tca strategic planning where we’ve been where we’re going
TRANSCRIPT
TCAStrategic Planning
Where We’ve BeenWhere We’re Going
Texas Counseling Association
• Founded in 1947• More than 6,500 members• 12 Divisions• 32 Chapters in 5 Regions• Three Year Strategic Plan is the compass for TCA• Committees are the vehicles driving TCA to achieve its goals• Current Strategic Plan: 2010 – 2013• New Strategic Plan adopted in November 2013
Where We Have BeenTCA Strategic Plan: 2010-2013
Misson TCA is dedicated to providing leadership, advocacy
and education to promote the growth and development of the counseling profession and those
who are served.
Where We Have BeenTCA Strategic Plan: 2010-2013
Values Respect
Professionalism Advocacy
Unity of Purpose Accountability
Effective Communication
Where We Have BeenTCA Strategic Plan: 2010-2013
Vision ThemesWell Established Counselor Identity Access to Professional Counselors
Effective Advocacy Marketing & Education Outreach
Wellness Vibrant & Inclusive Organization
Where We Have BeenTCA Strategic Plan: 2010-2013
I. Expanding Leadership OpportunitiesEngage VolunteersCreate Purposeful Mentoring
II. Optimizing ResourcesMaximize TechnologyStay on TargetRealign Committee Structures
III. Collaborating to Strengthen the AssociationBuild Trust and HarmonyMaintain a Sound Organization Structure
Success Indicators Strategic Plan 2010-2013
Expanding Leadership Opportunities
More VolunteersMultiple Candidates for Every Office
More Chapter Members Belong to TCASystematic, Consistent Leadership Training Across Texas
Mentors Assigned to all New OfficersSystem of Accountability for Communication
Strategic Planning Training at Leadership Training InstituteJob Descriptions, Templates and Resources for New Officers
Regional Leadership Training
Success Indicators Strategic Plan 2010-2013
Optimizing Resources
Use Data to Set PrioritiesEstablish Performance Standards
Create Processes that Reduce Duplication of Services Committees produce results
Committees reflect TCA prioritiesSolid Political Platform & Relevant Policy Statement
Offering Online CEUs
Success Indicators Strategic Plan 2010-2013
Collaborating to Strengthen the Association
Post Operating Agreements at all MeetingsDebrief and Evaluate after each meeting
Schedule Board & Staff Retreat Board Reports Reflect Collaboration Efforts
Team Building and Wellness Evident throughout the AssociationMore members in chapters and divisions
Willingness to have Difficult Conversations
Where We Are Going: Strategic Plan 2014 - 2017
November 2012: Board & Senate Collaborate to Set Public Policy PrioritiesFebruary 2013: Board begins Strategic Planning Process
Identified StakeholdersEstablished ValuesDiscussed MissionNegotiated GoalsBrain-stormed Vision for 2016
Spring 2013: Strategic Planning Committee Organizes DataCommittee Chairs Identify Activities to Support Vision
June 2013: Board & Senate Collaborate on Values, Vision & MissionSeptember 2013: Board establishes Strategic Plan ProposalNovember 2013: Board & Senate Adopt Strategic Plan
Policy Priorities
Promote justice and dignity for ALL
Promote timely access to behavioral, mental health and educational services for ALL
Represent ALL Professional Counselors in ALL work settings
Promote student retention, persistence and success in ALL educational settings
Support individual and family growth, recovery and development across the lifespan
Stakeholders
All Professional Counselors
TCA Members
Federal, State and Local Government
Clients
Graduate Students
Values
Integrity Commitment Vision
Additional Values
Unity • Courage • Excellence • Passion • Ethics
Values: Integrity
• Ethical • Authentic• Honest• Transparent• Trustworthy• Do the right thing even when its difficult
Values: Commitment
• Dedication to TCA • Dedication of TCA to its officers and members • Active engagement• Finish what we start• Fulfill obligations to stakeholders
Values: Vision
• Awareness• Advocacy• Sustainability • Future-focused• Understanding• Discernment
Organizational Goals
Providing Leadership and Advocacy
Promoting the Counseling Profession
Supporting Optimal Development and Mental Health for all
Where will TCA Be in 2016?• 11,000 members and 6 million dollar budget• Legislators and public officials use TCA as their
primary resource• Officer elections in TCA, Divisions and Chapters are
robust• Bigger offices, larger staff
Where will TCA Be in 2016?• Visibility in every counselor education program• 100% license reciprocity for all counselors• All Chapter members belong to TCA• Hosting regional advocacy training
Where will TCA Be in 2016?
• Resource on best practices across the spectrum of professional counseling
• All populations have access mental health services because of our efforts
• Known as the most progressive and successful organization for counselors
• Unified
How Do We Get There?