template information memoranda
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Information Memoranda Template
INFORMATION MEMORANDA
CompanyAccountantSolicitorBank
Contact Person:
Name:
ACN / ABN:
Address:
Telephone:
Fax:
Mobile:
Email:
.
DisclaimerThe material in this document has been prepared for guidance only. It has been based on a variety of published material. It should not be considered as professional advice.
Company Name
The business plan is useful in detailing what will be happening in your business over the next few years and how you will be going about your business. It is not an investment proposal in itself. If you are serious about raising investment in your business you will need to prepare a more tailored document, often referred to as an information memorandum.
The information memoranda (IM) should not be as detailed as your Business Plan. That Business Plan will be presented to an investor once they have expressed interested in investing in your business. However, the IM should present the key items that will be found in the Business Plan.
Typically this document would run between 10-20 pages depending on the business. It should always remain focussed, clear, and relevant.
The following IM headings should be the headings used to form your Table of Contents.
Executive Summary
History, Background and Vision
Products & Services
Market Overview
SWOT
Operational Overview
Management & Staffing
Corporate Structure & Shareholders
Goals & Targets
Financial Plan
Risk Analysis
Investment Proposal
Appendices
Each of these headings is now set out. With each heading is a series of comments to make you think about what should be in the Information Memoranda.
Business NameExecutive Summary
Because the Executive Summary is an overview of the Information Memoranda, this section is position last in the template. When you have completed the Executive Summary, cut & paste it to the front of this document.
History, Background and Vision
Summary of the Business Plan
Suggested Length: Half a page
Products & Services
Same as the Business Plan
Suggested Length: Half a page
Market Overview
This section does not need to be as detailed as Sections 5 & 6 of the Business Plan. Combine Market Analysis and Marketing Plan into a tight 2-3 page Overview. Pick out key points such as:
Target Market
Market Share
Distribution Channels
Competition
Strategy to grow sales to achieve Financial Projections
Market Overview Suggested Length: 2 3 pages
SWOT
Same as the Business plan
SWOT Suggested Length: one page
Operational Overview
No need for the detail as set out in the Business Plan, just a good summary of the operational aspects of the business.
Suggested Length: Half a page
Management & Staffing
Same as Business Plan. Investors are looking for strong, competent management to drive the business forward. Also identify any gaps in the team and show how these will be filled. Include your organisational chart.
Suggested Length: Half a page
Current Organisational Chart
Financial Plan
Summary of the Business Plan
Suggested Length: Half a page
Investment Proposal
This needs to clearly articulate your offer to investors and will set out terms and structure of the investment. You should clearly state
Investment Vehicle (Could be company/trust)
Amount of Capital Required and Share of Business Available
Indication of the basis of the Business Valuation
Likely Minimum Term of the Investment
Exit Strategy
Rate of Return and Underlying Assumptions
Suggested Length: One paragraph
Appendices
Full Financial Forecasts
Detailed Capital Expenditure Budgets
Organisation Chart
Key Management CVs
Full product catalogues
Executive Summary
This will be the similar to the Executive Summary in the Business Plan, include the investment proposal.
Suggested Length: One page
Business Highlights
The Executive Summary (see last section of this Information Memoranda) will be the first page of your document. It should then be followed by this highlight chart, which shows sales, gross margin, and profits for the next three years. These numbers should also be mentioned within the text of the Executive Summary.
To open the highlight chart above to gain access to the source data, double mouse click on the chart itself. Then select Sheet 1 to change the relevant source data to reflect the entities own highlights. Once the source data has been modified, select Highlight Chart to display the update chart, then mouse click away from the chart to close it. It is also suggested that you change the description of the period i.e. Year 1 to be FY 2001.
Suggested Length: Half a page
Australian Business Ltd
Australian Business Angels140 Arthur Street
NORTH SYDNEYNSW 2065
Locked Bag 938
NORTH SYDNEY 2059Telephone 13 26 96
Fax 9955 8914
E-mail:
Web: www.australianbusiness.com.au/angels
For further information about the Corporations Law, please visit the Australian Securities Investment Commission at www.asic.gov.au
EMBED OrgPlusWOPX.4
2( Australian Business Ltd 2003
_1052161239.xlsHighlights Chart
10030-10
1509755
20013070
Sales
Gross
Net
Sheet1
Year 1Year 2Year 3
Sales100150200
Gross3097130
Net-105570
Sheet1
000
000
000
Sales
Gross
Net
Sheet2
Sheet3
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