Tapping the MuseFor me, the secret is always the lead—that’s journalist jargon for the opening of a story, the one provocative idea that will capture a reader’s interest. Once I’ve found that gem, the rest of the narrative seems to fl ow easily from the gray mat-ter in my head down to my fi ngers pounding on the keyboard.

Where do such creative sparks come from? How can we conjure them when-ever we want? And why can that be so infernally diffi cult to do, anyway? A com-plete understanding isn’t here yet, but neuroscientists are already on the trail of where and how creativity arises. They also have some good news for each of us who has ever struggled to ignite those inventive fi res. As it turns out, tapping our own muse may be easier than we think, especially if we learn to make a habit of it. For more, turn to “Unleashing Creativity,” by Ulrich Kraft, on page 16.

Renaissance artist-engineer Leonardo da Vinci, renowned for such paintings as the Mona Lisa, seemed to suffer no lack of novel thoughts. In addition to artistic masterpieces, he designed fl ying machines, canals, a variety of buildings, and tanks. His successes make it clear, however, that imaginative genius isn’t enough to advance a brainchild. In “Leonardo da Vinci, Neuroscientist,” by Jonathan Pevsner, starting on page 84, you’ll see that another critical ingredient is the application of logic and systematic study to a fanciful notion. Leonardo—

who lived in an era more comfortable with acceptance of prevailing wisdom than with experimentation—had the then unusual idea of examining and re-cording human anatomy for himself. As a result, he leaped beyond his contem-poraries in developing a truer understanding of the brain.

We hope you fi nd these and other articles in this issue of Scientifi c American Mind thought-provoking. And if the articles inspire you to write, please do.

MINDTHOUGHT • IDEAS • BRAIN SCIENCE

E D I T O R I N C H I E F : John RennieE X E C U T I V E E D I T O R : Mariette DiChristina I S S U E E D I T O R : Mark Fischetti

A R T D I R E C T O R : Edward Bell I S S U E A R T D I R E C T O R : Patti Nemoto P H O T O G R A P H Y E D I T O R : Bridget Gerety Small P R O D U C T I O N E D I T O R : Richard Hunt

C O P Y D I R E C T O R : Maria-Christina Keller A S S I S T A N T C O P Y C H I E F : Daniel C. SchlenoffC O P Y A N D R E S E A R C H : Michael Battaglia, Sara Beardsley, Kenneth Silber, Eugene A. Raikhel, Molly K. Frances

E D I T O R I A L A D M I N I S T R A T O R : Jacob Lasky S E N I O R S E C R E T A R Y: Maya Harty

Many of the articles in this issue are adapted from articles originally appearing in Gehirn & Geist.

A S S O C I A T E P U B L I S H E R , P R O D U C T I O N : William Sherman M A N U F A C T U R I N G M A N A G E R : Janet Cermak A D V E R T I S I N G P R O D U C T I O N M A N A G E R : Carl Cherebin P R E P R E S S A N D Q U A L I T Y M A N A G E R : Silvia De SantisP R O D U C T I O N M A N A G E R : Christina Hippeli C U S T O M P U B L I S H I N G M A N A G E R : Madelyn Keyes-Milch

A S S O C I A T E P U B L I S H E R / V I C E P R E S I D E N T, C I R C U L A T I O N : Lorraine Leib Terlecki C I R C U L A T I O N D I R E C T O R : Katherine Corvino F U L F I L L M E N T A N D D I S T R I B U T I O N M A N A G E R : Rosa Davis

V I C E P R E S I D E N T A N D P U B L I S H E R : Bruce Brandfon W E S T E R N S A L E S M A N A G E R : Debra Silver S A L E S D E V E L O P M E N T M A N A G E R : David Tirpack W E S T E R N S A L E S D E V E L O P M E N T M A N A G E R : Valerie Bantner S A L E S R E P R E S E N T A T I V E S : Stephen Dudley, Hunter Millington, Stan Schmidt

A S S O C I A T E P U B L I S H E R , S T R A T E G I C P L A N N I N G : Laura Salant P R O M O T I O N M A N A G E R : Diane Schube R E S E A R C H M A N A G E R : Aida Dadurian P R O M O T I O N D E S I G N M A N A G E R : Nancy Mongelli G E N E R A L M A N A G E R : Michael Florek B U S I N E S S M A N A G E R : Marie Maher M A N A G E R , A D V E R T I S I N G A C C O U N T I N G A N D C O O R D I N A T I O N : Constance Holmes

D I R E C T O R , S P E C I A L P R O J E C T S : Barth David Schwartz

M A N A G I N G D I R E C T O R , O N L I N E : Mina C. Lux O P E R A T I O N S M A N A G E R , O N L I N E : Vincent MaS A L E S R E P R E S E N T A T I V E , O N L I N E : Gary BronsonM A R K E T I N G D I R E C T O R , O N L I N E : Han Ko

D I R E C T O R , A N C I L L A R Y P R O D U C T S : Diane McGarvey P E R M I S S I O N S M A N A G E R : Linda Hertz M A N A G E R O F C U S T O M P U B L I S H I N G : Jeremy A. Abbate

C H A I R M A N E M E R I T U S : John J. Hanley C H A I R M A N : John Sargent P R E S I D E N T A N D C H I E F E X E C U T I V E O F F I C E R : Gretchen G. Teichgraeber V I C E P R E S I D E N T A N D M A N A G I N G D I R E C T O R , I N T E R N A T I O N A L : Dean SandersonV I C E P R E S I D E N T : Frances Newburg P

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Mariette DiChristinaExecutive Editor

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