Teach Yourself

Word Press'

by Janet Majure

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Table of Contents

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Understanding WordPress and Blog Terms 4

Choose a Blog Topic 6

Plan Your Blog's Content. 8

Research Blog Titles 10

Research Domain Names 12

Think Ahead about Passwords 14

Get to Know WordPress Types 15

Look Closer at WordPress.org 16

Look Closer at WordPress.com 18

Sign Up at Gravatar.com 20

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Setting Up Your WordPress,com Blog

Sign Up with WordPress.com 24

View Your New Blog 28

Get to Know Your Blog's Dashboard 30

Understanding the WordPress.com Admin Bar 32

Understanding the WordPress.com Home Page 34

Create Your WordPress.com Profile 36

Select Your General Settings 38

Consider Premium WordPress.com Options 40

Buy a Domain at WordPress.com... 42

Map a Domain to WordPress.com 44

Choose Your Personal Settings 46

Make Your Site Private 48

Add Viewers to Private Blogs 50

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Choose a Host for Your Blog 54

Buy a Domain. 56

Install WordPress via Your Host's Automatic

Installation 58

Get an FTP Application for Manual Installation 60

Download WordPress Software.... 62

Set Up the MySQL Database 64

Upload the WordPress Files.... 66

Complete the Configuration and Installation 68

Troubleshoot Installation Errors 70

Create the Configuration File 72

Log On to Your Blog's Dashboard.... 76

Review the Welcome Module 78

Get to Know the Dashboard 80

Understanding the Admin Bar 81

Customize and Navigate the Dashboard 82

Set Your General Settings 84

Create Your Profile 86

About Privacy Settings 88

Select Your Search Engine Visibility 89

Set the Permalinks Structure 90

Understanding Other Settings 91

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Understanding Pages and Posts.... 94

Review the Writing Settings 96

Get to Know the New Post Page ...............................98

Introducing the Visual Editor and Toolbar. 100

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Introducing the Text Editor and Toolbar 102

Understanding Categories and Tags 104

Create and Edit Categories 106

Create and Edit Tags 110

Write and Publish Your First Blog Post 112

Apply Categories to Posts.... 114

Apply Tags to Posts 118

Recall an Earlier Version of Your Blog Post. 120

Write and Publish a Page ....122

Edit or Delete What You Write 124

Add Formatting to Your Text. 126

Add Text Hyperlinks to Your Post or Page 128

Paste Text from Other Sources 130

Using the More Option to Break Your Posts in Two 132

Convert Categories and Tags .......134

Consider Media Issues 138

Understanding Display and Image Dimensions 140

Review Media Settings 141

Prepare Images for Uploading 142

Upload and Insert an Image While Posting ....144

Edit an Image While Uploading 148

Format an Image from the Edit Image Window 150

Add Images to the Media Library .....152

Insert Images from Web Sources 154

Using Images to Enhance Posts. 156

Add a Caption to an Image 158

Wrap Text Around an Image 160

Determine the Image Target 162

Understanding Unattached Images .....164

Attach Images to a Post ......166

Insert an Image Gallery 168

Add a Slide Show to Your Posts 170

Link to YouTube and Other Videos 172

Upload Video Files to Your Host 174

Link to a Podcast or Sound File from Your Blog ....176

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Understanding Themes 180

Find and Activate a WordPress.com Theme 182

Find a WordPress.org Theme 186

Install and Activate a WordPress.org Theme 188

Customize Your Header Art with a Built-in Tool 192

Identify and Use Your Theme's Options 194

Change the Background 196

Introducing Widgets and Plugins ....198

Choose and Insert Widgets 200

Rearrange and Remove Widgets 202

Add Sidebar Items Using HTML in a Text Widget 204

Get a Key and Activate Akismet 206

Find Plugins 208

Install and Activate a Plugin .........212

Deactivate and Delete a Plugin 214

Understanding and Using Jetpack 216

Optimize Your Site for Mobile Devices 218

Create Custom Menus 220

Create and Install a Favicon for a Self-Hosted Blog ....222

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Write an About Page 226

Choose the Discussion Settings ..228

Create a Comment Policy 230

Moderate Comments ....232

Edit a Comment............... 234

Allow and Use Threaded Comments 236

Respond to Comments on Your Slog 238

Deal with Comment Spam 240

Review Notifications 242

Include Avatars with Comments ..244

Understanding Gravatar Hovercards 246

Change Hovercard Settings ....247

Create a User Poll -248

Create a User Survey 250

Let Readers Rate Content 252

Understanding and Joining RSS Feeds ..254

Add an RSS Feed to Your Sidebar... 256

Create a Category RSS Feed Link 258

Sign Up with FeedBurner and E-Mail Subscriptions 260

Offer E-Mail Updates at WordPress.com and Jetpack.,,264

Add a Contact Page and Form .........................266

Add Cross References to Your Posts. ....268

Let Readers Share Your Posts 270

Add Share Buttons 271

Chapter 8 Building Traffic to Your Blog

Understanding Blog Traffic. .....274

Create a Links List .276

Comment on Someone Else's Blog 278

What to Say on Someone Else's Blog 279

Connect with Facebook ...280

Connect with Twitter 282

Connect with Linkedln ...284

Auto-Post to Other Networks 286

Understanding Trackbacks and Pingbacks 288

Optimize Your Blog for Search Engines ....290

Using an SEO Plugin 292

Research Keywords 294

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Tracking B!og Statistics

Understanding What Statistics Offer 298

Track Feed Traffic with FeedBurner 300

Track Feed Traffic with Feed Blitz 302

Access WordPress Site Stats 304

Track Feed Traffic with WordPress Site Stats .306

Find Popular Posts with Site Stats 308

Find Important Keywords with Site Stats 310

Find Major Referral Sources with Site Stats 312

Find Popular Links with Site Stats ...314

Sign Up with Google Analytics ..316

Get to Know Google Analytics 318

Find Popular Posts with Google ..320

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Review Traffic Sources with Google 322

Find Important Keywords with Google 324

Find Useful Links with Google 326

Using Analytics Dashboards 328

View Statistics from Log Files 330

Choose Among Statistics Trackers 332

Understanding Your Statistics 334

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Understanding WordPress Backups .338

Back Up Using VaultPress 340

Back Up Using Your Web Host 344

Back Up Using Dropbox 346

Understanding WordPress Updates .348

Update WordPress Automatically 350

Update WordPress Manually .352

Install Plugin Updates Automatically 356

Install Theme Updates 358

Clean Out Outdated Drafts 360

Remove Post Revisions 362

Check Your Site for Outdated Links 364

Get to Know WordPress Support Options .366

Find Support at WordPress.com .368

Find Support at WordPress.org 370

Take Action When Your Blog Breaks 372

Make a Suggestion 374

Read Blogs that Focus on WordPress.. 376

Set Up to Post with iOS App

Post from Your iPhone or iPad

Moderate Comments from Your iOS Device

Edit from Your iOS Device..

Post a Photo from Your iOS Device

Using Apps on Other Mobile Devices

Post via E-Mail

Post with QuickPress

Post via the WordPress.com Home Page 398

Post with Press This 400

Consider Using a Blogging Client 402

Create a Post with Windows Live Writer.. 404

Move Your Blog from WordPress.com to

WordPress.org 408

Import Posts from Another Blogging Platform 412

Download and Install Evernote .414

Create a Basic Evernote Note 416

Create an Evernote Image Note 418

Install the Evernote Web Clipper 420

Using the Evernote Web Clipper 422

Create an Evernote Notebook and Stack ...424

Post from Evernote.... 426

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Understanding Shortcodes 430

Using a Shortcode ...431

Identify Related Content with Zemanta 432

Insert a SoundCloud Audio Player............................434

able of Contents

Add Music with Spotify 436

Add Music with 8tracks 438

Post by Voice at WordPress.com 440

Add Video with Blip.tv ..442

Add Video from Vimeo 444

Embed a SlideShare Slide Show 446

Share Flickr Images 448

Using a Gallery Plugin •

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Display a Pinterest Feed 454

Embed a Google Document 456

Embed a Google Spreadsheet .458

Embed Other Content 460

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Understanding Featured Images 464

Add a Featured Image 466

Understanding Post Formats........ 468

Using Post Formats 469

Understanding the Theme Editor .470

Add Copyright Information to the Footer 472

Add an Image to the Category Template 474

Create and Use a Page Template 476

Introducing CSS 478

Try CSS with the Web Developer Extension 480

Try CSS with the Chrome Web Developer Tool 482

Create a Child Theme 484

Change WordPress.com Languages 488

Change WordPress.org Languages..... 490

Using a Static Page as Your Home Page 492

Using Sticky Posts as a Static Page Alternative 494

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Understanding User Capabilities.... 498

Add Authors and Contributors 500

Work with Multiple Authors and Contributors ...502

Manage Publishing Details with Edit Flow ...504

Manage Roles and Capabilities 508

Sign Up and Collaborate with Trello 510

Add Registered Members 514

Manage Registered Members 518

Create a Simple Member Community 520

Create a BuddyPress Social Network 522

Add a Forum to Your Blog 524

Manage Documents 526

Manage Documents with a Plugin 528

Add a Blog to an Existing Static Website 532

Create a Portfolio of Your Photos or Art 534

Considerations for Your Portfolio .535

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Introducing Blog Economics ..538

Place Ads on Your Blog. ..540

•Add Google Ads to Your Site 542

Consider WordPress.com WordAds 546

Add Amazon Affiliate Ads to Your Site 548

Add Amazon aStore to Your Site 550

Get Set for E-Commerce 554

Use an E-Commerce Plugin 556

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Index 562