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THIS DOCUMENT IS FOR INFORMATIONAL PURPOSES ONLY AND IS NOT AN OFFER. THIS SUMMARY IS INTENDED ONLY FOR THE PERSON TO WHOM IT HAS BEEN DISTRIBUTED, IS STRICTLY CONFIDENTIAL AND MAY NOT BE REPRODUCED OR REDISTRIBUTED IN WHOLE OR IN PART NOR MAY ITS CONTENTS BE DISCLOSED TO ANY OTHER PERSON UNDER ANY CIRCUMSTANCES. PROSPECTIVE INVESTORS SHOULD CONSULT THEIR OWN ADVISORS ABOUT SUCH MATTERS. We do not represent that this information is accurate or complete and it should not be relied upon as such. Opinions expressed herein are subject to change without notice. No part of this document may be reproduced in any manner without the written permission of PROSTOKAR, LLC. 2013 PROSTOKAR, LLC. All rights reserved. ТЕ28-RE01-N439-YI2013-SS02-AS04 __________________________________________________________________________________________________________________________________________________________________________ ________________ PROSTOKAR , LLC | Nizhniy Novgorod | T: + 7 -831- 411-1-611 | E: [email protected] | www.prostocar.ru PROSTOCAR - AMAZON in auto market PRIVATE AND CONFIDENTIAL Emerging Market - auto, March 2013

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THIS DOCUMENT IS FOR INFORMATIONAL PURPOSES ONLY AND IS NOT AN OFFER. THIS SUMMARY IS INTENDED ONLY FOR THE PERSON TO WHOM IT HAS BEEN DISTRIBUTED, IS STRICTLY CONFIDENTIAL AND MAY NOT BE REPRODUCED OR REDISTRIBUTED IN WHOLE OR IN PART NOR MAY ITS CONTENTS BE DISCLOSED TO ANY OTHER PERSON UNDER ANY CIRCUMSTANCES. PROSPECTIVE INVESTORS SHOULD CONSULT THEIR OWN ADVISORS ABOUT SUCH MATTERS. We do not represent that this information is accurate or complete and it should not be relied upon as such. Opinions expressed herein are subject to change without notice. No part of this document may be reproduced in any manner without the written permission of PROSTOKAR, LLC.2013 PROSTOKAR, LLC. All rights reserved. ТЕ28-RE01-N439-YI2013-SS02-AS04__________________________________________________________________________________________________________________________________________________________________________________________PROSTOKAR , LLC | Nizhniy Novgorod | T: + 7 -831- 411-1-611 | E: [email protected] | www.prostocar.ru

PROSTOCAR - AMAZON in auto market

PRIVATE AND CONFIDENTIAL

Emerging Market - auto, March 2013

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The rapidly growing, successful group of companies PROSTOCAR. Core products: car rental, car service, car sales, fleet management. And with its own offices in three major cities of Russia, plans to raise up to $ 8 million in the form of equity capital for intensive development plans with a goal for 5 years in the first three of the market leaders in Russia.

summary

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table of contentsIntroductionPhilosophy, Process and Product ConstructionMarket, Performance and Attribution

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Introduction

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1Introduction

● Established in May 2007 by founders, начало работы в прокате, 5 автомобилей, г. Нижний Новгород○ 2008 - прописание бизнес - процессов, увеличение автопарка до 15 единиц○ 2009 - зарождение электронной платформы, системы обучения○ 2010 - рост автопарка компании до 25 единиц, получение лицензий и патентов○ 2011 - начало франчайзинговой деятельности○ 2012 - открытие в городах: Москва, Санкт-Петербург, Самара...

● Intellectual leadership○ text ○ text ○ text

● Next generation views

PROSTOCAR

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Academic ExperienceResponsibilities Education / experience

Alex ... consultant ● franchise, MAACO - body shop

Yury Pronin CEO/ strategic planning committee● B.S., M.S, Mechanical Engineering and Mathematics, Nizhny Novgorod State University● double major, Mathematical Models in Economics, Nizhny Novgorod State University● Management Certificate, The Presidential Programme on Training Managers, Nizhny

Novgorod State Technical University● pending Ph.D., program in Mechanical Engineering, Russian Academy of Sciences

Vadim Gluhov CDO/ strategic planning committee ● B.S., M.S, Management, Volgo-Vyatsky Civil Service Academy● B.S., M.S, Auto transport management, Nizhny Novgorod State Technical University n.a.

R.E. Alekseev

Ekaterina Voronina COO - chief operating officer ● BS, Mathematical Models in Economics, Nizhny Novgorod State University

Yuliya Mamatok CKO - chief knowledge officer ● MS, Economics and National Economy Administration, The Academy of Public Administration under the Aegis of the President of the Republic of Belarus

● pending Ph.D. , China Dalian University of Technology

Lubov Lyalina Sales manager ● B.S. in progress, Management and Innovations, Nizhny Novgorod State Technical University n.a. R.E. Alekseev, Nizhny Novgorod State Technical University n.a. R.E. Alekseev

Alla Markova strategic planning committee ● MS, Applied Mathematics and Computer Science, Nizhny Novgorod State University● MA, Mathematics of Finance, Columbia University in the City of New York

2Introduction

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All employee products are integrated and working as one group in one web based platform

integrated approach to auto investing

cases

knowledgestasks

procedures

Shared standardized content managementfleet management services

rental sales

fleet management

rental

3Introduction

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Prosto Car Management Platform - integrated solid business vehicle● CRM - customer relation management● ERP - enterprise resource planning● Call - call center management● blabla

PCMP - Prostocar Management Platform

The company's success depends on how well organize processes and collaboration within the company, customers, partners at all stages.

4Introduction

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introduction: IntranetYou are part of business from any part of globe 365/24/7

● Web-based Strategy maps management● Unlimited and customizable CRM integration - cross selling capability● POS/salesperson performance management● Automated email marketing● Web-based cars utilisation● Web-based Business Processes● Web-based cash flow monitoring ● Satellite monitoring● Smartphone friendly● Web-based Document management● Web-based task/claim/case management

etc

5Introduction

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One of our strategic goal to be as much as possible internet company. We are utilizing all existing internet channels to manage and to present company.

Websites● prostocar.ru - car and truck rental, rent to buy● prostocarsales.ru - car sales, car leasing

Social channels● http://www.facebook.com/prostocar.ru● http://www.facebook.com/Prostocareer● https://twitter.com/prostocar● http://prostocar.ru/blog

introduction: Internet

6Introduction

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Case based blabla

Internal education

practiceprocedures , tasks

management

theoryscreenshots, video

training taskaccomplish

procedures based on theory

knowledge

ФОРМАТЫ ОБУЧЕНИЯ

обучение на местах 35 часов

онлайн тренинг 9 часов

региональные встречи 2 раза в год в регионе

федеральный семинар 2 раза в год

семинар франшиз через год

PCRS - learning постоянно

курсы обучения более 100

отдел поддержки клиентов постоянно

доступ к знаниям корпорации постоянно

7Introduction

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We are open to share our expertise and knowledge

External education

industry seminarspowered by PROSTOCAR

new partners

8Introduction

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blabla

Financial partners● Veb leasing - ● CarCade - ● blabla

Media partners● Zarulem - ● CarambTV drive - ● CitiBank Thankyou Points web- ● blabla

Clients●

our strategic partners and clients

8Introduction

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If you renting, buying, fixing we are here to help you. Multiple products leveraging core capabilities

PROSTOCAR Platform Strategy

rental fleet management

market: Russian market is growing 20%-35% / year

car/truck rental● business travel● car

replacement● with driver● without driver

terms● short term from

1 hour● long term up to

24 months

market: Russian market is growing 15%-20% / year(in USA - .........................)

car rental● with driver● without driver

truck rental● with driver● without driver

PROSTOCAR Platform products

services

market: there are 35 000 000 cars on the road and number is growing (in USA - .........................)

services● body shop● transmission shop

9Introduction

rental

market: Russian market is growing 20%-35% / year(in USA - .........................)

car/truck rental● business travel● car replacement● with driver● without driver

terms● short term from 1

hour● long term up to 24

months

sales

market: there are 2 ..... families and only 35 000 000 cars. (in USA - .........................)

car sales● new● used

cross sell products● financing● insurance

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We need clear picture! Even USA army powered by strategy maps. blabla

Strategy Maps approach

Finance perspective Customer perspective Internal processes

Objectives rental:● bla● bla● bla

Objectives sales:● bla● bla● bla

Objectives service:● bla● bla● bla

Objectives rental:● bla● bla● bla

Objectives sales:● bla● bla● bla

Objectives service:● bla● bla● bla

Objectives rental:● bla● bla● bla

Objectives sales:● bla● bla● bla

Objectives service:● bla● bla● bla

PROSTOCAR strategy map

Training and development

Objectives rental:● bla● bla● bla

Objectives sales:● bla● bla● bla

Objectives service:● bla● bla● bla

10Introduction

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Our sustainable development strategy is based on three components: reducing our own “environmental footprint”, proactive assessment of environmental and social risks in the projects which we finance, and our own investments in solutions to climate change and other environmental challenges.

PROSTOCAR going green

We do care fleet CO2 We are powered by green servers

market: Russian market is growing 20%-35% /

blabla About 45% of the company's data is stored on outsourced servers in a LEED certified building.

PROSTOCAR green footprint

We are PAPERfree business process

blabla

We do care fleet CO2

market: Russian market is growing 20%-35% /

We are building green offline infrastructures

blabla

11Introduction

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Philosophy, Mission, and Portfolio Construction

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Built upon a core set of beliefs● Value add can be delivered by a robust, diversified, and disciplined process● Partnership is backbone for strong grow● We believe in a responsible approach to business and are willing to work with our partners to build a bright future

for us and for our planet.

Philosophy

12Philosophy, Mission, and Portfolio Construction

In the world of prosto CAR is simple: become distant relatives, and the impossible - real.

Do everything to make our presence in the region contributed to social stability, economic growth, prosperity and progress. We aspire to provide a stable development of business, based on the international standards of quality.

Mission

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Market, Performance and Attribution

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In the world of prosto CAR is simple: become distant relatives, and the impossible - real.

Do everything to make our presence in the region contributed to social stability, economic growth, prosperity and progress. We aspire to provide a stable development of business, based on the international standards of quality.

Creating a company, we have defined the main objective to create a business with a high level of social responsibility. about (: it maximizes the use of CAR-friendly materials and technologies that have the least impact on the environment. We believe in a responsible approach to business and are willing to work with our partners to build a bright future for us and for our planet.

Russian market

13Market, Performance and Reporting

blabla blabla blabla

Car rental Sales

There are about 200 car rental independent companies.

There are global players:

AVIS - 4 cities HERTZ - 4 cities SIXT - 4 citiesstrategy - own location

PROSTOCAR-rental 4 citiesstrategy - franchising

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In the world of prosto CAR is simple: become distant relatives, and the impossible - real.

Do everything to make our presence in the region contributed to social stability, economic growth, prosperity and progress. We aspire to provide a stable development of business, based on the international standards of quality.

Creating a company, we have defined the main objective to create a business with a high level of social responsibility. about (: it maximizes the use of CAR-friendly materials and technologies that have the least impact on the environment. We believe in a responsible approach to business and are willing to work with our partners to build a bright future for us and for our planet.

Ukraine market

13Market, Performance and Reporting

blabla blabla blabla

Car rental Sales

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In the world of prosto CAR is simple: become distant relatives, and the impossible - real.

Do everything to make our presence in the region contributed to social stability, economic growth, prosperity and progress. We aspire to provide a stable development of business, based on the international standards of quality.

Creating a company, we have defined the main objective to create a business with a high level of social responsibility. about (: it maximizes the use of CAR-friendly materials and technologies that have the least impact on the environment. We believe in a responsible approach to business and are willing to work with our partners to build a bright future for us and for our planet.

Kazakhstan market

13Market, Performance and Reporting

blabla blabla blabla

Car rental Sales

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[email protected] Pronin

thank you

contacts

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экономикаподробный бизнес- план поможет Вам получить полное представление о доходности Вашего бизнеса

ОПИСАНИЕ % ОБЩИЙ

Средняя выручка 100% 20000 руб.

CGS 27% 5500 руб.

расходы на оплату труда 18% 3500 руб.

переменные расходы 2,5% 800 руб.

постоянные расходы 24% 4000 руб.

роялти и реклама 8,5% 2500 руб.

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There are two type of investment we are seeking. Financial investment and investment as professional service.

professional service, management ● strategy development assistance● CFO● CTO● products directors - franchising and agents, car and truck rental, leasing, car sales , fleet management

professional service, marketing● CWO - Chief web officer● PR manager

financial investment● cash investment, liquid assets - cars● cash investment, liquid assets - land or buildings acquisition● cash investment, not liquid assets - PCRS platform development

our needs

3

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франшиза от про(:то CAR - это грамотно выведенная формула успешного бизнеса. Мы с гордостью можем сказать, что наша уникальная программа франчайзинга привлекла множество опытных профессионалов бизнеса, включая бывших руководителей банковского сектора, топ- менеджеров бизнеса, собственников существующих бизнесовare

● very easy scalable● very easy manageable base on cloud based solution● very easy customisable for new products

ДАВАЙТЕ СМОТРЕТЬ ГЛУБЖЕ● индивидуальный подход● комплексный маркетинг и реклама● сильный экономический отдел● обучение● поддержка операций● программное обеспечение и техническая поддержка

why PROSTOCAR

3

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how we supportразвернем проверенные системы для успешного бизнеса

ПОДДЕРЖКА- обучение - маркетинг- коучинг- HR, IT

ЗАПУСК- выбор мест- оформление точки- найм сотрудников- бизнес планирование

БИЗНЕС СИСТЕМА- PCRS Prosto Car Rental System

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marketing

МЕСТНЫЙ МАРКЕТИНГ● поисковые системы (Google, Yandex, Yahoo, Mail, Rambler, Bing)● консолидация местных средств массовой информации для создания

специальных рыночных программ поиска● возможность отслеживать эффективность рекламы и её● анализа на уровне отдельных регионов● воздействие взвешенной информации, по которой люди на рынке ищут

автопрокат

профессиональные маркетинговые исследования и грамотное продвижение - первый этап в создании успешной компании

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финансирование

На открытия бизнеса под брэндом про(:то CAR возможно получить кредиты:

- до 70% от объема финансирования проекта (до 3 млн.рублей );- на срок до 4 лет;- от 17,5% годовых.

*В качестве обеспечения выступает: поручительство физического лица, залог приобретаемого внеоборотного актива. Заявки на кредит рассматриваются банками партнерами.

Вы уже решили приобрести франшизу про(:то CAR, но Вам не хватает собственных денежных средств для запуска бизнеса? Компания про(:то CAR предлагает воспользоваться предложениями от кредитных организаций*

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отзывы

"...Я выбрал про(:то CAR, потому что они предоставили решение всех задач, которые я ставил перед собой. Я получил готовые заказы, сильные технологии и поддержку по любым вопросам. Надеюсь наши отношения будут долгими и успешными!"

Владимир ПомеранцевООО "Престижкар", г. Н. Новгород

- сильная система- эффективная поддержка- проверенный бизнес- не требуется опыта- успешная индустрия

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вопросы/ответыНастоящая презентация не является предложением продажи возможностей франчайзинга про(:то CAR.За дополнительной информацией обращайтесь в офис про(:то CAR или заполните заявку на франшизу, получение дополнительной информации про(:то CAR франчайзинг

ЕСТЬ ЛИ СКИДКА ПРИ ПОКУПКЕ НЕСКОЛЬКИХ ФРАНШИЗ?Да, при покупке нескольких франшиз Вы можете получать скидки до 20%ТРЕБУЕТСЯ ЛИ ОПЫТ РАБОТЫ В АВТОПРОКАТЕ?Не требуется. 80% работы автопрокатной компании мы берем на себя, а 20% - обучаем партнеровКАКИЕ ОБЯЗАННОСТИ ВОЗЛАГАЮТСЯ НА ФРАНЧАЙЗИ?Мониторинг работы сотрудников точки выдачи, контроль качества выполняемых работ процедур сервисного отдела

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