tell your story in a nutshell

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TELL YOUR STORY IN A NUTSHELL Alexis Linoski Content Strategy Librarian | Georgia Institute of Technology [email protected] This work is licensed under a Creative Commons Attribution- NonCommercial -ShareAlike 4.0 International License.

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Page 1: TELL YOUR STORY IN A NUTSHELL

TELL YOUR STORY IN A NUTSHELL

Alexis LinoskiContent Strategy Librarian | Georgia Institute of Technology

[email protected]

This work is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License.

Page 2: TELL YOUR STORY IN A NUTSHELL

About Georgia Tech Library

■ ARL library

■ Good Collection budget – Increased each year by a percentage

to keep pace with inflation

■ All purchased and subscribed resources come from this budget

■ During renovation, all physical items are housed off-campus

■ Goal is move to a totally electronic collection

– Changes being made to policies to support the Affordable Learning Georgia Initiatives

Page 3: TELL YOUR STORY IN A NUTSHELL

The Question

Where does the library’s collection budget go? There are many questions that can be

asked – this is the one that was asked of me.

For someone else’s presentation.

To be presented in approximately 10 minutes.

Show the value so that next year’s budget isn’t negatively affected.

Page 4: TELL YOUR STORY IN A NUTSHELL

Where to start?

Big picture:

■ What do/did we do?

■ How do we show what we did?

More specific:

■ What does the collection look like? Electronic holdings? Physical holdings?

■ What is subscribed to?

■ What is purchased?

■ What is the cost for the items?

■ What is the usage of the items (physical and electronic)?

Start with the Big Picture, then move to specifics….

Consider what it is you truly need/want to convey…

Think of this as the elevator speech for what you do….

Page 5: TELL YOUR STORY IN A NUTSHELL

Where is yourdata?

■ Alma

■ Productivity tools, such as Trello, Kanban

■ Ticketing system

■ Ares

■ Illiad

■ Gate (or other counters)

■ LibGuides

It’s probably not all in one place….

There may be reports that are waiting for you to use…

Page 6: TELL YOUR STORY IN A NUTSHELL

Snapshots

1,367,491

52,753

250,713

8,890

85,395118,620

Ecollection by Type

Book

Computer file

Journal

Map

Music

Visual material

Provide good overall data and can be presented quickly.

The big picture…

Doesn’t need to be intricate or fancy.

Page 7: TELL YOUR STORY IN A NUTSHELL

Snapshots

Experiment with labels and color to best show what you want to show.

Here we chose to show material type, and quantity.

663,314

5,835

6,722

3,634

26,235

53,519

498,776

Physical Collection by Type

Books

DVDs

Gov Docs

Manuscripts

Maps

Microforms

Journals

Page 8: TELL YOUR STORY IN A NUTSHELL

Gathering the data…. Resource Cost

Package O Articles $72,000.00Package P A&I $69,000.00Package N Articles $75,000.00Package J A&I $112,000.00Package D Journals $400,000.00Package C Journals $850,000.00Package B Jounnals $900,000.00Package A Journals $2,600,000.00Package Q Journals $64,000.00Package K Journals $103,000.00Package H Journals $153,000.00Package G A&I $180,000.00Package F Journals $192,000.00Package L Journals $102,000.00Package R Journals $62,000.00Package M Articles $95,000.00Package C Ebooks $250,000.00

Decide exactly what you want to present.

I chose to go with packages/purchases over $60,000.

If time is not limited, you can opt for more, but remember - a spreadsheet is not visually appealing…. So focus on what will have the most impact for your story.

Page 9: TELL YOUR STORY IN A NUTSHELL

Add moredata….

Resource Cost Usage Cost per usePackage O Articles $72,000.00 3130 $23.00Package P A&I $69,000.00 8155 $8.46Package N Articles $75,000.00 8995 $8.34Package J A&I $112,000.00 17975 $6.23Package D Journals $400,000.00 70194 $5.70Package C Journals $850,000.00 177242 $4.80Package B Jounnals $900,000.00 285556 $3.15Package A Journals $2,600,000.00 966399 $2.69Package Q Journals $64,000.00 25667 $2.49Package K Journals $103,000.00 45112 $2.28Package H Journals $153,000.00 75139 $2.04Package G A&I $180,000.00 139292 $1.29Package F Journals $192,000.00 203778 $0.94Package L Journals $102,000.00 118008 $0.86Package R Journals $62,000.00 73422 $0.84Package M Articles $95,000.00 271666 $0.35Package C Ebooks $250,000.00 759126 $0.33

Sort and look at the data, then decide what you want to show….what data will best tell the story…..

Page 10: TELL YOUR STORY IN A NUTSHELL

Story –Resource CostGraphs & charts readily show data at a glance.

This chart simply shows resources that cost over $60,000.

What story does it tell? Does it tell the story you want it to?

$0 $500,000 $1,000,000 $1,500,000 $2,000,000 $2,500,000 $3,000,000

Package A Journals

Package B Jounnals

Package C Journals

Package D Journals

Package C Ebooks

Package F Journals

Package G A&I

Package H Journals

Package J A&I

Package K Journals

Package L Journals

Package M Articles

Package N Articles

Package O Articles

Package P A&I

Package Q Journals

Package R Journals

Resource Cost - FY18

Page 11: TELL YOUR STORY IN A NUTSHELL

Story –Cost per use

Experiment with not only the type of chart, but with the data presented.

This chart takes the data from the previous chart but breaks it down by cost per use…..

Is this a better story?

$0.00 $5.00 $10.00 $15.00 $20.00 $25.00

Package O Articles

Package P A&I

Package N Articles

Package J A&I

Package D Journals

Package C Journals

Package B Jounnals

Package A Journals

Package Q Journals

Package K Journals

Package H Journals

Package G A&I

Package F Journals

Package L Journals

Package R Journals

Package M Articles

Package C Ebooks

$23.00

$8.46

$8.34

$6.23

$5.70

$4.80

$3.15

$2.69

$2.49

$2.28

$2.04

$1.29

$0.94

$0.86

$0.84

$0.35

$0.33

Cost per use - FY18

Page 12: TELL YOUR STORY IN A NUTSHELL

See the difference

$0.00 $5.00 $10.00 $15.00 $20.00 $25.00

Package O ArticlesPackage P A&I

Package N ArticlesPackage J A&I

Package D JournalsPackage C JournalsPackage B JounnalsPackage A JournalsPackage Q JournalsPackage K JournalsPackage H Journals

Package G A&IPackage F JournalsPackage L Journals

Package R JournalsPackage M ArticlesPackage C Ebooks

$23.00$8.46$8.34

$6.23$5.70

$4.80$3.15

$2.69$2.49$2.28

$2.04$1.29

$0.94$0.86$0.84

$0.35$0.33

Cost per use - FY18

$0 $500,000 $1,000,000$1,500,000$2,000,000$2,500,000$3,000,000

Package A JournalsPackage B JounnalsPackage C Journals

Package D JournalsPackage C EbooksPackage F Journals

Package G A&IPackage H Journals

Package J A&IPackage K JournalsPackage L JournalsPackage M ArticlesPackage N ArticlesPackage O Articles

Package P A&IPackage Q JournalsPackage R Journals

Resource Cost - FY18

Does the change in the way the data is presented tell a different story?

Page 13: TELL YOUR STORY IN A NUTSHELL

When you can’t get it just right …. combine

This chart shows usage and cost per use.

$0.00

$5.00

$10.00

$15.00

$20.00

$25.00

0

200000

400000

600000

800000

1000000

1200000

Package A

Journa

ls

Package C

Ebooks

Package B

Jounnals

Package M

Articles

Package F

Journals

Package C

Journals

Package G

A&I

Package L

Journals

Package H

Journa

ls

Package R

Journals

Package

D Journals

Package K

Journ

als

Package Q

Journ

als

Package J

A&I

Package N

Articles

Package P

A&I

Package O

Artic

les

Usage and Cost per Use - FY18Usage Cost per use

Page 14: TELL YOUR STORY IN A NUTSHELL

Then, there are trends….

This chart shows the price increase over 2 years for subscribed resources.

0.00%

10.00%

20.00%

30.00%

40.00%

50.00%

60.00%

70.00%

80.00%

$0.00

$50,000.00

$100,000.00

$150,000.00

$200,000.00

$250,000.00

Sage Communica

tion & M

edia Studies

American Chemica

l Socie

ty Web Editio

ns

ProQuest Statis

tical In

sight +

PQDT

IOPScience

Extra

Project E

uclid

Annual R

eviews

IEEE/IET

Science

Online

GeoScien

ceWorld

Dictiona

ry of N

ational B

iography

Grove M

usic Onlin

e

Oxford Hist

ory of W

estern

Music

Oxford Socia

l Exp

lorer

Euclid Prim

e Journ

als Pac

kage

Online

Emerald Ejournals P

remier

Engineerin

g VillageInsp

ec

Paper Chem

Chronicle of H

igher Ed

ucatio

n

De Gruyter R

esearch

Now Package

Morningstar

FY2019 Percentage % - Eresources

FY2018 FY2019 % increase

Page 15: TELL YOUR STORY IN A NUTSHELL

Don’t just focus on cost

There is also value in showing what types of resources are being used….

This shows the usage of the physical collection vs e-collection…..

This helps support money that is spent on electronic resources….

50%

28%

21%

1%

Usage by Resource Type

eJournals Ebooks Databases Physical Collection

Page 16: TELL YOUR STORY IN A NUTSHELL

There are many stories to tell

■ Public Services:– Number of instruction sessions – by

month, by day, by department, by librarian, by semester, by department, by subject

– Number of reference questions handled – by phone, by e-mail, by chat, in-person, day of the week, per week, per month, per semester, per year

– Building stats:■ users per day, per week, per month, per

semester, per year, by floor

■ Technical services: – number of items received– number of items cataloged– number of support tickets handled– number of items ordered – by day, by

month, by semester■ Access Services:

– number of course reserve requests– number of ILL requests – lent, borrowed

– by month, semester, year;

Each department and function has a story….

Some ideas…..

Page 17: TELL YOUR STORY IN A NUTSHELL

Story:Technical ServicesThis chart shows physical items received in the last 6 months and where they went.

It tells more than one story….

0

100

200

300

400

500

600

700

1

Physical Items received in the last 6 months

Archives: Sci-Fi Lounge General Collection LSC Core

Gadgets LSC DVD Arch Core Reference

Page 18: TELL YOUR STORY IN A NUTSHELL

Story:Technical ServicesThis graph shows record maintenance for FY19 (to date).

Additional data points could be to break it out by month, by person, and/or material type.

0

10000

20000

30000

40000

50000

60000

70000

80000

updated created deleted

Record maintenance – FY19

Page 19: TELL YOUR STORY IN A NUTSHELL

Story: EresourceTroubleshootingSimple graph showing issues created vs resolved.

Additional data points could show type of issue, if the data is available, and/or by person.

This type of metric could be applied to any department that provides and tracks customer service, including Reference questions.

0

2

4

6

8

10

12

14

16

18

20

Mar-19 Apr-19 May-19

Resovled vs Unresolved Issues

Created Issues (Unresolved) Created Issues (Resolved)

Page 20: TELL YOUR STORY IN A NUTSHELL

Story:licenseactivityShows licenses received and status for FY19.

Something different…. Could also have been a pie chart.

This may not appeal to everyone as it’s heavily reliant on the legend.

59 8

17

23

48

Licenses - FY19

New Renewal Modified Finalized Enter in Alma

Page 21: TELL YOUR STORY IN A NUTSHELL

Story:Public ServicesLibGuide Views – pulled and copied from LibGuide statistics.

Timeframe: Spring Semester – January through May.

Does it tell the story you would expect?

Page 22: TELL YOUR STORY IN A NUTSHELL

Story: Public Services

0 50000 100000 150000 200000 250000

Research Process: A Step-by-Step Guide

Research/Writing/Citing Sources

Government Information

Gadgets

Econometrics - ECON 3161

Citation Styles, Tutorials, and Tools

Patents & Trademarks

Georgia & Atlanta Business

Biomedical Engineering

Technical Reports

Top 10 LibGuides - Spring 2019January February March April May Total

Top 10 LibGuides used for Spring Semester 2019.

What story does this chart tell?

Page 23: TELL YOUR STORY IN A NUTSHELL

Go Tell Your Story

Questions?