tech influencer: technology buying trends related to the network

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 Determine the Business Need Determine Technical Requirements Evaluate Products/ Services Recommend or Select Vendors Sell Internally Approve or Authorize Purchase Exec IT Mid-Level IT IT Professional Business Management 89% 84% 51% 62% 93% 76% 29% 87% 89% 93% 84% 86% 77% 57% 49% 41% 20% 38% 70% 32% 16% 19% 62% 88% Tech Inuencer: T echnology Buying Trends Related to the Network To view sample slides o the research, visit  networkworldmediakit.com/research.html DIFFERENT PURCHASE PROCESS STA GES L ED BY DIFFERENT G ROUPS WITHIN THE I T ORGANIZA TION MAJOR PURCHASES INVOLVE COST, TIME & MANY ST AKEHOLDERS HIGH PURCHASE I NVOL VEMENT ACROSS TECH AREAS Source: Network World Technolo gy Inuence Study, 2014. / *Role and Inuence of the Technolo gy Decision-Maker, IDG Enterprise, 2014 For more information about the Network World Technology Inuence Study, contact a Network World sales executive (www.networkworldmediakit.com/contacts.html) or Digital Sales at 201.634.2313.. 5.6 months A verage o 17 people involved in major tech purchases at enterprise organizations.* The average dollar amount or a major technology purchase is $ $$ $64,874 or major tech purchases.* The average purchase cycle is      N      E      T      W      O      R      K      /      D      A      T      A      C      E      N      T      E      R have purchase involvement or inuence. On average, respondents are involved in purchasing o 6 network/data center solutions. 98% Clients LANs Operating Systems Sofware Storage Servers Virltualization WANs SDN 77% 76% 73% 73% 66% 65% 60% 58% 33%      S      E      C      U      R      I      T      Y have purchase involvement or inuence. On average, respondents are involved in purchasing o 4 security solutions. 79% Network Security & Vulnerability Endpoint/Messaging/Web Identity & Access Management Other Security 68% 56% 55% 50% 44%      N      E      X      T      G      E      N have purchase involvement or inuence. On average, respondents are involved in purchasing o 3 next gen s olutions. 85%  71% 54% 53% 47% 34% Wireless Cloud Consumer Technologies (BYOD/Mobile, Social) Mobility Management Big Data/Analytics/Data Management RESEARCH PRESENTED BY

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Based on Network World's 2014 Technology Influencer Study, this infographic explores the multiple stages of the purchase process led by different groups within IT organizations, major IT purchases, purchase involvement and more.

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  • Determine theBusiness Need

    DetermineTechnical

    Requirements

    EvaluateProducts/Services

    Recommend orSelect Vendors

    SellInternally

    Approve orAuthorizePurchase

    Exec IT Mid-Level IT IT Professional Business Management

    89%84%

    51%

    62%

    93%

    76%

    29%

    87%89%

    93%

    84%86%

    77%

    57%

    49%

    41%

    20%

    38%

    70%

    32%

    16%19%

    62%

    88%

    Tech Influencer:Technology Buying Trends Related to the Network

    To view sample slides of the research, visit networkworldmediakit.com/research.html

    DIFFERENT PURCHASE PROCESS STAGES LED BY DIFFERENT GROUPS WITHIN THE IT ORGANIZATION

    MAJOR PURCHASES INVOLVE COST, TIME & MANY STAKEHOLDERS

    HIGH PURCHASE INVOLVEMENT ACROSS TECH AREAS

    Source: Network World Technology Influence Study, 2014. / *Role and Influence of the Technology Decision-Maker, IDG Enterprise, 2014

    For more information about the Network World Technology Influence Study, contact a Network World sales executive (www.networkworldmediakit.com/contacts.html) or Digital Sales at 201.634.2313..

    5.6 months

    Average of17 peopleinvolved in major tech purchases at enterprise organizations.*

    The average dollar amount for a major technology purchase is

    $ $ $

    $64,874

    for major tech purchases.*

    The average purchase cycle is

    NE

    TW

    OR

    K/

    DA

    TA

    CE

    NT

    ER

    have purchase involvement or influence.

    On average, respondents are involved in purchasing of 6 network/data center solutions.

    98%

    0 10 20 30 40 50 60 70 80

    Clients

    LANs

    Operating Systems

    Software

    Storage

    Servers

    Virltualization

    WANs

    SDN

    77%

    76%

    73%

    73%

    66%

    65%

    60%

    58%

    33%

    SEC

    UR

    ITY

    have purchase involvement or influence.

    On average, respondents are involved in purchasing of 4 security solutions.

    79%

    0 10 20 30 40 50 60 70 80

    Network

    Security & Vulnerability

    Endpoint/Messaging/Web

    Identity & Access Management

    Other Security

    68%

    56%

    55%

    50%

    44%

    NE

    XT

    GE

    N

    have purchase involvement or influence.

    On average, respondents are involved in purchasing of 3 next gen solutions.

    85%

    0 10 20 30 40 50 60 70 80

    71%

    54%

    53%

    47%

    34%

    Wireless

    Cloud

    Consumer Technologies (BYOD/Mobile, Social)

    Mobility Management

    Big Data/Analytics/Data Management

    RESEARCH PRESENTED BY