tawasol go smart tadsummit

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Dr Osama Moustafa, Tawasol IT presents Go Smart TADSummit 12-13 November 2014, Istanbul Turkey

TRANSCRIPT

Page 1: Tawasol Go Smart TADSummit
Page 2: Tawasol Go Smart TADSummit

About TawasolAbout Tawasol

Specialized in mobile apps development since 2007

Operating form UAE – KSA – Kuwait – Egypt – Bahrain – Qatar – USA – UK – Spain

150 developers across platforms

Page 3: Tawasol Go Smart TADSummit

Why collaboration between Telco & Developers is Fundamental

Operators challenges:

- Increase their customers’ loyalties.

- Making data a priority more than voice

- Monetization for new services

- Building a brand- New users’ accusations

Developers challenges:

- Finding apps that meet users’ needs

- App users targeting- Effective marketing campaign

- Easy Payment Solutions through carrier billing

Page 4: Tawasol Go Smart TADSummit

TELCO OPERATORS AND DEVELOPER ECO SYSTEM

OPERATORSDEVELOPER

S

Core Service Apps

Content Apps

Branded Apps

Page 5: Tawasol Go Smart TADSummit

SUCCESS STORY – Core Service App

Kuwait

Customer Self Care App

Easy to communicate with clients -

notification

Cross selling

key core services

Reduce Customer

Care tickets

Quick Access to

social Media

Client to manage

their services

easily and simply

Easy exploring products

and services

Telco Benefits

Page 6: Tawasol Go Smart TADSummit

SUCCESS STORY – Content App

KSA

STC Religious Bundle App

Drive up data

usage

Carrier billing =

+ Revenues

Easy exploring services

and subscribe

on it

All content on one

rich bundle

Telco Benefits

Page 7: Tawasol Go Smart TADSummit

SUCCESS STORY – Branded App

FCB Studio APPFCB Multimedia

Cross selling core

products

Premium Sports

offering

Benefits from the Global

Campaign by FCB

Carries Billing =

More Revenues

Efficient communi

cation channel with fans

New revenue stream

New content

distribution

channel

Utilize existing content

Telco Benefits

CP Benefits

Page 8: Tawasol Go Smart TADSummit

The biggest challenge is… How can we get together?The biggest challenge is… How can we get together?

DeveloperDeveloper

OperatorOperator

Page 9: Tawasol Go Smart TADSummit

Huawei Bridge between Developers and Operators

OperatorOperatorDeveloperDeveloper

Help Carrier providing better services to end users, and accelerate the Telcom assets realization

Aggregate Service and efficiently help Partners to develop operator customers

Individual/Family Ecosystem

Enterprise Ecosystem

Industry Ecosystem

Market Promotion

Service Guarantee

Authentication/Integration

Settlement/Payment

Signing & Authentication Platform

User Management Platform

Service on-boarding Platform(Develop/Test/Experience/

On-boarding)

Promotion Platform(iMOST)

Experience Guarantee Platform (Service Care)

Capability Openness Platform

Data Analysis Platform

Settlement Payment Platform

Digital Music

Mobile Game

Digital Video

M2MLong-Tail Business

Internet Traffic Management

Aggregation

Promotion

Realization

Huawei Intouch portal offer to developers enabler solutions that help them to access globally operators smoothly and build the partnership ecosystem

efficiently.

Page 10: Tawasol Go Smart TADSummit

Thank You

w w w . t a w a s o l i t . c o m

Tawasol IT ( Mobile App Development)

UAE – KSA – Kuwait – Egypt – Bahrain – Qatar – USA – UK - Spain