tendencia cinematico pv2012
DESCRIPTION
Cinemático: Tendencia de Calzado Primavera Verano PROSPECTAMODA-WGSNTRANSCRIPT
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CINEMÁTICO Tendencias Primavera Verano 2012 para Calzado
Inspiración Colores
Materiales Diseño
Spring Summer 2012 Fashion Trends Footwear InspiraGon Colors
Materials Design
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CINEMÁTICO CINEMATIC
La luz y la imagen capturada son el punto de parGda. Un glamour agotado por años de desuso. Materiales de colores y texturas apagadas, desiguales y simulando el paso del Gempo. No es retro o vintage, es la simple recuperación de viejos moGvos y signos de elegancia retomados de manera melancólica. Un tributo a la imagen grabada en la
memoria colecGva que nos habla de un anGguo esplendor. La inspiración se encuentra en viejas filminas, fotograTas o filmes que reflejen el esGlo burgués norteamericano
de la cultura de masas.
The light and the captured image is the starGng point. Glamour drained by years of disuse. Materials dull colors and textures, uneven and simulate the passage of Gme. It is not retro or vintage, is the simple recovery of old moGfs and signs of
elegance taken up so melancholy. A tribute to the recorded image in the collecGve memory that tells of a former glory. The inspiraGon is in old slides, photographs or films that reflects American bourgeois mass culture style.
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Inspiracionales InspiraGon
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Inspiracionales InspiraGon
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PANTONE 13-‐1011 TPX
PANTONE 14-‐0955 TPX
PANTONE 5640 C
PANTONE 11-‐0618 TPX
PANTONE 16-‐1139 TPX
PANTONE 18-‐5203 TPX
PANTONE 16-‐4032 TPX
PANTONE 13-‐5409 TPX
Color Calzado de Dama Women Footwear Color
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Calzado de Dama Una paleta cremosa y femenina cuya base es el beige y tonalidades amarillas
ligeramente tostadas. El color se detona con acentos dorados, turquesa y azul cielo.
Women Footwear A creamy and feminine palebe which is beige and yellow lightly toasted. The
color is detonated with gold, turquoise and sky blue accents.
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PANTONE 16-‐4032 TPX
PANTONE 14-‐0955 TPX
PANTONE 13-‐5409 TPX
PANTONE 17-‐1656 TPX
PANTONE 16-‐1139 TPX
PANTONE 13-‐1011 TPX
PANTONE 19-‐3925 TPX
PANTONE 18-‐5203 TPX
Color Calzado Caballero Men Footwear Color
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Calzado de Caballero A una paleta tropical dominado por el amarillo soleado y el coral como un color de alto impacto, se suman el azul Gnta, el gris, ocre y el neutro de la temporada: el color
maquillaje.
Man Shoes A tropical palebe dominated by sunny yellow and coral as a high impact color; join the ink blue, gray, ocher, and the neutral of the season: makeup color.
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PANTONE 16-‐4032 TPX
PANTONE 14-‐0955 TPX
PANTONE 13-‐5409 TPX
PANTONE 19-‐3925 TPX
PANTONE 18-‐5203 TPX
PANTONE 17-‐1656 TPX
PANTONE 11-‐0601 TPX
PANTONE 19-‐4006 TPX
Color Calzado DeporGvo Sport Footwear Color
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Calzado DeporGvo El reto es transformar el colorido de la temporada generando combinaciones
inspiradas en los deportes y sus archivos fotográficos y de diseño de otras décadas. Escoja combinaciones basadas en blanco, negro y gris con pequeños acentos de color
o bien, mezcle en contrastes dinámicos para un esGlo retro.
Sport Footwear Color The challenge is to transform the colors of the season generaGng combinaGons inspired by photographic archives and sporty design of other decades. Choose combinaGons based on black, white and gray with small accents of color or, mix
in dynamic contrasts for a retro style.
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Materiales Materials
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Glamour Desgastado Materiales saGnados con efectos de desgaste y envejecimiento. Brillos no
uniformes, textura desigual y efectos de pre-‐lavado.
Faded Glamour Glossy materials with wear and aging effects. Glibers is not uniform,
uneven texture and pre-‐washed effects.
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Materiales Materials
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Resplandor Agotado Pieles y materiales sintéGcos con un brillo suGl, opaco y desgastado. Metálicos
con paGnados uniformemente o con efectos de decoloración.
Faded Glow Leather and syntheGc materials with a subtle glow, dull and worn. Metallic
with uniform paGna or discoloraGon effects.
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Materiales Materials
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Oro Viejo Materiales con efectos metalizados en oro con un brillo suGl. Tonos dorados
suaves, de aspecto anGguo y acabados desiguales.
Old Gold Materials with gold metallic effects and subtle sheen. Soj gold tones,
anGque look and finished mixed.
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Materiales Materials
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Agua Patentes de textura líquida. Acabados de clores lavados. Aspecto brillante o
efecto mojado. Texturas finas onduladas simulando movimiento.
Water Patents of liquid texture. Chlorine-‐washed finishes. Shiny or wet look. Fine
textures simulaGng rolling moGon.
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Procesos Processes
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Láser El láser posiciona como uno de los proceso más llamaGvos para la temporada.
Patrones con formas orgánicas, simulación de encaje o texturas texGles.
Laser The laser posiGoned as one of the most abracGve process for the season.
Paberns with organic shapes, textures filng simulaGon or texGles.
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Procesos Processes
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Esgrafiado Incisiones poco profundas sobre la superficie de los materiales consiguiendo un efecto
de lujo artesanal. La inspiración se encuentra en los detalles arquitectónicos.
Engraved Shallow incisions on the surface of materials having an effect of luxury craj. The
inspiraGon is in the architectural details.
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Herrajes Hardware
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Piezas ArGculadas. Encajes
Piezas de herrajes arGculados inspirados en la joyerí; sobre empeines y al frente del zapato. Piezas de metal simulando tejidos o tramas inspiradas en el encaje.
Predomina el dorado viejo.
ArGculated Parts. Lace Hardware parts arGculated inspired by jewelry on instep and front of the shoe.
Simulated metal pieces inspired by lace. Predominantly old golden.
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Herrajes Hardware
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Piedras Minerales Herrajes incrustados con gemas. Esta temporada el foco está en las piedras
minerales, la turquesa o el coral. Gemas mates y veteadas.
Mineral Stones Hardware inlaid with gems. This season the focus is on the mineral rocks,
turquoise or coral. Mates and veined gem.
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Diseño Dama For women
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DISEÑO HIGHLIGTHS
Sandalia de plataforma con ajustes texGles simulando mascadas.
Sandalia-‐sueco robusta y tachuelada con textura en la plataforma.
Zapato de plataforma confortable y forrada, detalles de diseño clásico. Balerina con diminuto tacón y forrado, detalles de Gras en el diseño.
Sandalia extra plana con múlGple Gras de diverso material y ajuste texGl.
Plaqorm sandal with scarves Ges to adjust to the foot. Sandal-‐clog with studs on the plaqorm.
Comfortable lined plaqorm shoes; classic design details. Ballerina with lined Gnny heel and stripe design. Extra flat sandal with mulGple material straps.
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Diseño Caballero For Men
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DISEÑO
HIGHLIGHTS Diseños clásicos adaptados a hormas ligeras, alargadas y ergonómicas.
Mocasín de agujetas sin estructura frontal logrando esGlos relajados y cómodos.
Slippers desestructurados construidos en texGl o pieles suaves. Desert boots evolucionadas con hormas y suelas más deporGvas y bullones.
Classic designs suitable for light, elongated and ergonomic lasts. Moccasin laces unstructured on front; relaxed and comfortable styles.
Unstructured Slippers built in soj fabric or leather. Desert boots evolved with sports lasts and soles and confort pads.
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InvesGgación, análisis y aplicación
Research, analysis and fashion applicaGon of trends:
Mario Méndez Consultor PROSPECTAMODA-‐CICEG / PROSPECTAMODA-‐CICEG Consultant
Diseño de protoGpos
Prototyping:
Karen Durán Karla Díaz
Abraham Lara Mariano Belmonte
Francisco González
Diseñadores PROSPECTAMODA CICEG / PROSPECTAMODA CICEG designers