tech influencer: technology buying trends related to the network
DESCRIPTION
Based on Network World's 2014 Technology Influencer Study, this infographic explores the multiple stages of the purchase process led by different groups within IT organizations, major IT purchases, purchase involvement and more.TRANSCRIPT
-
Determine theBusiness Need
DetermineTechnical
Requirements
EvaluateProducts/Services
Recommend orSelect Vendors
SellInternally
Approve orAuthorizePurchase
Exec IT Mid-Level IT IT Professional Business Management
89%84%
51%
62%
93%
76%
29%
87%89%
93%
84%86%
77%
57%
49%
41%
20%
38%
70%
32%
16%19%
62%
88%
Tech Influencer:Technology Buying Trends Related to the Network
To view sample slides of the research, visit networkworldmediakit.com/research.html
DIFFERENT PURCHASE PROCESS STAGES LED BY DIFFERENT GROUPS WITHIN THE IT ORGANIZATION
MAJOR PURCHASES INVOLVE COST, TIME & MANY STAKEHOLDERS
HIGH PURCHASE INVOLVEMENT ACROSS TECH AREAS
Source: Network World Technology Influence Study, 2014. / *Role and Influence of the Technology Decision-Maker, IDG Enterprise, 2014
For more information about the Network World Technology Influence Study, contact a Network World sales executive (www.networkworldmediakit.com/contacts.html) or Digital Sales at 201.634.2313..
5.6 months
Average of17 peopleinvolved in major tech purchases at enterprise organizations.*
The average dollar amount for a major technology purchase is
$ $ $
$64,874
for major tech purchases.*
The average purchase cycle is
NE
TW
OR
K/
DA
TA
CE
NT
ER
have purchase involvement or influence.
On average, respondents are involved in purchasing of 6 network/data center solutions.
98%
0 10 20 30 40 50 60 70 80
Clients
LANs
Operating Systems
Software
Storage
Servers
Virltualization
WANs
SDN
77%
76%
73%
73%
66%
65%
60%
58%
33%
SEC
UR
ITY
have purchase involvement or influence.
On average, respondents are involved in purchasing of 4 security solutions.
79%
0 10 20 30 40 50 60 70 80
Network
Security & Vulnerability
Endpoint/Messaging/Web
Identity & Access Management
Other Security
68%
56%
55%
50%
44%
NE
XT
GE
N
have purchase involvement or influence.
On average, respondents are involved in purchasing of 3 next gen solutions.
85%
0 10 20 30 40 50 60 70 80
71%
54%
53%
47%
34%
Wireless
Cloud
Consumer Technologies (BYOD/Mobile, Social)
Mobility Management
Big Data/Analytics/Data Management
RESEARCH PRESENTED BY