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Telecommunications create new opportunities for future growth Cecilia Edström Senior Vice President and Head of Group Communications

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Page 1: Telecommunications create new opportunities for future growth Cecilia Edström Senior Vice President and Head of Group Communications

Telecommunications create new opportunities for future growth

Cecilia EdströmSenior Vice President andHead of Group Communications

Page 2: Telecommunications create new opportunities for future growth Cecilia Edström Senior Vice President and Head of Group Communications

TeliaSonera - in brief

• Result of a merger of the Swedish incumbent Telia AB and Finnish incumbent Sonera Corporation in December 2002

• Head office in Stockholm, Sweden

• 2008 net sales USD 15.7 billion

• Approx. 32,200 employees

• Market capitalization around EUR 16.5* billion or USD 23.5* billion

• Shares listed on Stockholm and Helsinki stock exchanges

• Largest shareholders - Swedish state (37.3%) and Finnish state (13.7%)

* As of June 1, 2009

Page 3: Telecommunications create new opportunities for future growth Cecilia Edström Senior Vice President and Head of Group Communications

Our footprint

• More than 453 million population

• Total number of subscriptions almost 137 million

– of which ~44 million in the majority-owned operations

– and ~93 in the associated companies

Page 4: Telecommunications create new opportunities for future growth Cecilia Edström Senior Vice President and Head of Group Communications

Applications

WebBrowser & search engine

Content distribution

Hardware

Changing competitive dynamics

Access Telcos

Page 5: Telecommunications create new opportunities for future growth Cecilia Edström Senior Vice President and Head of Group Communications

5

Six focus areas

• World class service company

• Quality in networks

• Cost efficiency

• Migration from traditional fixed-voice services

• New B2B sales approach

• Growth in Eurasia

Page 6: Telecommunications create new opportunities for future growth Cecilia Edström Senior Vice President and Head of Group Communications

Different levels of market maturity

Source: TeliaSonera (Q32008 Eurasia data. Pre-paid: TeliaSonera customers only) Analysys (Q42007 for Nordic & Baltic. Pre-paid: industry data)

Denmark124% penetration22% pre-paid5.5 M population

Sweden115% penetration46% pre-paid9 M population

Latvia103% penetration43% pre-paid2.3 M population

Nepal14% penetration99% pre-paid29 M population

Uzbekistan36% penetration95% pre-paid27 M population

Kazakhstan93% penetration80% pre-paid15 M populationNordic & Baltic:

• Growing mobile data traffic (+467% Sept 07-Sept 08)

Eurasia:• High voice growth• Low data traffic

Page 7: Telecommunications create new opportunities for future growth Cecilia Edström Senior Vice President and Head of Group Communications

IPIP– 3G up to 14.4 Mbit/s

From 1G to 4G in less than 30 years

Voice

WAP

Data

AnalogueAnalogue– NMT

DigitalDigital– GSM/GPRS from 9.6 kbps

4G4G100Mbit/s

Mobile accessMobile access

Page 8: Telecommunications create new opportunities for future growth Cecilia Edström Senior Vice President and Head of Group Communications

Access anywhere, anytime

0

10

20

30

40

50

2002 2007 2012

Sources: Cisco, 2008

Global IP traffic… will nearly double every two years

(2007-2012)

Exa

byte

s /

mo

nth

5 exabyteper month

7 exabyteper month

44 exabyteper month

Page 9: Telecommunications create new opportunities for future growth Cecilia Edström Senior Vice President and Head of Group Communications

Data traffic is increasing faster than customers

Mobile data traffic and customersTeliaSonera Mobility Services (Nordic and Baltic)

Source: TeliaSonera

3,000

1,000

2,000

Data traffic

+479%

September 2007

December 2008

January 2008

Data subscribers

+135%

Megabytes (‘000 000)

Page 10: Telecommunications create new opportunities for future growth Cecilia Edström Senior Vice President and Head of Group Communications

Current trends create new opportunities

• Many people feel unable to cope withday-to-day activities withouttelecommunications

• On-line access keeps people up to date

• People make good use of communicationtechnology in their work

• People feel they need access to theinternet to do a good job

• Companies think a great part of businesstravel could be reduced by using moderncommunications

Findings from TeliaSonera Trend report 2009

Page 11: Telecommunications create new opportunities for future growth Cecilia Edström Senior Vice President and Head of Group Communications

Strong focus on sustainability

Four key areas

• Bridging the digital divide

• Meeting the demand for sustainable communication services

• Becoming a world-class service company

• Maintaining high ethical standards in all our markets

Page 12: Telecommunications create new opportunities for future growth Cecilia Edström Senior Vice President and Head of Group Communications

Bridging the digital divide

• TeliaSonera helps to bridge the ’digital divide’ by bringing our communications infrastructure and expertise to emerging markets and by providing access through low-cost solutions in all our markets

• We believe that society is strengthened when all citizens, whatever their backgrounds, can connect to the digital community in a safe way

Page 13: Telecommunications create new opportunities for future growth Cecilia Edström Senior Vice President and Head of Group Communications

Highlights 2008

• Top rating in Carbon Disclosure Project Leadership Index

• Total carbon dioxide emissions per subscriber from wholly-owned companies fell by 11%

• In Sweden 2001-2008, CO2 emissions reduced by 70%

Over 10 years of environmental focus

TeliaSonera contributing to global sustainability

• Responsible use of resources – energy efficiency

• Utilizing and promoting modern communicationservices, e.g. telemeetings, videoconferences

• Educating customers for benefitting from telecomservices and improving digital literacy

Page 14: Telecommunications create new opportunities for future growth Cecilia Edström Senior Vice President and Head of Group Communications

Government and Business co-operation in digital development

• Need for national clear ambition and strategic vision– Governmental bodies need detailed knowledge of IT– Cooperation with industry organisations

• The fundamentals for cooperation – Ongoing dialogue

The telecom industry and governmental bodies need to be in continuously contact regarding the rapid ongoing development to seek and catch opportunities

– Education and information

To be able to provide affordable mobile services with good coverage the telecom industry needs:

• Frequencies allocated at reasonable terms

• Long-term frequency strategy to ensure certainty for future investments

Page 15: Telecommunications create new opportunities for future growth Cecilia Edström Senior Vice President and Head of Group Communications

• Customers- services for daily use- quality of services- easy-to-use services

• Society- sustainable development- services that increase efficiency- job opportunities

• Shareholders- take lead in the development

of the industry

Telecommunications - a healthy and vibrant industry

TeliaSonera adds value to

Page 16: Telecommunications create new opportunities for future growth Cecilia Edström Senior Vice President and Head of Group Communications