tappa tribune - june, 2014
DESCRIPTION
The monthly magazine of the Tampa Area Professional Photographers AssociationTRANSCRIPT
The TAPPA Tribune Tampa Area Professional Photographers Association
June, 2014
Print of the Month Winners
Salon Competition
Photoshop Tips
2 TAPPA Tribune
On the cover: First place, Unclassified by Bill Cadzow
Visit TAPPA on FaceBook
ContentsImage Salon Competition 5
Salon Judges 8
Important Message from your Salon Manager 9
Next Month’s Program 10
Upcoming Events 12
Print of the Month Rules 12
Print of the Month - Portrait 13
Print of the Month - Social Function 16
Print of the Month - Unclassified 18
Photoshop Tips 21
TAPPA Tribune 3
PRESIDENT’S MESSAGE
TAPPA Competition - “Gentle CC Please” Uh, no. Honest CC.Kevin Newsome
We’ve all seen it on Facebook. Someone posts an image on a group page, then asks for “gentle constructive criticism”. What they mean is, “I’m new, so please don’t beat me up. I want to learn, but I don’t want to be told my image sucks.”
But what if it does suck? What if it’s off center - or too centered? What if it’s out of focus, or you applied some hideous action that rendered it, well... hideous? Do you not want to know that, so you can avoid doing it again? Of course you do. You just don’t want to be publicly humiliated in the process, right? That’s where TAPPA comes in.
Our juried competition will score and critic your images by three QUALIFIED judges, not just some anonymous group of Janes and Joes who’ve been at it less time than you! And because no one knows whose images they are while being scored and critiqued, there’s no embarrassment if you truly enter an image that, well... sucks!
Face it, we ALL learn from EVERY image entered. We learn what to do and what NOT to do. And in the end, we all create better images. No public bruising necessary.
Enter and learn. “Honest CC” sans humiliation. Doesn’t get better than that.
4 TAPPA Tribune
I was talking with a new client and he said something that got me thinking; “didn’t other people’s Mothers teach them what my Mom did?” He was talking about vendors and freelancers in particular.
According to him, and my observation, Mom’s advice is easy to forget. It’s simple common sense, but in today’s busy world they’re often forgotten and some things just need repeating. I know it was good for me to give it some thought. Here are a few of my favorites:
You are judged by the company you keep. A-List people do business with A-List people. Honest people don’t hang around dishonest people. Good people don’t participate in evil. There’s an old saying that goes like this: If you’re not a duck, don’t hang around the pond or people will think you’re a duck.
A person in front of you is more important than someone who isn’t there. A person calling, texting or e-mailing can wait. Don’t insult some-one by taking a call or texting while speaking with them. Of course there are exceptions, in that case ask if it’s okay to take the call. Those exceptions should be rare. This applies to call-waiting also.
Don’t wear out your welcome. Keep your pro-motional communication to an appropriate level. One really good e-mail a month is better than one mediocre e-mail every day or every week.
There’s a time and place for everything. People who are always “on” and people who are always hawking their services are annoying.
Your word is your bond. In these days of explicit contracts, for every little thing, be a man or wom-an of your word. If you do, you’ll stand out and people will trust and want to do business with you.
Your reputation is the most valuable thing you have. We’re known by our deeds and your busi-ness deeds should be consistent with your person-al beliefs and standards.
Knowledge can never be lost or taken away. If you’re reading this, chances are you believe in continuous self-improvement by learning.
Continued on page 22
Everything I need to know about business I learned from my MomChuck Vosburgh
TAPPA Tribune 5
Meeting DetailsTuesday, June 10, 2014
Judging: 4:00 Social 6:00 Dinner 6:30 Program 7:00
Member with PayPal RSVP by Noon March 4th: $25
After the 4th: $35
Register online at TAPPA.org
Doubletree Hotel 4500 W. Cypress St., Tampa
THIS MONTH’S PROGRAM
Image Salon Competition
The TAPPA Salon Competition will be held at this month’s meeting, This competition will be all-digital. If you need any help getting your files ready, PPA has an online tutorial at ppa.com/competition/tutorials.php.
6 TAPPA Tribune
Procedures & RulesPlease study and follow carefully. Not doing so will prevent judging of your entry. Complete the offi-cial entry form. Be sure to sign the certification.
ELIGIBILITY: Any member of TAPPA in good stand-ing.
ENTRIES: A total, not to exceed 6 images, may be entered by one photographer per salon judging. Images previously entered in TAPPA Salon Compe-titions may not be entered again. No two images shall be of the same subject.
ENTRY FEE: The entry fee of $5.00 covers one to six entries.If you are not attending the competi-tion, the entry fee is $15. Please pay that evening. If you are not attending but placing entries please let me know a couple of days before the event.
ENTRY FORM: The completed entry form must be done at the time of entry.
ENTRY DEADLINES: Entries must be uploaded onto the website. Go to the TAPPA website and then to: PrintCompetiton.com
The deadline for all entries is 24 hours before the salon.
FILE NAMING: Will be done automatically. But of course you will need to title your entries.
CLASSIFICATION OF ENTRIES: Entries must be designated by the entrant in one of the six (6) categories listed on the entry form. If the chairman feels the entry is placed in an incorrect category, he/she may change the entry’s category. Color and Black and White images will be judged together in all categories.
1. PORTRAIT: This category includes portraits of men, women, children, couples (2 people), groups (3 or more), and environmental portraits.
2. SOCIAL FUNCTION: This category includes
social function portraits or candids.
3. COMMERCIAL: This category includes illustra-tive, industrial, architectural, and product photog-raphy. Live models may be used for these entries.
4. UNCLASSIFIED: This category includes ab-stracts, pictorials (non-portrait), animals, figure studies and photojournalism.
5. ELECTRONIC IMAGING: This category includes digital restoration, image enhancement. Entries will be judged for digital, artistic and technical proficiency.
6. ALBUMS: This Category includes wedding al-bums, story
book and portrait albums. Albums can be from 1 or more makers.
Send ALBUM ENTRIES ONLY, 24 hours before salon, to:
Constance Avellino at [email protected]
IMAGE PREPARATION: Always SAVE a copy of your competition print file before attempting this!
See tutorials at http://www.ppa.com/competitions/tutorials.php
Files must be sized so the longest dimension is 4,000 pixels (20 inches at 200 ppi). Each file must contain an embedded color profile of either sRGB or Adobe RGB1998 and be saved at a JPEG quality setting of 10. Total file size should not exceed 3.5 MB.
File Preparation:Entries must be uploaded to PrintCompetiton.com at least 24 hours before the salon.
All files must have the longest file dimension at
TAPPA Tribune 7
4,000 pixels (20 inches at 200 ppi), have an embed-ded color profile of either sRGB or Adobe RGB1998 and be saved at a JPEG quality setting of 10.
Studio identification or entrant’s name cannot appear on any file within the entry.
File naming will be done automatically. But of course you will need to title your entries when you upload.
Album File Preparation:Entries must be emailed to the Salon Manager 24 hours before the salon.
All page/spread files must have the longest file dimension at 4,000 pixels (20 inches at 200 ppi), have an embedded color profile of either sRGB or Adobe RGB1998 and be saved at a JPEG quality setting of 10.
Each page/spread file may contain as many images as you desire.
An entry may contain up to 36 page/spread files
Files are to be numbered in viewing order using two digits (i.e., 01 jpg, 02 jpg, 03 jpg, etc.).
All individual files must be compressed into a sin-gle ZIP file. ZIP file must be named: LastName_Al-bum_Title (use _for spaces, e.g. Sewell_Summer_Wedding.zip)
Studio identification or entrant’s name cannot appear on any file within the album entry.
Judging Procedures: Each salon will be judged by a panel of three qual-ified judges using FPP and PPA guidelines includ-ing point scoring procedures.
The score of the three judges will be totaled and averaged for the final score. When a judge’s score varies 10 points or more from the average score, it becomes an automatic challenge and the photo-graph must be discussed and re-scored.
A judge may initiate a challenge at any time.
SCORING: Prints are scored from 0 to 100 as follows:
100-95 EXCEPTIONAL 79-76 GOOD
94-90 SUPERIOR 75-74 AVERAGE
89-85 EXCELLENT 73-70 FAIR
84-80 VERY GOOD 69-0 UNACCEPTABLE
All entries receiving scores of 78-79 are automati-cally challenged and re-judged. On the re-judging, the change of a score is by a 2/3 majority vote of the judges.
AWARDS: Ribbons will be awarded for 1st, 2nd, and 3rd Place in each category. Merit ribbons will be awarded to all images scoring an 80 or above.
A Best of Show ribbon will be awarded to the print judged best by the panel of judges.
Send ALBUM ENTRIES ONLY, 24 hours be-fore salon, to: Constance Avellino at [email protected]
8 TAPPA Tribune
Salon Judges
Tim Kelly Central Florida’s Tim Kelly is a Master of Photog-raphy, Photographic Craftsman, recipient of PPA’s Imaging Excellence Award and is a Fellow of the American Society of Photographers.
His other awards are just to numerous to list, as he has been an industry leader for over a quarter of a century. But he and his work remain incredibly rel-evant, recently featured in a PPA Magazine profile, earned his 27th Kodak Gallery Award, built a brand new gallery and studio and written two new books for wide release in January 2015, in time for his presentation at ImagingUSA in Nashville.
Tim remains Kodak’s longest running mentor and is also an affiliated international judge.
Bruce Wilson, Jr., Bruce Wilson Jr. is recipient of many honors includ-ing: Master Photographer, Photographic Crafts-man, PPA Certified, Florida Degree of Photographic Excellence, Florida Education Degree, and the Florida Service Award.
Bruce Jr. is a 2nd generation photographer from a family owned and operated business since 1966. Wife Kathy and two beautiful daughters Ally is 15 and Emily is 13. Bruce works in a studio that em-ploys 5-professionals in a 4,000 sq ft studio/pro-duction center in Historic downtown Kissimmmee, FL. The studio photographs over 1100 high school seniors (contract and non-contract) each year.
Bruce was voted photographer of the year 2001, 2002 & Master Photographer of the year 2005,06 and 08’ in the Professional Photographers of Cen-tral Florida and in the Top 10 Internationally by the Senior Photographer’s International 1999, and Top 3 photographers in the Florida Professional Photographers in 2002. PPA Bronze 2006 & 08. His award winning images are in the loan collection along with state and local awards.
TAPPA Tribune 9
Important Message from your Salon Manager
Hope everyone is working on their images for Salon.
Judging begins at 4pm with critique following dinner. upload your images to :
https://printcompetition.com
If you have any questions contact your salon manager, Connie at: [email protected]
Robin Phillips Robin Phillips is a second generation photogra-pher from Lakeland, Florida, having grown up in his family’s portrait studio, which is 65 years old this year. He is a Professional Photographers of America Master and Craftsman Degree holder, as well as a PPA Certified Professional Photographer. Seven times he has been awarded his section’s Photographer of the Year Award. He has earned many print awards at Professional Photographers Guild of Mid-Florida, Florida Professional Photog-raphers, Southeastern Professional Photographers Association and PPA competitions over the past thirty years. He holds the FPP’s Florida Service Award, Florida Education Degree and Florida De-gree of Photographic Excellance.
Robin has served in all the chair offices of his sec-tion, including President, many times. He served on the FPP Board of Directors and was President in 1991. He is a past Director of the FPP Florida School. For over 20 years he has served as a PPA Councilor from Florida. He is a Life Member of FPP
10 TAPPA Tribune
Meeting DetailsTuesday, July 8, 2014
Social 6:00 Dinner 6:30 Program 7:00
Member with PayPal RSVP by Noon July 1: $25
After the 4th: $35
Register online at TAPPA.org
Doubletree Hotel 4500 W. Cypress St., Tampa
NEXT MONTH’S PROGRAM
Jane Connor-Ziser Image Processing For Fine Art Photography
Most photographers consider image adjustments and retouching to be necessary evils, something to batch and get out of the way as quickly as possible. Jane considers them to be powerful tools for affecting the quality, mood and perceived value of artistic photo-graphic images. Why do what everyone else is doing when you have the expertise and imagination to lift your imagery to a level that is visually distinctive and beautiful beyond the capabilities of cameras to capture the people and world around us?
In this presentation Jane will show you her processes for using ACR (or Lightroom) to create artistic choices for image adjustments and enhancements, plus how to incorporate Smart technology into your photo retouching process. You will learn how to sculpt and paint with light, control backgrounds and use retouching tools to create mood and expression. Everyone knows Photoshop; it’s what you do with it that’s important. In addition to the formal presentation ma-terial, Jane will have open question and answer time so bring your imaging challenges to share.
TAPPA Tribune 11
12 TAPPA Tribune
Print of the Month Rules- Prints are to be mounted.
- Size: 8x10.
- Electronic Imaging size can be two 8x10 taped together on the back and spread open for viewing.
- Three entries per member each month.
- There must be at least three entries in a category for that category to be included in the monthly competition.
- All entries MUST have your name and the category you wish to enter on the back of the print.
- Prints must be turned in before 6:25 pm. Prints received after 6:25 will not be accepted!
Winners:- Please send your winning files
to [email protected] for the newsletter as soon as Possi-ble. Deadline for publication is one week after the meeting.
- Name your files by your last name-place-category. For ex-ample Smith-1st-Portrait.jpg
- Any resolution 1000 pixels on the longest side or greater is acceptable. JPEG format is preferrable.
Upcoming EventsTuesday, June 10, 2014
Salon
Tuesday, July 8, 2014Jane Conner-Ziser
Thursday, July 10, 2014Ed and Betty
Preparing for Competition Mini Seminar
7-10pm
Tuesday, August 12 Randy Van Duinen
Light Painting
Tuesday, September 9, 2014Parrish Kohanan
Tuesday, October 14, 2014Matt Kloskowski
From the National Association of Photoshop Professionals
Tuesday, November 11, 2014Lissa Hatcher
Print of the Month - Portrait
First Place: Michael Landes
Print of the Month - Portrait
Second Place: Shiree Beckwith-Funk
Print of the Month - Portrait
Third Place: Bill Cadzow
Print of the Month - Social Function
First Place: Shiree beckwith-Funk
Second Place: Deanna Phillips - not shown
Print of the Month - Social Function
Third Place: Pedro Carillo
Print of the Month - Unclassified
First Place: Bill Cadzow
Print of the Month - Unclassified
Second Place: Pedro Carillo
Print of the Month - Unclassified
Third Place: Michael Landes
TAPPA Tribune 21
Photoshop TipsProvided by the National Association of Photoshop Professionals
Deep Eye Sockets If your subject has dark eye sockets, press Com-mand-J (PC: Ctrl-J) to duplicate the Background layer, then change the layer blend mode to Screen to brighten the entire image. Option-click (PC: Alt-click) the Add Layer Mask icon (circle in a square) to hide this brighter layer behind a black mask. Press D to set your Foreground color to white; choose a small, soft-edged Brush (B); then paint over the entire eye-socket area to brighten that area. Now, lower the layer Opacity until the bright-ening matches the surrounding skin.
Provided by Scott Kelby
Deleting A Layer This one is short and sweet: Instead of dragging a layer to the Delete Layer icon (trash can) to delete it, you can quickly delete a layer by pressing the Delete (PC: Backspace) key.
Provided by Matt Kloskowski
Expanded View For Adjustment Layers If you find the Adjustments panel is a little on the small side, you can make it larger with one click. Down at the bottom of the panel is an icon (sec-ond from the left) that changes it to Expanded View. Click that icon to get a larger panel.
Provided by Dave Cross
Fast Processing Use the often-overlooked Image Processor (from Photoshop: File>Scripts>Image Processor; from Bridge:Tools>Photoshop> Image Processor) to quickly create new file types, such as TIFFs and JPEGs. In the Image Processor dialog, select your images (if you run it from Bridge, select your imag-es first), choose an output location, select the file type you want, specify the quality and size, and click Run.
Provided by John Shaw
22 TAPPA Tribune
BOARD OF DIRECTORS
2014 OfficersPresident Kevin Newsome 813 968-2810 [email protected]
Vice President Susan Black 813 230-6472 [email protected]
Secretary Carol Hackman 727 867-9254 [email protected]
Treasurer Christine Reynolds 813 760-0831 [email protected]
Past President Benjamin Todd 813 431-2873 [email protected]
Directors Constance Avellino 813 600-8152 [email protected]
Lee Burgess 813 245-3320 [email protected]
Booray Perry 813 728-7110 [email protected]
Melissa Sewell 813 230-7092 [email protected]
Chuck Vosburgh 727 743-1740 [email protected]
CommitteesDelegate Julie Johnson
Membership Melissa Sewell 813 230-7092 [email protected]
Program Susan Black 813 230-6472 [email protected]
Salon Constance Avellino 813 600-8152 [email protected]
Door Prize Amber Wilkes 605 351-5865 [email protected]
Scholarship Susan Black 813 230-6472 [email protected]
Audio Visual Lee Burgess 813 245-3320 [email protected]
Newsletter Editor Chuck Vosburgh 727 743-1740 [email protected]
Photographer
Web Master Lee Burgess 813 245-3320 [email protected]
TAPPA Tribune 23
The TAPPA Tribune is published monthly for the membership of the Tampa Area Professional Photogra-phers Association. Its purpose is to share knowledge and insight with the photographic industry.
The deadline for submission of articles and ad changes is the 15th of the month.
Permission is hereby granted to re-print the contents of this newsletter, provided the authors and The TAPPA Tribune are recognized as the source. The ideas and views expressed do not necessarily reflect the policies of the Tampa Area Professional Photog-raphers Association; they are solely those of the author.
Editor: Chuck Vosburgh 300 62nd Street North St. Petersburg, FL 33710 [email protected] 727.743.1740
Advertising:To advertise in the TAPPA Tribune, please contact the editor for rates and distribution information.
Meetings:TAPPA monthly meetings take place the second Tuesday of the month at:
Doubletree Hotel 4500 W. Cypress Street Tampa, FL (one block east of Westshore Blvd).
Networking 6:00 pm Dinner 6:30 pm Meeting 7:30 pm
Register online at TAPPA.org
Continued from page 4
Send a thank-you note. Want to stand out? You’d be surprised how few people do this.
Beware of snakes. You have a gut for a reason, follow it. Chances are it’s right. I can’t think of a single time I’ve gone against my gut and not regretted it.
Two wrongs don’t make a right. Try to be known as someone who always has a level head and reacts calmly.
The fact that most people don’t do these things is a great oppor-tunity to stand out among your competitors. It’s impossible to do these things all the time. I know I don’t, but I’m trying. I’m glad my Mom hammered these things into my little brain.
RSVPfor the
Tuesday,June 10thMeeting
by noon,June. 3rd
online at
TAPPA.org Got News?
e-mail it to [email protected]
Join TAPPA
Become a member of the Tampa area’s most dynamicprofessional photography
organization!
Go to www.tappa.org for details
and the online membership
application