tata products design

13
Systems Engineering For Automotive Development santoshsahni.blogspot.in

Upload: rahul111990

Post on 12-May-2017

220 views

Category:

Documents


1 download

TRANSCRIPT

Page 1: Tata Products Design

Systems Engineering

For

Automotive Development

santoshsahni.blogspot.in

Page 2: Tata Products Design

Accelerating product introductions

Rapidly implementing changes

Improving time-to-market

Tightening Regulatory requirements

Efficiently transferring processesand best practices

More innovations

Automotive Challenges

Page 3: Tata Products Design

Strategies

To meet these challenges, the automotive companies adjust their productdevelopment as follows:

Reducing the period of development

Optimizing the in-house capabilities

Modularizing the product

Increasing the number of products/ variants

Improving product performance i.e. Durability, NVH, Safety, andRide quality

Some of the steps connected to these strategies are

Introduction of new working methods

(Simultaneous Engineering, Concurrent Engineering, use of NPIprocess)

Usage of highly sophisticated functions of CAD systems

(Parametric, Feature based Design, Digital Mock Up)

Early concept evaluation

(Computation and Simulation)

Page 4: Tata Products Design

Key elements

Some of the key elements to fulfil their objectives required by the globalcompetition are –

Integrated System to facilitate real-time connectivity among varioussystems, data and processes within and across the value net, provideconnection to partners, suppliers and customers, and enable active datamining and decision support.

CAD / CAM / CAE Systems

PLM Systems

ERP Systems

Visualization System to enable all the people involved in vehicledevelopment to have an accurate and real-time view of work-in-progress.

Knowledge Based Engineering System to transform superior know-howinto new technology, and thus generate value from it.

Traditional Evolutionary

environment

Systems Engineering

Page 5: Tata Products Design

Automotive Systems Engineering

Automotive Systems Engineering is an integrated approach, thatcombines the product, process and resource view.

It is a logical sequence of activities and decisions that transformsrequirements to a description of the system configuration

It includes design, analysis and testing of the solution at the variousstages of the development process, i.e. system verification andvalidation.

It also includes planning and controlling the development process withits engineering and management aspects

The systems Engineering process is applied at levels of more and moredetails, i.e.

Systems

Sub-systems

Sub-sub-systems

Components etc

Page 6: Tata Products Design

Executive

Director

Project

Office R&D HeadOperations

Head

Marketing

HeadProject

manager

A1

A2

Functional

reps

dedicated to

Project

The Project Organisation

Page 7: Tata Products Design

Business Unit Head

Core Team

Members

Head Projects

Office

Project Team

Leader

R&D Manufacturing Marketing

Project Team Members

The Project Organisation Structure

Page 8: Tata Products Design

Digital Vehicle Program

Year3Year2Year1 M01M02M03M04M05

M12M11M10M09M08M07M06M05M04M03M02M01

M12M11M10M09M08M07M06M05M04M03M02M01M12M11M10M09M08M07M06M05M04M03M02M01

Year3Year2Year1 M01M02M03M04M05

M12M11M10M09M08M07M06M05M04M03M02M01

M12M11M10M09M08M07M06M05M04M03M02M01M12M11M10M09M08M07M06M05M04M03M02M01

Strategy

Review

Concept &

Project Approval

Design

Release

Production

Release

Volume

Release

Project

Review

R2 R4 R5 R6R3R1 VOL

Product Strategy &

Concept Evaluation

Concept

Development &

Business Case

Product Design & Validation Productionisation Pre-production Ramp-up

Concept

Selection

Styling

Packaging

Product Specification & Vehicle Design

BIW Design

Pre Production Vehicle Manufacturing & Testing

Manufacturing Process

Production Tooling

Vendor Selection / Vendor Tooling DevelopmentVOL

Page 9: Tata Products Design

Concept to Manufacturing - Digitally

IdeaI

ProductionIV

DesignII

PlanningIII

Page 10: Tata Products Design

Product

Design

One Step

Analysis

Draw Surface

Development

Incremental

Analysis

(OPTRIS )

OPTRIS results

Transformed with

Hyper Works

DYNA_IN utility

Crash

Analysis with

LS-DYNA

Final

Optimised

Product Design

Product Design Optimization Workflow

Page 11: Tata Products Design

Visualization : Optimization using Digital Mockup

Ability to handle large data in real time

Project Reviews with Marketing and Dealers

Packaging studies and distribution of weight

Manufacturing & Service feasibility for access

of tools and ease of assembly

Try out various configurations / variants to

create base platform

Page 12: Tata Products Design

Knowledge Based Engineering System : KNEXT ©

KNEXT© is Next Generation Knowledge Based Engineering (KBE) System that

helps the organization in various stages of product life cycle such as

Conceptualization

Detail Design

Manufacturing Planning

Trouble shooting in prove-out

Sales

( KNEXT kernel is based on a specially designed language - Object Definition

Language, proprietary of TATA Technologies Limited )

KNEXT is used to

Capture Best Practice

Integrate Engineering Tools and Processes

Reduce Cost / Weight

Improve Performance and Quality

Shorten Design Cycle

santoshsahni.blogspot.in

Page 13: Tata Products Design

Summary : System Engineering Challenges

From component design to complete vehicle integration

When individual components are initially brought together, there areoften assembly problems

From local task optimization to end-to-end throughput

Optimization of an individual process will not necessarily improve theproductivity of an overall development process

From departmental organization to extended enterprise integration

More and more of a vehicle is designed and produced by suppliers andpartners of a vehicle manufacturers rather than an OEM itself

From individual performance to collaborative team work

By sharing component information within a team even before designcompletion, others can start working earlier

From individual know-how to “learning enterprise”

The industry looks to implement mechanisms which capture anddistribute expertise and even detect expertise being applied.

santoshsahni.blogspot.in