teaching entrepreneurship the family business perspective · teaching entrepreneurship the family...
TRANSCRIPT
TeachingentrepreneurshipThefamilybusiness
perspective
Dr/AshrafShetaBSc.engineering,MBA,DBAVisitingassistantprofessorofentrepreneurship,Americanuniversity
inCairo
UnderstandingthecontextattheAUC
Hightuitionfees
About60to70%ofthestudentsarecomingfromfamily
businesses,andtheclassisanormalrepresentationofthe
population
Mostofthebusinessesarenotinstitutionalizedandsuffersfrom
successionchallenges
Thecourseispartoftheentrepreneurship
concentration,andcanbeanelectiveintheminor
Thecourseisdesignedasapracticaltooltoprovidesolutions
forstudents’familybusinesschallenges
Thesyllabus
• Familydynamics(genograms)
• Ownership• Governanceandprofessionalism
• Succession
Familychallenges
• Externalenvironment• Internalenvironment
Businesschallenges• Familycommitment• Familyparticipation• Effectiveownership• Keynonfamilymanagement
• Successionandtransferofpower
• Familygovernance
FamilySolutions
• Strategyformulationandimplementation
Businesssolutions
Thefinaloutcomebigcasestudywithteachingnotes(takenfromstudents’families)withanaverageof4cases/semesterpublishedafterpeerreviewbytheKhazindarcasecenter
Studentcenteredpedagogy(Professor
asafacilitator)
Classdiscussions
ofchallenges
andsolutions
Analysisanddiscussionsofshortandlongcases
Debatesover
differentcases
Roleplayingand
simulationofreallifesituations
Guestspeakersfrom
students’familiesandotherbestpractices
Toolsusedinclass
Drawingpaper
mapsVideos
Challenges
Reluctanceofthefamilyto
revealfinancials
Consentofthefamilyforpublication
Unequaldistributionofeffortinwritingthe
case
Involvementofstudentswhodon’thavefamilybusinesses
Dissatisfactionof
studentswhodon'tlikethepedagogyused
Thankyou