tapsteroids: development tips - code, graphics and marketing

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Tapsteroids: development tips

Code, graphics and marketing

UNAgames

http://www.unagames.com

Game engine design

Game & engine

Custom C++ game engine (Component Based Entity System)

Languages:C++

Objective C

Core libraries:Cocos2d-iPhone

OpenGL

Box2D (http://www.unagames.com/blog/daniele/2010/06/fixed-time-step-implementation-box2d)

OpenAL

Assets & tools

Open source:Audacity

Blender

Gimp

Inkscape

Customs:AtlasBuilder

Automated asset pipeline
(http://www.unagames.com/blog/daniele/2010/04/video-game-asset-pipeline-cmake)

Component Based
Entity System

CBES in Tapsteroids

Entities in Tapsteroids

newMissileTargetBuoy ()

Graphics & details

Problems with sprites

All graphic elements have little dimensions in px

Game is a fast tapping shooter

Player uses his peripheral vision

For a good user experience:Player must distinguish key elements of the gameplay at a glance

create BIG, render little

First & Last

Asteroids shape & color

Asteroids shape & color

Deeper holes to create a chiaroscuro effect

Uniformed colors to give an homogeneous look

Rough surface to emphasize lights and shadows

Enlarged sizes (16, 20, 24 -> 18, 21, 24; 20)

Animation & 3-point light

Animation & 3-point light

Uniformed style and color of the fleet

Gave a roll movement to all elements

Added blinking red lights

3-point lightning system (key, fill, rim)

Icy effect to asteroids

Bright colors to dangerous asteroids

Enlarged sizes (18, 21, 24 -> 18, 24, 30)

Additive halo to spaceships

3-Point Lightning

Sprites evolution

Tips

Create a guideline with a homogeneous style

Use vector graphics whenever it is possible

Proceed step by step and work in very close contact with developers

Use friends as testers without giving them hints

Enjoy!

Past & future

New & Noteworthy (Games US, 2011-09-03)

New & Noteworthy (Arcade IT, 2011-09-03)

Reviews

148Apps.com

AppAdvice.com

iPhoneItalia.com

iSpazio.net

CrazyMikesApps.com

NineOverTen.com

iPhoneAppCaffe.com

Multiplayer.it

...

Rankings

Source: iTunes Connect

Paid vs Free

Up to: 2012-10-18; Source: iTunes Connect

Original vs Pirated

Up to: 2012-10-18; Source: custom analytics

Geographical distribution

Up to: 2012-10-18; Source: iTunes Connect

Tapsteroids as F2P

Doesn't fit the F2P business model: no consumable items!

We don't want a lite + IAP freemium solution.

...advertising...

We want to monetize all user-base, but better than using ad-banners.

Advertising made useful...Score multiplier...

Extra life!

Thanks!

UNAgameshttp://www.unagames.com

Daniele [email protected]@UNA_daniele

Erika [email protected]@UNA_erika