTICIPATE IN!

Step 1 - A How To Influence Positive Behavior Change

Page 14: Take your wellness programs to the next level while maximizing ROI

Step 2 How To Influence Positive Behavior Change

Understand what issues your

employees are having AS

WELL AS the issues they want

to address.

Health Risk Assessments do not

necessarily lead to behavior

change.

Addressing what employees

WANT to handle leads to

behavior change.

Page 15: Take your wellness programs to the next level while maximizing ROI

Step 3 How To Influence Positive Behavior Change

Create situations

where positive

behaviors are

Introduced.

Ex. Replace sugary

drinks with water,

unsweetened teas,

etc...

Remove Temptation!!!

Page 16: Take your wellness programs to the next level while maximizing ROI

Step 4 How To Influence Positive Behavior Change

Engage Employees At Their

Level Of Interest

Some people love to run or

walk…

Other's wouldn't be caught

dead jogging but they will go

out dancing, practice yoga,

play baseball or just mow

the lawn.

Page 17: Take your wellness programs to the next level while maximizing ROI

Step 5 How To Influence Positive Behavior Change

Create situations where

positive behaviors are

repeated.

(Or negative behaviors

are avoided.)

Best Tool:

Interactive Wellness

Challenges

Page 18: Take your wellness programs to the next level while maximizing ROI

Step 6 How To Influence Positive Behavior Change

Challenges Must Be

Simple & Engaging Activity – Types

and Amounts Food

Consumption

Social

Networking

Page 19: Take your wellness programs to the next level while maximizing ROI

Step 7 How To Influence Positive Behavior Change

Engage Healthy AND

Unhealthy Employees.

Do not leave anyone out.

It is the employees who are

already doing something to

make themselves healthier

that will become your

wellness opinion leaders.

Socially and Legally

Page 20: Take your wellness programs to the next level while maximizing ROI

Step 8 How To Influence Positive Behavior Change

Handle 5 Major Productivity and

Performance Basics

•Fitness

I.Move More

•Nutrition -

I.Eat More Natural Foods

II.Eating for Energy

•Weight Management

I.Getting Closer To Ideal Weight

II.Maintaining a Healthy Body-Food Lifestyle

•Work-Life Balance

I.Spending Time With Family & Friends

II.Private Time of Your Choice...

•Mental Wellbeing

I.Sleep

II.Financial Wellness

III.Volunteering - Helping Others

Page 21: Take your wellness programs to the next level while maximizing ROI

Step 9 How To Influence Positive Behavior Change

Create situations where positive

behaviors are reinforced.

Incentive Programs

They must be as

instantaneous as possible.

Our culture tends to crave

instant gratification.

Rewards MUST be what the employees

are interested in receiving.

Page 22: Take your wellness programs to the next level while maximizing ROI

Step 10 How To Influence Positive Behavior Change

Use today's technology

to organize all activities,

motivate employees and

collect information.

• Calendars

• Track Incentives

• Measure Activity

• Measure Progress

• Reporting

• Etc…

Page 23: Take your wellness programs to the next level while maximizing ROI

Old Meets New

You still need to run your live

events. You just cannot rely on

them as your only source of

wellness.

Best In Practice companies and

those who want to become or

remain employers of choice

must invest in the health and

wellbeing of their employees

and celebrate those programs

and their wellness champions.

Page 24: Take your wellness programs to the next level while maximizing ROI

The Best Systems Can Measure:

• Engagement

• Behavior changes such as:

Increased productivity

Diet improvements

• Health indicators such as:

Blood pressure

Weight

• Mental wellbeing

• Satisfaction at work

• Etc…

Measuring Program Success

Page 25: Take your wellness programs to the next level while maximizing ROI

Demonstrate Program Success

Report On Changes In Cost

Associated With Risks

Example:

Obesity – additional cost per

person is about $2,800 per person

per year.

Smoker – Cost to employer is

about $3,391 Per Person Per Year Source - Mayo Clinic

Page 26: Take your wellness programs to the next level while maximizing ROI

Demonstrate Program Success

Tie in your program savings

to the actual cost of medical

insurance.

Savings – In-House TC/Glu

Most CFO’s need help

connecting increased

activity and a reduction in

risk factors to actual savings

that they can show on a

balance sheet.

Health Care Costs

Claims vs. Administration

80%

20%

Page 27: Take your wellness programs to the next level while maximizing ROI

Funding Requests Must Be Tied To With Measurable Goals

Program Goals Examples:

Reduce costs associated with a

sedentary lifestyle.

Measure:

A More Active Population

Reduce costs associated with

obesity.

Measure:

Obesity Rate In Population

Page 28: Take your wellness programs to the next level while maximizing ROI

Program Commitment

3 to 5 Year Plan At a Minimum

to show positive trends.

Realistically, 1st year medical

costs may increase slightly.

Set realistic expectations.

Program needs time to adjust

to the population and the best

ways to engage and influence

them.

Page 29: Take your wellness programs to the next level while maximizing ROI

The goal is to encourage individual behavioral changes. Essential Components:

• YEAR ROUND wellness programming • Interactive wellness challenges • Incentive based activities • Address a broad range of interests • Target individual health risks • Address what your employees want to handle • Set realistic and measurable goals tied in with real financial savings.

Summary

Page 30: Take your wellness programs to the next level while maximizing ROI

Corporate Wellness Solution

John Buckley

732-563-9749 x105

[email protected]

www.healthfairsdirect.com

Questions?

Or to follow-up after the webinar.